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* AndYouThoughtItWouldFail/JamesCameron (for ''Film/Titanic1997'', ''Film/{{Avatar}}'', ''Film/AlitaBattleAngel'', and ''Film/AvatarTheWayOfWater'')



* AndYouThoughtItWouldFail/JamesCameron (for ''Film/Titanic1997'', ''Film/{{Avatar}}'', ''Film/AlitaBattleAngel'', and ''Film/AvatarTheWayOfWater'')

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Spelling/grammar fix(es), Added example(s)


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!!Example subpages:

[[index]]
* AndYouThoughtItWouldFail/MarvelCinematicUniverse
* AndYouThoughtItWouldFail/JamesCameron (for ''Film/Titanic1997'', ''Film/{{Avatar}}'', ''Film/AlitaBattleAngel'', and ''Film/AvatarTheWayOfWater'')
[[/index]]

!!Individual examples:



[[folder: Disney's Televison Animation]]

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[[folder: Disney's Televison Television Animation and 20th Television Animation]]


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* ''WesternAnimation/TheSimpsons'':
** When Creator/MattGroening was invited to pitch a series of animated shorts for ''Series/TheTraceyUllmanShow'', he got cold feet and made up a pitch on the spot about a sitcom family with the names of his parents and siblings rather than take a chance on allowing his ''ComicStrip/LifeInHell'' characters to be tied to a failure. When he first met up with the animators to work on the first short for the ''The Tracey Ullman Show'', they reckoned that it would take around two weeks to complete... and that they would get about three weeks of work out of the entire project before it was shelved. Then...
** Very few people expected ''WesternAnimation/TheSimpsons'' to make a successful transition from skits on ''Series/TheTraceyUllmanShow'' to half-hour show of its own. Even Matt Groening was having doubts on its first season and was threatening to have it canceled since he was having issues with the animation. Despite that, ''The Simpsons'' remains the longest-running sitcom in America, a universal favorite (it's been dubbed and subtitled in a lot of languages), a CashCowFranchise, and a critical favorite, both adored by the general public and critics.


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* ''Film/PoorThings'' wasn't an easy sell for Creator/SearchlightPictures and parent company Creator/{{Disney}}, due in part to the movie's explicit sexual content, and [[https://www.hollywoodreporter.com/movies/movie-news/how-poor-things-got-rich-at-the-global-box-office-1235847481/ according to sources close to the project]], executives had their doubts after seeing the completed film. But by the time the movie was released, it received massive critical and audience acclaim, and since then, the film has gone on to win 2 Golden Globes, 5 [=BAFTAs=] and 4 Oscars, as well as earning over $105 million worldwide on a $35 million budget. Furthermore, the success of the film would lead to Searchlight co-president David Greenbaum being promoted to president of both Disney's live action division and Creator/TwentiethCenturyStudios in February 2024.
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* Two relatively unknown animators pitched their idea for a show to network after network for sixteen years, only for them to be told again and again that its premise was too complicated to work in children's television. Eventually, on a whim, Creator/{{Disney}} picked up the show for 26 episodes. The result? Well, let's just say that after an eight-year run, ''WesternAnimation/PhineasAndFerb'' [[CashCowFranchise did, indeed, do it all.]]

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* Two relatively unknown animators pitched their idea for a show to network after network for sixteen years, only for them to be told again and again that its premise was too complicated to work in children's television. Eventually, on a whim, Creator/{{Disney}} picked up the show for 26 episodes. The result? Well, let's just say that after an eight-year run, ''WesternAnimation/PhineasAndFerb'' [[CashCowFranchise did, indeed, do it all.]]]] It did so well, in fact, that even after the show was over, merch was still being made, along with a ''[[WesternAnimation/PhineasAndFerbTheMovieCandaceAgainstTheUniverse second movie]]''.
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* ''Film/PiratesOfTheCaribbeanTheCurseOfTheBlackPearl'' was expected to be a flop by many entertainment writers. The film was conceived by Disney as [[RuleOfThree the second of three Disney Park ride adaptations]], along with ''Film/TheCountryBears'' and ''Film/TheHauntedMansion2003'', at the time considered a bizarre concept to base a film upon. The pirate subgenre had also seen numerous costly flops, with ''Cutthroat Island'' being one of the biggest money losers ever. Eisner also hated Creator/JohnnyDepp's eccentric performance of Captain Jack Sparrow, at one point yelling on set that Depp was "ruining the film." The film took off at the box office, buoyed by positive reviews and word of mouth and ended up becoming one of the highest grossing films of summer 2003. The second film, ''Film/PiratesOfTheCaribbeanDeadMansChest'', was an even bigger hit, setting the North American opening weekend record and was the highest grossing film of 2006. [[Franchise/PiratesOfTheCaribbean Four more sequels followed]].

