"Naturellement pulpeuse." Orangina
—2008 tag line
is a French carbonated beverage made from, well... oranges
. The drink has orange pulps inside of them even, that's why they have the tag line "Naturally juicy!" They've expanded their flavors since then, with flavors of other citrus fruits. The product has appeared in other countries, notably in the United Kingdom and even in North America. They come in strangely-shaped bottles, something resembling of a bulb (though originally, they were made in an orange-shaped bottle). They also come in other typical servings, like in a can or in a larger plastic bottle.
Commercials? Well, back then, they varied. One involved a man and his angels
, who ended up fighting over the drink
. Others involve men in Orangina suits
while... dancing. Or being used as a pinball machine ball
. And in said men-in-Orangina-bottle commercials, a few featured the Orangina Rouge
blood (Sicilian) orange product, with an insane
man-in-Orangina-bottle playing up the blood theme. He was a de-facto Mascot
. You have to see it to believe it!
Of course, most people are pretty much more familiar with the newer commercials
. You know, those certain commercials
(and those are just a handful!). In 2008, they decided to make a rather... risqué
... commercial, originally supposed to air in late night. What it had was a bear with a leaf on his groin
, a female octopus, chippendale chameleons and pumas
, pole dancing in general, anthropomorphic plants
, the soda splashing all over them
... in other words, furries in a beach party
. In fact, it had a cut version (the uncut was the one provided in the link), though the cut version itself still had the naughty stuff intact. Regardless on what you think on the ad, it proved a sensation, and soon they sort of become their advertising icons, using some of the characters◊
as an advertising on top of taxis and on posters, and they followed up with new ads with a (mostly) similar cast for their newer products. Some are less risque, like the cowgirl ad (a female horse riding the Orangina bottle), while others are not subtle, like its accompaniment indian ad (a male cougar using the Orangina as a bottle... with his face giving an orgasmic look). Recently, they made a series of ads that poke fun
on various Commercial Tropes
, with Orangina being a magical product being able to do X task! Most are safe for work, though the panda and the cougar (again!) crossed the line once more (the latter even became a bit controversial due to its homoerotic
You can view the new commercials in these two
Youtube accounts, as well as in their official site
The old Orangina commercials contain examples of:
The new Orangina commercials contain examples of:
- Absolute Cleavage / Side Boob: The female attire in the first commercial. Becomes less apparent in succeeding ads.
- Beach Commercial
- Bears Are Bad News: Bad news? Not at all!
- Bikini Bar
- Billboard: Yes, they exist.
- Chippendales Dancers: In the first advertisement, the cougars and chameleons wear typical Chippendales outfit - with the cougars in their spotted speedos and the chameleons in their black speedos, collar, bow tie, and cuffs... without the upper clothing!
- Cthulhumanoid: The female octopus in the first commercial.
- A Date with Rosie Palms: That indian commercial, oh so much... Complete with facial expressions!
- Does This Remind You of Anything?: Where to start...
- The first commercial itself looks like a beach party with undertones of an orgy.
- It has a pole dance section too!
- The characters splash themselves with the Orangina drink. Doubly so if you realize that sodas tend to be sticky. And that the Orangina drink has a yellow tint.
- Not to mention that the bottles pop out in a strange, familiar look.
- The female octopus squeezing a couple of oranges on her chest.
- The indian cougar. Just the indian cougar.
- Dominatrix: A panther serves as one of these.
- Everything Is Better With Penguins: One of the picture-only characters is a female penguin.
- Everything's Better with Samurai: One of their flavors!
- Furry Fandom: Yup.
- Hand or Object Underwear: The bear in the first advertisement has one covering his groin.
- Homoerotic Subtext: The cougar and the human in the Orangina aftershave commercial.
- The Hyena: The hyena, of course.
- Jiggle Physics
- Loads and Loads of Characters: While the only recurring animals in the other commercials are the ones that appeared in their first commercial, their website contains pictures of others, like the rooster, the wolf, and such others.
- Motion Capture: As shown in "the making of" video.
- Nipple and Dimed: The panda always gets stripped, revealing her boobs in two different ads! The first one is in the first commercial where the cougar accidentally strips her while dancing, showing that her nipples are covered with STARS! The second is from this, although this time she has no nipples.
- Non-Mammal Mammaries
- Overly-Long Tongue: In the first commercial, the small chameleon wraps his tongue around the plant woman, with his face making a strange look as his colors change quickly!
- Which doubles as a Fridge Brilliance, as chameleons change colors due to emotions. One wonders what emotions he is feeling.
- Parody Commercial: A set of commercials are parodies of various "X product" being a life saver of a specific problem, with "X product" being Orangina. A specific animal is assigned to a problem (e.g. the bear has body odor, the giraffe has laundry problem, the cougar has aftershave) and they use Orangina to solve it.
- Peacock Girl: The female peacock dancers are females... though.
- Petting Zoo People: Somewhat borders with Beast Man.
- Plant Person: Some of the picture-only characters are anthropomorphic plants like violets, cacti, palm trees, and the like.
- Rated M for Manly: The male-themed commercials, especially the bear.
- Roger Rabbit Effect: Some of the ads have the CGI animal people interacting with the humans.
- Stripperific: And how!
- Although their most recent ads are less prone to this. The three males (see The Four Guys entry below) are strangely enough, shirtless.
- Sex Sells
- Shirtless Scene: Males, and even females!
- The Four Guys: There are essentially much more female characters (even the plants are females!) over the handful males, who are only four (five if you count the rooster, who only appeared as a picture). The first three - the cougar, bear and chameleon - appeared in the first commercial, and are the only ones who had Stripperific moments. The fourth is the Rastafarian lion.
- What Were They Selling Again?: While it does show that the CGI Petting Zoo People are getting a lot of attention and are the ones that get stuck in people's heads, the Orangina bottles tend to be also prominent in their ads.
- Whip It Good: The panthress. Complete with a whip!
- Your Size May Vary: In the first commercial, the plants are small. Okay. Then we have chameleons who are as big as the rest of the animals. Okay. But then we see a chameleon who is as big as the plants, as he is seen dancing with one of the plants!
- There are different sizes◊ of chameleon that still look much the same as each other.