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** And on Emperor Velo in Adventure Mode in ''CrashNitroKart''. [[VillainousBreakdown He takes it even worse...]]

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** And on Emperor Velo in Adventure Mode in ''CrashNitroKart''.''VideoGame/CrashNitroKart''. [[VillainousBreakdown He takes it even worse...]]



* At the start of the first ''PaperMario'' Bowser (once again) attacks Peach's castle. The Princess sets Mario on him, boasting he has always kicked Bowser's ass. Cue Bowser pulling out his newly stolen Star Rod and finally defeating Mario in a HopelessBossFight.

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* At the start of the first ''PaperMario'' ''VideoGame/PaperMario64'' Bowser (once again) attacks Peach's castle. The Princess sets Mario on him, boasting he has always kicked Bowser's ass. Cue Bowser pulling out his newly stolen Star Rod and finally defeating Mario in a HopelessBossFight.
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** Technically Mario was given a canonical defeat long before in ''[[Franchise/DonkeyKong Donkey Kong Junior]]'', where he acted as the villain.

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** Technically Mario was given a canonical defeat long before in ''[[Franchise/DonkeyKong Donkey Kong Junior]]'', where he acted as the villain.
villain.
* From ''Franchise/MassEffect'', not counting the Collector's ambush of the original Normandy, [[TheAce Commander Shepard]] does not lose a single battle in the entire trilogy, until Thessia. The loss on Thessia sends Shepard into a noticeable HeroicBSOD and about as close as s/he's ever been to the DespairEventHorizon. Some words from Garrus, Joker, and Anderson, as well as helping Liara cope with it, brings him/her out of it to make a devastating strike back on Cerberus.
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->''Well, you can't win 'em all''\\
''Every empire has to fall''\\
''Just have a go, inside you'll know''\\
''You gave your all''\\
''Everybody wins sometime''\\
''Has their day in the sunshine''\\
''If you're not on top when the music stops''\\
''Well, you can't win 'em all.''
-->-- '''Greg Champion''', "You Can't Win 'em All"

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You have a character. They may be TheHero or TheRival, or maybe just a competitor for a mundane sport you've just heard of. Either way though, they are very good at what they do, so much that they pretty much never fail, or are even remotely challenged by it. They can in most simplistic terms be considered a "winner".

Except today. Maybe it's just [[NotMyLuckyDay Not Their Lucky Day]] or they've done something antagonistic to cost them their KarmicProtection, but for once in their usually glimmering life they've ended up the loser of the situation.

How they take their humbling can vary greatly. Some have been on the winning end so long that a single loss is completely alien to them. They may [[HeroicBSOD break]][[VillainousBreakdown down]], [[SoreLoser throw a tantrum]] or [[GracefulLoser just accept the humility and learn from their mistake]]. Whoever put them off their high horse will likely also be in their eye for quite a while, either as a [[DefeatEqualsFriendship respected rival]] or a despised sabotager of their legacy.

If a heroic case it sometimes happens because TheBadGuyWins or TeamRocketWins, though not always (one side doesn't neccessarily have to win for another to lose). In some of such cases, it may be a sign [[NotSoHarmlessVillain the villain]] [[KnightOfCerebus means business]].

Very often connected to DefeatingTheUndefeatable if their winning streak is lampshaded in universe.

See also BrokenStreak and NotSoInvincibleAfterAll. Compare with TheWorfEffect where a supposedly strong character has more defeats than victory, ThrowTheDogABone and TeamRocketWins when a usually luckless or incompetent character finally gets a victorious moment, and ALessonInDefeat in which this trope is deliberately invoked to make a point.

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You have a character. They may be TheHero or TheRival, or maybe just a competitor for a mundane sport you've just heard of. Either way though, they are very good at what they do, so much that they pretty much never fail, or are even remotely challenged by it. They can in most simplistic terms be considered a "winner".

"winner".

Except today. Maybe it's just [[NotMyLuckyDay Not Their Lucky Day]] or they've done something antagonistic to cost them their KarmicProtection, but for once in their usually glimmering life they've ended up the loser of the situation.

situation.

How they take their humbling can vary greatly. Some have been on the winning end so long that a single loss is completely alien to them. They may [[HeroicBSOD break]][[VillainousBreakdown down]], [[SoreLoser throw a tantrum]] or [[GracefulLoser just accept the humility and learn from their mistake]]. Whoever put them off their high horse will likely also be in their eye for quite a while, either as a [[DefeatEqualsFriendship respected rival]] or a despised sabotager saboteur of their legacy.

legacy.

If a heroic case it sometimes happens because TheBadGuyWins or TeamRocketWins, though not always (one side doesn't neccessarily necessarily have to win for another to lose). In some of such cases, it may be a sign [[NotSoHarmlessVillain the villain]] [[KnightOfCerebus means business]].

business]].