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* ''Film/PiratesOfTheCaribbeanTheCurseOfTheBlackPearl'' was expected to be a flop by many entertainment writers. The film was conceived by Disney as [[RuleOfThree the second of three Disney Park ride adaptations]], along with ''Film/TheCountryBears'' and ''Film/TheHauntedMansion2003'', at the time considered a bizarre concept to base a film upon. The pirate subgenre had also seen numerous costly flops, with ''Cutthroat Island'' being one of the biggest money losers ever. Eisner also hated Creator/JohnnyDepp's eccentric performance of Captain Jack Sparrow, at one point yelling on set that Depp was "ruining the film." The film took off at the box office, buoyed by positive reviews and word of mouth and ended up becoming one of the highest grossing films of summer 2003. The second film, ''Film/PiratesOfTheCaribbeanDeadMansChest'', was an even bigger hit, setting the North American opening weekend record and was the highest grossing film of 2006. [[Franchise/PiratesOfTheCaribbean Four Three more sequels followed]].
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[[folder: Disney's Animation Animation]]

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[[folder: Disney's Animation Animation]]
Televison Animation]]
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[[folder: Disney's Animation Animation]]

* Back in 2015, Disney announced a reboot of ''WesternAnimation/{{DuckTales|1987}}'' was in the works. Many fans didn't take kindly to this. Reboots such as ''WesternAnimation/TeenTitansGo'', ''WesternAnimation/ThePowerpuffGirls2016'' and ''WesternAnimation/Ben102016'' proved polarizing amongst fans of the original and many thought the ''WesternAnimation/DuckTales2017'' reboot would be the same. But when the trailer debuted on Website/YouTube, many fans changed their minds upon viewing and when the first episode aired, fans, old and new, fell in love with the show. Many now regard it as a worthy successor to the original show, with most even viewing it as outright ''superior'', and it's viewed as an example of how to properly reboot a series.
* ''WesternAnimation/PepperAnn'' was pitched to Creator/{{Nickelodeon}} executives, but they lost interest in the series after network executive Linda Simensky left for Creator/CartoonNetwork. The show found its way to Creator/{{Disney}} and would go on to become a beloved, if underappreciated, cartoon series.
* Two relatively unknown animators pitched their idea for a show to network after network for sixteen years, only for them to be told again and again that its premise was too complicated to work in children's television. Eventually, on a whim, Creator/{{Disney}} picked up the show for 26 episodes. The result? Well, let's just say that after an eight-year run, ''WesternAnimation/PhineasAndFerb'' [[CashCowFranchise did, indeed, do it all.]]
* ''WesternAnimation/TheProudFamily'' was pitched to two networks (including Creator/{{Nickelodeon}}) but was rejected. A Creator/{{Disney}} representative saw the pitch and decided to show it to the Disney executives. The cartoon became one of the most popular shows in Disney, spawning a movie and SequelSeries.
* ''WesternAnimation/StarVsTheForcesOfEvil'' was originally pitched to Creator/CartoonNetwork with a slightly different pitch but was rejected. The show eventually shown to Creator/DisneyChannel and with some tweaks, was greenlit. It received acclaim from both audiences and critics, leading to multiple merchandises tied to the series.
* ''WesternAnimation/StarWarsTheCloneWars'' was against the odds due to the initial AnimationAgeGhetto, being set [[{{Interquel}} in the midst of]] the divisive Prequel Trilogy, and the [[Film/RevengeOfTheSith inevitable outcome]] being that the protagonists' actions will be for naught. In the end, it became extremely popular for its action and plots and helped remedy certain aspects in the story and characterizations from the movies that were controversial with fans, and ultimately ran for seven seasons.

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* ''Elemental'' had quite a lot going against it ahead of its release, due to a combination of [[NeverTrustATrailer marketing that did a very poor job selling the movie to general audiences]] to the point that the director himself, Peter Sohn, called out Disney’s marketing team for it, a plot that many dismissed as nonsensical and [[TheyCopiedItSoItSucks an imitation of]] ''WesternAnimation/{{Zootopia}}'' based on said marketing, Sohn's name having previously been the one that was ([[TroubledProduction ultimately]]) attached to ''WesternAnimation/TheGoodDinosaur'' (widely considered to be Creator/{{Pixar}}'s weakest original film), and an overall perception that Pixar as a whole had been on a steady decline in relevance due to most of their movies going straight to Creator/DisneyPlus during the COVID-19 pandemic and the [[BoxOfficeBomb box office failure]] and tepid reception of ''WesternAnimation/{{Lightyear}}'' after the pandemic. It especially didn't help that the movie received mixed-to-negative reviews when it premiered at the Cannes Film Festival, although the reception improved closer to release. When ''WesternAnimation/{{Elemental}}'' opened to Pixar's worst ever opening weekend (adjusted for inflation), it seemed that everyone's worries and predictions of box office failure were validated, which heralded a wave of articles and video essays declaring Pixar a dead company/brand that would never get a theatrical release again. However, positive word-of-mouth from those who did see it, pointing out that the movie was ''far'' better than its trailers made it seem, led to many audiences and the Pixar fandom giving the movie a second look. This combined with being released in a summer where family-friendly animated movies were scarce meant that in only a month's time, the movie that even Creator/{{Disney}} itself was writing off as a failure managed to become the studio's biggest box office success since 2019, proving Pixar could still put enough butts in theater seats to at least make a profit after three years of audiences getting used to Disney+ premieres and after the failure of ''Lightyear''. It then became Disney+'s biggest premiere of 2023, earning 26.4 million views in its first five days on the service. It was later confirmed that the movie had 800,000 DVD Sales, 1.7 Million Digital Copies, and 60 Million Disney+ Views, as of October 5th, 2023.

