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1[[quoteright:350:https://static.tvtropes.org/pmwiki/pub/images/showtime.jpg]]
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3''It's Showtime'' is a Philippine noontime musical variety show produced by Creator/{{ABSCBN}}. The show is also broadcast worldwide through The Filipino Channel (TFC).
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5The show is currently ABS-CBN's longest-running daily noontime variety show, having surpassed the original run of ''Magandang Tanghali Bayan'' (lit. ''Good Afternoon, Nation'') which aired from 1998 to 2005. ''It's Showtime'' (originally called as ''Showtime'') was initially aired as a variety talent show before ''Wowowee'' as a replacement for the SMS-themed game show ''[[Series/GameKaNaBa Pilipinas, Game Ka Na Ba?]]'' with its contestants mostly comprising of dance groups from throughout the country.
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7The show became a noontime show from October 2010 to February 11, 2011 but reverted back on its original timeslot on February 12, 2011 with the premiere of ''Happy Yipee Yehey!''. It went of the air temporarily on January 28, 2012 with an impartial farewell as a preparation preparing for a reformat. The drama series ''Mundo Man ay Magunaw'' and ''Kapamilya Blockbusters'' temporarily filled Showtime's timeslot from January 30 to February 3, 2012 and a finale episode of ''Happy Yipee Yehey!'' on February 4, 2012.
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9On February 6, 2012, the show was [[{{Retool}} retooled]] (where the name of the show is now called as ''It's Showtime'') with new long-term segments while the original competition format returned once again as one of its special segments, with the retooled show filled the timeslot of ''Happy Yipee Yehey!'' as well as becoming a noontime show again after 1 year.
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11As of 2023, the show currently airs on Creator/GMANetwork's sister network, GTV, [=A2Z=], and Kapamilya Channel. The show previously aired on [=TV5=], but has since moved to GTV as ABS-CBN's blocktime agreement with [=TV5=] expired on June 30, 2023. Following the cancellation of ''Series/TahanangPinakamasaya''[[note]]The show was previously aired as a continuation of ''Series/EatBulaga'' without the iconic Tito, Vic and Joey trio in 2023 until 2024 when they were forced to relenquish their rights to the trademark following a legal dispute.[[/note]] on March 2024 due to dismal ratings, ''It's Showtime'' now airs on GMA's flagship station itself, which is notable considering their previous network rivalry.
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14!!''It's Showtime'' provides examples of:
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16* AscendedExtra: At least some regular cast members most notably Ryan Bang initially started off as guest judges during the show's first few seasons, only for them to be promoted due to their popularity.
17* ArtificialIntelligence: Used to great effect by Vhong, Jugs and Teddy in their ''Magpasikat 2023'' performance where they paid tribute to veteran comedians of yore by deepfaking the faces of Dolphy, Babalu and Redford White as well as several other deceased comedians over their performances.[[note]]It was later explained how the deepfake performance was generated, where they used three separate cameras and high-end gaming computers (supplied by Filipino PC retailer PC Express) each running Nvidia [=GeForce=] RTX 4080 [[MediaNotes/GraphicsProcessingUnit [=GPUs=]]] and a [[https://github.com/hacksider/roop-cam fork]] of the roop deepfake software to alter Vhong, Jugs and Teddy's appearance against datasets culled from said deceased comedians.[[/note]] They did however put up a [[ContentWarnings disclaimer]] in light of [[AIIsACrapshoot concerns]] that such emerging technologies could be abused to displace actual artists (case in point the recent [[MediaNotes/TVStrikes Hollywood strikes]] where members of the Writers and Screen Actors Guild protested against the industry's use of generative AI algorithms) or used for misinformation e.g. [[StrawmanNewsMedia fake news]]. As an added precaution, the show's staff obtained permission from the families of the comedians featured, some of whom were also in the studio audience during the performance.
