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13->'''John Klein:''' What do you look like?\
14'''Indrid Cold:''' It depends on who is looking.
15-->-- ''Film/TheMothmanProphecies''
16
17Some characters LieToTheBeholder, appearing selectively different to one or two people than they appear to anyone else.
18
19Other characters appear differently to anybody who sees them. One man will view them as a tall blonde woman, where another will see a short black man. Obviously, this makes tracking the character down by description difficult. Such an ability is almost always mystical in nature, although scientific or pseudoscientific explanations like "psychic resonance" or "nanotechnology" are often used in science-fiction settings. Keep in mind that when [[TitleDrop Appearance Is In The Eye of The Beholder]], that means that the entity involved looks different to multiple people ''at the same time.''
20
21A common variant of this in settings with multiple species is to have an entity which appears different depending on the species of the beholder, most often as a member of the same species.
22
23AFormYouAreComfortableWith and YouCannotGraspTheTrueForm are often forms of this. Compare LieToTheBeholder, which generally causes the same illusion to all affected viewers. Compare an EmpathicShapeshifter, who physically changes, while this trope is more often an illusion. Often employed by a MasterOfIllusion.
24
25----
26!!Examples
27
28[[foldercontrol]]
29
30[[folder:Anime & Manga]]
31* ''Manga/AyakashiTriangle'': During a moon-viewing, ayakashi from the moon visit Matsuri's house. He sees them as humanoids in traditional Japanese clothing because he was afraid they'd come to take Suzu away. When Suzu explains they just came for an offering, Matsuri instead sees them as {{Moon Rabbit}}s.
32* The Illusion from ''Anime/CardCaptorSakura'' in Episode 6 appears as whatever each person is expecting to see so Sakura and her friends cannot settle on what they saw, like Tomoyo picturing a nikuman since she was hungry and Sakura picturing Nadeshiko since it was their birthday. However, this is ultimately [[ExploitedTrope exploited]] by Sakura, as she expects Nadeshiko, and comes to seal the card after realizing that [[OutOfCharacterAlert her mother would never let her fall of a cliff]].
33* ''{{Franchise/Doraemon}}'': In one of ''The Doraemons Special'' story, Nobita, Doraemon and Doranichov want to investigate a UFO that has crashed near Russia. They are accompanied by a mysterious girl called Alice who takes the appearance of the main characters' love interests (Shizuka for Nobita, Mii-chan for Doraemon, and Nina for Doranichov). They later find the UFO, but it is guarded by a monster whose appearance reflects the characters' greatest fear (a giant mammoth for Nobita, a giant rat for Doraemon, and a T-Rex for Doranichov).
34* In ''Manga/FullmetalAlchemist'', the Truth takes the form of a silhouette of the one talking to it, because what everyone is actually seeing is their personal "truth" connecting them to all other life in the world.
35* In ''Manga/{{Noragami}}'', Izanami takes AFormYouAreComfortableWith to whomever looks upon her, as part of her way to make them stay longer with her in the Underworld. To Yato, she looked like Hiyori. To Ebisu, she took the form of the old woman who owned his favorite restaurant.
36* In ''Manga/SayonaraZetsubouSensei'', [[spoiler:Kafuka Fuura only appears in front of those who she had gave up her organs to. Other people will only see the host bodies she possesses at the time, which are basically almost the entirety of the class 2-He and the same people she had gave up her organs to.]]
37* In the second ''Anime/SpaceBattleshipYamato2199'' movie ''Ark of the Stars'', an away team from the Yamato find themselves trapped in a hotel with a group of Gamilon soldiers. However as one of them soon finds out, what ''they're'' seeing is not necessarily the same as what the Gamilons are seeing. The most obvious clue came when two of them were looking at a book -- while Mikage (one of the Yamato's away team members) sees a biography of Helen Keller, the Gamilon instead sees a Gamilon children's book.
38* In ''Anime/SpacePatrolLuluco,'' the villain [[spoiler:[[Anime/KillLaKill Kill ** Killian]]]] is an EmotionEater who operates a LotusEaterMachine. Everybody sees him as their favorite person; since we see him from Luluco's perspective, he looks like her LoveInterest Nova (except wearing [[spoiler:[[EliteMook a COVER]]]]). His location likewise takes the form of their stolen hometown, Ogikubo.
39* In the anime and manga adaptations of ''Literature/VillainessLevel99'', Yumiella appears to be an AloofDarkHairedGirl to most people. However, due to having [[LightDarknessJuxtaposition opposite elements]] and a large difference in level (Yumiella already hit the level cap), Alicia can only perceive Yumiella as a glob of dark fog with GlowingEyes.
40* ''Anime/ZombieLandSaga'': How the zombies are depicted changes on how they're perceived by whoever sees them. Amongst each other, the zombies look like normal girls, albeit with greenish-blue skin and the occasional bandages or ScaryStitches. However, when people are frightened by their appearance—including each other when they realize their makeup washed off in public—their putrefied complexions, sunken features, and bulging red eyes become apparent, reminding the viewer that they're still walking corpses.