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* ''Elemental'' ''WesternAnimation/Elemental2023'' had quite a lot going against it ahead of its release, due to a combination of [[NeverTrustATrailer marketing that did a very poor job selling the movie to general audiences]] to the point that the director himself, Peter Sohn, called out Disney’s marketing team for it, a plot that many dismissed as nonsensical and [[TheyCopiedItSoItSucks an imitation of]] ''WesternAnimation/{{Zootopia}}'' based on said marketing, Sohn's name having previously been the one that was ([[TroubledProduction ultimately]]) attached to ''WesternAnimation/TheGoodDinosaur'' (widely considered to be Creator/{{Pixar}}'s weakest original film), and an overall perception that Pixar as a whole had been on a steady decline in relevance due to most of their movies going straight to Creator/DisneyPlus during the COVID-19 pandemic and the [[BoxOfficeBomb box office failure]] and tepid reception of ''WesternAnimation/{{Lightyear}}'' after the pandemic. It especially didn't help that the movie received mixed-to-negative reviews when it premiered at the Cannes Film Festival, although the reception improved closer to release. When ''WesternAnimation/{{Elemental}}'' ''WesternAnimation/Elemental2023'' opened to Pixar's worst ever opening weekend (adjusted for inflation), it seemed that everyone's worries and predictions of box office failure were validated, which heralded a wave of articles and video essays declaring Pixar a dead company/brand that would never get a theatrical release again. However, positive word-of-mouth from those who did see it, pointing out that the movie was ''far'' better than its trailers made it seem, led to many audiences and the Pixar fandom giving the movie a second look. This combined with being released in a summer where family-friendly animated movies were scarce meant that in only a month's time, the movie that even Creator/{{Disney}} itself was writing off as a failure managed to become the studio's biggest box office success since 2019, proving Pixar could still put enough butts in theater seats to at least make a profit after three years of audiences getting used to Disney+ premieres and after the failure of ''Lightyear''. It then became Disney+'s biggest premiere of 2023, earning 26.4 million views in its first five days on the service. It was later confirmed that the movie had 800,000 DVD Sales, 1.7 Million Digital Copies, and 60 Million Disney+ Views, as of October 5th, 2023.
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''Elemental'' had quite a lot going against it ahead of its release, due to a combination of [[NeverTrustATrailer marketing that did a very poor job selling the movie to general audiences]] to the point that the director himself, Peter Sohn, called out Disney’s marketing team for it, a plot that many dismissed as nonsensical and [[TheyCopiedItSoItSucks an imitation of]] ''WesternAnimation/{{Zootopia}}'' based on said marketing, Sohn's name having previously been the one that was ([[TroubledProduction ultimately]]) attached to ''WesternAnimation/TheGoodDinosaur'' (widely considered to be Creator/{{Pixar}}'s weakest original film), and an overall perception that Pixar as a whole had been on a steady decline in relevance due to most of their movies going straight to Creator/DisneyPlus during the COVID-19 pandemic and the [[BoxOfficeBomb box office failure]] and tepid reception of ''WesternAnimation/{{Lightyear}}'' after the pandemic. It especially didn't help that the movie received mixed-to-negative reviews when it premiered at the Cannes Film Festival, although the reception improved closer to release. When ''WesternAnimation/{{Elemental}}'' opened to Pixar's worst ever opening weekend (adjusted for inflation), it seemed that everyone's worries and predictions of box office failure were validated, which heralded a wave of articles and video essays declaring Pixar a dead company/brand that would never get a theatrical release again. However, positive word-of-mouth from those who did see it, pointing out that the movie was ''far'' better than its trailers made it seem, led to many audiences and the Pixar fandom giving the movie a second look. This combined with being released in a summer where family-friendly animated movies were scarce meant that in only a month's time, the movie that even Creator/{{Disney}} itself was writing off as a failure managed to become the studio's biggest box office success since 2019, proving Pixar could still put enough butts in theater seats to at least make a profit after three years of audiences getting used to Disney+ premieres and after the failure of ''Lightyear''. It then became Disney+'s biggest premiere of 2023, earning 26.4 million views in its first five days on the service. It was later confirmed that the movie had 800,000 DVD Sales, 1.7 Million Digital Copies, and 60 Million Disney+ Views, as of October 5th, 2023.

