Line #18 YMMV/ThirtySecondsToMars


1	* {{Anvilicious}}: The [[https://www.youtube.com/watch?v=4Kvd-uquuhI original video]] for "A Beautiful Lie" contained an intro and an outro intended to show the impact of global warming and encourage environmental action, as well as promote the A Beautiful Lie organization. The [[http://abeautifullie.org/media/abl_20.html "A Beautiful Lie 2.0" version]] of the video contains two things: a lot more typography and a lot less subtlety.
2	* SugarWiki/AwesomeMusic:
3	** "Kings & Queens" will echo in your head ''forever.''
4	** "Capricorn (A Brand New Name)," their first single, is a killer, despite being overshadowed a bit by later successes.
5	* CriticalDissonance: ''America''. Fans ''loved'' it, but critics? Not so much, heck most music critics arguably hated it and considered it a downgrade to Mars's sound.
6	* ForcedMeme: Some of the segments on [=VyRT=] live shows emphasized by the band can come across as this, but to the band's credit, they do tend to become memes in the context of the Echelon community regardless.
7	* FriendlyFandoms: The Echelon are unusually receptive to opening acts that open for Mars. There's significant fandom overlap between the Echelon and fans of Street Drum Corps and Neon Trees. The overlap between Music/CobraStarship fans and the Echelon is probably less, but the good reception was enough for the band to thank the Echelon in the liner notes of their second album, ¡Viva la Cobra!
8	** For the most part, the Echelon and Music/AngelsAndAirwaves fans, due to the bands sharing similar musical themes, high aspirations and a bassist.
9	** The Echelon also set out to be friendly with fans other musicians that use the [=VyRT=] service like Music/TheJonasBrothers and Ryan Beatty, although it comes from a more pragmatic place: [=VyRT=] is a new service that was launched by Mars and the Echelon want it to succeed. Therefore, they go out of their way to help answer questions about [=VyRT=] for fans of other groups who use the service. That and the Echelon being unnecessarily rude and intimidating to [[Music/TheJonasBrothers Jonatics]] just because they don't like the act and/or their fans is just bad for business. This was averted with Echelon helping out Janoskianators when The Janoskians held a backstage event stream on [=VyRT=]. Unlike the last non-Mars streams, some Janoskianators wondered where all the people with Mars/Jared Leto avatars were coming from and evoked UnwantedAssistance in their reactions, despite all of the Janoskians fans being new to the platform.
10	* MemeticMutation:
11	** '''SOON''', a word used by Jared to mean anything from a few weeks to a few years to release something highly anticipated, often accompanied by Echelon groaning and eye rolling.
12	** The first [=VyRT=] The Mars Laboratory opened with and often cut to [[http://25.media.tumblr.com/tumblr_m9h2rlpuNk1qgzgcwo1_500.gif a scene of a palm tree]] when technical difficulties happened. As soon as the band opened suggestions of what to name it, Buddha (named after the Mars song Buddha for Mary), ended up getting .gifs, a Twitter account and [[AscendedMeme even featured on official Vy RT merchandise]].
13	** [[http://sphotos-b.xx.fbcdn.net/hphotos-frc1/p480x480/379179_3857231844367_976192268_n.jpg Jared and McKayla are not impressed.]]
14	** [[http://jaredleto.com/thisiswhoireallyam/2014/07/10/hugs-for-everyone/ #JaredHugginLeto]]
15	** The generator for the album cover of ''America''.
16	* {{Narm}}:
17	** Jared is a ''little'' too eager to go from a breathy whisper to a [[CarefulWithThatAxe full-throated scream.]] Of course, that's just NarmCharm for some.
18	** "The Kill" and "This is War" have gotten this reception, mainly from people outside the fandom who are tired of both songs being constantly used in other fandom's [[FanVid AMVs]] and, for the latter song, the constant use in Website/{{Tumblr}} gif/photosets.
19	* JustHereForGodzilla: Attempts were made early in the band's run to avoid being known only for Jared Leto as much as possible. As the band gained more mainstream credibility for being a band that could stand on their own merits, they eased off on these efforts, which included not doing shows that used Jared's fame as a major selling point. Regardless of the time, there has and always ''will'' be people mainly there because of Jared's looks. The Echelon dislike it as much as anyone else (even those who do go on about Jared's looks on a regular basis).
20	* RefrainFromAssuming:
21	** That song is not called "This is a Fight to the Death" or "Rise Again" or "Say a Prayer". It's called "Conquistador".
22	** You know "I'll Attack"? It's actually just called "Attack".
23	** "Come Break Me Down" doesn't exist, that's "The Kill". And "Bury Me" is its subtitle, but not its actual name.
24	* RetroactiveRecognition: Before they became [[Film/PacificRim the pilots of Crimson Typhoon]], the Wei Triplets were trapped in the hotel from "The Kill".
25	* SignatureSong:
26	** '''"The Kill"'''. A good many emotionally charged live show singalongs derive from that single.
27	** Also, "Kings and Queens", which is played right at the end of each show with the band inviting a large number of people from the crowd on stage. This also introduced some people to the band due to its use in the trailer for ''WesternAnimation/LegendOfTheGuardiansTheOwlsOfGaHoole''.
28	* SongAssociation:
29	** Many ''VideoGame/NeedForSpeed'' fans may associate "Edge of the Earth" with Creator/CriterionGames' ''VideoGame/NeedForSpeedHotPursuit'' (2010). Not to mention that "Night of the Hunter" was also featured in ''[[VideoGame/NeedForSpeedShift Shift 2: Unleashed]]''.
30	** "Echelon" was used in the ending cinematic of ''Film/TheCore''.
31	** "Closer to the Edge" appeared in ''VideoGame/ProjectCARS''.
32	* SuspiciouslySimilarSong: "Walk On Water" gets compared a lot to "Radioactive" by Music/ImagineDragons.
33	* TearJerker: [[https://youtu.be/3WPBWRf_RQg The Tribute Song,]] performed at BBC Radio 1 and later at the IHeartRadio Music Festival. A seamless, soft Mashup of [[{{Music/Prince}} "Purple Rain",]] [[Music/DavidBowie "Heroes,"]] [[Music/GeorgeMichael "Freedom!",]] [[spoiler: [[Music/LinkinPark “Crawling”]], and [[Music/{{Soundgarden}} “Black Hole Sun”.]]]]
34	** The song ''The Kill'' is very dark as well. According to Jared it's a nice little song about losing your mind - set in an old hotel.
35	* TheyChangedItNowItSucks: Mars tends to put a new spin on their musical style with each album release, so this reaction among some fans is a given.

Context YMMV / ThirtySecondsToMars