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* LaserGuidedKarma: Chi gets hers [[spoiler:after dumping Tooru for Long Long Man a second time, and ''on their own wedding day'', no less. Her just desserts come not long after this when it's revealed Long Long Man was only sticking around her to look for Tooru. He then begins wooing and sharing Sakeru Gummy with him instead, leaving her empty-handed and pretty much a pariah in front of her friends and family at the wedding]].
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* LaserGuidedKarma: Chi gets hers [[spoiler:after dumping Tooru for Long Long Man a second time, and ''on their own wedding day'', no less. Her just desserts come not long after this when it's revealed Long Long Man was only sticking around her to look for Tooru. He then begins wooing and sharing Sakeru Gummy with him instead, leaving her empty-handed and pretty much a pariah in front of her friends and family at the wedding]].empty-handed]].
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* ShipperOnDeck: Chi-Chan’s coworker helps advise her on Tooru. She also later [[spoiler:Long Long Man on when he woos Tooru.]]
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* FatBestFriend: Chi has one of these, who scolds her for the way she's ruined her relationship with Tooru and tries to give her useful advice about it.
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* LoveTriangle: Chi is torn between her current partner Tooru and the new, exciting Long Long Man.
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* LoveTriangle: Chi is torn between her current partner Tooru and the new, exciting Long Long Man. [[spoiler:The final advertisement reveals that this was actually a BisexualLoveTriangle centered around ''Tooru'' and not Chi.]]
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* AffectionateParody: Of Japanese dramas, especially since much of the series' conflict is driven by ''gummy candy'', of all things.
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* AffectionateParody: Of Japanese dramas, {{Dorama}}s, especially since much of the series' conflict is driven by ''gummy candy'', of all things.
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* AffectionateParody: Of Japanese dramas, especially since much of the series' conflict is driven by ''candy'', of all things.
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* AffectionateParody: Of Japanese dramas, especially since much of the series' conflict is driven by ''candy'', ''gummy candy'', of all things.
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* OhCrap: Happens several times.
** Tooru's expression when he finds the Long Sakeru Gummy in Chi's bed. Cue to him tearing the gum apart with his hands
** Tooru's expression when he finds the Long Sakeru Gummy in Chi's bed. Cue to him tearing the gum apart with his hands
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* OhCrap: Happens This happens several times.
** Tooru's expression when he finds the Long Sakeru Gummy in Chi's bed. Cueto him tearing the gum apart with his hands
** Tooru's expression when he finds the Long Sakeru Gummy in Chi's bed. Cue
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* SkewedPriorities: Tooru takes Chi-chan apparently cheating on him to mean he needs to make his ordinary Sakeru Gummy longer, and Chi-chan begs him to stop stretching it because she feels bad for the gummy.
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* EarnYourHappyEnding: Tooru goes through a lot over the course of the ad campaign, being emotionally manipulated and broken up with multiple times (including [[spoiler:[[RunawayBride during his own wedding]]]]), but the story ends on a happy note for him as [[spoiler:the Long Long Man reveals that he loves him, and the two decide to start a relationship with each other, with Tooru finally being freed from Chi-chan's toxic manipulation]].
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* WhamShot: The Long Long Man gives his LoveConfession while walking towards Chi-chan... [[spoiler:then the camera zooms in as he walks ''past'' her and towards Tooru, revealing that he was the true target of his affection all along]].
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* OnceMoreWithClarity: In the finale, [[spoiler:several earlier scenes are re-shown to show Long Long Man's focus on Tooru, not Chi]].
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See all of the commercials put together [[https://www.youtube.com/watch?v=ER5_-r2vSi8 here]]. Note that, as mentioned above, the plot goes through a surprising amount of twists and turns for an advertising campaign, so '''beware of spoilers below!'''
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See all of the commercials put together [[https://www.youtube.com/watch?v=ER5_-r2vSi8 com/watch?v=6-1Ue0FFrHY here]]. Note that, as mentioned above, the plot goes through a surprising amount of twists and turns for an advertising campaign, so '''beware of spoilers below!'''below!'''
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* {{Foreshadowing}}: RuleOfSymbolism gives away the final twist in the very first spot. [[spoiler: The only ones we ever see eating the candy are Chi-chan and the Long Long Man. If we take the DoubleEntendre and run with it, this is the earliest hint that the Long Long Man is gay.]]
