Web Video / Non Mais T'as Vu Ce Que T'écoutes

Non mais t'as vu ce que t'écoutes, abbreviated as NMT, is a French Video Review Show focusing on Pop Music, created and hosted by LinksTheSun.

The first episode came in 2011, in which he analyzed the song "Celui" from Colonel Reyel. In it, he provided critical commentary on the song, granting it points for every lyric he found good, resulting on a final grade out of 20. The concept went on for four episodes, before coming to a stop. It didn't come back until late 2013, in an entirely new format: the grading system was dropped entirely, and the humor relied more on comedic skits performed by Links and his brothers. A grading system was later reintroduced, but represented more of a global appreciation of the song.

NMT episodes follow a certain number of set rules: Links only talks about the lyrics themselves (thus excluding the music video), he can only criticize one song per album, the song has to be in French, and it has to be part of the current Top 50 best sales. Though the rules have been broken on occasion, they serve as a pretty solid guideline.

Links retired the series in September 2020. The last episode was released on May 18, 2019, which was about Charles Aznavour.

List of songs criticized on NMT:

• "Celui", Colonel Reyel
• "Blue Orchids", White Stripes
• "Seemann", Rammstein
• "La rumeur", Christophe Maé
• "Bella", Maître Gims
• "On ira", Zaz
• "Game Over", Vitaa (featuring Maître Gims)
• "Formidable", Stromae
• "Dernière danse", Indila
• "Madame Pavoshko", Black M
• Disney songs
• "Toute la vie", Les Enfoirés
• "Magic in the Air", Magic System
• "Est-ce que tu m'aimes", Maître Gims
• "Toujours debout", Renaud
• "Je suis", BigFlo & Oli
• "Wesh alors", Jul
• French Songs: The Moment It Screwed Up^note Special episode about silly successful French songs, and an attempt to determine the era they appeared
• "Despacito", Luis Fonsi (April Fools' Day episode)
• "Bella Ciao", Naestro (featuring Maître Gims, Vitaa, Slimane, and Dadju)
• Several songs by Charles Aznavour

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NMT provides examples of:

• Accentuate the Negative: Links will usually disregard positive elements for humorous purpose. In the "Est-ce que tu m'aimes" Commentary, he even regrets that his NMT persona can't be positive towards Maître Gims and pushed him to be harder on the lyrics.
• Alternate Universe: The In-Universe justification for the alternate Jul review (the one where Links calls out his audience for bashing the artists, instead of just reviewing the song) is that Links has been visited by a devil who showed him a parallel universe where NMT's orientation is different.
• "Blind Idiot" Translation: In the episode on Disney songs, David sings a literal translation of "A Whole New World". Obviously, it doesn't fit the rhythm of the song at all.
• Butt-Monkey: Jeremy. If there's a joke that involves Slapstick, he will be at the other end of the stick.
• The Cameo: BigFlo & Oli make an appearence at the end of the episode on their song "Je suis".
• Captain Obvious: The professor explaining due to the eyelid being mostly opaque, one cannot see with his eyes closed. He then lampshades that he's not sure there really was a need for him to explain that.
• Catchphrase:
  • From David's school principal character: "Wow, you're a dumbass."
  • From Jeremy's redneck character: "NAKED!"
• Cerebus Syndrome: The episode on Charles Aznavour is a lot less funny and a lot more personal.
• Cover Version: In "Formidable", Links reacts to the common comparison making Stromae a new Jacques Brel by making a fake cover of "Ne quitte pas" on the tune of "Alors on danse".
• Devil's Advocate: Lilith from the NMT videos, who is literally Satan's spokesperson. Her favorite thing is to give artists excuses for questionable choices (no, just because Black M is justified in criticizing the school system, does not mean he can advocate for school shootings), and to invoke discrimination to refute criticism.
  Lilith: Oh, so your point is that you need a college education to succeed in life.
  Links: What? No, that's not what I said at all.
  Lilith: I know, I cultivate ambiguity so you'll get hated by people too lazy to think on their own. By the way, since this video started, you've been praising white people's work and dunking on black people's. Just saying.
• Dude, Not Funny!: "Madame Pavoshko"'s lyrics contain mention the singer has, once, imagined bringing a gun at school to commit a mass-shooting, which would be seen as "a minor anecdote". Links reacted with anger and consternation, pointing that school shootings, death, and tragedy aren't funny at all.
• Formula-Breaking Episode: The alternate review of Jul's "Wesh alors", which barely approached the song and instead berated negative critics attacking both the song and the singer, while the main review featured the usual snarky comments by LinksTheSun.
• Grammar Nazi: Links frequently corrects grammar mistakes from the singers he talks about.
• Heroic BSoD: Links reaction when he sees that "Madame Pavoshko" was released under the "WATI B" label.
• Large Ham: Several of the characters played by Links' brothers, David and Jeremy, during the comedy skits.
• Literal Genie: In Bella, Maître Gims declares he'd "like to be the chair on which she sits"... And gets his wish granted.
• Lost in Translation: Points out that the French translation of Disney songs tends to be more poetic but lose characterization or context (like how Bells of Notre-Dame forgoes the line "And he saw corruption everywhere expect within" for the sake of syllable count and rhyme).
• Mundane Made Awesome: Cooking Breton wafers in "Magic in the air".
• Nostalgia Filter: This is his conclusion to the "French Songs: The Moment It Screwed Up" special, where he attempts to find the year where the songs topping the French musical top 50 became bad. After reviewing the most listened songs in France going backwards in time, Links concludes that there always were bad songs, and that they frequently topped the 50, which isn't a seal of quality, and that conversely there still are good songs today.
• Running Gag:
  • "Who picks "Master" as their nickname?"
  • "RHYME FAILUUUUUUUUURE!"
• Self-Deprecation: The end of the Je suis video. After the most positive review featured in the show so far, the video switches to BigFlo & Oli reminding themselves to send money to Links.
• Shout-Out:
  • Often invokes artists he admires as a point of comparison to the ones he's reviewing.
  • Every episode includes a reference to Doctor Who.
  • In the Game Over episode, Links starts talking to an alternate version of himself, just like Karim Debbache in Crossed. It gets lampshaded:
    Alt-Links: You're plagiarizing Crossed. Karim Debbache show on jeuxvideo.com.
    Links: No, no, I'm not plagiarizing Crossed, it's a shout-out... an homage... You know what, shut up.
  • In the "Madame Pavoshko" episode, Links lists all of the ways Black M could've reacted to the teachers remarks, in a sequence clearly inspired by the famous "nose speech" from Cyrano de Bergerac.
  • Lilith's design, which is lampshaded:
  Links: Why are you dressed as the Boss from SLG?
  Lilith: So your imbecilic audience can have a reference point to anchor a new character by stealing a concept from a show more popular than yours.
  Links: Wow, you're a bitch.
  Lilith: It's my job.
  • The parody of the simplicity of Tragédie's lyrics is directly lifted from Molière's The Bourgeois Gentleman.
• Sickeningly Sweet: In-Universe, this is Links' reaction to Indila's interviews.
  Links: Do you also shit butterflies?
• Sitcom Arch-Nemesis:
  • Links once called Master Gims "the Master to [Links'] Doctor".
  • Tragédie and more specifically their song Hey oh, first mentionned during the Magic System video, then explored in the French songs one.
• So Okay, It's Average: Taken to the extreme In-Universe when he tries to review Grégoire’s 2008 hit "Toi + moi"… only to find that the lyrics are so vapid that he has literally nothing to say.
  David: "When you write the lyrics of this song on a sheet of paper, it turns blank again. And when you try to listen to it backwards… *plays a walkman* there’s nothing."
• Sour Outside, Sad Inside: The Mid-Review Sketch and central theme of the Charles Aznavour episode. Alexis has to deal with the fact that his brothers can't work with him on the show anymore, and is struggling with his fear of disappointing his audience with mediocre work. All of the songs he studies gravitate around this theme: J'aime Paris au mois de mai^note I love Paris in May reminds him that Jérémie left to live in Paris, Je m'voyais déjà^note I could already see it makes him fear he's being as terrible and delusional as the character of the song, Retiens la nuit^note Hold the night back illustrates his somber thoughts hidden beneath a fun-sounding appearance, Je bois^note I drink shows him at his lowest point, and La Bohème ^note The Bohemian Life makes him finally accept that things will never be the same again. The episode ends with him getting back on his feet and trying to make the show work on his own. However, that was the last NMT.
• "The Reason You Suck" Speech: Par for the course for a Caustic Critic, but the speech against Black M's irresponsible lyrics deserves a special mention.

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