18* AudienceParticipationSong: The theme tune, which is sung at the beginning of every episode, even ones like Anniversary Concert Specials. The lyrics ask the audience to scream and jump, but eventually they've stopped jumping — not due to waning enthusiasm, but more because it's hard for a dense crowd of many live viewers to leap in cue every morning, especially regular live viewers.
19* AuthorTract: Plently of them, really, both from the contestants and the hosts themselves.
20** Jhong, Kim and Ion's performance in ''Magpasikat 2023'' is an appeal to people about technology--particularly excessive smartphone use and social media consumption--serving to ''isolate people more'' than ''connect them'' if not used responsibly. It also cautions people to choose their words carefully as it ''can'' and ''will'' hurt those around them. Interestingly enough, their performance also (presumably) served as a [[TakeThat counterpoint]] to the other hosts' use of technology in their numbers.
21* BitingTheHandHumor: A great amount of Vice's jokes are about his[[note]]Vice identifies as non-binary, so he [[https://news.abs-cbn.com/entertainment/07/02/21/he-or-she-either-vice-ganda-says-in-viral-explanation-of-gender-identity doesn't mind being addressed]] using male or female pronouns.[[/note]] looks.
22* BeautyContest: Miss Q&A, Mr. Q&A and Little Miss U.
23* BrainlessBeauty: [[AvertedTrope Averted]] by the three female regulars.
24* BrainyBrunette: See BrainlessBeauty above.
25* BreakTheHaughty: [[SadClown Vice]], [[OOCIsSeriousBusiness repeatedly]].
26* CuteButCacophonic: Anne and Mariel.
27* DeadpanSnarker: Everyone, but Vice is the most constant and famous for his sarcasm.
28* DoubleEntendre: Plenty of them, especially with Vice. Another example is Jugs, Teddy and Ion's [[https://www.youtube.com/watch?v=l2CUc1djGu8 performance]] in Magpasikat 2021, where they made thinly-veiled phallic gags e.g. "eggs and birds" and the ending song "Don't Touch My Birdie" by Music/ParokyaNiEdgar.
29* EncyclopedicKnowledge: [[TheSmartGuy "Kuya"]] [[note]]"Kuya" is used by Filipinos when addressing males older than them.[[/note]] [[TheSmartGuy Kim]].
30* FatAndSkinny: ThoseTwoGuys Jugs and Teddy encapsulate this trope perfectly. It's also why they were the most logical candidates for a {{pastiche}} of "Gangnam Style" by Music/{{PSY}} back in the song's height of fame, with plump Jugs playing PSY and scrawny Teddy playing Yoo Jae-suk. ([[CaptainObvious Obviously]].)
31* FunWithAcronyms: Mini Miss U judge Gladys Reyes, who would come up with various acronyms to describe her verdict towards the child contestants.
32* FunnyForeigner: Ryan Bang, although this had more to do with his goofy personality, nasal voice, and unflattering teenage haircut than his foreign heritage.
33* FromTheMouthsOfBabes: One of the main charm points of segments like Little Miss U is the BrutalHonesty of innocent kids, such as when Vice asks the children if he looks like a Barbie Doll, [[SelfDeprecation obviously aware that they won't answer yes.]]
34* InsultOfEndearment: The main hosts have a plethora of inside jokes, not all of which are utterly flattering. These include [[CuteButCacophonic Anne's singing voice]] and [[RunningGag Vice's supposedly horse-like appearance]].
35* IWasQuiteALooker: Of all the people in the world, walking encyclopedia Kuya Kim [[https://img.abs-cbnnews.com/2015/slideshow/entertainment/showtimeold/pic6-100215.jpg used to be a bodybuilder]]. He's maintained some of his past fitness to this day, which occasionally pops up in the show as {{Fanservice}} from the last member you'd expect.
36* LongRunnerCastTurnover: Naturally, although some of the departures don't last. As is the case of Kuya Kim, who left for a few years, citing the desire to increase his knowledge even more as a reason. He's returned as a host in 2019.