41[[/folder]]
42
43[[folder:Audio Plays]]
44* ''AudioPlay/TheSandman2020'': Like in the comics, the Endless appear differently to whoever sees them. Morpheus's "default" form is a tall, skinny EeriePaleSkinnedBrunette, but to the ancient African queen Nada he appears as an African man. This is translated to the audio medium as his voice changing drastically; Morpheus is normally voiced by Scotsman Creator/JamesMcAvoy, but his voice changes to that of Black British Creator/JasonForbes when speaking to Nada.
45[[/folder]]
46
47[[folder:Comic Books]]
48* The ''ComicBook/{{Demo}}'' story "Girl You Want" combines this with InvoluntaryShapeshifting: The main character automatically shapeshifts into whatever the person who looks at her wants to see. The events involves her happening upon the one and only person who doesn't cause her to do this.
49* ''ComicBook/FantasticFour'': This is why [[Characters/MarvelComicsGalactus Galactus]] looks to us humans like a human with a funny hat and the letter G on his belt buckle. To the Stone Men from Saturn, he looks like a Stone Man, to Toad Men, he looks like a Toad Man, etc. [[https://static.tvtropes.org/pmwiki/pub/images/56_g_1948.jpg One appearance]] consists of an entire page showing Galactus as he is normally shown, overlaid with dozens of smaller images of how he appears to every other alien species in the room.
50* ''ComicBook/TheFlash'': When Max Mercury and Jessie Quick reappear in ''Flash'' #759, they look like zombies. At the beginning of the next issue, they zap Barry, and suddenly look like they did in life. Max explains that Barry's guilt was causing him to see them like that.
51* The ''ComicBook/JLA1997'' story dealing with the aftermath of ''Day of Judgment'' sees ComicBook/TheSpectre having this applying to Hal Jordan when he took over as its host, making it hard to convince the Justice League that he was who he said he was.
52* In ''ComicBook/{{Marville}}'' -- just as the comic takes [[GoingCosmic a very odd turn for the philosophical]] -- Al and Mickey use their TimeMachine to find out the meaning of life at the very beginning of time, where they encounter "a man who may or may not be {{God}}". At first, Mickey sees [[GrandpaGod a traditional bearded old man in white robes]], while Al sees him as ''a superhero'' (Al claims he's a dead-ringer to {{Franchise/Superman}}, [[LawyerFriendlyCameo though his colors are different]] and [[BroughtToYouByTheLetterS he has a letter J as his logo]]). After the two squabble about the "true" appearance of God, he quickly realizes that appearing that what they ''want'' God to look like is causing problems, so he instead takes the shared appearance of [[DivineRaceLift an unassuming black man]], [[AFormYouAreComfortableWith insisting that the two simply call him "Jack"]] as he begins his revelations.
53* This is the method that Harry Vanderspeigle, the alien protagonist of ''ComicBook/ResidentAlien'', uses to telepathically disguise himself as a normal human being. However, about 1 in a million people can see through it.
54* A key concept in the French comic book trilogy ''Reine Beauté''[[note]]Queen Beauty[[/note]] (or ComicBook/{{Beauty}}): the main character is [[BlessedWithSuck blessed]] with being the most beautiful person in the world to whoever is looking at her. In an extra comic, an ambassador from very far away begs to see her, and is only granted the right to take a painting of her home, where she is immediately described as plain by locals with beauty standards very different from the painter's.
55* This is explicitly shown several times in ''ComicBook/TheSandman1989'', where Morpheus (as his name implies) always appears like a member of the observer's own species and culture, or like what the observer would expect the God of Dreams to resemble. He usually appears as a gaunt pale-skinned and raven-haired human man, but ComicBook/MartianManhunter sees a giant skull wreathed in black flames, a [[AsianFoxSpirit Kitsune]] perceives a great fox coalescing from the night sky, and an ordinary cat sees a big black cat.
56** It also extends to speech; everyone hears him speak in their native language. This makes one person realize that Morpheus is who he claims to be when he realizes that he's hearing him speak in English even though his father-in-law (who doesn't know English) is conversing with Morpheus in Greek at the same time.
57* In ''ComicBook/SonicTheHedgehogArchieComics'', the goddess Aurora looks like an echidna to Knuckles but different to anyone else, saying "people see me how they imagine me."
58* ComicBook/ManThing in ''ComicBook/{{Thunderbolts}}'' has the "Ear of the Beholder" version: when he's SuddenlySpeaking, everyone hears the accent, sentence structure, and terminology they associate with authority, whether that means a wise master or a crime boss. This is because he's actually speaking the Universal Language.
59[[/folder]]
60
61[[folder:Comic Strips]]
62* Thanks to WordOfGod, this could describe how in ''ComicStrip/CalvinAndHobbes'', Calvin sees Hobbes differently from everyone else.
