- True Love's Kiss is the solution to 99.9% of magical curses, and is very common in Fairy Tales.
- A Magic Contract Comes with a Kiss: pactio your way into someone's heart.
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Anime & Manga
- In Outlanders, Kahm gives Tetsuya the ability to understand her alien language with a kiss. Though later they cast an area-affect version of the spell, probably so Kahm didn't have kiss the entire Nuba tribe.
- In Revolutionary Girl Utena, Anthy would kiss Utena's sword (which she had just pulled from Utena's chest) to "abandon her body and protect the sword". Freud was right, indeed.
- In the movie she does this to transform into the Rose Bride and give Utena her sword to fight Saionji.
- The "Kiss of Life" from UFO Princess Valkyrie is both this and A Magic Contract Comes with a Kiss. Specifically, when Valkyrie first uses the Kiss Of Life to save Kazuto by injecting him with half her soul, it's a case of a kiss contract... but subsequently, after she's wound up in Sleep-Mode Size, she could 'reconnect' with the missing half of her soul and temporarily regain her magical powers by kissing Kazuto again - which would be another magic kiss.
- In Mythical Detective Loki Ragnarok, Heimdall kisses Mayura and puts a spell on her, which Loki later has to remove with a kiss.
- A major element in Sekirei, in the form of winging and a winged Sekirei's most powerful ability, the Norito.
- With powers are all used like this in Yamada-kun and the Seven Witches. Even the power copying power requires a kiss to copy the power.
- Evoked in Princess Tutu;
- Princess Kraehe kisses Mytho as she steals his feeling of love. The kiss (presumably) isn't actually magical, but it sure looks like it.
- It also (seemingly) happens between their true selves, Rue and Prince Siegfried, in the finale; the moment they kiss, Rue is suddenly clad in a Fairytale Wedding Dress.
- Baise from Hunter × Hunter has the ability to make one a slave for 180 minutes by kissing a person. In the first anime, she tries to entice another boy into kissing her. Too bad he is The Stoic.
- Kiddy GiRL-AND has Di-air kissing other ES members and even an artificial monster to super-charge their super powers.
- Used in the Burst Angel manga by Amy—or rather, an army of holographic copies of Amy—in order to pacify an army of zombies.
- In Campione!, a Campione is immune to most forms of magic, including beneficial ones like healing or knowledge transfer spells, unless it is inserted directly into his body. To use such beneficial spells on Godou, a member of his Unwanted Harem administers it via a kiss.
- The entire concept of Yamada-kun and the Seven Witches. The so-called witches use their Psychic Powers by kissing. The so-called witch killers copy/steal a witch's power by kissing her. Hilarity Ensues when one of the witches orders the the titular Yamada (one of the witch killers) and his girlfriend to have sex in the middle of the street to find out if the powers can be activated by other displays of affection than just kissing. It's later revealed that there is a reason why kisses are needed to use the powers, but further details aren't known yet.
- In Isuca, when Shinichirou kisses someone, he automatically learns their true name. He can also transfer his energy to significantly boost the person's power.
- In The White Dove, kissing the dove (in gratitude) reveals that she is a princess.
- Superman II. The "kiss of Laser-Guided Amnesia" Superman gives to Lois Lane at the end of the movie.
- In the Lindsay Lohan film Just My Luck, the main characters can swap their Born Lucky and Born Unlucky status with each other by kissing.
- The Princess and the Frog is all about Naveen and Tiana searching for a princess to administer the magic kiss that will turn them human again.
- The Good Witch of the North gives Dorothy a kiss on the forehead, which marks her as being under her protection in The Wonderful Wizard of Oz.
- The Dementor's Kiss in Harry Potter.
- In Ruth Frances Long's The Treachery of Beautiful Things,
- The nix kisses Jenny, stealing her soul.
- Jack, having retrieved the soul, kisses the Faux Death body, rather brusquely.
- Journey to Chaos: Zaticana does this to impart her Omniglout blessing. When Eric tries to guess the magical mechanics of it, she says she just does it for fun.
Live Action TV
- Cordelia gets Doyle's vision power when Doyle kisses her in Angel. She later also passes a vision to Angel that way.
- Buffy the Vampire Slayer. The trope is lampshaded in "The Killer in Me" when Hot Witch Willow is turned into Warren, the villain who killed her former lover Tara. At the end of the episode Kennedy, her current Love Interest, works out how to reverse the spell.
"I think I've got this magic thing figured out. It's like the fairy tales." [Kennedy kisses Willow and she turns back to normal]
- Demons seal their contracts with a kiss (or more...) in Supernatural
- Zyuden Sentai Kyoryuger has a Monster of the Week which temporarily brainwashed Kyoryu Black in this way.
- Succubi and Incubi in Dungeons & Dragons (all the way to the 1st Edition) have an energy drain attack delivered though either a kiss or a hug.
- Both Forgotten Realms sourcebooks and novels by Ed Greenwood had spellcasters delivering touch-spells with an extra kink. Magic Missile Reflection spell in The Seven Sisters was called "Shalantha's Kiss" because its inventor always casting it on her adventuring band like this. Elmara in The Making of a Mage, trying to keep things silent, hits a surprised opponent with a Fleshflame spell — a kiss so hot that when it ended the smoke trailed from that guy's ears, literally. In Elminster In Myth Drannor Symrustar Auglamyr triggered a pre-set spell much the same way.
- The only described instance of rare spell "spellsingers' luck" involved a permanent silvery lips mark on the recipient's skin. Seven Sisters did cast in a similar fashion fate link and some beneficial spell. In the latter case Storm blew a silver "kiss" that flew from her mouth to the recipient's cheek and attached there as a tattoo-like mark.
- In Homestuck, this is a SBURB game mechanic. If a player dies (and if they have an intact dreamself), they can be revived if another player kisses their corpse within an unspecified time limit (if time runs out, the wounds propagate to the dreamself, killing them too).
- In Doc Rat, "Captain Kerpow" tries to invoke this.
- Sesla from Chrono Hustle can learn or teach a language with a kiss.
- In Teen Titans, Starfire can learn new languages with a kiss, which makes her the Team Face. The comic book version could do it with any touch but usually used the ability with a kiss, but it was distilled to just kissing in the animation.
- An episode of Aladdin: The Series has Sadira create a fantasy world in which she could become a princess, and Aladdin could act as her knight in shining armor. Genie tries to close the portal before Sadira can take Aladdin away, but the conflict between his and Sadira's brands of magic leaves Aladdin as a street rat with delusions of knighthood. In order to regain his sanity, Aladdin has to successfully steal a kiss from a princess..."Princess" Sadira, much to Jasmine's dismay.
- In Ben 10: Alien Force, Charmcaster kisses Kevin putting him in a trance and orders Kevin to bring Gwen out. A Hypno Trinket was given to Kevin as the mind controlling device.
- In Steven Universe, Garnet is able to temporarily pass her future vision to Steven with a kiss.
- In episode 10 of Miraculous Ladybug, Ladybug kisses Chat Noir to get rid of a magic spell cast on him.
- In the Animated Adaptation of The Legend of Zelda, Link spends one episode as a Baleful Polymorph and can only be returned to normal by a kiss from a princess. This does not go quite the way he intends.