37* LongRunners: Has been on ABS-CBN since October 24, 2009, and by the time the show marks its anniversary in October, it would earn the distinction of being one of the longest-running variety shows on Philippine television; most of ABS-CBN's attempts at competing with ''Series/EatBulaga'' tend to be rather short-lived.
38** The show dominates the ABS-CBN's noontime slot for most of the 2010s (October 2010–February 11, 2011; February 6, 2012–December 31, 2019) alongside ''Wowowee'' on the first 7 months of the said decade (January 1–July 30, 2010), and 2020s decade.
39* NotSoAboveItAll: Walking encyclopedia Kuya Kim has been participating in the younger hosts’ antics more and more as time passes. Case in point: Jhong challenging him to “backflip” down and up the main platform’s staircase, and Kuya Kim wordlessly obliging to ''both'' absurd dares.
40* OddFriendship: The program breathes on this trope. As Vice articulated in a 10th anniversary special feature, the EnsembleCast of hosts consisted of public figures so disparate in personality that he himself didn’t believe it would work.[[labelnote: To wit...]] the early roster of hosts included (and still do) a former politician who’s there on the show [[EncyclopedicKnowledge to recite fun facts]] in a [[IconicOutfit cowboy hat]] (Kim Atienza); an actress known for being pretty but prone to mangling Tagalog due to the fact that she was raised in Australia, as well as having [[VocalDissonance a discordantly shrill voice]] (Anne Curtis); a dry-witted, CampGay comedian in a local industry filled with many comedians marketed in similar ways, and who would yet to break through show business (Vice Ganda); an erstwhile celebrity dancer who was too short and not conventionally handsome enough to attain much fame as a star, best known at the time for playing the vicious [[AbusiveParents abusive father]] in Creator/KathrynBernardo’s [[StarMakingRole star-making series]] ''Mara Clara'' (Jhong Hilario); and a random pair of vocalists from the rock bands Itchyworms and Rocksteddy, Jugs Jugueta and Teddy Corpuz, whose respective bands ''did'' have some major hits, yet neither were considered anywhere near attractive or interesting or charming enough to have media presence as individuals.[[/labelnote]] But then their collective rapport turned out to be off the charts, and ABS-CBN finally had something solid to put in its noontime slot against ''Series/EatBulaga''.
41* ProgressivelyPrettier: Ryan was never really seen as hideous or anything, but his goofy personality and awkward pubescent looks made him a novelty act rather than another foreign-born heartthrob. Over the years, he’s grown into his looks quite well, and a lot of people appreciate how cute he is. There’s no changing [[VocalDissonance that voice]], however, which could be described — with affection — as similar in sound to a Muppet’s.
42* ScrewThisImOuttaHere: Vice tearfully [[https://lifestyle.inquirer.net/365999/emotional-vice-ganda-walks-out-of-its-showtime-opening-number-gets-support-from-little-ponies/ walked out of the set]] on a web broadcast upon hearing about the House of Representatives' decision to deny ABS-CBN of a franchise, owing to a controversy about alleged anomalies and abuses committed by the network. It is interesting to note that Vice has previously expressed support for Rodrigo Duterte, who has vocally threatened to have the network shut down but claims to have [[BlatantLies left ABS's fate to the NTC and Congress and wanted nothing to do with it]] -- Duterte himself was a guest in ''Gandang Gabi Vice'' at one point prior to his election; whether the shutdown affected Vice's views on Duterte or not is anyone's guess.[[note]]If it's any indication, Vice publicly expressed support for Leni Robredo--whom Duterte wasn't particularly fond of despite her winning the vice presidency--during the 2022 presidential elections.[[/note]]
43* TalentContest: ''Tawag ng Tanghalan'', a revival of the singing contest of the same name which started off as a radio talent search in 1954. The show also features a lot of group dance contests especially in its first incarnation.
44* VocalDissonance: Ryan’s extremely nasally voice.

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