63[[/folder]]
64
65[[folder:Fan Works]]
66* ''Fanfic/TheMountainAndTheWolf'': In the first chapter, the Wolf summons his longship with a demonic call that sounds different to the Westeros natives who hear it. While they of course have no reference for it ([[LockedOutOfTheLoop which becomes something of a recurring theme]]), it's obvious they're symbolic of the different Chaos gods.
67-->Later none could agree to what exactly the noise was, one lord swore it was something like a hound's bark and the blast of a warhorn, another heard a snake's hiss and his lover's voice, an old man the buzzing of flies and the bubbling of a cauldron, a clerk heard the harsh croak of a raven and the sound of a dagger entering a man's back.
68* In the ''ComicBook/CaptainCarrotAndHisAmazingZooCrew'' fanfic "[[http://www.5earths.com/humor/earth-c/zoocrew09/ The Sinister Selfies]]", the Zoo Crew all see the god Zeu in a different form, based on their own species and personality. To Rubberduck he's a shining swan with the personality of a [[UsefulNotes/TheGoldenAgeOfHollywood Golden Age of Follywood]] star; to Pig Iron he's an incredibly tough working-class warthog; and to Alley-Cat-Abra he's a mystical cat made of shadows.
69[[/folder]]
70
71[[folder:Film -- Live-Action]]
72* The entity haunting the Ayres family in ''Literature/TheLittleStranger'' manifests itself differently depending on what scares each family member the most. To the son, badly burned in a plane crash, it shows itself as fire. [[spoiler:To the mother, it shows itself as her dead daughter, Suki. To the daughter, it shows its more or less true form, which is the monstrous version of her former fiancé Dr. Faraday]].
73* The entity Indrid Cold of ''Film/TheMothmanProphecies'' claims that his appearance is dependent on whoever is looking at him.
74* ''Film/ShallowHal'' is based on this. The main character can only see "inner beauty," so he sees people according to what they look like inside. He is attracted to Rosemary's inner beauty, and can't see her not-traditionally-attractive, overweight appearance. This holds true for several outwardly-ugly people in the film, including Ralph and the LittlestCancerPatient child burn victims in the hospital ward. It also holds true for the outwardly-hot woman his friend is dating, who appears as a not-traditionally-attractive old crone to Hal, because that's what she looks like inside. When the POV switches to another character, we see the "ugly" outward appearances through their eyes.
75[[/folder]]
76
77[[folder:Literature]]
78* ''{{Literature/Animorphs}}'': The Ellimist regularly appears to the animorphs in different shapes, though he takes a form they'd be inclined to trust, such as a GrandpaGod. To Tobias, he takes the form of a mashup of every bird of prey, while in one story he freezes time and takes the appearance of a girl sitting not far away. Strangely, although he [[spoiler:more or less created]] the Andalites, he doesn't appear as one to Ax.
79* ''Literature/TheBartimaeusTrilogy'' has a variant: demons can take on human form, but in the "higher planes" they still look like themselves; Bartimaeus will sometimes comment that a character looks like a chef to a human, but ''he'' can also see a tentacled spirit. Wizards can see a few of these planes with special contact lenses; Bartimaeus can see seven, and insists that anyone who claims to see more [[SourGrapes is just being a braggart]].
80* In Fred Saberhagen's ''Literature/BookOfSwords'' series, Sightblinder will cause its wielder to appear either as someone the viewer knows and trusts/loves, or someone the viewer fears.
81* ''Literature/CiaphasCain'': In ''The Traitor's Hand'', the Slaaneshi sorceress Cain and a squad encounter has the ability to appear as the person each viewer cares the most for. [[AwLookTheyReallyDoLoveEachOther Cain sees her as Amberley]] (and is about to shoot another Guardsman for looking at her with the same expression and calling her by a different name)... until [[AntiMagic Jurgen]] shows up, breaking the spell and revealing her as a homely middle-aged woman.
82-->'''Cain:''' [[PreMortemOneLiner Impersonating an Inquisitor is a capital offense]]. (BoomHeadshot)
83* In ''Literature/TheCampHalfBloodSeries'':
84** [[LoveGoddess Aphrodite]] looks like a person's ideal of beauty, meaning that she's different for each person and can even change while you're talking to her. When [[TheHero Percy]] first meets her, he thinks that she looks like a cross between [[BadassBookworm Annabeth]] (for whom he's recently had a LoveEpiphany) and an unnamed TV actress whom he used to have a crush on. At other times (particularly, it seems, while she's appearing to heterosexual women) the exact details seem to be constantly in flux.
85** The Sirens seem to have something like this, too. When Percy (who can't hear them) sees them, their human heads are shifting to all the people he most wants to see, [[SpottingTheThread though their mouths are always greasy and disgusting]]. Meanwhile Annabeth (who's under their spell) sees their island an idealized version of New York with all the people she loves together and happy.