Very often connected to DefeatingTheUndefeatable if their winning streak is lampshaded {{lampshaded}} in universe.

universe.

See also BrokenStreak and NotSoInvincibleAfterAll. Compare with TheWorfEffect where a supposedly strong character has more defeats than victory, ThrowTheDogABone and TeamRocketWins when a usually luckless or incompetent character finally gets a victorious moment, and ALessonInDefeat in which this trope is deliberately invoked to make a point.
point.

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* Very common in the ''MetalFightBeyblade'' anime series. The most intense example would be the defeat of the pompous prodigy Julian Konzern by main character Gingka. It gets much worse for Julian, suffering an even more pathetic loss, and defecting to the bad guys with little success, before things get better.

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* Very common in the ''MetalFightBeyblade'' ''Anime/MetalFightBeyblade'' anime series. The most intense example would be the defeat of the pompous prodigy Julian Konzern by main character Gingka. It gets much worse for Julian, suffering an even more pathetic loss, and defecting to the bad guys with little success, before things get better.
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See also BrokenStreak and NotSoInvincibleAfterAll. Compare with TheWorfEffect where a supposedly strong character has more defeats than victory, or ThrowTheDogABone and TeamRocketWins when a usually luckless or incompetent character finally gets a victorious moment.

to:

See also BrokenStreak and NotSoInvincibleAfterAll. Compare with TheWorfEffect where a supposedly strong character has more defeats than victory, or ThrowTheDogABone and TeamRocketWins when a usually luckless or incompetent character finally gets a victorious moment.moment, and ALessonInDefeat in which this trope is deliberately invoked to make a point.

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* In ''Literature/HarryPotterAndThePrisonerOfAzkaban,'' Gryffindor goes up against Hufflepuff in Quidditch, and Harry and Cedric are both racing to catch the GoldenSnitch. At that very moment a huge pack of [[EmotionEater Dementors]]--which affect Harry worse than most people--come onto the pitch, making Harry faint and fall off his broom. When he wakes up in the Hospital Wing he's devastated, since this was the first time he had ever failed to win the game for his team.



* In ''Literature/HarryPotterAndThePrisonerOfAzkaban,'' Gryffindor goes up against Hufflepuff in Quidditch, and Harry and Cedric are both racing to catch the GoldenSnitch. At that very moment a huge pack of [[EmotionEater Dementors]]--which affect Harry worse than most people--come onto the pitch, making Harry faint and fall off his broom. When he wakes up in the Hospital Wing he's devastated, since this was the first time he had ever failed to win the game for his team.

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* In ''Literature/HarryPotterAndThePrisonerOfAzkaban,'' Gryffindor goes up against Hufflepuff in Quidditch, ''Literature/TheReynardCycle'': Reynard is profoundly changed throughout ''The Baron of Maleperduys'' due to a series of major setbacks. Not only does he fail to convince Persephone to run off with him, he also ([[spoiler: loses his left hand due to infection.]]) Much of his cheer and Harry and Cedric are both racing to catch penchant for snark is gone by the GoldenSnitch. At that very moment a huge pack end of [[EmotionEater Dementors]]--which affect Harry worse than most people--come onto the pitch, making Harry faint and fall off his broom. When he wakes up in the Hospital Wing he's devastated, since this was the first time he had ever failed to win the game for his team.
novel.
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* Issue #175 of ''ComicBook/SonicTheHedgehog'' has Eggman invade Knothole and blast it to smithereens and capture all the Freedom Fighters. What's more, due to creating a mech (the Egg Beater) built to resist Sonic's speed, he delivers a most sound verbal and physical beatdown to the hedgehog, with Sonic only able to make a small dent at his full power. Granted the victory is short lived and next to everything is reversed back (if not bettered) for the heroes by all of one issue, but still Eggman made his mark on Sonic.

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* Issue #175 of ''ComicBook/SonicTheHedgehog'' has Eggman invade Knothole and blast it to smithereens and capture all the Freedom Fighters. What's more, due to creating a mech (the Egg Beater) built to resist Sonic's speed, he delivers a most sound verbal and physical beatdown to the hedgehog, with Sonic only able to make a small dent at his full power. Granted the victory is short lived and next to everything is reversed back (if not bettered) for the heroes by all of one issue, but still Eggman made his mark on Sonic.
Sonic.
* One Weird fantasy story from DC omics had a high school basketball coach placed in the position of having to invoke this trope on the inner city youths he turned into an unbeatable team after a fortune teller reveals that they go on to be an unbeatable Black Ops team where their only defeat results in Earth's conquest by aliens so that they'll have the learning experience to be more cautious when that day comes and hopefully save Earth this time around.

