YMMV: 30 Rock

  • Ass Pull: Colleen being a late life lesbian seemed like a plot-driven Contrived Coincidence and for mild shock value.
  • Award Snub: Many fans thought that Jane Krakowski's material really improved in the show's latter years, so it came as a disappointment to them that she was omitted from the final shortlist for Season 6, where she was seen as the highlight. She managed to pull off another nomination for the final season, but was unable to win.
    • Despite its popularity with the Emmys, the show could never win for Directing. This came very unfortunately for long-time nominee Beth-Mc Carthy Miller.
    • Many others also thought that the show's final season was among the series' best, and fully deserving of the Comedy Series prize, especially over Modern Family, which some found to be undergoing a relative Seasonal Rot at the time.
  • Big Lipped Alligator Moment: At the end of the second Live Show, Alec Baldwin and Scott Adsit make out for no reason.
    • This could possibly be interpreted as a Shoutout to "Greenhilly". An old SNL sketch where Alec Baldwin made out with anybody and everybody. Seen Here.
  • Black Hole Sue: Tracy always seems to get his way, or else end up being right, or else gets no reprimand for his antics.
    • He's arguably a parody of this, since he's usually portrayed as a talentless buffoon who makes Z-Grade movies which only make money due to appealing to the Lowest Common Denominator, and pretty much everyone but Kenneth hates working with him. His only real talent is being crazy and pretending to be crazier.
      • On the other hand, Tracy has had many Pet the Dog moments, such as his unwavering devotion to his wife.
      • And any scene involving him and Kenneth
  • Crosses the Line Twice: In an effort to help Jack tank the network, Liz says to her fellow writers that there's no bad ideas.
    Tracy: (in a Nazi costume) Yes I got a reservation under Black Hitler
  • Dude, Not Funny!: An in-universe example, as Tracy makes an inappropriate (unheard) joke about Madeleine Albright at a dinner. Bill Clinton looks completely embarrassed by him.
    Tracy: What? She does look like one of those!
  • Ear Worm: A number of the original songs, including Jenna's "Muffin Top," and Tracy's Christmas song.
  • Ensemble Darkhorse Kenneth is a main-cast example, Grizz and Dot Com are recurring cast examples.
  • Fan-Preferred Couple: Jack/Liz. Oh dear god, Jack/Liz...
  • Foe Yay: Between Jack and Devon. Devon seems to genuinely be attracted to Jack, and Jack accuses him of denying his sexual orientation in order to be promoted to CEO of General Electric.
  • Friendly Fandoms: With Parks and Recreation, definitely helped by the long lasting friendship between the respective leading ladies, Tina Fey and Amy Poehler.
  • "Funny Aneurysm" Moment: In "Jack Meets Dennis", when Liz and Pete are dreading the impending broadcast of a terrible episode of TGS, Pete speculates that a major news item will pre-empt the show, and then inquires about Gerald Ford's health. Ford died about a month later.
    • The following season on "Sandwich Day," one of the sketch ideas on the TGS whiteboard is "pervert Elmo."
    • A plotline of Tracy faking an inability to read after his actor's severe car accident caused him to require daily cognitive therapy.
    • In Season 3, Jack gets someone to pretend like he was Bill Cosby in order to get Tracy to come back to the show after he (temporarily) quit. Tracy goes on a tirade about how Cosby had done something unspeakable with his aunt in 1971. Fast forward to 2014, and it becomes clear that Cosby probably really is at least a harasser and very likely a serial rapist.
  • Ham and Cheese
  • Harsher in Hindsight:
    Jenna DeCarlo: Everything's going great! I have my own TV show...note 
  • He's Just Hiding: According to What Will Happen To the Gang Next Year?, Kim Jong-Il. (He's the best waiter ever.)
  • Hilarious in Hindsight:
    • In seaon 4's "The Bubble" had Liz imitating Jack's voice before changing it into batman's voice. In season six's "The Tuxedo Begins" Jack gets mugged and decides to clean up New York while Liz urges Jack to embrace anarchy.
    • Tracy starring in a North Korean propaganda film and referring to Kim Jong-il as "my boy K.J." is much funnier after Dennis Rodman visited North Korea and called Kim Jong-un an "awesome guy".
    • If you're a fan of animated movies, then the line "I've got my hammer" coming out of Kenneth's mouth in a later episode should elicit at least a big smile.
    • The mouth-marbling title The Rural Juror sounds like something no one (sane) would let pass, but a few years later, the original title for CBS's Unforgettable was The Rememberer, which underwent a switch after it elicited the same reaction in real life about how unwieldy the title was.
    • In early episodes, Jack Donaghy's big-screwed up family are a Running Gag. Shortly thereafter in real life, NBA ref Tim Donaghy (pronounced the same) was caught and prosecuted for fixing games and gambling on them. Jack even lampshades this in a later episode.
  • Hollywood Homely: Again, Liz
    • In "Black Light Attack!" the sight of Tina Fey bent over was meant to be unappealing. Yeah right.
  • Informed Attractiveness: Jack's first wife, Bianca, to some.
  • Jerkass Woobie: Jack takes a level in this towards the end of the series. Especially at the end of the series where the final episode has him try o find something that makes him genuinely happy instead of his percieved notion of happiness.
  • Les Yay: Salma Hayek kissing Tina Fey, anyone?