86* There's an interesting variation in the ''Literature/{{Dragaera}}'' series: the goddess Verra is not described as appearing differently to everyone who beholds her, but it becomes clear that when she speaks, everyone hears something different, effectively holding multiple different conversations simultaneously. Descriptions of godhood elsewhere in the series imply that this is a result of one of the defining characteristics of [[OurGodsAreDifferent deities]] and [[OurDemonsAreDifferent demons]] in the Dragaera-verse.
87* In ''Literature/TheEndOfMrY'', everything in the Troposphere is dependent on the eye of the beholder.
88* The Creator/PhilipKDick story "Faith of Our Fathers" uses a variation on this. A true believer in a future {{dystopia}} attempts to watch a televised speech by the all-powerful leader while under the influence of a hallucinogenic drug, and sees the leader transform into a hideous EldritchAbomination. He is then informed that what he took was not a hallucinogen, but an ''antidote'' to the hallucinogens that are in every citizen's rations... The leader is in fact an alien monster, but no one can grasp his true form because he has a whole handful of different appearances -- which one you see ostensibly depends on your personality.
89* The ''Literature/FrannyKStein'' book ''The Frandidate'' had Franny create a living suit that would change its appearance based on the interests of whoever looked at it. For example, Franny's dog Igor sees the suit turn into the hostess of his favorite TV show, while one of the girls at Franny's school sees the suit take on the form of a bunny wearing a dress decorated with penguin patterns.
90* ''Literature/HarryPotter'':
91** In ''Literature/HarryPotterAndThePhilosophersStone,'' the Mirror of [[SdrawkcabName Erised]] shows a person whatever their greatest desire is, but nobody else can see it. Harry sees [[OrphansOrdeal his dead family]] and tries to show them to Ron, but Ron sees himself, [[OvershadowedByAwesome having matched all of his older brothers' accomplishments]]. This is important for the climax, as the mirror shows Harry how to get the MacGuffin while the villain can't see it. It also serves as a {{Foreshadowing}} for Dumbledore's backstory; Dumbledore comments that he sees himself with socks in the mirror, which Harry later realizes is probably a lie. [[spoiler:He sees himself with his dead family, just like Harry.]]
92** In ''Literature/HarryPotterAndTheHalfBloodPrince'', [[LovePotion Amortentia]] smells like the things or people the smeller fancies. [[spoiler:Hermione smells Ron's hair, while Harry smells Ginny's stench (which may either come from her shampoo or soap).]]
93* Yvonnel in ''[[Literature/HomecomingDrizzt Homecoming]]'' has several artists of Mezoberranzan draw her portrait, telling them that they should only draw exactly what they see. She ends up with a hall full of very different paintings (some even with multi-colored hair), because she appears to everyone as their ideal of beauty.
94* In the sequel to ''Literature/TheHundredAndOneDalmatians'', ''The Starlight Barking'', when Sirius the Dog Star appears to the dogs, Pongo and Missis see a Dalmatian ... and then hear the General exclaiming in surprise that Sirius is a sheepdog. It becomes apparent that every dog sees Sirius as their own breed.
95* In Creator/StephenKing's ''Literature/{{IT}}'', when the heroes go to the villain's lair, the sign above the door of the lair is like this: each character sees it differently. The appearance of IT, as well, varies depending on what scares the beholder/victim the most.
96* Ghosts in ''Literature/JohnDiesAtTheEnd'' appear different depending on the expectations and desires of the person seeing them. A female ghost might conform to the beholder's standards of beauty, for example. This is the way that they are spotted, when different people disagree on the details of their appearance (hair color, skin color, etc).
97* In the ''Literature/{{Nightside}}'' books, the [[SuccubiAndIncubi succubus]] Pretty Poison looks like whatever you find most attractive.
98* ''Literature/ThursdayNext'': In ''The Well of Lost Plots'', the Grand Panjandarum resembles the beholder when they appear at the end of the book.
99* ''Literature/WhatTheHellDidIJustRead''
100** Mister Nymph takes the form of what you most fear.
101** The NON agents, who give their names to a crowd of three people who hear three different versions.
102** The appearance of the extra-dimensional door.
103* In the ''Literature/YoungWizards'' series the PowersThatBe can manifest in multiple ways. In one particular form of manifestation[[note]]hastily slapping together a lump of matter and shoving a fragment of themselves into it[[/note]] they look different to every mortal who sees them. The main character perceives the [[{{Satan}} Lone Power]] to be a handsome faced man with red hair, and the ArchangelMichael to be a glowing seven foot tall woman wearing sweats and sneakers.
104[[/folder]]
105
106[[folder:Live-Action TV]]
107* In ''Series/AmericanHorrorStoryMurderHouse'', the maid appeared young and beautiful to the husband, but middle-aged to the wife.
108* ''Series/{{Angel}}'': The second Conduit. In "[[Recap/AngelS05E15AHoleInTheWorld A Hole in the World]]", it reverts to Gunn's shape after Gunn unknowingly arranges the death of Fred.
109* In ''Series/BabylonFive'', the character Kosh (once outside of his encounter suit) appears [[spoiler:to a member of any given starfaring race as that race's version of an "angel"--except to Londo. To him, he's invisible.]]
