Given the Louds alone are a very big family, there's no question that there are some characters that are divisive among fans.
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The Louds
- Lincoln. There are those who think he's an engaging and relatable character in his own right, and those who consider him to be bland and underdeveloped compared to the more colorful cast of characters at best, or a selfish and unlikable protagonist at worst.
- Lori. She's considered either a likable, relatively grounded sister or a generic Big Sister Bully without much personality outside of her obsession with Bobby. Her image among the fandom improved after the episodes "The Waiting Game" and "A Fair to Remember" showed a much kinder side to her personality.
- Luan. Some fans enjoy her bad puns and quirky personality, while others find them to be annoying and excessive. Her actions in the April Fools episodes have only intensified the split, with some finding them funny and others finding them too mean. How seriously she's taken by the fandom also varies, as some fans, younger ones in particular, can identify with her Innocently Insensitive and childish antics as well as her occasional insecurities (best seen in "No Laughing Matter"), while the more mature ones paint her in a much more negative light and hold a grudge against her inability to take criticism and humorous ideals, generally viewing her as a massive Attention Whore and The Baby of the Bunch who shouldn't be taken seriously.
- Lynn. While she has fans for being an energetic sports-loving tomboy, she also has detractors for coming off as mean-spirited bully for roughing up Lincoln. Indeed, among all of his sisters, she's one of the most prone to use physical violence and threats to force him to do what she wants. Her lack of kindhearted moments towards anyone besides Lucy didn't really do her any favors at the beginning of the show. Furthermore, in "No Such Luck", she's the one who starts the belief that Lincoln's bad luck that led him to getting locked out of the house. (though the fact that Lincoln initially fed that belief for his own benefit does soften it somewhat). Also, she's often considered the least developed (character-wise) of the older sisters; episodes focusing on them would showcase more of their personality or make them the main character, whereas episodes focusing on Lynn would make her a supporting character or an obstacle/rival.Examples Many felt that the writers don't know how to use her properly in a sea of relatively more colorful characters, especially with Lana being another tomboy with more comedic possibilities. Eventually, the episode "Middle Men" made Lynn more sympathetic to many, as it has her reveal why she acts like a bully, something that the aforementioned episodes didn't do. However, some viewers believe that Freudian Excuse Is No Excuse, and it doesn't justify her behavior in the present. Her behavior in "Schooled!" only further tarnished her reputation among some fans, where she bullies Lincoln (and later, his friends) as the hall monitor and shows no concern for what he's going through in middle school, acting no better than the people who bullied her, as she even tickets Principal Ramirez near the end of the episode. Not helping is that she neither gets punished for this nor is called out for her behavior.
- Lola. Some fans don't mind her bratty attitude, while others dislike her for these very reasons, as they have unfavorably compared her to some other cartoon brats such as Angelica Pickles, D.W. Read, Princess Morbucks, or even Darla Dimple. That said, the general fandom did warm up to her in "A Tattler's Tale", in which she regains her siblings' trust by taking the blame for all the bad things they've done. Her having more kind-hearted moments in later episodes and her other Day in the Limelight episodes, especially in Season 2 (e.g. "Patching Things Up" and "Read Aloud"), also helped her being better received, as they show her Hidden Depths and more of her good side.
- Lisa. While some like her for her witty bluntness and sarcastic sense of humor, others hate her for being an inconsiderate buzzkill and Insufferable Genius. Also, her habit of using her siblings as experimental test subjects is either seen as cruel or hilarious.
- Rita and Lynn Sr. — some see them as Good Parents and like them for their comedy, while others think that they're irresponsible, since in some episodes, like "Chore and Peace" and "Brawl in the Family", they don't intervene when their kids run rampant. A third camp feels that, yes, them not intervening is a flaw, but characters having flaws doesn't make them unlikable.
Others
- Clyde is seen either as a funny, good-natured sidekick and friend, or as an annoying and oversensitive kid who is too obsessed with Lori.note Adding to his divisive status is his general rudeness to Bobby, as well as whether or not he's overexposed in comparison to the sisters. The general consensus is that he's fine when his crush on Lori is downplayed and his other traits are focused on instead. Said gag was eventually dropped, though there are some fans who wish it would return in one form or another.