    Liz: [stunned] I can see why he likes it...
  • Magnificent Bastard: As mentioned, Jack. Also Kaylie Hooper, seeing how this character's first appearance involved a Batman Gambit that Jack could barely discover before it was too late.
    • Devon Banks was quite a Magnificent Bastard in the early seasons. He later Flanderized into a silly moron. However he would still occasionally show signs of his former prowess in between this. For example in "Plan B" he manages to rebuild himself from nothing, manipulate himself out of Jack's control and soundly get himself a incredibly lucrative high up position that was supposed to go to Jack, in only two days... only for him to have a realisation that he loves his new born children to much to go back to full time employment and quit.
  • Memetic Mutation: "Good God Lemon!"
  • Memetic Badass: His name is KELSEEEEEEEEEEEEEEEEEYYYYYYYYYY!!!!!
  • Nightmare Fuel: Leap Day William, just Leap Day William.
  • One of Us: The show references Moe, the Uncanny Valley, Lemonparty, and the Golden Snitch rule, to name just a few things.
  • Portmanteau Couple Name: Jalisa.
    • Parodied when Jenna hooks up with James Franco. She claims that the media just calling them "James" is this.
    • Jack/Liz shippers have not done this. Understandable, considering their choices are "Jiz" and "Lack". Or "Lick". Or, if you use last names, "Demon".
      • ...What's wrong with "Jazz"?
  • Squick: Jack has been imprinted to be aroused by the song "Merry Little Christmas" because of his mother's sultry annual performances of it as a child.
  • Strawman Has a Point: Every man hates Liz for writing "Deal Breakers" a self help book that encourages women to break up with their men if they are "Deal Breakers". The problem is that Liz talked to NOT ONE MAN in making this book, which is brought up repeatedly.
    • This is probably intentional as Jack outright states that Liz isn't even remotely qualified to give relationship advice when she's considering writing it and that the move is more for publicity than anything else.
  • Suspiciously Similar Song: The songs for Jenna's feature film "inspired by, but, for legal reasons, not based on the life of Janis Joplin."
    "Synonym's just another word for the word you want to use..."
    "Come on and take it! Take a big ol' chunk of my lung now mister..."
  • Tear Jerker: Liz's fight with Floyd in season 4 where she accidentally gets him drunk.
  • The Scrappy: Avery, at least to some of the more extreme Liz/Jack shippers.
    • Alas, Poor Scrappy: She ultimately gets captured by Kim-Jong-Il. And was forcibly married to his son.
    • Tracy and Jenna can be like this half of their screen time.
    • But the biggest one is Hazel Wassername. Although Kenneth remained on the show, the fact that she took his job makes her a partial Replacement Scrappy. Somewhat mitigated by the fact that she's kind of a villain.
  • Unfortunate Implications: "Goodbye, My Friend", the Aesop of which is arguably "If you're facing an accidental pregnancy, keep the child, even if you're young and stupid and have no there's no reason to believe you'll be any good at raising it."
    • Somewhat diminished by the constant comparisons of that couple to Pete and his wife. Tim has absolutely no development beyond having a temporary freak out over his girlfriend becoming pregnant (hardly the most unusual of responses). For all the audience knows, he could be more than capable of supporting a family or he could be unemployed and living with his parents. Perhaps there is a slight amount of Unfortunate Implications in that people automatically assume a white guy in his early to mid 20's is a loser.
    • In addition, the actual Aesop is take responsibility for your own actions. She decided to keep the baby, and he ran away.
    • No Bisexuals is brought up in "Kidney Now!" where Liz says bisexuality was invented by shampoo companies to the applause of the studio audience of the talk show she was on. Then again, the show treated pretty much everything she said during her Dealbreakers phase as utter nonsense.
    • The treatment of Tracey's wife turned from a reasonable woman struggling with her man child husband to a sassy black woman who refuses to work below black people because she thinks it's racist for white people to tell her what to do.
      • to be fair, this got exacerbated around the time Queen of Jordan went on the air, so it could very well be put on. Otherwise, she usually only brings up race to touch on something problematic done by another character (I.E. Liz's Tracy impression)
    • "Unwindulax" has a subplot which seems to suggest that no black person would ever vote for Romney simply because Obama is black. (Which is weird, since a fictional black politician became Romney's running mate two episode earlier.)
      • No. The point was that no black would vote for a super-rich Mormon.
    • The break up of Avery and Jack is this, as it seems that Avery has slight PTSD symptoms from being a captive of North Korea for over a year and no one thinks her erratic behavior is worth looking into.
  • Unintentionally Unsympathetic: Liz can come off as this a lot of the time, as she can be a pretty terrible person who takes out all of her problems on her staff and makes her problems sound bigger than they are, a lot of her problems are her fault and treats people pretty terribly.
  • What Do You Mean, It's Not Political?: The show takes a lot of swings at the Bush Administration. Probably most direct when they made a Little League baseball team into an extended analogy for the Iraq War. All Played for Laughs.
    • "Brooklyn Without Limits" takes a pretty harsh potshot at Urban Outfitters.
  • The Woobie: Kenneth. The way he's so happy in a Crapsaccharine World and how he sees everyone as a potential friend (even though many of his friends couldn't care less about him) and gets physically assaulted at work repeatedly (even on his birthday).

I once saw a baby giving another baby a tattoo! They were very drunk!