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* ''Elemental'' had quite a lot going against it ahead of its release, due to a combination of [[NeverTrustATrailer marketing that did a very poor job selling the movie to general audiences]] to the point that the director himself, Peter Sohn, called out Disney’s marketing team for it, a plot that many dismissed as nonsensical and [[TheyCopiedItSoItSucks an imitation of]] ''WesternAnimation/{{Zootopia}}'' based on said marketing, Sohn's name having previously been the one that was ([[TroubledProduction ultimately]]) attached to ''WesternAnimation/TheGoodDinosaur'' (widely considered to be Creator/{{Pixar}}'s weakest original film), and an overall perception that Pixar as a whole had been on a steady decline in relevance due to most of their movies going straight to Creator/DisneyPlus during the COVID-19 pandemic and the [[BoxOfficeBomb box office failure]] and tepid reception of ''WesternAnimation/{{Lightyear}}'' after the pandemic. It especially didn't help that the movie received mixed-to-negative reviews when it premiered at the Cannes Film Festival, although the reception improved closer to release. When ''WesternAnimation/{{Elemental}}'' opened to Pixar's worst ever opening weekend (adjusted for inflation), it seemed that everyone's worries and predictions of box office failure were validated, which heralded a wave of articles and video essays declaring Pixar a dead company/brand that would never get a theatrical release again. However, positive word-of-mouth from those who did see it, pointing out that the movie was ''far'' better than its trailers made it seem, led to many audiences and the Pixar fandom giving the movie a second look. This combined with being released in a summer where family-friendly animated movies were scarce meant that in only a month's time, the movie that even Creator/{{Disney}} itself was writing off as a failure managed to become the studio's biggest box office success since 2019, proving Pixar could still put enough butts in theater seats to at least make a profit after three years of audiences getting used to Disney+ premieres and after the failure of ''Lightyear''. It then became Disney+'s biggest premiere of 2023, earning 26.4 million views in its first five days on the service. It was later confirmed that the movie had 800,000 DVD Sales, 1.7 Million Digital Copies, and 60 Million Disney+ Views, as of October 5th, 2023.
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''Elemental'' had quite a lot going against it ahead of its release, due to a combination of [[NeverTrustATrailer marketing that did a very poor job selling the movie to general audiences]] to the point that the director himself, Peter Sohn, called out Disney’s marketing team for it, a plot that many dismissed as nonsensical and [[TheyCopiedItSoItSucks an imitation of]] ''WesternAnimation/{{Zootopia}}'' based on said marketing, Sohn's name having previously been the one that was ([[TroubledProduction ultimately]]) attached to ''WesternAnimation/TheGoodDinosaur'' (widely considered to be Creator/{{Pixar}}'s weakest original film), and an overall perception that Pixar as a whole had been on a steady decline in relevance due to most of their movies going straight to Creator/DisneyPlus during the COVID-19 pandemic and the [[BoxOfficeBomb box office failure]] and tepid reception of ''WesternAnimation/{{Lightyear}}'' after the pandemic. It especially didn't help that the movie received mixed-to-negative reviews when it premiered at the Cannes Film Festival, although the reception improved closer to release. When ''WesternAnimation/{{Elemental}}'' opened to Pixar's worst ever opening weekend (adjusted for inflation), it seemed that everyone's worries and predictions of box office failure were validated, which heralded a wave of articles and video essays declaring Pixar a dead company/brand that would never get a theatrical release again. However, positive word-of-mouth from those who did see it, pointing out that the movie was ''far'' better than its trailers made it seem, led to many audiences and the Pixar fandom giving the movie a second look. This combined with being released in a summer where family-friendly animated movies were scarce meant that in only a month's time, the movie that even Creator/{{Disney}} itself was writing off as a failure managed to become the studio's biggest box office success since 2019, proving Pixar could still put enough butts in theater seats to at least make a profit after three years of audiences getting used to Disney+ premieres and after the failure of ''Lightyear''. It then became Disney+'s biggest premiere of 2023, earning 26.4 million views in its first five days on the service. It was later confirmed that the movie had 800,000 DVD Sales, 1.7 Million Digital Copies, and 60 Million Disney+ Views, as of October 5th, 2023.
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* Creator/WaltDisney is the all-time master of this trope.

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* Creator/WaltDisney Creator/WaltDisney, both the man himself ''and'' his studio, is the all-time master of this trope.

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Removed a case of redundancy, a ZCE, and a very blatant case of 'just doesn't fit'.


* Walt Disney was rejected by Creator/{{MGM}} CEO Louis B. Mayer because his concept of [[WesternAnimation/MickeyMouse a big, talking]] [[EekAMouse mouse]] [[ValuesDissonance might scare pregnant women]]. While The Walt Disney Company is now a huge enterprise, [[BittersweetEnding MGM is still around but is not as big of a player in the film industry as it used to be]].
* Disney had to fight to get ''WesternAnimation/SnowWhiteAndTheSevenDwarfs'' produced. Both his brother and business partner Roy Disney and his wife Lillian attempted to talk him out of it, telling him that "nobody wants to watch a movie about dwarfs", since at the time, dwarfs were mostly associated with carnival freakshows. The Hollywood movie industry referred to the film derisively as "Disney's Folly" while it was in production, since at the time the only other feature-length animated films were commercial flops and/or [[NoExportForYou had not been released in the US]], and ''Snow White'' was monstrously expensive – the film's cost overran the expected budget by ''400%'' and production incurred debts that were, at the time, higher than the total value of Disney's studio. In the end though, ''Snow White'' ended up becoming a ''huge'' success and paved the way for Disney's animated canon.
* Walt himself tried to avert this with the vultures from ''WesternAnimation/TheJungleBook1967''. Hence, the vultures, despite ''talking'' like Music/TheBeatles, sing like a barbershop quartet instead of a rock band. Suffice it to say that a Beatles-style number would have aged far better, but considering that barbershop dates back to the early 1880s while the Beatles were still a fairly new fad, it's hard to fault Walt on this example.
* Another Disney miss: 3D animation in general, up to and including firing people like John Lasseter. Said people went on to found Pixar (funded by Steve Jobs), and the rest is history.

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* Walt Disney was rejected by Creator/{{MGM}} CEO Louis B. Mayer because his concept of [[WesternAnimation/MickeyMouse a big, talking]] [[EekAMouse mouse]] was believed to be something that [[ValuesDissonance might scare pregnant women]]. While The Walt Disney Company is now a huge enterprise, [[BittersweetEnding MGM is still around but is not as big of a player in the film industry as it used to be]].
* Disney had to fight to get ''WesternAnimation/SnowWhiteAndTheSevenDwarfs'' produced. Both his brother and business partner Roy Disney and his wife Lillian attempted to talk him out of it, telling him that "nobody wants to watch a movie about dwarfs", since at the time, dwarfs were mostly associated with carnival freakshows. The Hollywood movie industry referred to the film derisively as "Disney's Folly" while it was in production, since at the time the only other feature-length animated films were commercial flops and/or [[NoExportForYou had not been released in the US]], and ''Snow White'' was monstrously expensive – the film's cost overran the expected budget by ''400%'' and production incurred debts that were, at the time, higher than the total value of Disney's studio. In the end though, ''Snow White'' ended up becoming a ''huge'' success and paved the way for Disney's animated canon.
* Walt himself tried to avert this with the vultures from ''WesternAnimation/TheJungleBook1967''. Hence, the vultures, despite ''talking'' like Music/TheBeatles, sing like a barbershop quartet instead of a rock band. Suffice it to say that a Beatles-style number would have aged far better, but considering that barbershop dates back to the early 1880s while the Beatles were still a fairly new fad, it's hard to fault Walt on this example.
* Another Disney miss: 3D animation in general, up to and including firing people like John Lasseter. Said people went on to found Pixar (funded by Steve Jobs), and the rest is history.
be]].
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* Creator/TwentiethCenturyFox was so certain that ''Film/RomancingTheStone'' would fail, they fired Creator/RobertZemeckis from directing ''Film/{{Cocoon}}''. This turned out to be a benefit: Zemeckis and his friend Bob Gale then had the freedom to pursue their pet project ''Film/BackToTheFuture'', and in the meantime ''Romancing the Stone'' was the surprise box-office smash of the summer of '84.

