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YMMV / Long Long Man

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  • Crosses the Line Twice: All of the melodrama in the ads is played completely straight for the sake of comedy, and the lengths it goes to crosses so many lines that it's impossible not to laugh, particularly Chi-chan's Netorare escapades and the plot twist of Long Long Man being gay. Especially since, at the end of a day, it's a lore-driven advertisement for candy.
  • Fridge Brilliance: Long Long Man is initially a delivery man, but later he's a mascot selling balloons. He may have been fired for sleeping with a customer and getting late for the next delivery without a valid reason, or he may have left the job so he wouldn't risk having to deliver Tooru's gifts to his love rival again.
  • Germans Love David Hasselhoff: Originally intended for a Japanese audience, it caught the attention of people from overseas. It was nominated for a Cannes Lions International Festival of Creativity and won the Silver Lion award.
  • Heartwarming Moments:
    • In a strange way, the ending is surprisingly heartwarming, as after all the emotional pain Tooru has been through, up to being dumped during his own wedding, he's now free from his toxic girlfriend and ends up with the Long Long Man, who actually loves him back. The cherry on top is seeing Tooru's family taking his side and being supportive of him being in a queer relationship.
    • One sweet detail in the ending. Through most of the commercial, the Tagline has been "Sakeru Gummy vs. Looong Sakeru Gummy". But with Long Long Man and Tooru hooking up, it changes to "Sakeru Gummy & Looong Sakeru Gummy"
  • Quirky Work: An advertising campaign that's basically a soap opera where the characters' love life is shaken up by candy? Since its airing, it's become a well-known example of Japan's weirdness.

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