110* The sisters (and Leo) use a spell to this effect in season eight of ''Series/Charmed1998''. Having faked their deaths during the SeriesFauxnale, but finding traditional magical disguises too confusing (particularly for Wyatt and Chris), they came up with a glamour that would make them appear as themselves only to "those [they] call family," while everyone else would see a pre-selected alternative appearance.
111* In ''Series/JupitersLegacy'', the being who grants the original members of the Union their powers appears differently to most of the members. For Sheldon and Walter, it's their father. For Fitz, it's his grandmother. For Grace, it's her uncle. For George, it's his mother. And for Richard, it's his best friend.
112* Subverted in ''Series/TheMiddleman'' when Wendy and the Middleman visit the Underworld.
113-->'''Wendy:''' This is the Underworld? So all those temp jobs really were hell on earth.\
114'''Middleman:''' What do you mean?\
115'''Wendy:''' It was a joke. You know, because this is supposed to be the Underworld, but instead it looks just like a boring old office building.\
116'''Middleman:''' Sands of Zanzibar! You see an office building? \
117'''Wendy:''' Yeah. You don't?\
118'''Middleman:''' I see a field. Wild. Overgrown. Barbaric. Look, over there! A feral rabbit.\
119'''Wendy:''' Seriously?\
120'''Middleman:''' No. I see an office building. \
121'''Wendy:''' Wow. Somebody's funny in the Underworld.
122* ''Series/TheOuterLimits1995'': In "[[Recap/TheOuterLimits1995S2E7FirstAnniversary First Anniversary]]", Dennis can see his wife Barbara in her true form, that of a repulsive aquatic alien, while his best friend Norman Glass sees her in the new form that she has assumed to trick him. This is because Dennis has developed a resistance to Barbara's ability to fool his senses after a year of close contact. Later, when the same thing happens to Norman, he sees his own wife Ady as she truly is while the paramedics who are taking him to hospital see her as the beautiful woman whose form she assumed when she first met Norman.
123* ''Series/RedDwarf'':
124** Pleasure [=GELFs=] can appear to any onlooker as their perfect mate, despite looking like disgusting green blobs in their natural form. This results in a confusing conversation when Kryten and Lister meet one named [[Recap/RedDwarfSeasonIVCamille Cammile]] without knowing what she is and Kryten can't understand why Lister finds her so attractive, because he's aware that the fem android he's seeing doesn't fit human standards of beauty. Cat is so vain and egotistical that when he goes to meet the GELF, he ends up having a cheerful conversation with a copy of himself.
125** Also [[Recap/RedDwarfSeasonVIPsirens Psirens]], whose true form is some sort of giant beetle thing.
126* ''Series/TheSandman2022'': Morpheus, the AnthropomorphicPersonification of Dream, appears differently to different people. Usually, the audience sees him in a default EeriePaleSkinnedBrunette form, but when he meets his African ex Nada in "[[Recap/TheSandman2022S01E04AHopeInHell A Hope in Hell]]", we briefly see him as she does, as an African warrior, and when a cat visits the Dreaming in "[[Recap/TheSandman2022S01E11ADreamOfAThousandCatsCalliope A Dream of a Thousand Cats]]", she sees him as an impressively large black cat.
127* The HumanoidAbomination known as the Shape in ''Series/SapphireAndSteel'' supposedly looks different to anyone who looks at him, although they could only afford two actors. When he's seen in any shot which isn't supposedly from another character's point of view, he's TheBlank.
128* ''Series/StarTrekTheOriginalSeries'': Early in the episode "[[Recap/StarTrekS1E1TheManTrap The Man Trap]]", the salt vampire makes itself appear differently to three different people simultaneously. It looks like a young Nancy Crater to [=McCoy=], an older Nancy Crater to Kirk, and to crewman Darnell it was a young blonde woman who looked nothing like Nancy Crater. Later in the episode, it changes methods, appearing to all comers as an older Nancy Crater, [[LieToTheBeholder and making use of a different trope]].
129[[/folder]]
130
131[[folder:Roleplays]]
132* [[FourthWallObserver Fourth-Wall Observers]] in ''Roleplay/WanyaKingdomVSAwoofyUnity'' each see something different when they actually look at the fourth wall. The creators' [[AuthorAvatar Author Avatars]] have a consistent appearance for everyone, though.
133[[/folder]]
134
135[[folder:Tabletop Games]]
136* ''TabletopGame/ArsMagica'': The magi of the faerie-aligned House Merinita are based out of Irencillia, a community deep in an EnchantedForest. It and its faerie staff look exactly like you expect them to, whether it's a simple hamlet, a BigFancyCastle, or, if you don't know the place exists, an uninhabited forest. No one knows what its true form is, or even if it has one.
