: What year do you think this is? Archer
: I, uh— yeah, exactly. Good question.
, according to Word of God
, is deliberately an Anachronism Stew
because they wanted a Mad Men
feel, but also wanted cell phones so characters wouldn't have to find a payphone to call someone, and so contains cars from the '50s to the '70s, computers from the '80s that are capable of internet access, reel-to-reel mainframes and dot-matrix printers, décor, clothing and hairstyles from the '60s and modern cell phones, pop culture references and racial and gender treatment. As far as some fans have managed to ascertain (based off Archer's stated birth date), the time period is, at its most coherent, a very strange alternate version of the 1970's.