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-> "Humility! Kindness! Bond!"
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* {{Catchphrase}}: As [=Keyakizaka46=]: ''"'''Ke'''nkyo! '''Ya'''sashi-sa! '''Ki'''zuna! Kirakira kagayake [=Keyakizaka46=]!"'' ("Humility! Kindness! Bond! Shining brightly, [=Keyakizaka46=]!")
to:
* {{Catchphrase}}: As [=Keyakizaka46=]: "Humility! Kindness! Bond! Shining brightly, [=Keyakizaka46=]!" (謙虚！優しさ！絆！キラキラ輝け、欅坂46! ''"'''Ke'''nkyo! '''Ya'''sashi-sa! '''Ki'''zuna! Kirakira kagayake [=Keyakizaka46=]!"'' ("Humility! Kindness! Bond! Shining brightly, [=Keyakizaka46=]!")[=Keyakizaka46=]!"'').
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* CaptainSmoothAndSergeantRough: Captain Yuuka Sugai and Vice Captain Akane "Sergeant" Moriya.
to:
* CaptainSmoothAndSergeantRough: Captain Yuuka Sugai and Vice Captain Akane "Sergeant" Moriya. Akanen's successor Rina Matsuda is also the loud type.
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* ''Keyakitte, Kakenai?'', renamed in 2020 to ''Soko Magattara, Sakurazaka?''
* ''Keyabingo!''
* ''Keyabingo!''
to:
* ''Keyakitte, Kakenai?'', renamed in 2020 to ''Soko Magattara, Sakurazaka?''
Sakurazaka?'', or ''Keyakitte, Kakenai?'' until late 2020, hosted by Teruyuki Tsuchida and Yu Sawabe
*''Keyabingo!''
''Keyabingo!'', hosted by Sandwichman (Mikio Date and Takeshi Tomizawa)
* ''Tokuyama Daigorō o Dare ga Koroshitaka?'', 2016 drama
* ''Zankoku na Kyakutachi'', 2017 drama
*
* ''Tokuyama Daigorō o Dare ga Koroshitaka?'', 2016 drama
* ''Zankoku na Kyakutachi'', 2017 drama
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*** Hilariously, the first clue that she's rich is simply when another member reveals that she has a huge TV in her apartment with access to all the streaming services.
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* TheBandMinusTheFace: Yurina Hirate's withdrawal from the group in January 2020 was followed by the group's total rebranding in October, and the songs in their new single were all centered by 2nd generation members.
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* HatesTheirParents: As might be expected from a bunch of eccentrics, several members have revealed that they aren't in the best of terms with their parents.
to:
* HatesTheirParents: HatesTheirParent: As might be expected from a bunch of eccentrics, several members have revealed that they aren't in the best of terms with their parents.
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* TheNotableNumeral: The Sakura 8, members who appeared in all the songs of their first single as Sakurazaka. Also 21-Kanji senbatsu, although it simply meant the full team at the time.
to:
* TheNotableNumeral: The Sakura 8, Eight, members who appeared in all the songs of their first single as Sakurazaka. Also 21-Kanji senbatsu, although it simply meant the full team at the time.
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* AntagonisticOffspring: As might be expected from a bunch of eccentrics, several members have revealed that they aren't in the best of terms with their parents.
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* HatesTheirParents: As might be expected from a bunch of eccentrics, several members have revealed that they aren't in the best of terms with their parents.
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** [=Hinatazaka46=] was named after the ''Hyuga''zaka street in Minato, Tokyo, which is written with the exact same kanji characters.
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* GratuitousEnglish: Several of their songs have English titles, such as "Silent Majority", "Eccentric", "Ambivalent", and "No War in The Future", and even those that don't slip in some English phrases.
to:
* GratuitousEnglish: Several of their songs have English titles, such as "Silent Majority", "Eccentric", "Ambivalent", and "No War in The Future", and "Nobody's Fault", and even those that don't slip in some English phrases.
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* TheHero: Nanami Yonetani. Very rational, logical and idealist. Not afraid of speaking what's in her mind, including putting a stop to a small argument between Yui Imaizumi and Sandwichman during the recording of Keyabingo when the other members awkwardly just stands and smile at the camera.
to:
* TheHero: Nanami Yonetani. Very rational, logical and idealist. Not afraid of speaking what's in her mind, including putting a stop to a small argument between Yui Imaizumi and Sandwichman during the recording of Keyabingo ''Keyabingo'' when the other members awkwardly just stands and smile at the camera.
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* FunWithHomophones: Neru Nagahama has revealed that her given name was not based on the word for "sleep" (寝る), but "refine" (錬る).
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* OneSteveLimit: There are Risa and Rika Watanabe, Rika Ozeki and Watanabe, Rina Matsuda and Uemura, Yui Kobayashi and Takemoto, and Akane and Rena Moriya. None of them are related.
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* TheUnpronounceable: The title ''Keyakitte, Kakenai?'' ("Can't you write 'Keyaki'?") lampshades the complexity of the kanji for ''keyaki'' (欅), which requires 21 strokes to write (plant and animal names are usually simply written in katakana in daily life). The ''sakura'' (櫻) in their new name has same number of strokes, which is believed to bring good fortune.
to:
* TheUnpronounceable: The title ''Keyakitte, Kakenai?'' ("Can't you write 'Keyaki'?") lampshades the complexity of the kanji for ''keyaki'' (欅), which requires 21 strokes to write (plant and animal names are usually simply written in katakana in daily life). The ''sakura'' (櫻) in their new name has the same number of strokes, which is believed to bring good fortune.
