History YMMV / UltimateFantasticFour

** The "President Thor" arc introduced the Ultimate Skrulls with a fake-out about them being more benevolent than their 616 counterparts. The Franchise/MarvelCinematicUniverse ended up doing an inverse of this years later by giving the first live action Skrulls in ''Film/CaptainMarvel2019'' a healthy dose of AdaptationalHeroism, but also seem ready to introduce properly villainous Skrulls with ''Series/SecretInvasion''.

** "God War" & "Four Cubed" arcs: This version of ComicBook/{{Thanos}} retains the [[OmnicidalManiac goals]] of his 616 counterpart, but [[AdaptationalVillainy none of the redeeming qualities]]. Ruler of the Endless Resurgence, he is a horrific tyrant--as well as a horrendously AbusiveParent--who runs his empire with an iron fist. Having come into contact with the Cosmic Cube, or Tesseract, long ago, Thanos tested it by killing countless innocents or leaving them literally frozen but eternally alive and aware. Thanos also allows himself to experience death at times, using the souls of many innocents to revive himself. Heading to Earth, Thanos intends on wiping out all he sees until he finds Reed and when he has the Tesseract and ultimate power, he plots on a universal-scale MindRape until every living thing is his slave, trapped in a deathless hell while death itself exists only for the tyrannical Thanos.

* AuthorsSavingThrow: A common criticism of ''ComicBook/AmongUsHideTheInhumans'' is that Johnny falls in love with Crystal, angsts about her being trapped in Attilan, and eventually reunite as long lost lovers, despite having had just a brief meeting. In this continuity Johnny also claims to love her, only to be berated by Sue because he only knew her for an hour.

* WhatAnIdiot:
** Arthur Molevik, a man working for a secretive government agency, deciding not only to continue working on a project after he'd been told not to, but to encrypt his files, the sort of thing that screams "HEY, I'M UP TO SOMETHING AND I DON'T WANT YOU TO KNOW". Surprise, he's quickly found out, and fired.
** It's the dramatic conclusion of [[StoryArc the arc]], and Reed Richards is squaring off against Nihil on the Vegas Strip! The tyrant opens his mouth to devour the hero, who stops him by picking up a nearby plasma rifle and wedging it in between his jaws!\\
'''You'd expect:''' Nihil to do literally anything except what he actually does. ''Literally'' anything else.\\
'''Instead:''' He tries to pull the gun out...[[TooDumbToLive by the trigger]]. It's... [[YourHeadASplode not pretty]].

* EnsembleDarkhorse: There's a reason why the Zombie Universe from the "Crossover" and "Frightful" story arcs got its own [[ComicBook/MarvelZombies comic series]].

* AuthorSavingThrow: A common criticism of ''ComicBook/AmongUsHideTheInhumans'' is that Johnny falls in love with Crystal, angsts about her being trapped in Attilan, and eventually reunite as long lost lovers, despite having had just a brief meeting. In this continuity Johnny also claims to love her, only to be berated by Sue because he only knew her for an hour.

* StrangledByTheRedString: Subverted. When Johnny Storm meets Crystal of the Inhumans and declares them both 'Lovers-for-life' ... then shrugs and admits [[TheCasanova "I just thought we might get a good thing going"]]. Sue proceeds to voice what pretty much everyone is thinking with [[LampshadeHanging "For God's sake Johnny, you've known her for an hour!"]]

** [[ComicBook/TheMaker Reed Richards]] himself, post-''Ultimatum''. See [[Monster/MarvelComics this page]] for details, under the Marvel Universe folder.

** This version of ComicBook/{{Thanos}} retains the [[OmnicidalManiac goals]] of his 616 counterpart, but [[AdaptationalVillainy none of the redeeming qualities]]. Ruler of the Endless Resurgence, he is a horrific tyrant--as well as a horrendously AbusiveParent--who runs his empire with an iron fist. Having come into contact with the Cosmic Cube, or Tesseract, long ago, Thanos tested it by killing countless innocents or leaving them literally frozen but eternally alive and aware. Thanos also allows himself to experience death at times, using the souls of many innocents to revive himself. Heading to Earth, Thanos intends on wiping out all he sees until he finds Reed and when he has the Tesseract and ultimate power, he plots on a universal-scale MindRape until every living thing is his slave, trapped in a deathless hell while death itself exists only for the tyrannical Thanos.

** [[Monster/MarvelComics Reed Richards]] himself, post-''Ultimatum''. See that page for details, under the Marvel Universe folder.

* IKnewIt: Issue #20 ends with the Reed Richards from the mainstream universe making contact, which would lead to a crossover. But, wait a moment. That would be the first crossover between the Ultimate and the mainstream universes... and it is not in a miniseries or CrisisCrossover of its own? There's not even any publicity about it? Many fans correctly guessed that the story would be something else.

** [[Monster/MarvelComics Reed Richards]] himself, post-''Ultimatum''. See that page for details, under the Ultimate Universe folder.

** [[YMMV/UltimateMarvel Reed Richards]] himself, post-''Ultimatum''.

** Given this version was the (loose) basis for ''ComicBook/FantasticFour2015'', the relationship between Ben and Sue post-''ComicBook/{{Ultimatum}}'' ended up mirrored by Creator/JamieBell and Creator/KateMara dating and eventually getting married.

