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* From ''Manga/DearBrother'', [[spoiler:Fukiko]] is incredibly good at saying something in the sweetest voice and then totally turning it around: a great example is how, in the anime, [[spoiler:she invites Aya to the Sorority clubhouse, greets her politely... and then gives her a TheReasonYouSuckSpeech and bans her permanently from there.]]
* Momo from ''Literature/TheExecutionerAndHerWayOfLife'' tends to be rude, if not outright antagonistic, to anyone who isn't Menou, but she tends not to drop her veil of politeness or cutesy way of speaking even when insulting people. This is best demonstrated when she calls Ashuna "little princess" in a way that makes it very clear that she's being condescending towards her ([[InsultBackfire but Ashuna still likes it and insists on having Momo keep referring to her that way]]).

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* From In ''Manga/DearBrother'', [[spoiler:Fukiko]] is incredibly good at saying something in the sweetest voice and then totally turning it around: a great example is how, in the anime, [[spoiler:she invites Aya to the Sorority clubhouse, greets her politely... and then gives her a TheReasonYouSuckSpeech and bans her permanently from there.]]
* Momo from ''Literature/TheExecutionerAndHerWayOfLife'' tends to be rude, if not outright antagonistic, to anyone who isn't Menou, but she tends not to drop her veil of politeness or cutesy way of speaking even when insulting people. This is best demonstrated when she calls Ashuna "little princess" in a way that makes it very clear that she's being condescending towards her ([[InsultBackfire but Ashuna still likes it and insists on having Momo keep referring to her that way]]).
there]].



* Madame Medusa from ''WesternAnimation/TheRescuers'' pretends to be sweet on Penny when she's really trying to get the girl to participate in a dangerous quest for a valuable diamond. During their first on-screen conversation, Penny asks to return to the orphanage once she gets Medusa her diamond only for Medusa, still feigning a nice attitude with her, to laugh and ask who would want to adopt a homely-looking girl like her.



* Madame Medusa from ''WesternAnimation/TheRescuers'' pretends to be sweet on Penny when she's really trying to get the girl to participate in a dangerous quest for a valuable diamond. During their first on-screen conversation, Penny asks to return to the orphanage once she gets Medusa her diamond only for Medusa, still feigning a nice attitude with her, to laugh and ask who would want to adopt a homely-looking girl like her.



* In ''Film/GodBlessAmerica'' the big difference between Chloe and Roxy is that Chloe is open about being a jerk, while Roxy is sweet and sort of polite about her utterly depraved psychopathy. Especially when she's trying to sweet-talk Frank into murdering people more or less at random.
* The Camp Chippewah counselors in ''[[Film/TheAddamsFamily Addams Family Values]]'' actually seem to enjoy tormenting Wednesday, Pugsley, and the other "weird" kids like this. It's extra disturbing given that, from their perspective, their victims are fair game. After all, the Addams kids (and the other outcasts) ''choose'' to be weird and not fit the mold of normal! (Yes, that apparently includes people born with funny names, that have a disability, or that are simply ''different ethnicities''. They really should try harder to just fit in with the good, properly white, and preppy kids!)
* In ''Film/HarryPotterAndTheOrderOfThePhoenix,'' Umbridge embodies sweetness and gentleness as a thin veneer over a sadistic desire for control -- much like in the book. However, Imelda Staunton's Umbridge is [[AdaptationPersonalityChange a slightly different character]] -- in the book, either Harry or the narrator finds Umbridge repulsive from the get-go, while in the film, Umbridge seems significantly more likeable and, well, grandmotherly -- at least, in a very superficial way. She's still terrible, but now more credible as someone who would rise to a high government office.

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* In ''Film/GodBlessAmerica'' the big difference between Chloe and Roxy is that Chloe is open about being a jerk, while Roxy is sweet and sort of polite about her utterly depraved psychopathy. Especially when she's trying to sweet-talk Frank into murdering people more or less at random.
*
''Film/TheAddamsFamily'': The Camp Chippewah counselors in ''[[Film/TheAddamsFamily Addams ''Addams Family Values]]'' Values'' actually seem to enjoy tormenting Wednesday, Pugsley, and the other "weird" kids like this. It's extra disturbing given that, from their perspective, their victims are fair game. After all, the Addams kids (and the other outcasts) ''choose'' to be weird and not fit the mold of normal! (Yes, that apparently includes people born with funny names, that have a disability, or that are simply ''different ethnicities''. They really should try harder to just fit in with the good, properly white, and preppy kids!)
* In ''Film/HarryPotterAndTheOrderOfThePhoenix,'' ''Film/GodBlessAmerica'', the big difference between Chloe and Roxy is that Chloe is open about being a jerk, while Roxy is sweet and sort of polite about her utterly depraved psychopathy, especially when she's trying to sweet-talk Frank into murdering people more or less at random.
* In ''Film/HarryPotterAndTheOrderOfThePhoenix'',
Umbridge embodies sweetness and gentleness as a thin veneer over a sadistic desire for control -- much like in [[Literature/HarryPotterAndTheOrderOfThePhoenix the book. book]]. However, Imelda Staunton's the movie's Umbridge is [[AdaptationPersonalityChange a slightly different character]] -- in the book, either Harry or the narrator finds Umbridge repulsive from the get-go, while in the film, Umbridge seems significantly more likeable and, well, grandmotherly -- at least, in a very superficial way. She's still terrible, but now more credible as someone who would rise to a high government office.