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* DislikesTheNewGuy: Many members look uncomfortable when Neru Nagahama is introduced as the group's extra member in ''Keyakake'', since she had earlier withdrawn from the audition. The MV for "W-Keyakizaka no Uta" includes a scene where Neru is invited to sing with them to symbolize their acceptance.
to:
* DislikesTheNewGuy: Many members look uncomfortable when Neru Nagahama is introduced as the group's extra member in ''Keyakake'', since she had earlier withdrawn from the audition. The MV for 2017's "W-Keyakizaka no Uta" includes a scene where Neru is invited to sing with them to symbolize their acceptance.acceptance (she left Hiragana Keyaki that year and became a full-time Kanji Keyaki member until her graduation two years later).
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** Sakurazaka's variety show title, ''Soko Magattara, Sakurazaka?'' ("If you turn there, is it Sakurazaka?"), refers to the fact that [[https://goo.gl/maps/tCAjWQ7M13ZJyy657 there's actually a junction]] that connects the Keyakizaka and Sakurazaka streets.
to:
** Sakurazaka's variety show title, ''Soko Magattara, Sakurazaka?'' ("If you turn there, is it Sakurazaka?"), refers to the fact that [[https://goo.gl/maps/tCAjWQ7M13ZJyy657 gl/maps/EmS6BaQBuSey2eFG9 there's actually a junction]] that connects the Keyakizaka and Sakurazaka streets.
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* TheUnpronounceable: The title ''Keyakitte, Kakenai?'' ("Can't you write 'Keyaki'?") lampshades the complexity of the kanji for ''keyaki'' (欅), which requires 21 strokes to write (plant and animal names are usually simply written in katakana in daily life). The ''sakura'' (櫻) in their new name has same number of strokes, which supposedly brings good fortune.
to:
* TheUnpronounceable: The title ''Keyakitte, Kakenai?'' ("Can't you write 'Keyaki'?") lampshades the complexity of the kanji for ''keyaki'' (欅), which requires 21 strokes to write (plant and animal names are usually simply written in katakana in daily life). The ''sakura'' (櫻) in their new name has same number of strokes, which supposedly brings is believed to bring good fortune.
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* NoOneGetsLeftBehind: 21- Kanji member senbatsu. After the 4th senbatsu selection, several members like Miyu Suzumoto showed that they doesn't really care about their position but what they are worried about is whether it is another 21 Kanji senbatsu or not. The girls also cried when it was announced that Neru Nagahama is joining {{The Team}} for 2nd single.
* TheNotableNumerals: The Sakura 8, members who appear in all the song of their first single as Sakurazaka.
* TheNotableNumerals: The Sakura 8, members who appear in all the song of their first single as Sakurazaka.
to:
* NoOneGetsLeftBehind: 21- Kanji 21-Kanji member senbatsu. After the 4th senbatsu selection, several members like Miyu Suzumoto showed that they doesn't really care about their position but what they are worried about is whether it is another 21 Kanji senbatsu or not. The girls also cried when it was announced that Neru Nagahama is joining {{The Team}} for 2nd single.
*TheNotableNumerals: TheNotableNumeral: The Sakura 8, members who appear appeared in all the song songs of their first single as Sakurazaka.Sakurazaka. Also 21-Kanji senbatsu, although it simply meant the full team at the time.
*
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'''[=Sakurazaka46=]''' is Music/Nogizaka46's first sister group, established in 2015 as '''[=Keyakizaka46=]'''. The members were grouped into two teams, Kanji Keyaki and Hiragana Keyaki, until the latter was renamed Music/Hinatazaka46 in February 2019, leaving Kanji as the sole team.
to:
'''[=Sakurazaka46=]''' (櫻坂46) is Music/Nogizaka46's first sister group, established in 2015 as '''[=Keyakizaka46=]'''.'''[=Keyakizaka46=]''' (欅坂46). The members were grouped into two teams, Kanji Keyaki and Hiragana Keyaki, until the latter was renamed Music/Hinatazaka46 in February 2019, leaving Kanji as the sole team.
* ArcNumber:
** The kanji characters for both ''keyaki'' and ''sakura'' are written in 21 strokes. The founding members were introduced on August 21, 2015. From their second to sixth singles, the full Kanji lineup consisted of 21 members.
** [=Sakurazaka46=]'s debut was on October 14, 2020 and all the songs in their first single were performed by 14 members.
** Averted with the most prominent number 46, which is simply a brand at this point.
** The kanji characters for both ''keyaki'' and ''sakura'' are written in 21 strokes. The founding members were introduced on August 21, 2015. From their second to sixth singles, the full Kanji lineup consisted of 21 members.
** [=Sakurazaka46=]'s debut was on October 14, 2020 and all the songs in their first single were performed by 14 members.
** Averted with the most prominent number 46, which is simply a brand at this point.
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* LocationThemeNaming: Keyakizaka and Sakurazaka are real sloping streets in Roppongi Ward, Tokyo, and Hinatazaka is the AlternateCharacterReading of Hyūgazaka in Minato Ward.
** Sakurazaka's variety show title, ''Soko Magattara, Sakurazaka?'' ("If you turn there, is it Sakurazaka?"), refers to the two streets' proximity in real life.
** Sakurazaka's variety show title, ''Soko Magattara, Sakurazaka?'' ("If you turn there, is it Sakurazaka?"), refers to the two streets' proximity in real life.
to:
* LocationThemeNaming: Keyakizaka and Sakurazaka are real sloping streets in Roppongi Roppongi, Minato Ward, Tokyo, and Hinatazaka is the AlternateCharacterReading of Hyūgazaka Hyūgazaka, also a street in Minato Ward.
** Sakurazaka's variety show title, ''Soko Magattara, Sakurazaka?'' ("If you turn there, is it Sakurazaka?"), refers to thetwo streets' proximity in real life.fact that [[https://goo.gl/maps/tCAjWQ7M13ZJyy657 there's actually a junction]] that connects the Keyakizaka and Sakurazaka streets.
** Sakurazaka's variety show title, ''Soko Magattara, Sakurazaka?'' ("If you turn there, is it Sakurazaka?"), refers to the
* TheNotableNumerals: The Sakura 8, members who appear in all the song of their first single as Sakurazaka.