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* Creator/TwentiethCenturyFox was so certain that ''Film/RomancingTheStone'' would fail, they fired Creator/RobertZemeckis from directing ''Film/{{Cocoon}}''. This turned out to be a benefit: Zemeckis and his friend Bob Gale then had the freedom to pursue their pet project ''Film/BackToTheFuture'', ''Film/BackToTheFuture1'', and in the meantime ''Romancing the Stone'' was the surprise box-office smash of the summer of '84.
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Already mentioned example


* After ''WesternAnimation/BeautyAndTheBeast'' and ''WesternAnimation/{{Aladdin}}'', two films started being produced at Walt Disney Feature Animation. Most of the A-list animators went to ''WesternAnimation/{{Pocahontas}}'', believing it would be a critical/box office/award-sweeping hit like ''Beast'' was... instead this status ended up happening to the other movie, ''WesternAnimation/{{The Lion King|1994}}'', while ''Pocahontas'' had a mixed reception.
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[[folder: 20th Century Studios]]

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[[folder: 20th Century Studios]]Studios and Searchlight Pictures]]



[[folder: 20th Century Fox]]

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[[folder: 20th Century Fox]]Fox and Fox Searchlight Pictures]]
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[[/folder]]

[[folder: 20th Century Fox]]
* Before ''Film/{{Big}}'' was released in June 1988, there'd already been three OvernightAgeUp comedies [[FollowTheLeader made between 1987 and 1988]]: ''Like Father, Like Son'', ''18 Again!'' and ''Vice Versa'' (plus the Italian film ''Da grande'', which was this film's direct inspiration), so many expected this film to tank and be forgotten. Instead, ''Big'' became the highest-grossing and most highly-praised film of the bunch, earning Creator/TomHanks his first Oscar nomination.
* ''Film/{{Deadpool|2016}}'' had a fierce opposer in infamous {{Executive Meddl|ing}}er Tom Rothman (the same guy who previously mandated that [[Film/XMenOriginsWolverine Deadpool's mouth had to be sewn shut]]) was strongly opposed to the movie getting made up until he left Twentieth Century Fox out of fear that the movie wouldn't click with audiences. After he left the company, the movie was officially greenlit based on the positive reception of a leaked test footage, and it recuperated its entire budget ''five times over'' in '''a single weekend'''. To add insult to injury toward Rothman, in that same opening weekend, the movie made more than [[Film/FantasticFour2015 the last superhero movie that Rothman greenlit]] did in its entire lifetime, and [[MorePopularSpinoff overtook the main X-Men series in the process]].
* Apparently, before Creator/BruceWillis was approached to play John [=McClane=] in ''Film/DieHard'', the job had already been turned down by Creator/ArnoldSchwarzenegger, Creator/SylvesterStallone, Creator/BurtReynolds, Creator/RichardGere, Creator/HarrisonFord, and Creator/MelGibson, who didn't believe in the script, and John [=McTiernan=], who would later direct it, even turned down ''several'' offers. When his agent delivered the news to Willis, he immediately advised him ''not'' to do it, thinking he'd make a complete fool of himself. However, due to the payment being simply too good to turn down, Willis accepted to play [=McClane=], kicking off his career as one of Hollywood's most popular and well-paid actors. And the movie became influential in [[DieHardOnAnX formula]] and protagonist type of later movies. It is now virtually impossible to find a Best Action Movies list that does not contain it, more often than not, at the top of the pile, and it frequently appears on Best Christmas Movies lists as well.
* ''Film/HomeAlone'' is the ultimate example: anticipated as another John Hughes concept gone awry, its cartoony slapstick combined with an unexpectedly heartwarming story won audiences over and it became the top-moneymaking live action comedy of all time (keeping the title until ''Film/NightAtTheMuseum'').
* ''Film/LittleMissSunshine'' initially had trouble finding a studio that would greenlit the movie and ''then'' had to face ExecutiveMeddling from the studio that ''did'' greenlit them. The movie was able to keep its premise, go on to make 100 million dollars at the box office, garner critical praise, and win 2 Oscars.
* Once Darryl F. Zanuck purchased the rights for ''Film/TheLongestDay'', his son Richard did not believe in the project, saying "No one cares about World War II anymore!", and his own studio Fox was reluctant, only accepting to make the movie because ''Film/{{Cleopatra}}'' [[TroubledProduction was screwing them big time]] and thus they could take a chance. The film's success, even earning a Best Picture nomination, helped offset some of the losses caused by ''Cleopatra''.
* The premise of ''Film/NapoleonDynamite'' sounded a bit stupid before its premiere. It became an indie sensation, and "Vote for Pedro" became a catchphrase at the time of the film's release. It became a cultural phenomenon in Idaho and got a unanimous vote of the Idaho legislature in its favor.
* ''Film/{{Planet of the Apes|1968}}'': Pierre Boulle, author of ''[[Literature/PlanetOfTheApes La planète des singes]]'', considered it to be one of his lesser works and that any film based off it had no potential for screen success. Fox even only greenlit the movie to compensate [[TroubledProduction the hell producer Arthur P. Jacobs faced with]] ''Film/DoctorDolittle''. Yet it was a great hit, considered a sci-fi classic and [[Franchise/PlanetOfTheApes kick-started a franchise]].