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** No matter what horrors occur to them throughout the episode, the outcome is next to always a clear cut HappyEnding with the starring pony better from their experience. The episode "Swarm Of The Century" however, ends on a comedic DownerEnding, with the main ponies left to clear up a devastated Ponyville from the recent fiasco.



* Played with in the ''HeyArnold'' episode "Steely Phil" when Grandpa Phil goes up against an arrogant Chinese Checkers champion (the one that he lost against back around 20 years ago in the finals). Being caught in the same trap in the current match, Phil uses the one other move he could have performed, resulting in a draw. (now co-) champion reacts however, you'd think he truly had lost.

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* Played with in the ''HeyArnold'' episode "Steely Phil" when Grandpa Phil goes up against an arrogant Chinese Checkers champion (the one that he lost against back around 20 years ago in the finals). Being caught in the same trap in the current match, Phil uses the one other move he could have performed, resulting in a draw. Given how the (now co-) champion reacts however, you'd think he truly had lost.

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** Similarly SpeedyGonzales, who was even more infallible than Bugs. At least three cartoons ended on a particularly sour note for him however (''Mucho Locos'', ''Chilli Con Corny'' and ''Daffy Duck's Fantastic Island'').

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** Similarly SpeedyGonzales, who was even more infallible than Bugs. At least three cartoons ended on a particularly sour note for him however (''Mucho Locos'', ''Chilli Con Corny'' and ''Daffy Duck's Fantastic Island'').Island'').
** In ''WesternAnimation/TheLooneyTunesShow'', Cecil is portrayed as a purposely obnoxious and annoying customer service representative for a cable company where once every so often, he purposely disconnects a person's package and messes with them the whole time. He does this to Bugs and it results in him finally being handed a defeat by Bugs himself, with Bugs getting his service back (and better) and Cecil being fired.



** Deliberately initiated in another episode. After Vince becomes conceited about his victory streak in sports games, the rest of the gang dare him to lose. He does so, and acts ''even more smug'' about it.

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** Deliberately initiated in another episode. After Vince becomes conceited about his victory streak in sports games, the rest of the gang dare him to lose. He does so, and acts ''even more smug'' about it. It comes to a head when he is against someone as skilled and possibly more conceited. Vince then tries to win after losing and either has to win the game (for pride) or lose (for his friends.) He chooses the latter.



** Arguably the rare instances Twilight Sparkle is bested in terms of magical power, which is often implied to be among the most powerful in Equestria and usually only suffers the occasional failure due to her PowerIncontinence. Her CurbstompBattle against Trixie in "Magic Duel" possibly being the best example.

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** Arguably the rare instances Twilight Sparkle is bested in terms of magical power, which is often implied to be among the most powerful in Equestria and usually only suffers the occasional failure due to her PowerIncontinence. Her CurbstompBattle against Trixie in "Magic Duel" possibly being the best example.example (though Trixie was using a powerful ArtifactOfDoom).



* Played with in the ''HeyArnold'' episode "Steely Phil" when Granpa goes up against an arrogant Chinese Checkers champion. He finally makes a move that ends the match on a stalemate. The way the (now co-) champion reacts however, you'd think he truly had lost.

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* Played with in the ''HeyArnold'' episode "Steely Phil" when Granpa Grandpa Phil goes up against an arrogant Chinese Checkers champion. He finally makes a champion (the one that he lost against back around 20 years ago in the finals). Being caught in the same trap in the current match, Phil uses the one other move that ends the match on he could have performed, resulting in a stalemate. The way the draw. (now co-) champion reacts however, you'd think he truly had lost.
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* In ''DeathNote'' this happens to Light Yagami quite a few times and especially at the end. Normally, even while being arrogant Light can come out on top, but there are quite a few times that he loses and proceeds to freak out.

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* In ''DeathNote'' ''Manga/DeathNote'' this happens to Light Yagami quite a few times and especially at the end. Normally, even while being arrogant Light can come out on top, but there are quite a few times that he loses and proceeds to freak out.
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* In the ''{{Firefly}}'' episode "Shindig", the noble scion Atherton Wing challenges Malcolm Reynolds to a duel after Reynolds punches him (for making a disrespectful remark about Inara), and Wing is considered a master swordsman with many kills under his belt. He is rather arrogant about it in the way he toys with Malcolm initially in the duel, but is quite humbled when Malcolm (who has never fought with swords before) exploits a distraction and gains the upper hand--and moreso when Malcolm refuses to "finish him off" as is customary.