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* QuestioningTitle: ''Keyakitte, Kakenai?'' ("Can't you write 'Keyaki'?"), renamed in 2020 to ''Soko Magattara, Sakurazaka?'' ("If you turn there, is it Sakurazaka?").
to:
* QuestioningTitle: ''Keyakitte, Kakenai?'' ("Can't you write 'Keyaki'?"), renamed in 2020 to ''Soko Magattara, Sakurazaka?'' ("If you turn there, is it Sakurazaka?").Sakurazaka?", a reference to the real-life street).
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* TheUnpronounceable: The title ''Keyakitte, Kakenai?'' ("Can't you write 'Keyaki'?") lampshades the complexity of the kanji for ''keyaki'' (欅), which requires 21 strokes to write (plant and animal names are usually simply written in katakana in daily life).
to:
* TheUnpronounceable: The title ''Keyakitte, Kakenai?'' ("Can't you write 'Keyaki'?") lampshades the complexity of the kanji for ''keyaki'' (欅), which requires 21 strokes to write (plant and animal names are usually simply written in katakana in daily life). The ''sakura'' (櫻) in their new name has same number of strokes, which supposedly brings good fortune.
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* AlternateCharacterReading: Inverted, "Kanji" Keyaki (欅坂46) and "Hiragana" Keyaki (けやき坂46) are different groups with the same name written in different writing systems.
to:
* AlternateCharacterReading: Inverted, "Kanji" Keyaki (欅坂46) and "Hiragana" Keyaki (けやき坂46) are were different groups with the same name written in different writing systems.systems. Unsurprisingly, this confused many people.
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* LighterAndSofter: Hiragana Keyaki, now [=Hinatazaka46=], has a much brighter image than their counterpart. Their name literally means "sunny slope".
to:
* LighterAndSofter: Hiragana Keyaki, now [=Hinatazaka46=], Music/Hinatazaka46, has a much brighter image than their counterpart. Their name literally means "sunny slope".
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* QuestioningTitle: ''Keyakitte, Kakenai?'' ("Can't you write 'Keyaki'?"), renamed in 2020 to ''Soko Magattara, Sakurazaka?'' ("If you turn there, is it Sakurazaka?").
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* ''Keyakitte, Kakenai?''
to:
* ''Keyakitte, Kakenai?''Kakenai?'', renamed in 2020 to ''Soko Magattara, Sakurazaka?''
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** Sakurazaka's variety show title, ''Soko Magattara, Sakurazaka?'' ("If you turn there, is it Sakurazaka?"), refers to the two streets' proximity in real life.
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* TheUnpronounceable: The title ''Keyakitte, Kakenai?'' ("Can't you write 'Keyaki'?") lampshades the complexity of the kanji for ''keyaki'' (欅), which requires 21 strokes to write (plant and animal names are usually simply written in katakana in daily life).
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* ColorMotif: They're named after a street named after a tree, so naturally their theme color is green.
to:
* ColorMotif: They're named after a street named after a the zelkova tree, so naturally theirs was green. When they changed their theme name, the color is green.motif also changed to that of CherryBlossoms.
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* {{Catchphrase}}: As [=Keyakizaka46=]: ''"'''Ke'''nkyo! '''Ya'''sashi-sa! '''Ki'''zuna! Kirakira kagayake [=Keyakizaka46=]!"'' ("Humility! Kindness! Bond! Shining brightly, [=Keyakizaka46=]!")
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* FactionMotto: ''"Kenkyo! Yasashi-sa! Kizuna! Kirakira kagayake [=Keyakizaka46=]!"'' ("Humility! Kindness! Bond! Shining brightly, [=Keyakizaka46=]!")
to:
* FactionMotto: ''"Kenkyo! Yasashi-sa! Kizuna! Kirakira kagayake [=Keyakizaka46=]!"'' ("Humility! Kindness! Bond! Shining brightly, [=Keyakizaka46=]!")DislikesTheNewGuy: Many members look uncomfortable when Neru Nagahama is introduced as the group's extra member in ''Keyakake'', since she had earlier withdrawn from the audition. The MV for "W-Keyakizaka no Uta" includes a scene where Neru is invited to sing with them to symbolize their acceptance.
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* CherryBlossoms: After their rebranding, their logo became pink and white.
* ColorMotif: They're named after a street named after a tree, so naturally their theme color is green.
* ColorMotif: They're named after a street named after a tree, so naturally their theme color is green.
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'''[=Sakurazaka46=]''' is Music/Nogizaka46's first sister group, established in 2015 as '''[=Keyakizaka46=]'''. The members were grouped into two teams, Kanji Keyaki and Hiragana Keyaki, until the latter was renamed '''[=Hinatazaka46=]''' in February 2019, leaving Kanji as the sole team.
to:
'''[=Sakurazaka46=]''' is Music/Nogizaka46's first sister group, established in 2015 as '''[=Keyakizaka46=]'''. The members were grouped into two teams, Kanji Keyaki and Hiragana Keyaki, until the latter was renamed '''[=Hinatazaka46=]''' Music/Hinatazaka46 in February 2019, leaving Kanji as the sole team.
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Hiragana/Hinatazaka only:
* ''Hiragana Oshi''
* ''Hinabingo!''
* ''Hinatazaka de Aimashou''
* ''Series/ReMind''
* ''Hiragana Oshi''
* ''Hinabingo!''
* ''Hinatazaka de Aimashou''
* ''Series/ReMind''
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* SpinOff: Hiragana Keyakizaka was spun off into [=Hinatazaka46=] in February 2019, leaving Kanji as the only Keyakizaka.
to:
* SpinOff: Hiragana Keyakizaka was spun off into [=Hinatazaka46=] Music/Hinatazaka46 in February 2019, leaving Kanji as the only Keyakizaka.
