History Trivia / GEICO

* TheWikiRule: The [[http://geicocarinsurance.wikia.com/wiki/Geico_Wiki GEICO Wiki]].

* FollowTheLeader: Two other insurance companies have also adopted the approach of saturation advertising based on wacky humor, with a number of rotating campaigns. Advertising/{{Progressive}} has the commercials with Flo and her co-workers, and a few other unrelated arcs, while Liberty Mutual has the spots with people spouting fake testimonials with the Statue of Liberty in the background, and also their own oddball animal mascot, [=LiMu=] Emu, who co-stars in a series of BuddyCopShow adventures with his human partner Doug.

* RetroactiveRecognition: [[Advertising/KevinButler Jerry Lambert]] was in [[https://www.youtube.com/watch?v=XVBD8A8pAtU some of the first]] commercials to feature the Gecko as an actual GEICO employee.

* UnintentionalPeriodPiece: When they brought back the "Bob Wehadababyitsaboy" commercial from 1999 as part of the "Best of GEICO" campaign in 2018, it definitely came off as this, since it's a relic of an era when: mobile phones weren't universal, pay phones were still ubiquitous (and they were a staple of hospital waiting rooms), phone company charges made long-distance landline calls a bit of a hassle, you could call someone "collect" and have ''them'' pay for it, and the gag is that Bob and his dad are so cheap that they skirt around long-distance charges by having Bob pass off his message as his last name, then his dad rejects the call. The company is likely aware of this, as this ad didn't get much airtime during the campaign compared to the other, more popular, more timeless spots.

* DuelingWorks: Two other insurance companies have also adopted the approach of saturation advertising based on wacky humor, with a number of rotating campaigns. Advertising/{{Progressive}} has the commercials with Flo and her co-workers, and a few other unrelated arcs, while Liberty Mutual has the spots with people spouting fake testimonials with the Statue of Liberty in the background, and also their own oddball animal mascot, [=LiMu=] Emu, who co-stars in a series of BuddyCopShow adventures with his human partner Doug.

* RealLifeWritesThePlot: The Gecko came to exist because of a [[UsefulNotes/UnionsInHollywood Screen Actors Guild]] strike in 1999 that prevented the use of live-action actors.

* UnintentionalPeriodPiece: When they brought back the "Bob Wehadababyitsaboy" commercial from 1999 as part of the "Best of GEICO" campaign in 2018, it definitely came off as this, since it's a relic of an era when: mobile phones weren't universal, pay phones were still ubiquitous (and they were a staple of hospital waiting rooms), phone company charges made long-distance landline calls a bit of a hassle, you could call someone "collect" and have ''them'' pay for it, and the gag is that Bob and his dad are so cheap that they skirt around long-distance charges by having Bob pass off his message as his last name, then his dad rejects the call. The company is likely aware of this, as this ad didn't get much airtime during the campaign compared to the other, more popular, arguably less dated spots.

** The [[NonSpeakingVoice singing]] voice of the gecko as heard in [[https://www.youtube.com/watch?v=vsdCFeKgu5I this commercial]] is Creator/RichardStevenHorvitz rather than any of the usual actors.

* UnintentionalPeriodPiece: When they brought back the "Bob Wehadababyitsaboy" commercial from 1999 as part of the "Best of GEICO" campaign in 2018, it definitely came off as this, since it's a relic of an era when: mobile phones weren't universal, pay phones were still ubiquitous (and they were a staple of hospital waiting rooms), phone company charges made long-distance landline calls a bit of a hassle, you could call someone "collect" and have ''them'' pay for it, and the gag is that Bob and his dad are so cheap that they skirt around long-distance charges by having Bob pass off his message as his last name, then his dad rejects the call.

* UnintentionalPeriodPiece: When they brought back the "Bob Wehadababyitsaboy" commercial from 1999 as part of the "Best of GEICO" campaign in 2018, it definitely came off as this, since it's a relic of an era when: mobile phones weren't universal, hospitals still had pay phones, charges made long-distance landline calls a bit of a hassle, you could call someone "collect" and have ''them'' pay for it, and the gag is that Bob and his dad are so cheap that they skirt around long-distance charges by having Bob pass off his message as his last name, then his dad rejects the call.

* UnintentionalPeriodPiece: When they brought back the "Bob Wehadababyitsaboy" commercial from 1999 as part of the "Best of GEICO" campaign in 2018, it definitely came off as this, since it's a relic of an era when: mobile phones weren't universal, hospitals still had pay phones, long-distance calls still carried charges, you could call someone "collect" and have ''them'' pay for it, and the gag is that Bob and his dad are so cheap that they skirt around long-distance charges by having Bob pass off his message as his last name, then his dad rejects the call.

* BreakawayAdvertisement: The Cavemen, who were popular enough to land a forgettable TV show on ABC.
* TheOtherDarrin: The gecko was originally voiced by KelseyGrammer (he's the one who complains about his name being confused with GEICO), then Dave Kelly, and finally by Jake Wood.

* TheOtherDarrin: The gecko was originally voiced by KelseyGrammer, then Dave Kelly, and finally by Jake Wood.