History YMMV / MarvelAFreshStart

** Even if they're only One-Shots, the revivals of classic titles ''Love Romances'', ''ComicBook/{{Gunhawks}}'', and ''Ziggy Pig Silly Seal'' were a surprise.

** The revival of ''ComicBook/{{Iceman}}''. The original title didn't last long, but has gained more attention over time with strong trade sales, which may have had something to do with it.

* AuthorsSavingThrow:
** Marvel puts the heroes of old back into the limelight, after many fans complained that their newer replacements either didn't hold up or received too much CharacterShilling. However, there are also those [[ItsTheSameNowItSucks displeased with the return to the status quo]].[[note]] It is an oversimplification to solely credit the ''Fresh Start'' relaunch with all of the legacy implosions going on at Marvel. Thor Odinson's return was planned from the start. Steve Rogers and Sam Wilson returned to their respective ''Captain America'' and ''Falcon'' identities during ''Marvel Legacy'' as a result of ''Secret Empire'' and its aftermath. Tony Stark never died; he was just in a coma, readers were shown this from the start, and his absence was always meant to be a temporary situation. The only part of the implosion that can strictly be credited to ''Fresh Start'' is Riri Williams and Amadeus Cho losing their solo books in favour of ''Tony Stark: Iron Man'' and ''ComicBook/ImmortalHulk'' (in that Marvel could have published two Iron Man titles and two Hulk titles at once in the ''Fresh Start'' era, but chose not to). And Riri got her solo book back only a few months into the relaunch. [[/note]]
** Many of the legacy heroes were still kept on, despite the changes. Some characters were given retools [[note]] [[ComicBook/IronHeart Riri]] was given a deeper personality and developed a more unique armor suit; Amadeus Cho got a new form and was given his own identity as Brawn[[/note]], while other characters returned to the spotlight. [[note]] Nadia was put on the Champions and got her book back; Robbie Reyes is now on the Avengers.[[/note]]
** The ''ComicBook/FantasticFour'' officially return to the Marvel Universe after being cancelled since 2015 over a certain film rights issue that eventually got solved. As a bonus, ongoings for ''ComicBook/FutureFoundation'' and ''Doctor Doom'' would join them.
** The shilling of Comicbook/TheInhumans seems to be slowing down, likely to placate the haters the franchise amassed in recent years due to the way Marvel was blatantly trying to make them into the new X-Men.
*** And by "slowing down" people apparently mean "killing off the line completely" as, outside of the only tangentially related titles like Ms. Marvel or Moon Girl, the *only* Inhuman book this initiative was ''Death of the Inhumans''.
** The ending of ''Amazing Spider-Man #1'' features [[spoiler:TheBigDamnKiss between Peter and MJ on the very last page, hinting that they might get back together, along with the near-explicit addressing of One More Day given how much it's referenced in that same issue. Issue 2 confirms, that yes, they are a couple again.]]
** ''Finally'' putting the X-Men back into the limelight after ''years'' of them being shafted into an AudienceAlienatingEra solely because of Creator/TwentiethCenturyFox holding their movie rights. Now that Disney bought out the company, thus gaining their company's rights, the X-Men have promptly returned as a pillar of Marvel. To exemplify this, they've gotten the famed Creator/JonathanHickman to relaunch the ''[[ComicBook/XMen2019 X-Men]]'' with two major storylines that will redefine their place in the Marvel Universe, followed by a relaunch of brand new X-titles that start fresh as opposed to being in a constant state of stagnation. In fact, many were glad that Hickman convinced Marvel to cancel all ongoing ''X-Men'' titles (including the tepidly-received ''ComicBook/UncannyXMen2018'') in favor of his relaunch, which will "[[SoftReboot reboot]]" the X-Men into what is hoped to be a new era of greatness. It's so big, that the X-side saw its own relaunch with ''ComicBook/DawnOfX''.
** After all the complaints about how [[TheyChangedItNowItSucks they changed]] ComicBook/SpiderWoman's iconic costume to something more modest and less sexy in her [[ComicBook/SpiderWoman2014 2014 series]], she finally returns to the classic skin-tight suit starting with ''Strikeforce''. Though well-received by those who hated the new costume, this did cause fans who ''liked'' the new costume to be disappointed.
** There's a far greater focus on Asian representation than before, both in stories and in creators, which one might suspect was an initiative done by C.B. Cebulski to [[TheAtoner atone]] for him pretending to be a Japanese man named Akira Yoshida for marketing reasons (and fans [[NeverLiveItDown won't let him live down]]). First, he was the one who ordered to have [[ComicBook/{{Psylocke}} Betsy Braddock]] returned to her original white body, after spending three decades as a Japanese ninja, to put an end to her appropriating something that isn't hers, and later had her former body Kwannon take the mantle of Psylocke to make the bearer of title ''actually'' Asian (a compromise considering the [[TheyChangedItNowItSucks backlash]] towards White Psylocke). He then greenlit several Asian-focused titles like ''Aero'' and ''Sword Master'', aimed at the Asian market and yet still part of the Franchise/MarvelUniverse and released in the west, and [[CanonImmigrant immigrated]] other heroes, namely Crescent & Io and Luna Snow, from the South Korean-developed mobile game ''VideoGame/MarvelFutureFight'' to add diversity while expanding on the characters' concepts, backstories and setting the stage for their role in the future. All the Asian-based titles are written by Asian writers and drawn by Asian artists, notably Creator/AlyssaWong (who had given Cebulski a ''scathing'' [[TheReasonYouSuckSpeech rant]] on the internet about Cebulski when he was outed), which indicates that this has helped with making amends with the community.
** ''ComicBook/GhostRider'' fans, specifically fans of Johnny Blaze and Danny Ketch, weren't pleased that [[ComicBook/AllNewGhostRider Robbie Reyes]] was being [[ReplacementScrappy forced upon them as the new Ghost Rider]] for reasons they cite from political correctness to his lack of involvement in the ''Ghost Rider'' mythos to his stories not occupying the same genre as ''Ghost Rider'' stories traditionally do to [[ArsonMurderAndJaywalking him just driving a car]]. Of course, Robbie had his share of fans as well and thought he was a cool concept, plus he ''is'' a Latino hero with actual characterization, so taking him out completely would've certainly sparked a backlash. To solve this, Marvel had Robbie join the Avengers, while Johnny and Danny are co-stars of the new ''Ghost Rider'' title.