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* In the ''{{Firefly}}'' ''Series/{{Firefly}}'' episode "Shindig", the noble scion Atherton Wing challenges Malcolm Reynolds to a duel after Reynolds punches him (for making a disrespectful remark about Inara), and Wing is considered a master swordsman with many kills under his belt. He is rather arrogant about it in the way he toys with Malcolm initially in the duel, but is quite humbled when Malcolm (who has never fought with swords before) exploits a distraction and gains the upper hand--and moreso when Malcolm refuses to "finish him off" as is customary.
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* A plot point exclusive to the AnimatedAdaptation of ''CardcaptorSakura''. While Sakura always succeeded in capturing the Clow Cards in the original manga, a stipulation is added in the anime where Syaoran Li can earn the cards himself if he put the most effort into weakening them. Granted this becomes less significant as Sakura has increasing difficulty resenting Syaoran as a rival, at some later points even happily giving him a card as a token of friendship or gratitude for an earlier act.

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* A plot point exclusive to the AnimatedAdaptation of ''CardcaptorSakura''.''Manga/CardcaptorSakura''. While Sakura always succeeded in capturing the Clow Cards in the original manga, a stipulation is added in the anime where Syaoran Li can earn the cards himself if he put the most effort into weakening them. Granted this becomes less significant as Sakura has increasing difficulty resenting Syaoran as a rival, at some later points even happily giving him a card as a token of friendship or gratitude for an earlier act.
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* In ''HarryPotterAndThePrisonerOfAzkaban,'' Gryffindor goes up against Hufflepuff in Quidditch, and Harry and Cedric are both racing to catch the GoldenSnitch. At that very moment a huge pack of [[EmotionEater Dementors]]--which affect Harry worse than most people--come onto the pitch, making Harry faint and fall off his broom. When he wakes up in the Hospital Wing he's devastated, since this was the first time he had ever failed to win the game for his team.

to:

* In ''HarryPotterAndThePrisonerOfAzkaban,'' ''Literature/HarryPotterAndThePrisonerOfAzkaban,'' Gryffindor goes up against Hufflepuff in Quidditch, and Harry and Cedric are both racing to catch the GoldenSnitch. At that very moment a huge pack of [[EmotionEater Dementors]]--which affect Harry worse than most people--come onto the pitch, making Harry faint and fall off his broom. When he wakes up in the Hospital Wing he's devastated, since this was the first time he had ever failed to win the game for his team.
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* You inflict this on Nitrus Oxide by beating him in Adventure Mode in ''CrashTeamRacing''.

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* You inflict this on Nitrus Oxide by beating him in Adventure Mode in ''CrashTeamRacing''.''Videogame/CrashTeamRacing''.



** And on Emperor Velo in Adventure Mode in ''Crash Nitro Kart''. [[VillainousBreakdown He takes it even worse...]]

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** And on Emperor Velo in Adventure Mode in ''Crash Nitro Kart''.''CrashNitroKart''. [[VillainousBreakdown He takes it even worse...]]
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* Any time Chad loses in ''MegamanEXE''. May be combined with TheWorfEffect.

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* Any time Chad loses in ''MegamanEXE''.''[[VideoGame/MegaManBattleNetwork MegaMan.EXE]]''. May be combined with TheWorfEffect.
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to:

* In ''HarryPotterAndThePrisonerOfAzkaban,'' Gryffindor goes up against Hufflepuff in Quidditch, and Harry and Cedric are both racing to catch the GoldenSnitch. At that very moment a huge pack of [[EmotionEater Dementors]]--which affect Harry worse than most people--come onto the pitch, making Harry faint and fall off his broom. When he wakes up in the Hospital Wing he's devastated, since this was the first time he had ever failed to win the game for his team.

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[[AC: Anime and Manga]]

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[[AC: Anime [[AC:Anime and Manga]]
Manga]]



[[AC: Comic Book]]

* Anytime DonaldDuck finally one ups LuckyBastard Gladstone Gander. This was also the plot point of a ''DuckTales'' episode, where Magica De Spell uses magic to invert his good luck. WordOfGod even noted the importance of this trope and keeping it rare, knowing there's only so many times they can do the "lucky guy runs out of luck" plot to proper effect.

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[[AC: Comic Book]]

[[AC:Comic Book]]
* Anytime DonaldDuck finally one ups LuckyBastard Gladstone Gander. This was also the plot point of a ''DuckTales'' ''WesternAnimation/DuckTales'' episode, where Magica De Spell uses magic to invert his good luck. WordOfGod even noted the importance of this trope and keeping it rare, knowing there's only so many times they can do the "lucky guy runs out of luck" plot to proper effect.



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[[AC: Literature]]

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[[AC: Live-Action TV]]

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[[AC: Video Games]]

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[[AC: Western Animation]]

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[[AC: Real Life]]

* The Red Baron was eventually shot down after an extended fight despite his famous winning streak. He died from injuries sustained in the crash.