** There's also a subtle one, where Chi starts flirting with the Long Long Man while he's delivering the sweets to her at her apartment; [[spoiler: his body language and facial expressions make him seem very uncomfortable with the situation, indicating that he's not reciprocating her feelings.]]
** There's also a subtle one, where Chi starts flirting with the Long Long Man while he's delivering the sweets to her at her apartment; [[spoiler: his body language and facial expressions make him seem very uncomfortable with the situation, indicating that he's not reciprocating her feelings.]]
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* {{Foreshadowing}}: {{Foreshadowing}}:
** RuleOfSymbolism gives away the final twist in the very first spot.[[spoiler: The [[spoiler:The only ones we ever see eating the candy are Chi-chan and the Long Long Man. If we take the DoubleEntendre and run with it, this is the earliest hint that the Long Long Man is gay.]]
** There's also a subtle one, where Chi starts flirting with the Long Long Man while he's delivering the sweets to her at her apartment;[[spoiler: his [[spoiler:his body language and facial expressions make him seem very uncomfortable with the situation, indicating that he's not reciprocating her feelings.]]feelings]].
** RuleOfSymbolism gives away the final twist in the very first spot.
** There's also a subtle one, where Chi starts flirting with the Long Long Man while he's delivering the sweets to her at her apartment;
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* IncompatibleOrientation: The final commercial reveals that [[spoiler:the Long Long Man is gay, and the reason why he was always found near Chi is because he was actually looking at Tooru.]]
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* IncompatibleOrientation: The final commercial reveals that [[spoiler:the Long Long Man is gay, and the reason why he was always found near Chi is because he was actually looking at Tooru.]]Tooru]].
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** Chi's expression [[spoiler:when she finds out that Long Long Man wants Tooru and not her, not long after she dumps the latter a second time, no less.]]
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** Chi's expression [[spoiler:when she finds out that Long Long Man wants Tooru and not her, not long after she dumps the latter a second time, no less.]]less]].
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* RapidFireNo: Chi shouts this [[spoiler:when she sees Long Long Man and Tooru sharing their Sakeru Gummy with one another. This is not long after she attempted to dump the latter.]]
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* RapidFireNo: Chi shouts this [[spoiler:when she sees Long Long Man and Tooru sharing their Sakeru Gummy with one another. This is not long after she attempted to dump the latter.]]latter]].
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* SecretlyDying: It's eventually revealed that [[spoiler:Chi is actually ill and doesn't have long to live. This is why she loves long things so much because they make her think of a long life. However, the next segment heavily implies it was [[SubvertedTrope just an excuse for her to get out of trouble with Tooru]].]]
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* SecretlyDying: It's eventually revealed that [[spoiler:Chi is actually ill and doesn't have long to live. This is why she loves long things so much because they make her think of a long life. However, the next segment heavily implies it was [[SubvertedTrope just an excuse for her to get out of trouble with Tooru]].]]Tooru]]]].
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* LaserGuidedKarma: Chi gets hers [[spoiler:after dumping Tooru for Long Long Man a second time, and ''on their own wedding day'', no less. Her just desserts come not long after this when it's revealed Long Long Man was only sticking around her to look for Tooru. He then begins wooing and sharing Sakeru Gummy with him instead, leaving her empty-handed and pretty much a pariah in front of her friends and family at the wedding.]]
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* LaserGuidedKarma: Chi gets hers [[spoiler:after dumping Tooru for Long Long Man a second time, and ''on their own wedding day'', no less. Her just desserts come not long after this when it's revealed Long Long Man was only sticking around her to look for Tooru. He then begins wooing and sharing Sakeru Gummy with him instead, leaving her empty-handed and pretty much a pariah in front of her friends and family at the wedding.]]wedding]].