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* SurprisinglyGoodForeignLanguage: Sarina Ushio lived in Indonesia for 5 years and can speak the language. She occasionally sings Indonesian nursery rhymes from her childhood. She signs off her blog posts with "Sarimakashi," which is a combination of her name and the Indonesian for "thank you" (''terima kasih''). Even her name is very similar to the Indonesian name ''Sarinah'', although it's a Japanese name.[[note]]The Indonesian name has fallen out of use and is now more known as a department store chain.[[/note]]
** Sarina also suggested the name "Lima Cantik" ("Five Beauties") for her subunit.
** Sarina also suggested the name "Lima Cantik" ("Five Beauties") for her subunit.
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* AlternateCharacterReading: Used to distinguish "Kanji" Keyaki (欅坂46) from "Hiragana" Keyaki (けやき坂46), which are different groups.
to:
* AlternateCharacterReading: Used to distinguish Inverted, "Kanji" Keyaki (欅坂46) from and "Hiragana" Keyaki (けやき坂46), which (けやき坂46) are different groups.groups with the same name written in different writing systems.
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Changed line(s) 66 (click to see context) from:
* StarvingArtist: In an early ''Keyakake'' episode, Rina Ozeki points out that their pay per episode is only around $100 ''divided between all the members present'' (of course, they also receive a base salary and income from other appearances, but it's no secret that most idols don't become rich).
to:
* StarvingArtist: In an early ''Keyakake'' episode, Rina Ozeki points out that their pay per episode is only around $100 after tax, ''divided between all the members present'' (of course, they also receive a base salary and income from other appearances, but it's no secret that most idols don't become rich).
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to:
* ''Series/ReMind''
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On July 2020, [=Keyakizaka46=] announced that they would hold their last live show in October 2020 and undergo a hiatus and [[MeaningfulRename rebranding]] after that. On September 20, the new name was revealed to be [=Sakurazaka46=].
to:
On July 2020, [=Keyakizaka46=] announced that they would hold their last live show in October 2020 and undergo a hiatus and [[MeaningfulRename rebranding]] after that. On September 20, the new name was revealed to be [=Sakurazaka46=].
[=Sakurazaka46=]. The title song for their first single under the new name, "Nobody's fault", was performed for the first time on said live show.
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!! We don't hate these tropes:
to:
!! We don't hate these tropes:These tropes are nobody's fault:
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Changed line(s) 6,7 (click to see context) from:
On July 2020, [=Keyakizaka46=] announced that they would hold their last live show in October 2020 and undergo a hiatus and [[MeaningfulRename rebranding]] after that. On September 20, the new name was revealed to be '''[=Sakurazaka46=]'''.
to:
On July 2020, [=Keyakizaka46=] announced that they would hold their last live show in October 2020 and undergo a hiatus and [[MeaningfulRename rebranding]] after that. On September 20, the new name was revealed to be '''[=Sakurazaka46=]'''.
[=Sakurazaka46=].
Changed line(s) 46 (click to see context) from:
** [=Keyakizaka46=] itself also stated that they'll become this after rebranding into [=Sakurazaka46=] in late 2020. One of the reasons given for the rebranding is that many of the DarkerAndEdgier members have left the group, although none of the remaining ones seem happy about the change.
to:
** [=Keyakizaka46=] itself also stated that they'll they'd become this after rebranding into [=Sakurazaka46=] in late 2020. One of the reasons given for the rebranding is that many of the members who represented the DarkerAndEdgier members concept have left the group, although none of the remaining ones seem happy about the change.
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'''[=Sakurazaka46=]''' is Music/Nogizaka46's first sister group, established in 2015 as ''[=Keyakizaka46=]''. The members were grouped into two teams, Kanji Keyaki and Hiragana Keyaki, until the latter was renamed '''[=Hinatazaka46=]''' in February 2019, leaving Kanji as the sole team.
to:
'''[=Sakurazaka46=]''' is Music/Nogizaka46's first sister group, established in 2015 as ''[=Keyakizaka46=]''.'''[=Keyakizaka46=]'''. The members were grouped into two teams, Kanji Keyaki and Hiragana Keyaki, until the latter was renamed '''[=Hinatazaka46=]''' in February 2019, leaving Kanji as the sole team.
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'''[=Sakurazaka46=]''' is Music/Nogizaka46's first sister group, established in 2015 as [=Keyakizaka46=]. The members were grouped into two teams, Kanji Keyaki and Hiragana Keyaki, until the latter was renamed '''[=Hinatazaka46=]''' in February 2019, leaving Kanji as the sole team.
to:
'''[=Sakurazaka46=]''' is Music/Nogizaka46's first sister group, established in 2015 as [=Keyakizaka46=].''[=Keyakizaka46=]''. The members were grouped into two teams, Kanji Keyaki and Hiragana Keyaki, until the latter was renamed '''[=Hinatazaka46=]''' in February 2019, leaving Kanji as the sole team.
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[[quoteright:350:https://static.tvtropes.org/pmwiki/pub/images/sakurazaka46_logosvg.png]]
[[caption-width-right:350:Official logo]]
'''[=Sakurazaka46=]''' is Music/Nogizaka46's first sister group, established in 2015 as [=Keyakizaka46=]. The members were grouped into two teams, Kanji Keyaki and Hiragana Keyaki, until the latter was renamed '''[=Hinatazaka46=]''' in February 2019, leaving Kanji as the sole team.
On July 2020, [=Keyakizaka46=] announced that they would hold their last live show in October 2020 and undergo a hiatus and [[MeaningfulRename rebranding]] after that. On September 20, the new name was revealed to be '''[=Sakurazaka46=]'''.
Like their sister group, they also have a number of television shows, such as:
* ''Keyakitte, Kakenai?''
* ''Keyabingo!''
Hiragana/Hinatazaka only:
* ''Hiragana Oshi''
* ''Hinabingo!''
* ''Hinatazaka de Aimashou''
On this page, Japanese names are written in the Western order (given name followed by surname).