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[[AC: Real Life]]

[[AC:Real Life]]
* The Red Baron was eventually shot down after an extended fight despite his famous winning streak. He died from injuries sustained in the crash.crash.
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** Technically Mario was given a canonical defeat long before in ''[[DonkeyKong Donkey Kong Junior]]'', where he acted as the villain.

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** Technically Mario was given a canonical defeat long before in ''[[DonkeyKong ''[[Franchise/DonkeyKong Donkey Kong Junior]]'', where he acted as the villain.
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* Ash Ketchum of ''{{Pokemon}}'' has a very good winning streak in battles and is the saviour of almost every crisis, especially in later seasons. Every now and then however, he suffers a crippling loss, screws up a mission or even suffers a rare beatdown by [[TeamRocketWins Team Rocket]].

to:

* Ash Ketchum of ''{{Pokemon}}'' ''Anime/{{Pokemon}}'' has a very good winning streak in battles and is the saviour of almost every crisis, especially in later seasons. Every now and then however, he suffers a crippling loss, screws up a mission or even suffers a rare beatdown by [[TeamRocketWins Team Rocket]].
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** Yugi's first defeat in ''Anime/YuGiOh'' was against Kaiba (albeit because Kaiba threatened to commit suicide if Yugi beat him). It caused Yugi to fear Yami, who either called Kaiba's bluff or didn't care. ''YuGiOhAbridged'' had fun with this.

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** Yugi's first defeat in ''Anime/YuGiOh'' was against Kaiba (albeit because Kaiba threatened to commit suicide if Yugi beat him). It caused Yugi to fear Yami, who either called Kaiba's bluff or didn't care. ''YuGiOhAbridged'' ''WebVideo/YuGiOhTheAbridgedSeries'' had fun with this.
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* The latter half of ''TomAndJerry'' usually ended each short outwitting Tom. On occasion however, Jerry's luck run out. At least a dozen shorts ended with Tom getting the last laugh while many others ended in a bitter stalemate. These almost always happened when Jerry initiated the feud or got too spiteful in his retaliation.

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* The latter half of ''TomAndJerry'' ''WesternAnimation/TomAndJerry'' usually ended each short outwitting Tom. On occasion however, Jerry's luck run out. At least a dozen shorts ended with Tom getting the last laugh while many others ended in a bitter stalemate. These almost always happened when Jerry initiated the feud or got too spiteful in his retaliation.
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* Rainbow Dash is completely dumbfounded by Applejack beating her in a sport in the "Fall Weather Friends" episode of ''MyLittlePonyFriendshipIsMagic''. The taste of defeat is also pretty bitter.

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* Rainbow Dash is completely dumbfounded by Applejack beating her in a sport in the "Fall Weather Friends" episode of ''MyLittlePonyFriendshipIsMagic''.''WesternAnimation/MyLittlePonyFriendshipIsMagic''. The taste of defeat is also pretty bitter.
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* An episode of ''AmericanDad'' involves Steve being rejected from a football team after Stan becomes coach. For revenge, he and Roger try to cause his team to lose. After they succeed, Stan attempts suicide in humiliation, being completely unused to the concept of losing a basic sport.

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* An episode of ''AmericanDad'' ''WesternAnimation/AmericanDad'' involves Steve being rejected from a football team after Stan becomes coach. For revenge, he and Roger try to cause his team to lose. After they succeed, Stan attempts suicide in humiliation, being completely unused to the concept of losing a basic sport.



* The Red Baron was eventually shot down after an extended fight despite his famous winning streak. He died from injuries sustained in the crash.

to:

* The Red Baron was eventually shot down after an extended fight despite his famous winning streak. He died from injuries sustained in the crash.
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* In the fourth season of ''{{Yu-Gi-Oh}}'', Yami Yugi loses to one of the mid-bosses after a philosophical debate about the merits of attempting to win at any cost.
** Yugi's first defeat in YuGiOh was against Kaiba (albeit because Kaiba threatened to commit suicide if Yugi beat him). It caused Yugi to fear Yami, who either called Kaiba's bluff or didn't care. YuGiOhAbridged had fun with this.

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* In the fourth season of ''{{Yu-Gi-Oh}}'', ''Anime/YuGiOh'', Yami Yugi loses to one of the mid-bosses after a philosophical debate about the merits of attempting to win at any cost.
** Yugi's first defeat in YuGiOh ''Anime/YuGiOh'' was against Kaiba (albeit because Kaiba threatened to commit suicide if Yugi beat him). It caused Yugi to fear Yami, who either called Kaiba's bluff or didn't care. YuGiOhAbridged ''YuGiOhAbridged'' had fun with this.
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* This happened to Vince in ''{{Recess}}'' after one of the Ashleys outclassed him in kickball. Losing all his self confidence, things only worsen to the point he can't even make a basic kick anymore, until his friends coax him into kicking a (supposedly) modified ball to bring back his self esteem and competence.