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[[caption-width-right:350:Surely even for Japan standards, everyone won't be able to understand each other.[[note]](From L-R) Chi-chan, Long Long Man, and Tooru-san[[/note]]]]
->''"'''Long Long Maaaaaaaannnnnnnnn~!!!''' ''({{Sexophone}} plays)''"''
->''"'''Long Long Maaaaaaaannnnnnnnn~!!!''' ''({{Sexophone}} plays)''"''
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[[caption-width-right:350:Surely even for Japan standards, everyone won't be able to understand each other.[[note]](From L-R) Chi-chan, [[note]]'''L-to-R:''' [[RunawayBride Chi-chan]], [[AlwaysSomeoneBetter Long Long Man, Man]], and Tooru-san[[/note]]]]
[[EmasculatedCuckold Tooru-san]][[/note]]]]
->''"'''Long Long Maaaaaaaannnnnnnnn~!!!'''''({{Sexophone}} ''({{sexophone}} plays)''"''
->''"'''Long Long Maaaaaaaannnnnnnnn~!!!'''
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Tooru-san and Chi-chan are a happy couple who love eating Sakeru Gummy candy together. However, their love life is thrown into chaos when they encounter the Long Long Man, who eats Long Sakeru Gummy (which is one long strip of candy, instead of several smaller ones like the regular version). Chi-san finds herself conflicted between her current relationship with Tooru and her love of long things which the Long Long Man can satisfy.
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Tooru-san and Chi-chan are a happy couple who love eating Sakeru Gummy candy together. However, their love life is thrown into chaos when they encounter the Long Long Man, who eats Long Sakeru Gummy (which is one long strip of candy, instead of several smaller ones like the regular version). Chi-san Chi-chan finds herself conflicted between her current relationship with Tooru and her love of long things which the Long Long Man can satisfy.
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* BaitAndSwitch: The series shows how infatuated Chi is becoming with the Long Long Man - [[spoiler: but ends with the man approaching ''Tooru'' over their shared love of Sakeru Gummies.]]
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* BaitAndSwitch: The series shows how infatuated Chi is becoming with the Long Long Man - -- [[spoiler: but ends with the man approaching ''Tooru'' over their shared love of Sakeru Gummies.]]
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* MalingeringRomancePloy: After she's seemingly caught in an affair with Long Long Man, Chi reveals to Tooru that [[spoiler:she's SecretlyDying, and that she has an affinity for long things because it makes her think that her lifespan might be longer]]. However, it's implied that she faked her illness in order to get Tooru to propose to her.
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* MalingeringRomancePloy: After she's seemingly caught in an affair with Long Long Man, Chi Chi-Chan reveals to Tooru that [[spoiler:she's SecretlyDying, and that she has an affinity for long things because it makes her think that her lifespan might be longer]]. However, it's implied that she faked her illness in order to get Tooru to propose to her.
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->'''"Long Long Maaaaaaaannnnnnnnn~!!!"''' ''({{Sexophone}} plays)''
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* MalingeringRomancePloy: After she's seemingly caught in an affair with Long Long Man, Chi reveals to Tooru that [[spoiler:she's SecretlyDying, and that she has an affinity for long things because it makes her think that her lifespan might be longer]]. However, it's implied that she faked her illness in order to get Tooru to propose to her.
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* LaserGuidedKarma: Chi gets hers [[spoiler:after dumping Tooru for Long Long Man a second time, and ''on their own wedding day'', no less. Her just desserts come not long after this, when it's revealed Long Long Man was only sticking around her to look for Tooru. He then begins wooing and sharing Sakeru Gummy with him instead, leaving her empty-handed and pretty much a pariah in front of her friends and family at the wedding.]]
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* LaserGuidedKarma: Chi gets hers [[spoiler:after dumping Tooru for Long Long Man a second time, and ''on their own wedding day'', no less. Her just desserts come not long after this, this when it's revealed Long Long Man was only sticking around her to look for Tooru. He then begins wooing and sharing Sakeru Gummy with him instead, leaving her empty-handed and pretty much a pariah in front of her friends and family at the wedding.]]
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* MovingRightThrough: In the final commercial, [[spoiler:the Long Long Man shows up to Chi and Tooru's wedding. When he starts giving a LoveConfession, Chi immediately assumes that it's directed towards her, and dumps Tooru at the altar... [[SorryImGay only for the Long Long Man to walk past her and go for Tooru]]]].
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* MovingRightThrough: In the final commercial, [[spoiler:the Long [[spoiler:Long Long Man shows up to Chi and Tooru's wedding. When he starts giving a LoveConfession, Chi immediately assumes that it's directed towards her, and dumps Tooru at the altar... [[SorryImGay only for the Long Long Man to walk past her and go for Tooru]]]].