* It's a RunningGag in the ''Literature/{{Discworld}}'' series that the more icily polite two witches are to each other, the more daggers there are underneath. Granny Weatherwax and Mrs Earwig are prime examples, with Mrs Earwig even using the phrase "I'm telling you this as a friend", which nobody remotely friendly would use. On the other hand, Granny and Nanny Ogg ''are'' friends, so when ''they'' disagree about something, they just have a blazing row.



* It's a RunningGag in the ''Literature/{{Discworld}}'' series that the more icily polite two witches are to each other, the more daggers there are underneath. Granny Weatherwax and Mrs Earwig are prime examples, with Mrs Earwig even using the phrase "I'm telling you this as a friend", which nobody remotely friendly would use. On the other hand, Granny and Nanny Ogg ''are'' friends, so when ''they'' disagree about something, they just have a blazing row.

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* It's a RunningGag Momo from ''Literature/TheExecutionerAndHerWayOfLife'' tends to be rude, if not outright antagonistic, to anyone who isn't Menou, but she tends not to drop her veil of politeness or cutesy way of speaking even when insulting people. This is best demonstrated when she calls Ashuna "little princess" in the ''Literature/{{Discworld}}'' series a way that the more icily polite two witches are to each other, the more daggers there are underneath. Granny Weatherwax makes it very clear that she's being condescending towards her ([[InsultBackfire but Ashuna still likes it and Mrs Earwig are prime examples, with Mrs Earwig even using the phrase "I'm telling you this as a friend", which nobody remotely friendly would use. On the other hand, Granny and Nanny Ogg ''are'' friends, so when ''they'' disagree about something, they just have a blazing row.insists on having Momo keep referring to her that way]]).



* ''{{Series/Alice In Borderland}}'':
** In the Jack of Hearts game, there's Urumi, a cute and friendly girl-next-door type who charms the more diffident players into joining her. And her cheerful demeanor rarely falters. Even as she plots to kill a particular player in every round, everyone on her side sticks with her. [[spoiler:To a point]]

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* ''{{Series/Alice In Borderland}}'':
''Series/AliceInBorderland'':
** In the Jack of Hearts game, there's Urumi, a cute and friendly girl-next-door type who charms the more diffident players into joining her. And her cheerful demeanor rarely falters. Even as she plots to kill a particular player in every round, everyone on her side sticks with her. [[spoiler:To her [[spoiler:(to a point]]point)]].



* ''Series/EverybodyLovesRaymond''. Marie often made insulting comments to Debra while pretending to give friendly advice...though Debra increasingly began employing it as well. [[DoubleStandardAbuseFemaleOnMale However, when it came to her interactions with Ray, Debra delivered the malice sugar-free.]]
** Later seasons implied it wasn't just Debra who got this treatment -- ''everyone'' Marie met was subject to her "polite" criticism. When she and Frank briefly move into a retirement community, it's promptly lampshaded: the woman running the place comments that Marie has a habit of saying that sound like compliments but are really personal attacks.
* ''Series/{{Fargo}}'': Mike Milligan in Season 2 definitely qualifies. [[SoftspokenSadist He never raises his voice]] and [[AffablyEvil always seems to talk to people with a polite tone.]] However, he's still a vicious enforcer for [[TheMafia the Kansas City Mafia]] and won't hesitate to kill those who get in his way.

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* ''Series/EverybodyLovesRaymond''. ''Series/EverybodyLovesRaymond'': Marie often made makes insulting comments to Debra while pretending to give friendly advice...advice... though Debra increasingly began begins employing it as well. However, [[DoubleStandardAbuseFemaleOnMale However, when it came comes to her interactions with Ray, Debra delivered delivers the malice sugar-free.]]
** Later seasons implied
sugar-free]]. In later seasons, it wasn't isn't just Debra who got gets this treatment -- ''everyone'' Marie met was meets is subject to her "polite" criticism. When she and Frank briefly move into a retirement community, it's promptly lampshaded: the woman running the place comments that Marie has a habit of saying things that sound like compliments but are really personal attacks.
* ''Series/{{Fargo}}'': In [[Series/FargoSeasonTwo Season 2]], Mike Milligan in Season 2 definitely qualifies. [[SoftspokenSadist [[SoftSpokenSadist He never raises his voice]] and [[AffablyEvil always seems to talk to people with a polite tone.]] tone]]. However, he's still a vicious enforcer for [[TheMafia the Kansas City Mafia]] and won't hesitate to kill those who get in his way.