!! We don't hate these tropes:
* TheAce: Yurina Hirate, until her withdrawal ([[InsistentTerminology not graduation]]) from the group.
* AlternateCharacterReading: Used to distinguish "Kanji" Keyaki (欅坂46) from "Hiragana" Keyaki (けやき坂46), which are different groups.
** [=Hinatazaka46=] was named after the ''Hyuga''zaka street in Minato, Tokyo, which is written with the exact same kanji characters.
* AmericansAreCowboys: Mizuho Habu produced her own {{Eagleland}}-themed sketch series called ''Habu's Nice Day'', where she plays a half-American cowgirl (who barely speaks English) who helps other members with their problems. Because the English word "have" is written as ''habu'' (ハブ) in katakana, the show is pretty much an excuse to use {{pun}}s like "What problem do you Habu?" and "Yes, I Habu a solution!" These puns are first introduced in ''Keyakake'' episode 20, when Habu's real-life father proposed them for her to use as catchphrase.
* AntagonisticOffspring: As might be expected from a bunch of eccentrics, several members have revealed that they aren't in the best of terms with their parents.
* ApatheticCitizens: Many of their songs seem to call these people out, such as "Silent Majority" and "Fukyouwaon".
* BadassInANiceSuit: "Kaze ni Fukaretemo".
* BigNo: The bridge of "Fukyouwaon" ends with a loud and clear "''Boku wa iya da!''" ("I refuse!" or "I hate it!"). In live performances, that phrase usually comes out as a bone-chilling ''scream''.
* BlackSheep: "Kuroi Hitsuji" ("Black Sheep") is a variant, which tells about one who doesn't fit in with her classmates.
* CaptainSmoothAndSergeantRough: Captain Yuuka Sugai and Vice Captain Akane "Sergeant" Moriya.
* CountryMouse: Neru Nagahama, raised in the Nagasaki countryside, is amused while watching Yuuka Sugai and Mizuho Habu's attempts to survive a camping trip and is enthusiastic when the hosts jokingly offer to put her in a [[{{Robinsonade}} survival reality show]]. Meanwhile, Yonetani is TerrifiedOfGerms and admits that she would have freaked out even more.
--> '''Neru''': Seeing them going hysterical when they saw those sea roaches, it was painfully obvious they're city slickers.\\
'''Tsuchida''': Imagine if we set up a city girl vs country girl episode. The country girls would stockpile a lot of good stuff!
* CrouchingMoronHiddenBadass: Rika Watanabe is often a ShrinkingViolet in variety shows, but she's a relatively popular FashionModel and can do various gags when asked to.
* DarkerAndEdgier: Admired for having such an image as an up-and-coming idol group.
* FactionMotto: ''"Kenkyo! Yasashi-sa! Kizuna! Kirakira kagayake [=Keyakizaka46=]!"'' ("Humility! Kindness! Bond! Shining brightly, [=Keyakizaka46=]!")
* FanService: Like [=Nogizaka46=], their costumes are long dresses and they mostly save the swimsuit and lingerie shots for the photobooks. Neru Nagahama's photobook, ''Koko Kara'', sold ''97,660 copies'' in its first week.
* FirstNameBasis: In ''Keyakake'' episode 245, Yumiko Seki reveals that she [[BerserkButton strongly]] insists on this with the other members, since she feels that using her wealthy family's name puts a distance between her and others. The hosts comment that she's a real-life anime {{Ojou}}.
--> '''Yumiko''': Since I was little, I've always been called things like "the Seki family's young princess" or "Yumiko-chan of the Seki family".
* GratuitousEnglish: Several of their songs have English titles, such as "Silent Majority", "Eccentric", "Ambivalent", and "No War in The Future", and even those that don't slip in some English phrases.
** "Fukyouwaon" ends with a repetition of the title's English translation, "Discord".
---> ''Disko-do, disko-do, yeah, disko-do!''
* TheHero: Nanami Yonetani. Very rational, logical and idealist. Not afraid of speaking what's in her mind, including putting a stop to a small argument between Yui Imaizumi and Sandwichman during the recording of Keyabingo when the other members awkwardly just stands and smile at the camera.
* ICantDoThisByMyself: Yurina Hirate, despite all her awesomeness and epicness, said over and over again that she is nothing without the other Keyakizaka members.
* LetsDuet: "Yuichans" formed by Yui Imaizumi and Yui Kobayashi.
* LighterAndSofter: Hiragana Keyaki, now [=Hinatazaka46=], has a much brighter image than their counterpart. Their name literally means "sunny slope".
** [=Keyakizaka46=] itself also stated that they'll become this after rebranding into [=Sakurazaka46=] in late 2020. One of the reasons given for the rebranding is that many of the DarkerAndEdgier members have left the group, although none of the remaining ones seem happy about the change.
* LocationThemeNaming: Keyakizaka and Sakurazaka are real sloping streets in Roppongi Ward, Tokyo, and Hinatazaka is the AlternateCharacterReading of Hyūgazaka in Minato Ward.
* TheMentor: TAKAHIRO and Fuyuka Saito to Yurina Hirate.
* NoOneGetsLeftBehind: 21- Kanji member senbatsu. After the 4th senbatsu selection, several members like Miyu Suzumoto showed that they doesn't really care about their position but what they are worried about is whether it is another 21 Kanji senbatsu or not. The girls also cried when it was announced that Neru Nagahama is joining {{The Team}} for 2nd single.
* {{Ojou}}: Some members came from money and this fact is occasionally brought up for comedic effect.
** When Yuuka Sugai revealed that she does [[UpperClassEquestrian horse riding]], she was given the Ojou-chara. But when it is revealed that she went to vacation to her holiday villa in Gunma and that she have another one in Karuizawa, it becomes clear that it's not just her chara, but that she's a honest to god Ojou-sama! She also has other telltale signs of Japanese OldMoney, such as calling her parents and grandparents with the ''-sama'' honorific and having graduated from Gakushuin Women's College (Gakushuin institutions are traditionally attended by imperial family members). However, unlike most examples, she [[IJustWantToBeNormal seems uncomfortable]] whenever her family's wealth is mentioned and considers "Sugai-sama" an EmbarrassingNickname.