* AndYouThoughtItWouldFail: There was a CollectiveGroan by some of the community at Marvel doing ''another'' relaunch just seven months after their [[ComicBook/MarvelLegacy last]], and it was thought that it would only continue their DorkAge some people thought they had been stuck in for a good portion of the '10s. Fast-forward a year later, and the general reception is that ''Fresh Start'' was what had finally gotten Marvel ''out'' of the DorkAge, with new creative teams, new ideas, new stories and generally being more in-tune with their actual audience, having reinvigorated the Marvel brand. It helps that they've stopped their CharacterShilling of the Inhumans at the expense of the X-Men, while putting mutants back as a core pillar of the Marvel Universe.

** ''Finally'' putting the X-Men back into the limelight after ''years'' of them being shafted into a DorkAge solely because of Creator/TwentiethCenturyFox holding their movie rights. Now that Disney bought out the company, thus gaining their company's rights, the X-Men have promptly returned as a pillar of Marvel. To exemplify this, they've gotten the famed Creator/JonathanHickman to relaunch the ''[[ComicBook/XMen2019 X-Men]]'' with two major storylines that will redefine their place in the Marvel Universe, followed by a relaunch of brand new X-titles that start fresh as opposed to being in a constant state of stagnation. In fact, many were glad that Hickman convinced Marvel to cancel all ongoing ''X-Men'' titles (including the tepidly-received ''ComicBook/UncannyXMen2018'') in favor of his relaunch, which will "[[SoftReboot reboot]]" the X-Men into what is hoped to be a new era of greatness. It's so big, that the X-side saw its own relaunch with ''ComicBook/DawnOfX''.

** Even more surprising was the revival of ''ComicBook/TheUnstoppableWasp''. Initially, the comics sold poorly and barely got noticed, and was released during what many consider a DorkAge. However, trades sold well and so Marvel is willing to give it another go. It helps there's a new guy in charge. That said, it's still surprising when one considers that the theme is bringing back the old guard as opposed to {{Legacy Character}}s, so them bringing back Nadia as a legacy title is still quite a deviation. What possibly justifies it is that Janet, Nadia's predecessor, will be playing a more active role as her mentor.

** There's a far greater focus on Asian representation than before, both in stories and in creators, which one might suspect was an initiative done by C.B. Cebulski to [[TheAtoner atone]] for him pretending to be a Japanese man named Akira Yoshida for marketing reasons (and fans [[NeverLiveItDown won't let him live down]]). First, he was the one who ordered to have [[ComicBook/{{Psylocke}} Betsy Braddock]] returned to her original white body, after spending three decades as a Japanese ninja, to put an end to her appropriating something that isn't hers, and later had her former body Kwannon take the mantle of Psylocke to make the bearer of title ''actually'' Asian (a compromise considering the [[TheyChangedItNowItSucks backlash]] towards White Psylocke). He then greenlit several Asian-focused titles like ''Aero'' and ''Sword Master'', aimed at the Asian market and yet still part of the Franchise/MarvelUniverse and released in the west, and [[CanonImmigrant immigrated]] other heroes, namely Crescent & Io and Luna Snow, from the South Korean-developed mobile game ''VideoGame/MarvelFutureFight'' to add diversity while expanding on the characters' concepts, backstories and setting the stage for their role in the future. All the Asian-based titles are written by Asian writers and drawn by Asian artists, notably Alyssa Wong (who had given Cebulski a ''scathing'' [[TheReasonYouSuckSpeech rant]] on the internet about Cebulski when he was outed), which indicates that this has helped with making amends with the community.