- Lincoln's friend group as a whole (who, alongside Clyde, includes Rusty, Stella, Liam, and Zach) also falls under this. Some believe that their presence detracts from the show, taking screentime away from the Loud family and giving Lincoln fewer episodes to interact with them. As of Season 4 onward, many of Lincoln's focus episodes have focused on his friends rather than his family. Others, however, love their presence (with Stella being a particular favorite among some viewers, especially the show's large Filipino fanbase), as they add variety and worldbuilding to the show, give Lincoln more of a chance to shine without being overshadowed by the attention his sisters get, and have some very entertaining episodes under their belts. Alongside this, defenders of the "Dawg Squad"note argue that the group's unique/varied personalities and character dynamics make them worthwhile additions to the show, especially compared to the sisters' friend groups (in which, aside from Leni's, each member is more or less identical to or a less extreme version of whatever Loud sister they're associated with, with the Mortician's Club being a commonly cited example).
- Despite her legion of fans, Ronnie Anne has gained this reception owing to her characterization as a Loving Bully, which is very divisive because of the double standard, and her relationship with Lincoln. It doesn't help that she appears far less often than the sisters, Clyde, or even her brother Bobby. Some fans like this since it keeps her from suffering Flanderization, while others don't since it seems to relegate her to being "Lincoln's crush" and "Bobby's sister".
- Some fans believe that Bobby's a perfectly good character whose relationship with Lori and his kindhearted, if dimwitted, nature endear him to many fans. Other see him as a pretty bland character who's too dumb for his own good, or in some cases, as a jerkass for his actions in "Save The Date", and wonder how he and Lori ever managed to become a couple.
- Maggie, an emo kid who had her birthday party in "Funny Business", and it mostly concerns her relationship with Luan in fanon. Is their relationship a perfectly good Opposites Attract interaction, romantic or otherwise, or are they simply incompatible with each other?
- Sam, Luna's crush from "L is for Love". Despite not having much screentime, most are fairly divided on those that like her for her potential relationship with Luna and neat design, while others aren't so hot on the character, either because the two haven't even interacted yet, they feel she's part of pointless pandering, or because they're wary of the show's track record with love interests. Eventually, Sam did get more appearances and becomes Luna's official girlfriend, and wasn't shoved to the wayside like all the other love interests.
- Most love interests (like Cristina, Paige, Benny, Silas, Girl Jordan, and so on) featured in the show are either enjoyed by the fans for either their designs or potential for relationships and interactions, or are considered wasted potential, either because they don't appear again, have no personality besides being the love interests of specific characters, or a mix of both.
- The Yateses, the Louds' new neighbors in "Future Tense". An interesting set of characters that could bring forth possible future plots, or flat Mary Sue Diabolus Ex Machinas that are way too perfect to be believable and frankly just annoying? The threat they posed only lasted one episode, and they haven't been seen since.
- The genderbent characters in "One of the Boys". They're either interesting characters who should appear in more episodes, or obnoxious walking stereotypes (due to the brothers being unclean, gassy, and a lot meaner than the sisters, and Linka's bedroom being all pink and frilly).
- Flip. Either he's one of the funniest side characters on the show and has some of the show's best episodes, or he's a total Jerkass that's become a one man Spotlight-Stealing Squad in the show's later seasons. Some of his detractors wonder why the Loud siblings even help him at all considering he left them to die in the cold in "Snow Way Out".
- "The Kitty" from "Kings of the Con" — some saw him as Unintentionally Sympathetic and feel he did nothing wrong, and in fact hated the episode because they saw the scene of him being attacked by the Loud sisters as animal cruelty. Others, however, think that he did deserve to be beaten up since he was attacking Lincoln and Clyde, and hate the Kitty because he feels out of place as an Ace Savvy villain due to not having a playing card motif and/or because Lincoln and Clyde were punished by being made his litter box scoopers.
- Chandler is an interesting case, since while the audience is supposed to hate him, some people Love to Hate him and feel that he works well as a villain, while others think he's too obnoxious even as a villain and that his Heel–Face Turn in "Jeers for Fears" should have stuck, and/or he needs a reason for his bully behaviour.