*** In ''Keyakake'' episode 142, everybody's shocked when she mentions she has a Winback Indiba electrotherapy machine, which was imported from France and costs a few million yen, at home. It's used in her mother's beauty spa, which Rika Ozeki reveals in episode 245 to be unrivaled in both price and services.
*** In ''Keyabingo! 2'' episode 4, Sugai-sama and several members have a "ladyness" competition with the subjects of table manners, English conversation, and food tasting. [[spoiler:As expected, Sugai-sama is the most ladylike of all]].
** 2nd generation member Yumiko Seki is also one and has the nickname Yumiko-kaicho ("Chairman Yumiko").[[labelnote:*]]Her family owns Seki Furniture, one of the largest furniture makers in Japan and a sponsor of the Fukuoka Softbank Hawks esports club and the Sagan Tosu soccer club of Saga Prefecture.[[/labelnote]]
*** ''Keyakake'' episodes 245-246 are a competition between Sugai-sama and Yumiko-kaicho to decide which one's the true ''ojou-sama'', supported by their respective "commoner" entourage who compete physically to give their "patrons" a chance to answer quiz questions. [[spoiler:The winner is still Sugai-sama.]]
** In several episodes of ''Keyakitte, Kakenai?'', it's revealed that several of the members live in large houses and their grandparents have high-class pastimes, leading the hosts to conclude that [[SecretlyWealthy actually they may also qualify]].
* TheOner: The MV for "Kuroi Hitsuji" is shot in one take.
* PuttingOnTheReich: During a Halloween event, the members wore costumes that looked extremely similar to the SS uniforms worn by the Nazi Party. [[http://www.bbc.com/news/world-asia-37843779 An apology was promptly issued.]]
* RagtagBunchOfMisfits: Each of 21 Kanji members have different set of personality, from the loud and cheerful Fuyuka Saito, quiet and reserved Yui Kobayashi, to the natural airhead Rika Watanabe. 11 Hiragana are a whole different set too, as they are more extrovert and active than Kanji members. All of Hiraganas are said to be 'weird' at school. Despite all the clashing personalities, that may have caused some argument and small fight inside the group from time to time, Keyakizaka members are bonded to the point where "best friend and comrade is not enough to describe it".
* SlummingIt: For their 6th single ''Selfie TV'' bonus content, in which members produced individual short videos about whatever they want, Yuuka Sugai decided to do something she has never done before in her 22 years of living... have lunch in a ramen joint. ''Alone''.[[labelnote:*]]This is close to social suicide in Japan, especially for an idol, although things are changing.[[/labelnote]] She enjoyed the experience and mentioned that she would try eating alone at other kinds of establishment as well.
* SoreLoser: "Sergeant" Akane Moriya really hates losing and often cries when that happens.
* SoUnfunnyItsFunny: Compared to their sister groups and AKB, many Keyakizaka members are rather awkward at variety shows, that a large part of the comedy comes from the hosts lampshading this.
* SpeechImpediment: Despite being the group's captain and spokeswoman, Yuuka Sugai has difficulty pronouncing some syllables like ''ke'' and ''du''.
* SpinOff: Hiragana Keyakizaka was spun off into [=Hinatazaka46=] in February 2019, leaving Kanji as the only Keyakizaka.
* StarvingArtist: In an early ''Keyakake'' episode, Rina Ozeki points out that their pay per episode is only around $100 ''divided between all the members present'' (of course, they also receive a base salary and income from other appearances, but it's no secret that most idols don't become rich).
* SurprisinglyGoodForeignLanguage: Sarina Ushio lived in Indonesia for 5 years and can speak the language. She occasionally sings Indonesian nursery rhymes from her childhood. She signs off her blog posts with "Sarimakashi," which is a combination of her name and the Indonesian for "thank you" (''terima kasih''). Even her name is very similar to the Indonesian name ''Sarinah'', although it's a Japanese name.[[note]]The Indonesian name has fallen out of use and is now more known as a department store chain.[[/note]]
** Sarina also suggested the name "Lima Cantik" ("Five Beauties") for her subunit.
* TeamMom: Members often turn to Nana Oda for emotional support, and she is also acknowledged as the group's {{Bifauxnen}}. Subverted since she is actually a rather carefree person; for example, another member had to draw up a college study plan for her since she couldn't bother to do it herself.
* TerrifiedOfGerms: Nanami Yonetani absolutely refuses to eat or drink from the same container as others, and can't even imagine kissing her future spouse.
* ThatCameOutWrong: When Rina Matsuda and several other members appeared in the ''Nep League'' quiz show, the letter she provided (な ''na'') in a group spelling game turned out to form the sentence "gets anal with a stick" (ぼうにあなる).[[labelnote:*]]The expected answer might be "gets hit by a stick" (ぼうにあたる).[[/labelnote]] It became a Twitter worldwide trending topic that evening.
* WeCannotGoOnWithoutYou: Kanji Keyaki was unable to perform at Budokan in February 2018 due to Hirate injuring her arm. As a result, all three concerts were performed by Hiragana Keyaki.
* WeNamedTheMonkeyJack: Rika Watanabe gave herself the nickname Pe-chan, after her cat.
[[caption-width-right:350:Official logo]]
'''[=Sakurazaka46=]''' is Music/Nogizaka46's first sister group, established in 2015 as [=Keyakizaka46=]. The members were grouped into two teams, Kanji Keyaki and Hiragana Keyaki, until the latter was renamed '''[=Hinatazaka46=]''' in February 2019, leaving Kanji as the sole team.
On July 2020, [=Keyakizaka46=] announced that they would hold their last live show in October 2020 and undergo a hiatus and [[MeaningfulRename rebranding]] after that. On September 20, the new name was revealed to be '''[=Sakurazaka46=]'''.