* ''Series/TheManFromUNCLE'': In the episode "The Gazebo in the Maze Affair", the villain's wife, Edith Partridge, initially appears to be a sweet, if not-entirely-there, old lady who is oblivious to her husband's evil. It soon becomes apparent that she's pulling many of the strings, and she tortures the heroes -- and gives her husband instructions on how to torture them "properly" -- without ever changing her sweet manner.



* In the ''Series/TheManFromUNCLE'' episode "The Gazebo in the Maze Affair", the villain's wife, Edith Partridge, initially appears to be a sweet, if not-entirely-there, old lady who is oblivious to her husband's evil. It soon becomes apparent that she's pulling many of the strings, and she tortures the heroes -- and gives her husband instructions on how to torture them "properly" -- without ever changing her sweet manner.



* On ''Series/{{Shadowhunters}}'', when Isabelle lends Clary a rather low-cut dress to wear at a party, her comment to Clary has some of this:
-->You're lucky to have such a flat chest. I could never wear that without a bra!

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* On In ''Series/{{Shadowhunters}}'', when Isabelle lends Clary a rather low-cut dress to wear at a party, her comment to Clary has some of this:
-->You're -->''"You're lucky to have such a flat chest. I could never wear that without a bra!bra!"''



* Anna in the ''Series/{{V 2009}}'' remake is pretty much the poster child for this. So sweet and innocent. And of course she is of peace, always. Even when she incites civil unrest, has people tortured to death, and generally plots the destruction of mankind. ''Especially'' when she does those things.
* ''Series/{{Yellowjackets}}'': Jackie learns that her BFF Shauna [[spoiler:slept with Jackie's boyfriend and is pregnant]]. Instead of calling out Shauna for her actions and lies, Jackie outs Shauna's [[spoiler:pregnancy]] to the group but stops them from asking too many questions. Later, she tells Shauna that she did it for Shauna's sake and the [[spoiler:baby's]], finishing with, "[[PassiveAggressiveKombat This is not a good time to be keeping secrets]]."

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* Anna in the ''Series/{{V 2009}}'' remake 2009}}'': Anna is pretty much the poster child for this. So sweet and innocent. And of course she is of peace, always. Even when she incites civil unrest, has people tortured to death, and generally plots the destruction of mankind. ''Especially'' when she does those things.
* ''Series/{{Yellowjackets}}'': Jackie learns that her BFF Shauna [[spoiler:slept with Jackie's boyfriend and is pregnant]]. Instead of calling out Shauna for her actions and lies, Jackie outs Shauna's [[spoiler:pregnancy]] to the group but stops them from asking too many questions. Later, she tells Shauna that she did it for Shauna's sake and the [[spoiler:baby's]], [[spoiler:the baby]]'s, finishing with, with "[[PassiveAggressiveKombat This is not a good time to be keeping secrets]]."



* ''Theatre/ArsenicAndOldLace'' centers on a certain pair of sweet old ladies who are inviting gentlemen over to drink homemade wine and then poisoning them. However, this is not done out of malice, but out of genuine mental illness much like one of their nephews believes he is Teddy Roosevelt. Subverted with another one of their nephews, who was a malicious murderer.

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* ''Theatre/ArsenicAndOldLace'' centers on a certain pair of sweet old ladies who are inviting gentlemen lonely old men over to drink homemade wine and then poisoning them. However, this is not done out of malice, but out of genuine mental illness illness, much like how one of their nephews believes he is Teddy Roosevelt. Subverted with another one of their nephews, who was is a malicious murderer.