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* This happened to Vince in ''{{Recess}}'' ''WesternAnimation/{{Recess}}'' after one of the Ashleys outclassed him in kickball. Losing all his self confidence, things only worsen to the point he can't even make a basic kick anymore, until his friends coax him into kicking a (supposedly) modified ball to bring back his self esteem and competence.
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Examples:

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Examples:
!!Examples:
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** Yugi's first defeat in YuGiOh was against Kaiba (albeit because Kaiba threatened to commit suicide if Yugi beat him). YuGiOhAbridged had fun with this.

to:

** Yugi's first defeat in YuGiOh was against Kaiba (albeit because Kaiba threatened to commit suicide if Yugi beat him). It caused Yugi to fear Yami, who either called Kaiba's bluff or didn't care. YuGiOhAbridged had fun with this.
Is there an issue? Send a MessageReason:
None


See also NotSoInvincibleAfterAll. Compare with TheWorfEffect where a supposedly strong character has more defeats than victory, or ThrowTheDogABone and TeamRocketWins when a usually luckless or incompetent character finally gets a victorious moment.

to:

See also BrokenStreak and NotSoInvincibleAfterAll. Compare with TheWorfEffect where a supposedly strong character has more defeats than victory, or ThrowTheDogABone and TeamRocketWins when a usually luckless or incompetent character finally gets a victorious moment.
Is there an issue? Send a MessageReason:
None

Added DiffLines:

You have a character. They may be TheHero or TheRival, or maybe just a competitor for a mundane sport you've just heard of. Either way though, they are very good at what they do, so much that they pretty much never fail, or are even remotely challenged by it. They can in most simplistic terms be considered a "winner".

Except today. Maybe it's just [[NotMyLuckyDay Not Their Lucky Day]] or they've done something antagonistic to cost them their KarmicProtection, but for once in their usually glimmering life they've ended up the loser of the situation.

How they take their humbling can vary greatly. Some have been on the winning end so long that a single loss is completely alien to them. They may [[HeroicBSOD break]][[VillainousBreakdown down]], [[SoreLoser throw a tantrum]] or [[GracefulLoser just accept the humility and learn from their mistake]]. Whoever put them off their high horse will likely also be in their eye for quite a while, either as a [[DefeatEqualsFriendship respected rival]] or a despised sabotager of their legacy.

If a heroic case it sometimes happens because TheBadGuyWins or TeamRocketWins, though not always (one side doesn't neccessarily have to win for another to lose). In some of such cases, it may be a sign [[NotSoHarmlessVillain the villain]] [[KnightOfCerebus means business]].

Very often connected to DefeatingTheUndefeatable if their winning streak is lampshaded in universe.

See also NotSoInvincibleAfterAll. Compare with TheWorfEffect where a supposedly strong character has more defeats than victory, or ThrowTheDogABone and TeamRocketWins when a usually luckless or incompetent character finally gets a victorious moment.

Examples:

[[AC: Anime and Manga]]