* ''Film/RiseOfThePlanetOfTheApes'' was widely mocked before release as appearing to be an ill attempt to revive what was a dead franchise, especially after [[Film/PlanetOfTheApes2001 a bomb of a remake ten years before]]. Then it came out and, to everyone's surprise, turned out to be a critical success, with a groundbreaking performance by Creator/AndySerkis, as well as a commercial success, bringing hope back to the series. The sequel, ''Film/DawnOfThePlanetOfTheApes'', was [[EvenBetterSequel even more successful]], and ended up being one of the most acclaimed movies of Summer 2014; several film critics even held it up as an example of the kind of film that other Summer blockbusters should strive to be. A trilogy closer, ''Film/WarForThePlanetOfTheApes'', was also highly acclaimed even if it didn't make as much money as ''Dawn''.
* Creator/TwentiethCenturyFox was so certain that ''Film/RomancingTheStone'' would fail, they fired Creator/RobertZemeckis from directing ''Film/{{Cocoon}}''. This turned out to be a benefit: Zemeckis and his friend Bob Gale then had the freedom to pursue their pet project ''Film/BackToTheFuture'', and in the meantime ''Romancing the Stone'' was the surprise box-office smash of the summer of '84.
* It's hard to believe now, but Creator/TwentiethCenturyFox had very little faith in ''[[Film/ANewHope Star Wars]]'' making much money.[[note]]Both Creator/UnitedArtists and Creator/{{Universal}} had passed on the film before it even got to Fox.[[/note]] They put it out as sort of a "last hurrah" to hold off bankruptcy and tasked Creator/AlanDeanFoster with writing ''Literature/SplinterOfTheMindsEye'', a sequel novel written for the sole purpose of facilitating a quick low-budget movie adaptation. Fox had to bully theaters into showing ''Star Wars'', as theaters simply wouldn't touch it and Fox had to make some money back on what they assumed would be a financial fiasco. Fox threatened to withhold the period drama ''The Other Side of Midnight'', which had been tipped to be a hit that summer, unless the theater agreed to screen ''Star Wars'' for a couple of weeks. ''The Other Side of Midnight'' made its budget back, but it was steamrolled at the box office by ''Star Wars'' as it became a cultural phenomenon. Fox had given Creator/GeorgeLucas exclusive rights on TheMerch related to ''Franchise/StarWars'' in exchange for paying him less. They figured the movie would bomb and no one would make, never mind buy the merchandise as a result. [[JustSoStory And that's why no publisher ever gives exclusive merchandising rights to the creator anymore.]]
* Executives were certainly nervous about ''Film/XMen1'', starring a group of superheroes who had never been on the big screen before. This was a time when the failure of ''Film/BatmanAndRobin'' was still fresh in everyone's minds, when Superman's fifth movie languished in DevelopmentHell, and when the only successful Marvel movie had been 1998's ''Film/{{Blade}}''. There are stories ([[http://www.aintitcool.com/node/20443 per Moriarty over at Ain't It Cool News]]) that executive Tom Rothman really opposed this project. It went on to be a [[LongRunner long-running]] 20-year franchise over 13 films, even predating the Marvel Cinematic Universe.
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* Another Disney miss: 3D animation in general, up to and including firing people like John Lasseter. Said people went on to found Pixar (funded by Steve Jobs), and the rest is history.[[/folder]]

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* Another Disney miss: 3D animation in general, up to and including firing people like John Lasseter. Said people went on to found Pixar (funded by Steve Jobs), and the rest is history.history.
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* Another Disney miss: 3D animation in general, up to and including firing people like John Lasseter. Said people went on to found Pixar (funded by Steve Jobs), and the rest is history.
* When ''WesternAnimation/TheLEGOMovie'' was first announced, people everywhere said it was the stupidest idea they'd ever heard. Guess what became the biggest surprise hit of the 1st quarter of 2014? It ended up getting nominated for an UsefulNotes/{{Academy Award}} for Best Song for "Everything Is Awesome" (despite a much-mocked snub for a Best Animated Feature nom), got a [[{{WesternAnimation/TheLEGOMovie2TheSecondPart}} sequel]] in 2019, and has received two SpinOff films as of this writing.
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* Another Disney miss: 3D animation in general, up to and including firing people like John Lasseter. Said people went on to found Pixar (funded by Steve Jobs), and the rest is history.
* When ''WesternAnimation/TheLEGOMovie'' was first announced, people everywhere said it was the stupidest idea they'd ever heard. Guess what became the biggest surprise hit of the 1st quarter of 2014? It ended up getting nominated for an UsefulNotes/{{Academy Award}} for Best Song for "Everything Is Awesome" (despite a much-mocked snub for a Best Animated Feature nom), got a [[{{WesternAnimation/TheLEGOMovie2TheSecondPart}} sequel]] in 2019, and has received two SpinOff films as of this writing.
history.[[/folder]]
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The Lego Movie is not a Disney film.

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* In 2002, Disney, specifically CEO Michael Eisner, found itself doubting {{Creator/Pixar}} could keep the big hits coming in 2003 with ''WesternAnimation/FindingNemo''. When that became Pixar's biggest hit yet, Eisner found himself in an impossible position trying to renew Disney's contract with the studio with Creator/SteveJobs, who personally loathed Eisner, in a position to demand all but a blank check lest Pixar goes with any of Disney's competitors eager to hook up with it.

