History Main / MostDefinitelyNotAVillain

* In ''Anime/DeathNote'', one of Light Yagami's catchphrases is [[BlatantLies "I'm not Kira!"]]

* Professor Viktor Smyte from ''ComicStrip/ThePertwillabyPapers'' is a former Nazi scientist and high ranking SS officer who has gone into hiding by posing as an American college professor. When people point out his rather unusual way of speaking, he insists that he is as American as "Apfelstrudel", and his accent is a result of having been born and raised in "Coüncil Bluffs, Iowa", where the local drawl just happens to sound like a thick German accent.
* In the 2017 Annual of ''ComicBook/MightyMorphinPowerRangers2016'', Rita Repulsa sends Goldar and Scorpina to Earth to dig up embarrassing secrets about the Power Ranger's civilian identities. While Scorpina passes for an ordinary human, Goldar is wearing a hoodie and jeans over his armor, and his blue-furred face is plainly visible. Of course, most civilians think he is wearing a shoddy Goldar costume.

** As mentioned above, Dr. Alex Brisbane. He may lure the heroes into an obvious trap, but he's still definitely not a villain. Of course, as the people he has to fool are Joey, Tristan, Tea and Yugi, not one of them thinks there's anything strange about him. Well, ''Yugi'' does. Though his reaction is less "he's definitely a villain!" and more "[[ScrewThisImOuttaHere I'm tired of rescuing people. Let's just go home and forget this happened]]." Unluckily, Brisbane easily tricks Tristan and Tea to [[SchmuckBait "step on the map"]], dragging Yugi along for the ride.

** And of course we have "Malik Blishtar" who is "definitely ''not'' Marik Ishtar".

** Let's not forget Crump, who was possessing Tea, and had to avoid arousing suspicion. He constantly made references to penguins, and the fact that he wanted to have sex with Yugi. But, well, the only thing that really convinced everyone it was Tea was this little gem:

* An episode of ''WebVideo/ReBootTheAbridgedSeries'' has this with Cyrus/Syrus/however his name is spelled.

* In ''Fanfic/HarryPotterAndTheNatural20'', Malfoy tries to give a bunch of students some candy, and they all flee in terror, thinking it's some evil plot of his. Interestingly, it kind of wasn't; he suspected some [[VoluntaryShapeshifting Polyjuice spy]] was around, and was trying to distribute an antidote. Anyway, his second attempt was an abandoned bunch of candy with a sign that reads: "HALLOWE'EN SWEETS, COURTESY OF HARMLESS HUFFLEPUFFS". Which, of course, ''works''.

* Played with in one episode of ''Series/That70sShow'', when the guys try to smuggle Fez back across the Canadian border (because he misplaced his green card), Eric tells the others: "Remember, we've got nothing to hide", at which point two mounties come over and say "Well, around here, we don't say we've got nothing to hide, if we've actually got nothing to hide, [[CanadaEh eh?]]"

* Literature/WinnieThePooh pretends to be a little cloud when he tries to use a balloon to steal honey from a beehive. This includes having his friend Christopher Robin walking back and forth below him with an umbrella and loudly proclaim that it will be rain soon. While Pooh himself sings a little song about how he's just a raincloud:

* ''VideoGame/RatchetAndClankUpYourArsenal'' had Ratchet going undercover with the Tyrrhaguise, and loudly proclaiming himself to be "certainly not a Lombax". [[spoiler: Yes, he's a Lombax.]]

* In ''VideoGame/{{Sam and Max|FreelancePolice}}: The Mole, the Mob, and the Meatball'', Ted E. Bear's [[SuspiciouslySpecificDenial Mafia-Free]] Playland and Casino is a Mob-themed [[SuckECheeses Chuck E. Cheese's-esque arcade/restaurant]] that doesn't seem to try very hard to convince the outside world that it's [[LegitimateBusinessmensSocialClub not a front for the Toy Mafia]].

* A sign in Mahogany town in ''[[VideoGame/PokemonGoldAndSilver Pokemon Heart Gold]]'' and ''[[VideoGame/PokemonGoldAndSilver Pokemon SoulSilver]]'' helpfully informs you that the building it is situated next to is "Just a [[LegitimateBusinessmensSocialClub Souvenir Shop]]. Nothing Suspicious about It. No Need to Be Alarmed."

* ''WesternAnimation/HarleyQuinn'': Clayface does this constantly while in disguise, to the degree that "hello, it is I, [insert disguise here]!" is almost his MadLibsCatchPhrase. He also tends to reveal the motivations and backstories of his characters at a drop of a hat, even when it would make no sense in casual conversation.

* In an inversion a spy in England, when asked what his profession was by friends and neighbors would answer [[SarcasticConfession "I'm a spy."]] [[RefugeInAudacity Because nobody believed him]], the ruse worked.

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[[caption-width-right:232:[-[[HughMann Mr. Verres' "ingenious methods to cover up the presence of aliens"]]-] ]]