Like their sister group, they also have a number of television shows, such as:
* ''Keyakitte, Kakenai?''
* ''Keyabingo!''
Hiragana/Hinatazaka only:
* ''Hiragana Oshi''
* ''Hinabingo!''
* ''Hinatazaka de Aimashou''
On this page, Japanese names are written in the Western order (given name followed by surname).
!! We don't hate these tropes:
* TheAce: Yurina Hirate, until her withdrawal ([[InsistentTerminology not graduation]]) from the group.
* AlternateCharacterReading: Used to distinguish "Kanji" Keyaki (欅坂46) from "Hiragana" Keyaki (けやき坂46), which are different groups.
** [=Hinatazaka46=] was named after the ''Hyuga''zaka street in Minato, Tokyo, which is written with the exact same kanji characters.
* AmericansAreCowboys: Mizuho Habu produced her own {{Eagleland}}-themed sketch series called ''Habu's Nice Day'', where she plays a half-American cowgirl (who barely speaks English) who helps other members with their problems. Because the English word "have" is written as ''habu'' (ハブ) in katakana, the show is pretty much an excuse to use {{pun}}s like "What problem do you Habu?" and "Yes, I Habu a solution!" These puns are first introduced in ''Keyakake'' episode 20, when Habu's real-life father proposed them for her to use as catchphrase.
* AntagonisticOffspring: As might be expected from a bunch of eccentrics, several members have revealed that they aren't in the best of terms with their parents.
* ApatheticCitizens: Many of their songs seem to call these people out, such as "Silent Majority" and "Fukyouwaon".
* BadassInANiceSuit: "Kaze ni Fukaretemo".
* BigNo: The bridge of "Fukyouwaon" ends with a loud and clear "''Boku wa iya da!''" ("I refuse!" or "I hate it!"). In live performances, that phrase usually comes out as a bone-chilling ''scream''.
* BlackSheep: "Kuroi Hitsuji" ("Black Sheep") is a variant, which tells about one who doesn't fit in with her classmates.
* CaptainSmoothAndSergeantRough: Captain Yuuka Sugai and Vice Captain Akane "Sergeant" Moriya.
* CountryMouse: Neru Nagahama, raised in the Nagasaki countryside, is amused while watching Yuuka Sugai and Mizuho Habu's attempts to survive a camping trip and is enthusiastic when the hosts jokingly offer to put her in a [[{{Robinsonade}} survival reality show]]. Meanwhile, Yonetani is TerrifiedOfGerms and admits that she would have freaked out even more.
--> '''Neru''': Seeing them going hysterical when they saw those sea roaches, it was painfully obvious they're city slickers.\\
'''Tsuchida''': Imagine if we set up a city girl vs country girl episode. The country girls would stockpile a lot of good stuff!
* CrouchingMoronHiddenBadass: Rika Watanabe is often a ShrinkingViolet in variety shows, but she's a relatively popular FashionModel and can do various gags when asked to.
* DarkerAndEdgier: Admired for having such an image as an up-and-coming idol group.
* FactionMotto: ''"Kenkyo! Yasashi-sa! Kizuna! Kirakira kagayake [=Keyakizaka46=]!"'' ("Humility! Kindness! Bond! Shining brightly, [=Keyakizaka46=]!")
* FanService: Like [=Nogizaka46=], their costumes are long dresses and they mostly save the swimsuit and lingerie shots for the photobooks. Neru Nagahama's photobook, ''Koko Kara'', sold ''97,660 copies'' in its first week.
* FirstNameBasis: In ''Keyakake'' episode 245, Yumiko Seki reveals that she [[BerserkButton strongly]] insists on this with the other members, since she feels that using her wealthy family's name puts a distance between her and others. The hosts comment that she's a real-life anime {{Ojou}}.
--> '''Yumiko''': Since I was little, I've always been called things like "the Seki family's young princess" or "Yumiko-chan of the Seki family".
* GratuitousEnglish: Several of their songs have English titles, such as "Silent Majority", "Eccentric", "Ambivalent", and "No War in The Future", and even those that don't slip in some English phrases.
** "Fukyouwaon" ends with a repetition of the title's English translation, "Discord".
---> ''Disko-do, disko-do, yeah, disko-do!''
* TheHero: Nanami Yonetani. Very rational, logical and idealist. Not afraid of speaking what's in her mind, including putting a stop to a small argument between Yui Imaizumi and Sandwichman during the recording of Keyabingo when the other members awkwardly just stands and smile at the camera.
* ICantDoThisByMyself: Yurina Hirate, despite all her awesomeness and epicness, said over and over again that she is nothing without the other Keyakizaka members.
* LetsDuet: "Yuichans" formed by Yui Imaizumi and Yui Kobayashi.
* LighterAndSofter: Hiragana Keyaki, now [=Hinatazaka46=], has a much brighter image than their counterpart. Their name literally means "sunny slope".
** [=Keyakizaka46=] itself also stated that they'll become this after rebranding into [=Sakurazaka46=] in late 2020. One of the reasons given for the rebranding is that many of the DarkerAndEdgier members have left the group, although none of the remaining ones seem happy about the change.
* LocationThemeNaming: Keyakizaka and Sakurazaka are real sloping streets in Roppongi Ward, Tokyo, and Hinatazaka is the AlternateCharacterReading of Hyūgazaka in Minato Ward.
* TheMentor: TAKAHIRO and Fuyuka Saito to Yurina Hirate.
* NoOneGetsLeftBehind: 21- Kanji member senbatsu. After the 4th senbatsu selection, several members like Miyu Suzumoto showed that they doesn't really care about their position but what they are worried about is whether it is another 21 Kanji senbatsu or not. The girls also cried when it was announced that Neru Nagahama is joining {{The Team}} for 2nd single.