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* In 2002, Disney, specifically CEO Michael Eisner, found itself doubting {{Creator/Pixar}} could keep the big hits coming in 2003 with ''WesternAnimation/FindingNemo''. When that became Pixar's biggest hit yet, Eisner found himself in an impossible position trying to renew Disney's contract with the studio with Creator/SteveJobs, who personally loathed Eisner, in a position to demand all but a blank check lest Pixar goes go with any of Disney's competitors eager to hook up with it.


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* Walt Disney was rejected by Creator/{{MGM}} CEO Louis B. Mayer because his concept of [[WesternAnimation/MickeyMouse a big, talking]] [[EekAMouse mouse]] [[ValuesDissonance might scare pregnant women]]. While The Walt Disney Company is now a huge enterprise, [[BittersweetEnding MGM is still around but is not as big of a player in the film industry as it used to be]].
* Disney had to fight to get ''WesternAnimation/SnowWhiteAndTheSevenDwarfs'' produced. Both his brother and business partner Roy Disney and his wife Lillian attempted to talk him out of it, telling him that "nobody wants to watch a movie about dwarfs", since at the time, dwarfs were mostly associated with carnival freakshows. The Hollywood movie industry referred to the film derisively as "Disney's Folly" while it was in production, since at the time the only other feature-length animated films were commercial flops and/or [[NoExportForYou had not been released in the US]], and ''Snow White'' was monstrously expensive – the film's cost overran the expected budget by ''400%'' and production incurred debts that were, at the time, higher than the total value of Disney's studio. In the end though, ''Snow White'' ended up becoming a ''huge'' success and paved the way for Disney's animated canon.
* Walt himself tried to avert this with the vultures from ''WesternAnimation/TheJungleBook1967''. Hence, the vultures, despite ''talking'' like Music/TheBeatles, sing like a barbershop quartet instead of a rock band. Suffice it to say that a Beatles-style number would have aged far better, but considering that barbershop dates back to the early 1880s while the Beatles were still a fairly new fad, it's hard to fault Walt on this example.
* After ''WesternAnimation/BeautyAndTheBeast'' and ''WesternAnimation/{{Aladdin}}'', two films started being produced at Walt Disney Feature Animation. Most of the A-list animators went to ''WesternAnimation/{{Pocahontas}}'', believing it would be a critical/box office/award-sweeping hit like ''Beast'' was... instead this status ended up happening to the other movie, ''WesternAnimation/{{The Lion King|1994}}'', while ''Pocahontas'' had a mixed reception.
* Another Disney miss: 3D animation in general, up to and including firing people like John Lasseter. Said people went on to found Pixar (funded by Steve Jobs), and the rest is history.
* When ''WesternAnimation/TheLEGOMovie'' was first announced, people everywhere said it was the stupidest idea they'd ever heard. Guess what became the biggest surprise hit of the 1st quarter of 2014? It ended up getting nominated for an UsefulNotes/{{Academy Award}} for Best Song for "Everything Is Awesome" (despite a much-mocked snub for a Best Animated Feature nom), got a [[{{WesternAnimation/TheLEGOMovie2TheSecondPart}} sequel]] in 2019, and has received two SpinOff films as of this writing.

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* In interviews, director Zach Cregger revealed that he had a hard time getting ''Film/{{Barbarian}}'' greenlit due to its very unconventional style and plot, with even Creator/{{A24}}, a studio with a reputation for producing artsy horror films, passing up on it. Ultimately, Creator/TwentiethCenturyStudios decided to take a chance with it. The result was ''Barbarian'' becoming a SleeperHit, becoming the #1 film at the domestic box office on its opening weekend (though being released [[DumpMonths during the middle of a box office slump]] certainly helped) and eventually making its minuscule $4 million budget back about ten times.
* A few months before ''Dune'', ''Film/FreeGuy'' also had the issue of a market still hindered by COVID, along with other factors - movies based on video games generally don't perform well, audience apathy toward big-budget original films, concerns about Creator/RyanReynolds’ drawing power (especially after ''Film/TheHitmansWifesBodyguard'' underperformed a few months prior), being the first theatrical-only Disney release in 10 months... and yet it opened above low expectations and then holding spectacularly well over the succeeding weeks, even after ''Film/ShangChiAndTheLegendOfTheTenRings'' entered the fray. By the time it was made available on digital platforms, ''Free Guy'' had become one of the highest-grossing films of the pandemic.
* After the contentious ''Film/ThePredator'', nothing was expected from another ''Franchise/{{Predator}}'' movie, especially after seeing the studio not even attempt a theatrical release but instead send it directly to Creator/{{Hulu}}. And the same day it came out, it had to compete with two projects with much bigger marketing (''Film/BulletTrain'' in theaters and ''Series/{{The Sandman|2022}}'' on Netflix). Yet ''Film/{{Prey|2022}}'' became a surprise hit amongst critics and audiences, with many hoping the franchise would continue with more movies in its style.
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* Creator/WaltDisney is the all-time master of this trope.