137* ''TabletopGame/DungeonsAndDragons'':
138** The dream larva appears as every one of its enemies' worst nightmares at once to [[BrownNoteBeing kill them from fright]]. It's not an illusion; it truly becomes whatever observers fear most, even if multiple people look at it simultaneously. Misbegotten [[DivineParentage children of the gods]] can do that sort of thing.
139** The spell ''reflective disguise'' causes anyone looking at the caster to see them as a member of the same race and gender as themselves, which could easily lead to PronounTrouble in group interactions.
140** Beholders, [[{{Oculothorax}} giant floating monstrous heads studded with eyestalks]], view other creatures as inferior, but are insanely, violently xenophobic towards their own kind. This is because each beholder regards itself as the epitome of beholderkind, which by definition means that every other beholder looks "wrong" and must be destroyed. Their deity, the Great Mother, embodies true beholder perfection, so her manifestation ought to settle which is the "correct" beholder appearance... except any beholder who looks upon her sees a larger, grander version of themselves.
141* Members of the demonic race of gilmyne in ''TabletopGame/{{Exalted}}'' appear to all viewers as members of their own species - a human would see a gilmyne as a human, an elemental would see it as an elemental, etc.
142* ''TabletopGame/NewWorldOfDarkness'':
143** Any member of the Romancer Kith from ''TabletopGame/ChangelingTheLost'' always appears as the beholder's perfect ideal of beauty.
144** The Obfuscate Discipline power "The Familiar Stranger" from ''TabletopGame/VampireTheRequiem'' has an effect somewhere between this and TheNondescript.
145* The ''TabletopGame/RogueTrader'' (2009 RPG) ''Warpstorm'' trilogy has a character called Karrad Vall "The Faceless Lord" who not only looks different to each player character, but also has different in-game mechanics and behavior similar to the observing character.
146* ''TabletopGame/Warhammer40000'': The Emperor of Mankind is sometimes depicted this way: even when he's not consciously using his psychic powers to disguise himself, his passive psychic abilities are so powerful that they affect other people's perception of him. Most humans see him as a shining god-like being, warriors see him as a man of tremendous stature and strength, while intellectuals see him as a wise man, and so forth. It's suggested that extremely powerful psykers, or just people with very strong wills (such as his bodyguards and Malcador the Sigillite) could see past the illusion and see him as simply an ordinary man.
147[[/folder]]
148
149[[folder:Video Games]]
150* ''VideoGame/{{Catherine}}'': [[AllThereInTheManual Supplementary reading material]] like the novelization of the game shows that succubi like Catherine take on a form of whatever appeals to the current target they are wooing. She's [[https://static.wikia.nocookie.net/catherinethegame/images/f/f3/CatherineToOrlando.png a dark-skinned, blackhaired Hispanic woman]] for Orlando, and looking [[https://static.wikia.nocookie.net/catherinethegame/images/c/c6/CatherineAsKatherineToJonny.png similar to Katherine]] to Johnny, due to his unrequited love for her, and Steve saw her as [[https://static.wikia.nocookie.net/catherinethegame/images/0/00/CatherineToSteve.png a freckled Asian woman]].
151* [[spoiler:Bramimond]] of ''VideoGame/FireEmblemTheBlazingBlade'' delved so deeply into dark magic that it [[TheDarkSideWillMakeYouForget utterly erased his sense of self]]. Now, he -- or rather it -- acts as a mirror of whomever it speaks to, copying their voice and mannerisms. The implication is that its cloaked, hooded appearance is likewise only how [[FeaturelessProtagonist the Tactician]] sees it.
152* ''VideoGame/{{Ib}}'': The dolls you see before Garry is separated from Ib and Mary. Ib sees them as adorable bunnies, but Garry sees them as [[CreepyDoll disturbing dolls]] and is appropriately creeped out.
153** This comes up again when Ib and Garry are wandering the storybook section and only Ib and the player see a doll version of Ib hanging from the ceiling.
154* In ''VideoGame/KingdomHearts358DaysOver2'', this is TheReveal for [[spoiler:Xion. She is a being made out of memories siphoned off from Sora, and her appearance is different to many people when they look at her. Who they see is mainly dependent on the individual's relationship to her or to those connected to Sora. Roxas, Axel, Riku, Naminé, and a few others see her as a black-haired girl with Kairi's face - this is the appearance Xion also sees herself as. Axel writes a report that indicates he may have initially seen her as Naminé, although it's unclear if he was merely commenting on their resemblance; Xigbar sees her as Ventus. Xemnas sees her as Sora. Saix sees her as a faceless puppet, which is part of the reason why he calls her [[ItIsDehumanizing "it"]] and can't understand why Axel cares about her. In the manga adaption of ''Days'' Riku and Naminé occasionally would see Xion as Kairi, while in the novel adaption it's implied Riku sees her, very briefly, as Sora when he finds her at the Destiny Islands.[[note]]Riku also initially mistakes her for Sora when he dives into Sora's heart at the end of ''[[VideoGame/KingdomHearts3DDreamDropDistance Dream Drop Distance]]''.[[/note]] Towards the end of the story, Xion's appearance becomes very unstable and starts to oscillate between looking one particular way, to looking like Sora to everyone, even to those who would see her as someone else.]]
