History Music / LOONA

Finally, Yves made the decision to go solo while still looking for an agency to sign with, currently focusing on her personal blog and producing her own music. On March 13th, it was officially announced that Yves had signed with Paix Per Mil.

Finally, Yves made the decision to go solo while still looking for an agency to sign with, currently focusing on her personal blog and producing her own music.

Music/OddEyeCircle and {{Music/LOOSSEMBLE}} now have their own page.

* ''HOWL'' (Set to release October 2023)

* Heejin solo EP (Set to release October 2023)

Music/OddEyeCircle now have their own page.

* Chuu solo EP (Set to release October 2023)

* Odd Eye Circle - Version Up (Released July 2023)

* Debut mini album (Set to release September 2023)

The four members who won the initial injunction have signed with Modhaus Entertainment, the head of which being their former creative director Jaden Jeong (known by the fandom as the man who created the storyline and concept of the "[=LOONAverse=]"), and are launching a new project called the "[=ARTMS=] Strategy," in which Jaden hopes to reunite the rest of LOONA. Currently, both Odd Eye Circle and Heejin are preparing to release new music.

In addition, Chuu is now under a newly established label called "[=ATRP=]" as a soloist, and is also preparing to release a new solo album. In May 2023, it was announced Hyunjin and [=ViVi=] won their injunctions and have left Blockberry. A month shortly thereafter, the two were revealed to have signed with another newly established label named "[=CTDE&M=]".

On June 16th, The Seoul High Court’s 5th Civil Cases Division ruled in favor of the five remaining members, viewing there to be a problem with Blockberry’s transferring of exclusive contracts to Japanese agency Universal Japan without the written consent of the members. Haseul, the group's leader, joined Modhaus, while Yeojin, Go Won, and Olivia (retiring her stage name to go by her birth name, Hyeju), joined [=CTDENM=]. Finally, Yves made the decision to go solo while still looking for an agency to sign with, currently focusing on her personal blog and producing her own music.

* TeensAreShort: Averted with [=YeoJin=]. She was called "lentil bean" for her short stature when she first debuted at 15/14, but three years later, she's still visibly the shortest member even wearing high heels. So she's just that short.

** Olivia often remarks how young she actually is because people may mistake her for one of the oldest members due to how tall she is, especially if you compare her to [=YeoJin=], the only member that's younger than her and also [[TeensAreShort the shortest.]] The actress who played the teacher in "[=love4eva=]" actually thought Olivia Hye was the oldest member of the sub-unit, to Olivia's dismay.

* PeekABangs: [=HyunJin=]'s and Choerry's hair has a tendency to do this, hence why [=HyunJin=] keeps a ponytail and beret on in "I'll Be There" and why Choerry kept her hair pulled back with a band for the Love Cherry Motion choreography.

On June 16th, The Seoul High Court’s 5th Civil Cases Division ruled in favor of the five remaining members, viewing there to be a problem with Blockberry’s transferring of exclusive contracts to Japanese agency Universal Japan without the written consent of the members. Haseul, the group's leader, joined Modhaus, while Yeojin, Go Won, and Olivia (retiring her stage name to go by her birth name, Hyeju), joined [=CTDENM=], while finally, Yves made the decision to go solo while still looking for an agency to sign with, currently focusing on her personal blog and producing her own music.

On June 16th, The Seoul High Court’s 5th Civil Cases Division ruled in favor of the five remaining members, viewing there to be a problem with Blockberry’s transferring of exclusive contracts to Japanese agency Universal Japan without the written consent of the members. The group's future is currently unknown and it is unclear if the ''[0]'' EP, which was intended to be the group's comeback with 11 members in early 2023 prior to a boycott in response to all that had occurred up to that point, will see release.

* ''Version Up'' (2023)

'''yyxy (Yves, Chuu[[note]]formerly[[/note]], Go Won, Olivia Hye)'''

There are also three pre-debut subunits, LOONA 1/3 (with a pure image to draw in Korean audiences), LOONA/ODD EYE CIRCLE (darker, edgier and designed to appeal to Western listeners), and LOONA/yyxy (whose concept revolves around one's youth and ego). The full group's title tracks ("Butterfly," "So What," "Why Not," "Paint the Town," and more to come) generally revolve around a common theme of [[SelfEmpowermentAnthem self-empowerment]] and the rise to an individual's full potential, particularly for young women -- [[ItMakesSenseInContext usually while making references to the lore]].

The group is known for its continuous storyline and worldbuilding; everything released under LOONA's name adds up to create a fantastical story occurring in the LOONAVERSE, a fictional universe in which the members reside. The main plot rotates around their struggle to find each other upon being scattered to different parts of this universe, but all members and subunits have their own mythology; for example, [=ViVi=]'s storyline revolves around feeling isolated as an android amongst humans and Chuu's around her desire to be closer to Yves.

Other group ventures include an approximately 1 minute long and regularly uploaded show, LOONA TV, in which we follow the members through their cycle of photoshoots, travel, MV shooting and fan meets.

Most of the members also star in a college romance webseries called [[WebVideo/{{Woomanna}} ''First Love Story'']].

On June 16th, The Seoul High Court’s 5th Civil Cases Division ruled in favor of the five remaining members, viewing there to be a problem with Blockberry’s transferring of exclusive contracts to Japanese agency Universal Japan without the written consent of the members. It is currently unknown if the ''[0]'' EP, which was intended to be the group's comeback with 11 members in early 2023 prior to a boycott in response to all that had occurred up to that point, will see release. The group's future is unknown for the time being.

Each member has a [[ColorCodedForYourConvenience signature colour]] and [[AnimalMotifs animal]], at least one of which will appear in their solo music video. The last unit along with Choerry have fruits, which activate their passage into other dimensions when eaten. For reference: