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Anime & Manga
- One episode of Pokémon has the Pokéathlon, which was probably put in there to promote the HeartGold and SoulSilver version that the player can compete in.
Films — Animation
- In An Extremely Goofy Movie, for some reason Max and his friends are all suddenly obsessed with winning the X-Games tournament (see the Kim Possible example below), and the central plot of the film is them competing in every sport involved.
- My Little Pony: Equestria Girls – Friendship Games revolves around the students of Canterlot High facing the students of Crystal Prep in a series of events that include archery, motocross, and roller derby.
Films — Live-Action
- Point Break (1991) (and its 2015 remake): The excuse is that the surfers are robbing banks to fund their activity, and an FBI agent goes undercover to infiltrate the group. Although not the first, it is probably the most imitated example regarding films in this genre.
- The Fast and the Furious:
- First movie: The excuse is that the street racers are hijacking shipment trucks to fund their activity, and a cop goes undercover to infiltrate the group.
- Second movie: The excuse is that the same undercover cop and an ex-convict become street racers in order to get hired as drivers for a drug lord so they can infiltrate his operation.
- Third movie: The excuse is that a street-racing teenager sent to his US Navy dad stationed in Japan wrecks a yakuza drifter's car, and he must work as his errand boy until he pays his car.
- Fourth movie: Same as the second (different drug lord), with the added twist that Don is also going undercover on his own initiative to get revenge on the man who killed his girlfriend.
- Drop Zone: The excuse is that some people want to break into the DEA office to find out all their undercover agents. It turns out Washington DC is a free drop zone for skydivers on one day (hard to say if this was ever true — certainly not after 9/11), so they use that to sneak into the building.
- Surf Ninjas: How is surfing supposed to help you stop evil? When you use it to invade the island where the stronghold of a despotic dictator is located.
- Remember, bend your knees and use your arms!
- The Skydivers by Coleman Francis, which managed to suck out any sort of joy or excitement one might find in the activity. Was featured in an episode of Mystery Science Theater 3000.
- Another MST3K-featured movie, The Sidehackers, is initially about motorcycle racing with sidecars. It takes a somewhat darker turn about a third of the way through.
- Yamakasi — The Movie, starring Yamakasi, the parkour group. A small boy gets hurt trying to imitate them and needs very expensive surgery which his family is too poor to afford. So the Yamakasi decide to apologize to the family by robbing some very rich people and paying for the surgery.
- Although that is at least still some sort of plot, in the sequel Les Fils Du Vent the group literally just runs (or parkours) into criminals.
- xXx: the Western governments apparently need an extreme sports athlete with anarchist leanings to infiltrate the like-minded Anarchy 99 terrorist group, as their clean-cut James Bond types have already been exposed and killed for their inability to mesh seamlessly within the group. The entire plot is a contrivance to set up the parachute-snowboard-snowmobile-grenade scene.
- In the Jackie Chan film New Police Story, the baddies are extreme sports enthusiasts and an action set piece takes place at a X-Games meeting.
- Blue Crush may have a plot, but there are so many surf scenes, shots of Hawaii, and gratuitous beach scenes that it is completely obfuscated.
- Extreme Days has the four main characters surf, drive, ride, and board their way across the country, in the name of freedom the summer before beginning their college careers.
- Banlieue 13 is designed to showcase the parkour skills of its protagonists, one of whom is actually the founder of the sport.
- Extreme Ops was an example that came out just as Joe Public was getting really good and sick of the "X-Treme" craze of the early 00s. It bombed both critically and financially as a result.
- Blood Surf is a monster movie about a bunch of Surfer Dudes who film themselves attracting sharks and surfing nearby for kicks. This would make them Too Dumb to Live by itself, but the sharks aren't actually the problem: there's also a much more vicious, giant crocodile stalking them.
- Power Rangers Ninja Storm had some of this vibe, as all the Rangers save Cam were extreme athletes in their off hours: Shane's a skateboarder, Tori's a surfer, and the others are motocross bikers. These hobbies rarely if ever crossed into their fights with the evil space ninjas, though.
- My Name Is Earl has an episode where Earl is still in his coma, and the hospital convinces Randy to start caring for him at home instead of keeping him there, or moving him to long-term care. Randy has figured out that doing items on the List seems to improve Earl's condition (even pulling him back from the brink of death in an earlier episode), and one of the items involved stealing wheelchairs from two paralyzed children some 20+ years ago to go racing, leaving them out in the sun to be humped by a dog. The boy (now a man) competes in a game called "Killerball," which is like a cross between basketball and dodgeball, in wheelchairs. So does the girl's (now a woman) ex-boyfriend. Earl (despite being totally unaware) gets caught in the middle of a conflict between the ex-boyfriend and the brother. He wakes up from the coma in the middle of the game, after scoring a winning goal.
- Skateboarding has been outlawed in Skate 2, and the plot goes from there.
- Tony Hawk's Underground had a fairly decent plot involving getting sponsored by a major skateboarding company, and proving yourself as a star, before events made you realize that it was never about the money, and you end the game learning to do it for fun, rather than for money. The sequel then just had you skating around the world, causing destruction, as you're part of a team of pros competing in a "World Destruction Tour"
- American Wasteland's plot concerns the revival of a run-down skate park. To do this, you smash up and steal various items from within LA, and keep your distance from the law.
- Dead or Alive Xtreme Beach Volleyball. The girls are tricked into going to an island for a fake tournament (even though two of them should know for a fact that there isn't one). One of them even falls for it twice. Despite some of them being bitter or even deadly rivals (kind of the reason they batter each other in Dead or Alive), they all put this aside, play volleyball and buy each other swimsuits.
- Mirror's Edge. In a dystopian future, the government monitors all communication, so La Résistance can only relay messages using Parkour-trained agents who can jump rooftops and slide on rails.
- An episode of Kim Possible did it in a cross-promotion with the X Games, which are run by ESPN, which is owned by Disney.
- Action Man (2000) has one of the more insane (and awesome) of these, involving Cold War Super Soldier experiments, radical Trans-Humanism and Bullet Time powered by super-advanced math.
- The similarly-themed (although rather different past the premise) Max Steel starts as this, but drops it for a season and a half when Josh McGrath, for whom 'Max Steel' is an alias, quits sports because he can't turn off his powers and doesn't enjoy competition with the unfair advantage. He later learns to overcome this and the trope shows up played straight in a couple of episodes, but he's completely switched careers. In the season three Retool, Josh is no longer a secret agent and goes back to competing, so it shows up a few more times.
- Rocket Power was pretty much filled to the brim with them, including one episode that featured Tony Hawk.
- The SpongeBob SquarePants episode "Extreme Spots" centers around this with SpongeBob and Patrick meeting a group of daredevils, one of whom played by Johnny Knoxville.
- The historical basis for the Iditarod Trail Sled Dog Race — isolated town's children imperiled by diphtheria, weather conditions prevent shipment of antitoxin by sea or air, heroic teams of mushers and animals race the clock to deliver the lifesaving medicine — used the Extreme Endurance Sport Excuse Plot for social change. It really happened in 1925, with the Great Race of Mercy to Nome, Alaska, but the organizers also made sure to keep the press informed, knowing that this life-and-death race would call attention to the lack of reliable transportation to western Alaska.