155* According to [[ExpositionFairy Fi's]] description of him in ''VideoGame/TheLegendOfZeldaSkywardSword'', [[GodOfEvil Demise]] appears differently in each epoch and to each person who lays eyes on him, though this is an InformedAttribute as her description of this is the only hint that it is the case.
156* ''Franchise/{{Persona}}'''s Velvet Room is an inanimate example, taking different shapes depending on who its current client is. That said, visitors connected to each other see the same place -- the [[VideoGame/Persona5 Phantom Thieves]] see the desolate prison that their leader Joker does, and the [[VideoGame/Persona3 third game]]'s {{mutually exclusive player character}}s (who are siblings or each other's {{Alternate Sel|f}}ves depending on the canon) see the same perpetually moving elevator, as does [[spoiler:Aigis, who inherited their Wild Card and heroic legacy]].
157* ''Franchise/ShinMegamiTensei'': Implied to be the case with Lucifer. His [[GodInHumanForm avatars']] [[YouDontLookLikeYou variance from game to game]] might seem like either [[VoluntaryShapeshifter Shapeshifting]] or DependingOnTheArtist. However, he casually tells [[VideoGame/RaidouKuzunohaVsKingAbaddon Raidou]] that the [[BugWar Mushibito]] call him "[[{{Malaproper}} Beelzeboo]]" because they see him as a fly. Note that he rarely appears in person with more than one person watching and [[TheFourthWallWillNotProtectYou the player presumably shares the main character's POV]].... Case in point, he appears as his usual six-winged demon form through much of [[VideoGame/ShinMegamiTenseiV SMT V]], but at the very end, [[spoiler:he takes on the form of a twelve-winged metallic angel, complete with brilliant shine]].
158-->''With the power you now possess, [[spoiler:you should be able to see my true form]]. Look upon me.''
159* Happens to the entire town of ''Franchise/SilentHill'', which changes appearance and content depending upon the psychology of the person viewing it, and is implied to almost never be seen the same way by any two people.
160* [[spoiler:THE END]] from ''VideoGame/SonicFrontiers'', according to WordOfGod, has no true form, instead appearing differently based on the viewer's perception of death. [[spoiler:The purple moon from its boss fight]] is merely how [[TheFourthWallWillNotProtectYou the player]] sees it, due to a possible combination of several real-life religions and in-universe symbolism. Meanwhile, what Sonic [[spoiler:and Sage]] saw is currently unknown.
161* ''Franchise/TouhouProject'': Nue Houjuu's ability is to conceal the true nature of objects, including herself. With the object's identity obscured, it will appear as different things to different people as their minds try to fill in the blanks to explain what they're seeing.
162* This is used as a handwave in the bonus chapter of ''VideoGame/TheWorldEndsWithYou'', explaining why a character who logically should look different in this timeline still has the same appearance--Neku knows the character one way, and is incapable of perceiving otherwise. (When he challenges this, the real explanation breaks the fourth wall: why bother making a new appearance for a character who will only show up once?)
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165[[folder:Webcomics]]
166* Cubi clan leader Diamanika in ''Webcomic/DanAndMabsFurryAdventures'' always appears to people as the last person that they were thinking about so she initially appears to Dan as his mother. She suggests he try imagining someone he doesn't know, [[http://www.missmab.com/Comics/Vol_1417.php which lets him see what she really looks like]].
167* In ''Webcomic/ElGoonishShive'', Tedd's dad leaves his son a note on their refrigerator, but his handwriting is so inscrutable that only he can read the original message. To everyone else, the note opens, "Dear Tedd," and then imparts a message the reader needed to hear. This is never explained.
168* In ''Webcomic/{{Gosu}}'', when [[spoiler:[[MasterOfIllusion Hwan Sa the Spirit Lord]]]] comes into the tavern-at-the-fork, four different customers see him as a scarred brutish man, a young pretty man, an old man with a white beard and a noble lady respectively. The readers simply see him as a regular looking man (although his face is completely shaded out).
169* ''Webcomic/GunnerkriggCourt'':
170** The Realm of the Dead appears different to everyone. For Antimony and Mort, it appears (or so we're told) to be a majestic [[TheUnderworld underworld]], filled with enormous libraries, labyrinthine mazes, and enormous creatures of glory. For Kat, the devoted [[ArbitrarySkepticism skeptic]] - as well as the audience - it appears to be nothing more than a cheap haunted house run by guys in dollar-store costumes.
171** The last page of that chapter shows that what looked like pasty guy in plastic green monster gloves to Kat looked, to the others, like [[http://gunnerkrigg.com/?p=1321 this]]... [[EldritchAbomination thing]].