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* SecretlyDying: It's eventually revealed that [[spoiler:Chi is actually ill and doesn't have long to live. This is why she loves long things so much, because they make her think of a long life. However, the next segment heavily implies it was [[SubvertedTrope just an excuse for her to get out of trouble with Tooru]].]]
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* SecretlyDying: It's eventually revealed that [[spoiler:Chi is actually ill and doesn't have long to live. This is why she loves long things so much, much because they make her think of a long life. However, the next segment heavily implies it was [[SubvertedTrope just an excuse for her to get out of trouble with Tooru]].]]
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** There's also a subtle one, where Chi starts flirting with the Long Long Man while he's delivering the sweets to her at her apartment; [[spoiler: his body language and facial expressions make him seem very uncomfortable with the situation, indicating that he's not reciprocating her feelings.]]
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* {{Netorare}}: Parodied, except instead of an actual affair it's with Sakeru Gummy.
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* {{Netorare}}: Parodied, Parodied: much of the plot plays out like an NTR story, with Tooru having to watch as the Long Long Man tempts his girlfriend into unfaithfulness, even going as far as crashing their wedding... except that instead of an actual affair it's with Sakeru Gummy.sex, the characters share candy.
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* RunawayBride: DoubleSubverted the final ad. Throughout the whole series, Chi, who is in a relationship with Tooru, lusts after the Long Long Man. [[spoiler:When the Long Long Man shows up at their wedding, Chi decides that she'd rather be with him than Tooru, breaking up with her boyfriend right there at the alter. Unfortunately for her, [[IncompatibleOrientation the Long Long Man is gay]] and actually came to deliver a confession to ''Tooru'', so she just ends up ruining her relationship without accomplishing anything... but then Tooru decides that ''he'' loves the Long Long Man and ends up with ''him''.]]
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* RunawayBride: DoubleSubverted the final ad. Throughout the whole series, Chi, who is in a relationship with Tooru, lusts after the Long Long Man. [[spoiler:When the Long Long Man shows up at their wedding, Chi decides that she'd rather be with him than Tooru, breaking up with her boyfriend right there at the alter.altar. Unfortunately for her, [[IncompatibleOrientation the Long Long Man is gay]] and actually came to deliver a confession to ''Tooru'', so she just ends up ruining her relationship without accomplishing anything... but then Tooru decides that ''he'' loves the Long Long Man and ends up with ''him''.]]
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* RunawayBride: DoubleSubverted the final ad. Throughout the whole series, Chi, who is in a relationship with Tooru, lusts after the Long Long Man. [[spoiler:When the Long Long Man shows up at their wedding, Chi decides that she'd rather be with him than Tooru, breaking up with her boyfriend right there at the alter. Unfortunately for her, [[IncompatibleOrientation the Long Long Man is gay]] and actually came to deliver a confession to ''Tooru'', so she just ends up ruining her relationship without accomplishing anything... but then Tooru decides that ''he'' loves the Long Long Man and ends up with ''him''.]]
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* CrazyPrepared: Chi-chan's friend has a board ready to demonstrate that the short gums contain the same quantity of gum as the long ones.
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* ADayInTheLimelight: The final commercial is from Long Long Man's perspective, helping to explain his motivations and actions throughout the prior segments.
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* ADayInTheLimelight: The final commercial is from Long Long Man's perspective, helping to explain his motivations and actions throughout the prior segments.
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->'''"Long Long Maaaaaaaannnnnnnnn~!!!" *cue {{sexophone}} music*'''
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->'''"Long Long Maaaaaaaannnnnnnnn~!!!" *cue {{sexophone}} music*'''Maaaaaaaannnnnnnnn~!!!"''' ''({{Sexophone}} plays)''
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* MovingRightThrough: In the final commercial, [[spoiler:the Long Long Man shows up to Chi and Tooru's wedding. When he starts giving a LoveConfession, Chi immediately assumes that it's directed towards her, and dumps Tooru at the altar... [[SorryImGay only for the Long Long Man to walk past her and go for Tooru]]]].
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* SoapOpera: Parodies many of the tropes of the genre and squeezes it all into a series of (ironically) short commercials.