[[folder: Walt Disney Animation Studios and Pixar]]
* Nobody but Walt expected ''WesternAnimation/FlowersAndTrees'', a cartoon in full color, to get people flocking to it. The short film was originally black & white; Walt had it completely redone despite the financial risk involved.
* Animation was considered a medium inferior to live-action, and destined to remain seven-minute-long curtain raisers to feature films. That is, until Walt Disney decided to make ''WesternAnimation/SnowWhiteAndTheSevenDwarfs'', the first feature-length animated movie by a major American studio. It was labeled "Disney's Folly" by film industry insiders at the time, a project destined to send Disney into bankruptcy. At its premiere, ''Snow White'' proved to be an amazing picture, and the worldwide highest-grossing sound film until ''Film/GoneWithTheWind''. Since then, it has become the subject of much strife for being the comparison point for all other animated features (Walt himself fell victim to that).
* After the box-office wipeout of ''WesternAnimation/{{Fantasia}}'' and the further financial strains of UsefulNotes/WorldWarII on his studio, returning to full-length animation was a gamble; on the other hand, branching out into non-cartoon movies and even ''documentaries'' (!) was (in the eyes of critics in the late 40s) absolutely impossible for Walt. ''WesternAnimation/{{Cinderella}}'', ''Film/{{Treasure Island|1950}}'' and ''Film/TheLivingDesert'' (1953) proved the naysayers wrong, again.
* In a case that extended to within Disney, two projects started concurrently, ''WesternAnimation/{{Pocahontas}}'' and ''King of the Jungle'', something about lions in Africa. Most of the animators picked the former feeling it would be the high-profile movie, leading the latter to have only newcomers or people with an interest in animating animals. Even the writing staff felt insecure about the project during non-stop rewrites. The resulting film, ''WesternAnimation/{{The Lion King|1994}}'', is the highest-grossing traditional animation ever and widely regarded as the apex of the Disney Renaissance.
* In 2002, Disney, specifically CEO Michael Eisner, found itself doubting {{Creator/Pixar}} could keep the big hits coming in 2003 with ''WesternAnimation/FindingNemo''. When that became Pixar's biggest hit yet, Eisner found himself in an impossible position trying to renew Disney's contract with the studio with Creator/SteveJobs, who personally loathed Eisner, in a position to demand all but a blank check lest Pixar goes with any of Disney's competitors eager to hook up with it.
* ''WesternAnimation/TurningRed:'' Vocal pre-release internet critics thought the film's 3DCG {{Animesque}} art direction, and ComingOfAgeStory through the lens of a young millennial [[MinorityShowGhetto Chinese-Canadian]] girl was [[GirlShowGhetto too niche]] and out of tone with Creator/{{Pixar}}'s other films. Additionally, like Pixar's [[WesternAnimation/{{Soul}} last]] [[WesternAnimation/{{Luca}} two]] films (both of which came out during the onset of the UsefulNotes/COVID19Pandemic), ''Turning Red'' would see a release straight to Creator/DisneyPlus, rather than a traditional box-office theatrical run [[note]]The film had limited runs in the United States in select areas, likewise in other international territories.[[/note]]. Ultimately, these factors proved to not be a problem, as the film's [[UsefulNotes/{{Ratings}} Nielsen ratings]] boasted an impressive [[https://twitter.com/DisneyAPromos/status/1512272963537571845 1.7 billion viewing minutes]] during its debut weekend against original series ''and'' movies. This marked the film as one of the best debuts on Creator/DisneyPlus and Nielsen's records. To put into another perspective, the film's three-day total beat out SleeperHit sensation ''Series/SquidGame'''s 1.6 billion [[https://twitter.com/CEOnChairman/status/1512681699338964999?s=20 earned]] in ''four'' weeks. Therefore, it's unsurprising that director Domee Shi and producer Lindsey Collins were [[https://www.cartoonbrew.com/executives/pixar-promotes-lindsey-collins-domee-shi-214795.html promoted]] to higher positions at Pixar afterward.
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[[folder: Walt Disney Pictures - Live Action Movies]]
* ''Film/ChipNDaleRescueRangers2022'' had its trailers met with skepticism out of a DenserAndWackier reimagination [[RogerRabbitEffect blending animation and live-action]], with fans of [[Westernanimation/ChipNDaleRescueRangers the original show]] in particular disliking the lack of resemblance to the original. But when the movie came out on Creator/DisneyPlus, it earned positive remarks all around for its hilarious story filled with PostModernism and mocking commentary of Hollywood, while also earning [[https://variety.com/2022/digital/news/top-gun-ranking-most-popular-streaming-title-1235284305/ good viewership numbers]] and winning the Emmy for Outstanding Television Movie.
* ''Film/PiratesOfTheCaribbeanTheCurseOfTheBlackPearl'' was expected to be a flop by many entertainment writers. The film was conceived by Disney as [[RuleOfThree the second of three Disney Park ride adaptations]], along with ''Film/TheCountryBears'' and ''Film/TheHauntedMansion2003'', at the time considered a bizarre concept to base a film upon. The pirate subgenre had also seen numerous costly flops, with ''Cutthroat Island'' being one of the biggest money losers ever. Eisner also hated Creator/JohnnyDepp's eccentric performance of Captain Jack Sparrow, at one point yelling on set that Depp was "ruining the film." The film took off at the box office, buoyed by positive reviews and word of mouth and ended up becoming one of the highest grossing films of summer 2003. The second film, ''Film/PiratesOfTheCaribbeanDeadMansChest'', was an even bigger hit, setting the North American opening weekend record and was the highest grossing film of 2006. [[Franchise/PiratesOfTheCaribbean Four more sequels followed]].
* ''Film/TheShaggyDog'', Disney's first attempt at making live-action comedies, was not considered a good idea, but this film, ''Film/TheAbsentMindedProfessor'' and others of its kind cleared the Disney Studio of financial debt by 1961.
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[[folder: 20th Century Studios]]

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