** ''Finally'' putting the X-Men back into the limelight after ''years'' of them being shafted into a DorkAge solely because of Creator/TwentiethCenturyFox holding their movie rights. Now that Disney bought out the company, thus gaining their company's rights, the X-Men have promptly returned as a pillar of Marvel. To exemplify this, they've gotten the famed Creator/JonathanHickman to relaunch the ''[[ComicBook/JonathanHickmansXMen X-Men]]'' with two major storylines that will redefine their place in the Marvel Universe, followed by a relaunch of brand new X-titles that start fresh as opposed to being in a constant state of stagnation. In fact, many were glad that Hickman convinced Marvel to cancel all ongoing ''X-Men'' titles (including the tepidly-received ''ComicBook/UncannyXMen2018'') in favor of his relaunch, which will "[[SoftReboot reboot]]" the X-Men into what is hoped to be a new era of greatness. It's so big, that the X-side saw its own relaunch with ''ComicBook/DawnOfX''.

* PanderingToTheBase: With "Fresh Start", Marvel is being heavily accused of this in regards to fans who wanted the old status quo back at any cost. With many of the new generation being shunted aside (Riri Williams and Amadeus Cho losing their solo books, with ''Champions,'' a series that's also likely to get cancelled soon, becoming basically the only place they can appear), shafted back onto their old aliases ([[Comicbook/{{X23}} Laura Kinney]] and Sam Wilson/Falcon), depowered (Jane Foster), or even killed off (The Inhumans), while the old generation takes their place back. There are a lot of older fans who feel happy about this as Marvel, to them, spent the last few years pandering to about everyone ''but'' the fans of the classic comics, and there are naturally a lot of new fans who aren't too happy with this as it derails many of the characters that got them into Marvel in the first place.

** Readers are also concerned about Mariko Tamaki taking over writing Comicbook/{{X 23}} after Taylor's well-received ''Comicbook/AllNewWolverine'', particularly citing the tepid reception to and poor sales on her run of ''Comicbook/SheHulk''.

** ''ComicBook/DaughtersOfTheDragon'' had a short-lived six issue run from 2006 and never had Misty Knight or Colleen Wing headlined together in a title again. So bringing the series back over a decade later, even as a digital exclusive, definitely came out of nowhere.

** For Mark Waid's ''Dr. Strange'', he's coming off of the popular run by Donny Cates, thus he has a ToughActToFollow. This is also because many fans feel like Waid's been off his A-Game since ''ComicBook/{{Avengers 2016}}'' and ''ComicBook/{{Champions 2016}}''.

** Even more surprising was the revival of ''ComicBook/UnstoppableWasp''. Initially, the comics sold poorly and barely got noticed, and was released during what many consider a DorkAge. However, trades sold well and so Marvel is willing to give it another go. It helps there's a new guy in charge. That said, it's still surprising when one considers that the theme is bringing back the old guard as opposed to {{Legacy Character}}s, so them bringing back Nadia as a legacy title is still quite a deviation. What possibly justifies it is that Janet, Nadia's predecessor, will be playing a more active role as her mentor.

** How many people thought ''ComicBook/{{Black Cat|Marvel}}'' was ever going to headline her own ongoing?

** ''ComicBook/DaughtersOfTheDragon'' had a short-lived six issue run from 2006 and never had ComicBook/MistyKnight or ComicBook/ColleenWing headlined together in a title again. So bringing the series back over a decade later, even as a digital exclusive, definitely came out of nowhere.
** ''ComicBook/{{Domino|Marvel Comics}}'' hasn't headlined her own series since 2003, and is usually put in team books as opposed to being solo, making it look left-field. Though, the interest in her character spiking after ''Film/Deadpool2'' may have had something to do with it.
** Even if they're only One-Shots, the revivals of classic titles ''Love Romances'', ''Gunhawks'', and ''Ziggy Pig Silly Seal'' were a surprise.
** How many people thought ''ComicBook/BlackCat'' was ever going to headline her own ongoing?

** Character-specific example. Who could have expected Dark Agnes to appear in ''Conan: Serpent War'' let alone even get her own comic series. Agnes was an obscure Creator/RobertEHoward character that had only three books published in the 1930s and made very occasional appearances in the Dark Horse ''Savage Sword of Conan'' series.
* WinTheCrowd: As noted, ''A Fresh Start'' had an uphill battle due to being ''another'' relaunch that reset the numbering (which has been a major cause of Marvel's problems with fans, as many found things became too confusing), and the appearance that they were shunting the 'diverse' heroes. However, the runs that started from the relaunch have been well-received (in particular, Nick Spencer's ''Amazing Spider-Man'' has been massively redeeming both the book ''and'' Spencer himself), while the 'diverse' heroes have been saved from obscurity either by having them gain new books (Ironheart, Iceman, and Unstoppable Wasp, the latter two largely because of their strong trade sales), or grouped into team books (such as the new ''ComicBook/WestCoastAvengers''), thus mitigating the concerns that Marvel were going to pander to the fans who had been calling for those characters' heads. Since then, the initiative has seen continued success due to the spectacular return of Jonathan Hickman and the increased prominence of such rising stars as Al Ewing, Donny Cates and Chip Zdarsky. Overall things have been rather well-received despite the initial concerns.