* Ash Ketchum of ''{{Pokemon}}'' has a very good winning streak in battles and is the saviour of almost every crisis, especially in later seasons. Every now and then however, he suffers a crippling loss, screws up a mission or even suffers a rare beatdown by [[TeamRocketWins Team Rocket]].
** Inverted in the first season, where Ash was a rookie (and a ButtMonkey on top of it) so actually tasted defeat on a regular basis anyway.
* Any time Chad loses in ''MegamanEXE''. May be combined with TheWorfEffect.
* The LadyOfWar Signum from the ''Franchise/LyricalNanoha'' series goes through this in ''Manga/MagicalRecordLyricalNanohaForce''. Having never been defeated in the two seasons since her introduction, she suffers a devastating defeat at the hands of the new villainess, Cypha of Huckebein, spending ten chapters in ICU. She takes the occasion to take a more cautious approach in the future and rely more on technological advantages rather than pure skill.
* A plot point exclusive to the AnimatedAdaptation of ''CardcaptorSakura''. While Sakura always succeeded in capturing the Clow Cards in the original manga, a stipulation is added in the anime where Syaoran Li can earn the cards himself if he put the most effort into weakening them. Granted this becomes less significant as Sakura has increasing difficulty resenting Syaoran as a rival, at some later points even happily giving him a card as a token of friendship or gratitude for an earlier act.
* In the fourth season of ''{{Yu-Gi-Oh}}'', Yami Yugi loses to one of the mid-bosses after a philosophical debate about the merits of attempting to win at any cost.
** Yugi's first defeat in YuGiOh was against Kaiba (albeit because Kaiba threatened to commit suicide if Yugi beat him). YuGiOhAbridged had fun with this.
--> '''Yugi:''' I lost a children's card game! I no longer have a reason to live!
** The show starts off with Yugi beating Kaiba in a duel (having remained undefeated beforehand), leading to an epic VillainousBreakdown and Yugi wiping the darkness from his mind, greatly effecting his attitude.
* In ''DeathNote'' this happens to Light Yagami quite a few times and especially at the end. Normally, even while being arrogant Light can come out on top, but there are quite a few times that he loses and proceeds to freak out.
*In ''Manga/KarateShoukoushiKohinataMinoru'', Imai Yuuto, a practitioner of an MMA karate style most likely inspired by Daido Juku, is an undefeated prodigy at the age of sixteen, with over 200 victories in competitive fights. He uses mind games and [[TryingToCatchMeFightingDirty a liberal interpretation of the rules]], along with his prodigious reach and considerable skills, to overcome more experienced opponents. However, he suffers a humiliating defeat by ippon (effectively a knockout) to Minoru in the Kaburagi Ryu championships, when Minoru is only a green belt with less than a year of training in karate.
* In ''Manga/OnePiece'', after a long string of victories, the last two of which were [[TheChessmaster a man manipulating a country]] and [[AGodAmI a self-proclaimed god]], Monkey D. Luffy gets the tar beaten out of him by Admiral Aokiji, along with his entire crew, and realizes he still has no chance of overcoming any of the higher-ups in the Marines. He later gets another string of victories, and when he gathers up enough strength and courage for another go against the admirals, [[spoiler:Admiral Akainu kills Luffy's brother in front of his eyes, whom Luffy was trying to save for the past hundred chapters or so]]. This total defeat was enough to shut down Luffy's normally peppy and optimistic demeanor for the first time in the series.
* Very common in the ''MetalFightBeyblade'' anime series. The most intense example would be the defeat of the pompous prodigy Julian Konzern by main character Gingka. It gets much worse for Julian, suffering an even more pathetic loss, and defecting to the bad guys with little success, before things get better.

[[AC: Comic Book]]

* Anytime DonaldDuck finally one ups LuckyBastard Gladstone Gander. This was also the plot point of a ''DuckTales'' episode, where Magica De Spell uses magic to invert his good luck. WordOfGod even noted the importance of this trope and keeping it rare, knowing there's only so many times they can do the "lucky guy runs out of luck" plot to proper effect.
* Issue #175 of ''ComicBook/SonicTheHedgehog'' has Eggman invade Knothole and blast it to smithereens and capture all the Freedom Fighters. What's more, due to creating a mech (the Egg Beater) built to resist Sonic's speed, he delivers a most sound verbal and physical beatdown to the hedgehog, with Sonic only able to make a small dent at his full power. Granted the victory is short lived and next to everything is reversed back (if not bettered) for the heroes by all of one issue, but still Eggman made his mark on Sonic.

[[AC: Film]]

* In ''Film/TheStreetfighter's Last Revenge'', Terry Sugury is finally defeated in combat by the corrupt district attorney, Takera Kunigami. Keep in mind that Sugury had not been defeated in the first two films in the series.

[[AC: Literature]]

* In PiersAnthony's Proton/Phaze series, the serf Stile is fighting for his life in the Games, for which the prize is to rise from Serf to Citizen status. He has everything to play for. He comes up against a ten-year old boy who is playing for the hell of it. The game Computer generates a game of pure chance and sudden death; Stile loses one of his two "lives" on a sudden random chance.

[[AC: Live-Action TV]]

* In the ''{{Firefly}}'' episode "Shindig", the noble scion Atherton Wing challenges Malcolm Reynolds to a duel after Reynolds punches him (for making a disrespectful remark about Inara), and Wing is considered a master swordsman with many kills under his belt. He is rather arrogant about it in the way he toys with Malcolm initially in the duel, but is quite humbled when Malcolm (who has never fought with swords before) exploits a distraction and gains the upper hand--and moreso when Malcolm refuses to "finish him off" as is customary.
* In an episode of ''Series/HappyDays'' Fonzie takes on an undefeated internationaly famous fencer and beats him.