* HilariousInHindsight: [[http://rockofeternity.tumblr.com/image/99433909546 This]] {{Main/Superdickery}}-style cover given [[spoiler: Reed becoming Doctor Doom in the Ultimate Universe]].

* {{Narm}}: Even for Brian Bendis and / or Mark Millar, making Mole Man a man covered in moles called Arthur ''Molevik'', rather than the regular Mole Man just being a short, blind man, is a ludicrous step too far.

** [[YMMV/UltimateMarvel Reed Richards]] himself.

** [[YMMV/UltimateMarvel Reed]] himself

** This version of ComicBook/{{Thanos}} retains the [[OmnicidalManiac goals]] of his 616 counterpart, but [[AdaptationalVillainy none of the redeeming qualities]]. Ruler of the Endless Resurgence, he is a horrific tyrant--as well as a horrendously AbusiveParent--who runs his empire with an iron fist. Having come into contact with the Cosmic Cube, or Tesseract, long long ago, Thanos tested it by killing countless innocents or leaving them literally frozen but eternally alive and aware. Thanos also allows himself to experience death at times, using the souls of many innocents to revive himself. Heading to Earth, Thanos intends on wiping out all he sees until he finds Reed and when he has the Tesseract and ultimate power, he plots on a universal-scale MindRape until every living thing is his slave, trapped in a deathless hell while death itself exists only for the tyrannical Thanos.

* CompleteMonster: Besides [[YMMV/UltimateMarvel Reed]] himself, this version of ComicBook/{{Thanos}} retains the [[OmnicidalManiac goals]] of his 616 counterpart, but [[AdaptationalVillainy none of the redeeming qualities]]. Ruler of the Endless Resurgence, he is a horrific tyrant--as well as a horrendously AbusiveParent--who runs his empire with an iron fist. Having come into contact with the Cosmic Cube, or Tesseract, long long ago, Thanos tested it by killing countless innocents or leaving them literally frozen but eternally alive and aware. Thanos also allows himself to experience death at times, using the souls of many innocents to revive himself. Heading to Earth, Thanos intends on wiping out all he sees until he finds Reed and when he has the Tesseract and ultimate power, he plots on a universal-scale MindRape until every living thing is his slave, trapped in a deathless hell while death itself exists only for the tyrannical Thanos.

* CompleteMonster: Reed "Mr. Fantastic" Richards, also known as the Maker, is a [[AdaptationalVillainy sociopathic, vindictive megalomaniac]] with a pathological desire to "save" humanity, regardless of how depraved or insane the methods might be. Though starting out as a seemingly-heroic figure, Reed [[FaceHeelTurn slowly gives into his true personality]] of a homicidal creep [[AGodAmI seeking ultimate rule over reality]]. Kicking his villainy off by vaporizing his parents and child sisters, Reed later recuperates from initiating a failed alien invasion of Earth by creating the City and the Children of Tomorrow. Using his new "evolved" humanity as his personal soldiers and puppets while claiming benevolence, Reed has them begin absorbing entire cities before annihilating all of Washington, D.C. Slaughtering the entirety of Asgard and attempting the same on Tian, Reed eventually teams up with Kang to rewrite reality and take over time and space, all while planning to turn on Kang and change reality to his own wishes. After revealing his seeming redemption was faked, Reed destroys over sixty alternate Earths before trying once more to rewrite reality [[InTheirOwnImage in his image]], and now haunts the Prime Marvel Universe with schemes of zombifying thousands of people. With a penchant for [[PlayingWithSyringes vivisection and torturous experimentation]], Reed constantly boasts claims of good intentions, when, in reality, he is [[NotSoWellIntentionedExtremist nothing but a petty child seeking adoration and power over all life]].

* StrangledByTheRedString: Subverted. When Johnny Storm meets Crystal of the Inhumans and declares them both 'Lovers-for-life' ... then shrugs and admits [[TheCasanova "I just thought we might get a good thing going"]]. Sue proceeds to voice what pretty much everyone is thinking with [[GenreSavvy "For God's sake Johnny, you've known her for an hour!"]]

* WhatCouldHaveBeen
** When he was first announced for the title, and still ignoring that he would have a short run, Millar announced that he would use Dr. Doom and Galactus in the first year. Only Doom appeared. Galactus would be used in ''ComicBook/UltimateGalactusTrilogy'', by Warren Ellis.
** Bendis had an idea for a story, but the editors rejected it: it was better suited for ComicBook/TheAvengers. So he was allowed to write it for the Avengers instead. It was ''ComicBook/AvengersDisassembled''.

** When he was first announced for the title, and still ignoring that he would have a short run, Millar announced that he would use Dr. Doom and Galactus in the first year. Only Doom appeared. Galactus would be used in ''ComicBook/TheUltimateGalactusTrilogy'', by Warren Ellis.

** When he was first announced for the title, and still ignoring that he would have a short run, Millar announced that he would use
Dr. Doom and Galactus in the first year. Only Doom appeared. Galactus would be used in ''ComicBook/TheUltimateGalactusTrilogy'', by Warren Ellis.