172** The next chapter is from Mort's and Antimony's perspectives. Curiously, even though they both seemed to be seeing the same things in the previous chapter, Mort's "case worker" looked like a guy wearing a cheesy vampire costume (possibly because we see it much earlier, moments after his death), while to Antimony it's a hideous emaciated vampire, mouth drenched in gore. And then he pulls his mask off, and explains that it's all "smoke and mirrors", but the Ether makes it real.
173** The [[Myth/NorseMythology Norns]] appear to Annie, Kat and Anja as [[https://www.gunnerkrigg.com/?p=2341 themselves]] at [[TheHecateSisters three different ages]]. This seems to be relative to their current age, so for the teenaged Annie and Kat, Skuld is a child and Urðr is an adult, but to the adult Anja, Skuld is a teenager and Urðr is an old woman. (Verðandi is them at their current age, of course.)
174* The ''Webcomic/KevinAndKell'' version of the story of Jesus' birth has the baby Jesus seen as being the same species of whoever looks at him.
175* PlayedWith in ''Webcomic/TheOrderOfTheStick:'' everyone can see the Oracle as he really is (a bad-tempered kobold), but when they leave his valley, they magically forget everything that happened there, except for whatever prophecies he "officially" gave them. As such, their memories will just fill in the blanks with what they expected/wanted him to be like: [[InsufferableGenius Vaarsuvius]] remembers a wise [[OurElvesAreDifferent elf]], [[QuirkyBard Elan]] remembers a nice woman who looked like his mom, etc.
176* In ''Webcomic/{{Unsounded}}'', perceptive glamours let a spellwright cloak themselves in abstract traits to this effect; Duane goes incognito by borrowing the unobtrusive pleasantness of autumn leaves. The disadvantage is that every viewer interprets a perceptive glamour according to their own preconceptions, so it quickly [[http://www.casualvillain.com/Unsounded/comic/ch11/ch11_15.html falls apart]] if people start comparing notes.
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180* A [[http://www.moillusions.com/2009/02/video-optical-illusion-girlfriend.html video]] from ''Website/CollegeHumor'' features an "Optical Illusion Girlfriend" who looks like a pretty girl to her boyfriend but an ugly hag to his friend. After an argument with his friend over her ambiguous driver license picture and them both trying to explain to each other just what they see in it, the boyfriend's perspective of her suddenly switches to the "ugly hag" and he flees in horror whereas his friend begins seeing the "pretty girl" instead and approaches her with a leer.
181* ''Literature/HowToSurviveCamping'': The man with a skull cup appears differently to every person it interacts with. [[https://i.imgur.com/0wFmOWW.jpg This]] is what he looks like to Kate, but other people for instance see him as a woman instead.
182* If you can believe it, the original concept of [[Franchise/TheSlenderManMythos The Slender Man]] was ''not'' TheBlank we all know and love. He had a face that looked different to everyone, and only appeared faceless in pictures and videos due to GlamourFailure. Needless to say, this aspect of the character was quickly dropped in favor of making him genuinely faceless.
183* The Glow Cloud appears in different colors to all who see it in ''Podcast/WelcomeToNightVale''. Also, some {{Fanon}} interpretations of Cecil feature him as a different person to whomever looks at him.
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186[[folder:Western Animation]]
187* The Contemelia of ''WesternAnimation/Ben10Omniverse'' are fifth-dimensional beings who cannot be seen in their true forms, so everyone sees them as the thing or person they care for the most. Ben sees the Mr. Smoothy mascot, Rook sees his father and Maltruant sees... [[{{Narcissist}} himself]].
188* TheWeirdSisters of ''WesternAnimation/{{Gargoyles}}'' take several forms, always identical [[ColorCodedForYourConvenience except for their hair color]]. In one scene, they appear to [[AntiVillain Macbeth]] and [[BigBad Demona]] as old women, but while Macbeth sees ''human'' women, Demona sees them as gargoyles. In the present day, Goliath and Xanatos see them as a trio of [[CreepyChild creepy children]]. Their form when no one else is around is a trio of [[HotWitch gorgeous young women]], which seems to be as close as viewers can get to seeing their actual appearances.
189* ''WesternAnimation/LegendQuest'': Alebrije's true form is a brightly colored and cartoony dinosaur or dragon-like creature however only ghosts and [[ISeeDeadPeople Leo]] can see him for what he truly is, humans see him as [[AmazingTechnicolorWildlife purple and yellow]] versions of normal animals like goats, pigeons and dogs while supernatural beings (witches and trolls for example) see him as magical creatures like imps and triplecorns.
190* Season two of ''WesternAnimation/YoungJustice2010'' has [[spoiler:Artemis]] using a magical amulet that casts an illusory disguise. The only people who can see through it are [[spoiler: Wally, Robin, and Aqualad]], also the only ones who know that they're [[spoiler:a DoubleAgent]].
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193[[folder:Real Life]]
194* There are some optical illusions that appear differently to different people (or to the same person, depending on how their brain is processing them). One notable example was a photo of a [[https://en.wikipedia.org/wiki/The_dress dress]] that went viral in 2015, which appeared blue and black to some people, and white and gold to others.
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