[[AC: Video Games]]

* You inflict this on Nitrus Oxide by beating him in Adventure Mode in ''CrashTeamRacing''.
-->'''Oxide:''' AGGHHH!!! I can't believe you beat me! Impossible! I ''never'' lose! How embarrassing. I'll be the laughing stock of the entire Gasmoxian race.
** And on Emperor Velo in Adventure Mode in ''Crash Nitro Kart''. [[VillainousBreakdown He takes it even worse...]]
* In ''SonicRiders''' Story Mode, Sonic fails to capture Jet when he first meets him stealing an Emerald and later loses to him (albeit by cheating) in the World Grand Prix Final. With excess gloating added to the mix, Jet becomes one of the very few of Sonic's foes to not only outsmart him in their goal, but actually get under his skin.
* At the start of the first ''PaperMario'' Bowser (once again) attacks Peach's castle. The Princess sets Mario on him, boasting he has always kicked Bowser's ass. Cue Bowser pulling out his newly stolen Star Rod and finally defeating Mario in a HopelessBossFight.
** Technically Mario was given a canonical defeat long before in ''[[DonkeyKong Donkey Kong Junior]]'', where he acted as the villain.

[[AC: Western Animation]]

*BugsBunny could be considered Western Animation's most iconic ComicallyInvincibleHero. Though the odd spaced out short ends up with him the ButtMonkey due to his own ego getting the better of him. He ''never'' won against Cecil Turtle in any three of their bouts.
** Similarly SpeedyGonzales, who was even more infallible than Bugs. At least three cartoons ended on a particularly sour note for him however (''Mucho Locos'', ''Chilli Con Corny'' and ''Daffy Duck's Fantastic Island'').
* The latter half of ''TomAndJerry'' usually ended each short outwitting Tom. On occasion however, Jerry's luck run out. At least a dozen shorts ended with Tom getting the last laugh while many others ended in a bitter stalemate. These almost always happened when Jerry initiated the feud or got too spiteful in his retaliation.
* This happened to Vince in ''{{Recess}}'' after one of the Ashleys outclassed him in kickball. Losing all his self confidence, things only worsen to the point he can't even make a basic kick anymore, until his friends coax him into kicking a (supposedly) modified ball to bring back his self esteem and competence.
** Deliberately initiated in another episode. After Vince becomes conceited about his victory streak in sports games, the rest of the gang dare him to lose. He does so, and acts ''even more smug'' about it.
* Rainbow Dash is completely dumbfounded by Applejack beating her in a sport in the "Fall Weather Friends" episode of ''MyLittlePonyFriendshipIsMagic''. The taste of defeat is also pretty bitter.
-->'''Rainbow Dash:''' I ''hate'' losing.
** It worsens as both competitors go to increasingly desperate measures to avoid this trope. This cultimates in them taking part in the Running of the Leaves race, where they [[DickDastardlyStopsToCheat become so distracted trying to obstruct the other]] they actually both come in ''last''.
** Arguably the rare instances Twilight Sparkle is bested in terms of magical power, which is often implied to be among the most powerful in Equestria and usually only suffers the occasional failure due to her PowerIncontinence. Her CurbstompBattle against Trixie in "Magic Duel" possibly being the best example.
* Arguably any instance Zordrak and the Urpneys [[TeamRocketWins succeed in giving nightmares]] to the usually well protected Noops in ''TheDreamstone''. "The Dream Beam Invasion" however is the only episode to outright end with the Noops being humiliated by the Urpneys in a face off (even if the latter are also robbed of the last laugh after falling into a lake during the closing gag).
* Played with in ''SpongebobSquarepants'' episode "Employee Of The Month", where Spongebob becomes increasingly paranoid and downbeat just by the mere possibility of this happening, with Squidward potentially winning the employee of the month award and ruining his 26 month long reign. Whether the trope actually occurs is never seen, since both competitors reach such insane extremes to win they outright destroy the Krusty Krab in the process.
** This actually happens in the later episode "A Breath Of Fresh Squidward" after an electric shock affects Squidward's brain and makes him even kinder and hard working than Spongebob. Given how much he dreaded it the previous episode, [[HeroicBSOD the reaction is expected]].
* In the 1960 King Features {{Popeye}} short ''[[http://www.youtube.com/watch?v=KT5GbNarNGk After The Ball Went Over]]'', Popeye actually lost at the end- possibly because he had dared to make GenreSavvy remarks about the [[TemptingFate inevitability of his winning]].
* Played with in the ''HeyArnold'' episode "Steely Phil" when Granpa goes up against an arrogant Chinese Checkers champion. He finally makes a move that ends the match on a stalemate. The way the (now co-) champion reacts however, you'd think he truly had lost.
** This actually happens a lot in the show. Usually whenever one of the characters competes in a game, they will be confronted by a near abnormal undefeated rival ShroudedInMyth. They pretty much always get beaten gloriously by the main characters.
* An episode of ''AmericanDad'' involves Steve being rejected from a football team after Stan becomes coach. For revenge, he and Roger try to cause his team to lose. After they succeed, Stan attempts suicide in humiliation, being completely unused to the concept of losing a basic sport.

[[AC: Real Life]]

* The Red Baron was eventually shot down after an extended fight despite his famous winning streak. He died from injuries sustained in the crash.

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