* ''VideoGame/Bioshock2'': [[BigBad Sophia Lamb]] typically uses a soothing tone during her speeches about philanthropic, collectivist and altruistic philosophy. She typically saves said speeches for the middle of life-and-death fight between [[PlayerCharacter Subject Delta]] and her Splicer army, and ''keeps'' that tone as she segues into [[WouldHurtAChild "justified" child sacrifice]] and [[TheEvilsOfFreeWill the "ideal utopian"]].
* In ''VideoGame/TheKingOfFighters XIII'', the best example is Mature. She speaks softly and in a borderline flirty way to her upcoming rivals, and it's almost immediately followed by a very aggressive quip about her wanting to see them bathed in blood after she kills them.

to:

* ''VideoGame/Bioshock2'': ''VideoGame/BioShock2'': [[BigBad Sophia Lamb]] typically uses a soothing tone during her speeches about philanthropic, collectivist and altruistic philosophy. She typically saves said speeches for the middle of life-and-death fight between [[PlayerCharacter Subject Delta]] and her Splicer army, and ''keeps'' that tone as she segues into [[WouldHurtAChild "justified" child sacrifice]] and [[TheEvilsOfFreeWill the "ideal utopian"]].
* In ''VideoGame/TheKingOfFighters XIII'', the best example is Mature. She speaks softly and in a borderline flirty way to her upcoming rivals, and it's almost immediately followed by a very aggressive quip about her wanting to see them bathed in blood after she kills them.
utopian"]].



* In ''VideoGame/TheKingOfFightersXIII'', the best example is Mature. She speaks softly and in a borderline flirty way to her upcoming rivals, and it's almost immediately followed by a very aggressive quip about her wanting to see them bathed in blood after she kills them.



* ''WebAnimation/HelluvaBoss'': Deerie, C.H.E.R.U.B's supervisor, is insufferably cheerful as she tells C.H.E.R.U.B they've been permanently banned from Heaven after they (accidentally) [[ThouShaltNotKill get a human they were supposed to save killed]].

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* ''WebAnimation/HelluvaBoss'': Deerie, [[Recap/HelluvaBossS1E4CHERUB C.H.E.R.U.B's B]]'s supervisor, is insufferably cheerful as she tells C.H.E.R.U.B they've been permanently banned from Heaven after they (accidentally) [[ThouShaltNotKill get a human they were supposed to save killed]].



[[folder: Web Comics]]

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[[folder: Web Comics]][[folder:Webcomics]]



[[folder:Web Original]]

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[[folder:Web Original]]Originals]]



* Any time Ned Flanders is portrayed as evil in ''WesternAnimation/TheSimpsons''' "Treehouse of Horror" Halloween episodes, he'll take these traits, e.g. in the "Treehouse of Horror V" story "Time and Punishment", when Flanders is shown as the supreme leader of the world in an alternate timeline.

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* ''WesternAnimation/TheSimpsons'': Any time Ned Flanders is portrayed as evil in ''WesternAnimation/TheSimpsons''' "Treehouse of Horror" "WesternAnimation/TreehouseOfHorror" Halloween episodes, he'll take these traits, e.g. in the "Treehouse "[[Recap/TheSimpsonsS6E6TreehouseOfHorrorV Treehouse of Horror V" V]]" story "Time and Punishment", when Flanders is shown as the supreme leader of the world in an alternate timeline.



* [[PunnyName Mother]] [[MeaningfulName Mae-Eye]] from ''WesternAnimation/TeenTitans2003'', a RealityWarper with a side-order of mind-control, is by far the scariest of all the minor villains the Titans faced (not that it's an area of great competition).

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* [[PunnyName Mother]] [[MeaningfulName Mother Mae-Eye]] from ''WesternAnimation/TeenTitans2003'', a RealityWarper with a side-order of mind-control, is by far the scariest of all the minor villains the Titans faced face (not that it's an area of great competition).
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* Warlock Wyll's MeanBoss Mizora in ''VideoGame/BaldursGateIII'' is a FauxAffablyEvil SmugSnake who speaks in a condescending tone peppered with TermsOfEndangerment, until she gets frustrated and drops the act.
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* The Camp Chippewah counselors in ''Film/AddamsFamilyValues'' actually seem to enjoy tormenting Wednesday, Pugsley, and the other "weird" kids like this. It's extra disturbing given that, from their perspective, their victims are fair game. After all, the Addams kids (and the other outcasts) CHOOSE to be weird and not fit the mold of normal! (Yes, that apparently includes people born with funny names, that have a disability, or that are simply ''different ethnicities''. They really should try harder to just fit in with the good, properly white, and preppy kids!)

to:

* The Camp Chippewah counselors in ''Film/AddamsFamilyValues'' ''[[Film/TheAddamsFamily Addams Family Values]]'' actually seem to enjoy tormenting Wednesday, Pugsley, and the other "weird" kids like this. It's extra disturbing given that, from their perspective, their victims are fair game. After all, the Addams kids (and the other outcasts) CHOOSE ''choose'' to be weird and not fit the mold of normal! (Yes, that apparently includes people born with funny names, that have a disability, or that are simply ''different ethnicities''. They really should try harder to just fit in with the good, properly white, and preppy kids!)
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** The Queen of Hearts herself. She presents herself as lovingly as humanly possible, but [[MindRape screws with her opponents' minds]] rather than using violence to make them want to quit. After all, she still has to try to win.

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