* {{Ojou}}: Some members came from money and this fact is occasionally brought up for comedic effect.
** When Yuuka Sugai revealed that she does [[UpperClassEquestrian horse riding]], she was given the Ojou-chara. But when it is revealed that she went to vacation to her holiday villa in Gunma and that she have another one in Karuizawa, it becomes clear that it's not just her chara, but that she's a honest to god Ojou-sama! She also has other telltale signs of Japanese OldMoney, such as calling her parents and grandparents with the ''-sama'' honorific and having graduated from Gakushuin Women's College (Gakushuin institutions are traditionally attended by imperial family members). However, unlike most examples, she [[IJustWantToBeNormal seems uncomfortable]] whenever her family's wealth is mentioned and considers "Sugai-sama" an EmbarrassingNickname.
*** In ''Keyakake'' episode 142, everybody's shocked when she mentions she has a Winback Indiba electrotherapy machine, which was imported from France and costs a few million yen, at home. It's used in her mother's beauty spa, which Rika Ozeki reveals in episode 245 to be unrivaled in both price and services.
*** In ''Keyabingo! 2'' episode 4, Sugai-sama and several members have a "ladyness" competition with the subjects of table manners, English conversation, and food tasting. [[spoiler:As expected, Sugai-sama is the most ladylike of all]].
** 2nd generation member Yumiko Seki is also one and has the nickname Yumiko-kaicho ("Chairman Yumiko").[[labelnote:*]]Her family owns Seki Furniture, one of the largest furniture makers in Japan and a sponsor of the Fukuoka Softbank Hawks esports club and the Sagan Tosu soccer club of Saga Prefecture.[[/labelnote]]
*** ''Keyakake'' episodes 245-246 are a competition between Sugai-sama and Yumiko-kaicho to decide which one's the true ''ojou-sama'', supported by their respective "commoner" entourage who compete physically to give their "patrons" a chance to answer quiz questions. [[spoiler:The winner is still Sugai-sama.]]
** In several episodes of ''Keyakitte, Kakenai?'', it's revealed that several of the members live in large houses and their grandparents have high-class pastimes, leading the hosts to conclude that [[SecretlyWealthy actually they may also qualify]].
* TheOner: The MV for "Kuroi Hitsuji" is shot in one take.
* PuttingOnTheReich: During a Halloween event, the members wore costumes that looked extremely similar to the SS uniforms worn by the Nazi Party. [[http://www.bbc.com/news/world-asia-37843779 An apology was promptly issued.]]
* RagtagBunchOfMisfits: Each of 21 Kanji members have different set of personality, from the loud and cheerful Fuyuka Saito, quiet and reserved Yui Kobayashi, to the natural airhead Rika Watanabe. 11 Hiragana are a whole different set too, as they are more extrovert and active than Kanji members. All of Hiraganas are said to be 'weird' at school. Despite all the clashing personalities, that may have caused some argument and small fight inside the group from time to time, Keyakizaka members are bonded to the point where "best friend and comrade is not enough to describe it".
* SlummingIt: For their 6th single ''Selfie TV'' bonus content, in which members produced individual short videos about whatever they want, Yuuka Sugai decided to do something she has never done before in her 22 years of living... have lunch in a ramen joint. ''Alone''.[[labelnote:*]]This is close to social suicide in Japan, especially for an idol, although things are changing.[[/labelnote]] She enjoyed the experience and mentioned that she would try eating alone at other kinds of establishment as well.
* SoreLoser: "Sergeant" Akane Moriya really hates losing and often cries when that happens.
* SoUnfunnyItsFunny: Compared to their sister groups and AKB, many Keyakizaka members are rather awkward at variety shows, that a large part of the comedy comes from the hosts lampshading this.
* SpeechImpediment: Despite being the group's captain and spokeswoman, Yuuka Sugai has difficulty pronouncing some syllables like ''ke'' and ''du''.
* SpinOff: Hiragana Keyakizaka was spun off into [=Hinatazaka46=] in February 2019, leaving Kanji as the only Keyakizaka.
* StarvingArtist: In an early ''Keyakake'' episode, Rina Ozeki points out that their pay per episode is only around $100 ''divided between all the members present'' (of course, they also receive a base salary and income from other appearances, but it's no secret that most idols don't become rich).
* SurprisinglyGoodForeignLanguage: Sarina Ushio lived in Indonesia for 5 years and can speak the language. She occasionally sings Indonesian nursery rhymes from her childhood. She signs off her blog posts with "Sarimakashi," which is a combination of her name and the Indonesian for "thank you" (''terima kasih''). Even her name is very similar to the Indonesian name ''Sarinah'', although it's a Japanese name.[[note]]The Indonesian name has fallen out of use and is now more known as a department store chain.[[/note]]
** Sarina also suggested the name "Lima Cantik" ("Five Beauties") for her subunit.
* TeamMom: Members often turn to Nana Oda for emotional support, and she is also acknowledged as the group's {{Bifauxnen}}. Subverted since she is actually a rather carefree person; for example, another member had to draw up a college study plan for her since she couldn't bother to do it herself.
* TerrifiedOfGerms: Nanami Yonetani absolutely refuses to eat or drink from the same container as others, and can't even imagine kissing her future spouse.
* ThatCameOutWrong: When Rina Matsuda and several other members appeared in the ''Nep League'' quiz show, the letter she provided (な ''na'') in a group spelling game turned out to form the sentence "gets anal with a stick" (ぼうにあなる).[[labelnote:*]]The expected answer might be "gets hit by a stick" (ぼうにあたる).[[/labelnote]] It became a Twitter worldwide trending topic that evening.
* WeCannotGoOnWithoutYou: Kanji Keyaki was unable to perform at Budokan in February 2018 due to Hirate injuring her arm. As a result, all three concerts were performed by Hiragana Keyaki.
* WeNamedTheMonkeyJack: Rika Watanabe gave herself the nickname Pe-chan, after her cat.
