History Advertising / GEICO

* The money you could be saving: A series of ads involving a creepy wad of cash watches you to a cover of Rockwell's [[EarWorm "Somebody's Watching Me"]] (performed by Mysto & Pizzi). It's the money you could be saving by switching to GEICO.

* The money you could be saving: A series of ads involving a creepy wad of cash watches you to a cover of Rockwell's "Somebody's Watching Me" (performed by Mysto & Pizzi). It's the money you could be saving by switching to GEICO.

* Maxwell the Pig: A reoccurring character who's the little piggy who cried "weeee" all the way home and [[CueTheFlyingPigs can fly]]. (at least on a plane)

** He wasn't always so buddy buddy with the company however, in fact his first appearances (when he was played by KelseyGrammer--yes, [[{{Cheers}} THAT]] [[{{Frasier}} Mr. Grammer]]) had him complaining about people confusing the word gecko for GEICO and informing them that they should call the insurer if they needed to save money on car insurance and stop calling him unless they, ya know, needed an actual gecko to do whatever it is that a talking gecko does...

** He wasn't always so buddy buddy with the company however, in fact his first appearances had him complaining about people confusing the word gecko for GEICO and informing them that they should call the insurer if they needed to save money on car insurance and stop calling him unless they, ya know, needed an actual gecko to do whatever it is that a talking gecko does...

* The money you could be saving: A series of ads involving a creepy wad of cash watches you to the tune of "Somebody's Watching Me" by Rockwell. It's the money you could be saving by switching to GEICO.

* Rhetorical Questions Campaign: Commercials that feature MichaelMcglone asking: "Could switching to GEICO really save you 15% or more on car insurance?" and answering with a rhetorical question and a comical CutawayGag.
* Short Stories and Tall Tales

* Easier Way to Save

* Did You Know...: This is one of their newer ones, with someone saying, "Did you know that GEICO can save you 15% or more on your car insurance?" The other person says yes and then says, "Did you know...". Then the scene cuts to, depending on the commercial, a farmer singing E-I-E-I-O at what looks to be a talent show, or 2 owls, the female saying she's going to have lunch with Megan, her coworker, and her mate responding, "Whoo?"

* ImplausibleDeniability: The in-commercial version of Geiko claims they didn't know the cavemen were still around, even though the original commercial had the one offended be ''part of the film crew''.

'''Jimmy:''' "Happier than [insert CutawayGag setup].”

* GEICO Cavemen: A group of Neanderthals living in modern time who are offended by GEICO's slogan: "So easy a caveman can do it." Spawned an extremely short-lived SitCom called ''Cavemen'' on Creator/{{ABC}}.

* UnfortunateImplications: In the ''Cavemen'' TV series their appear to be no real-life minorities, meaning the entire world is white people or cavemen that are basically white people with beards.

'''Jimmy:''' "Happier than…”

* FantasticRacism: The cavemen really don't like the phrase "So easy a caveman can do it."

!!This page NeedsWikiMagicLove

* GEICO Cavemen: A group of Neanderthals living in modern time who are offended by GEICO's slogan: "So easy a caveman can do it."

* TRS: The Real Scoop: A satirical parody of '' ! True Hollywood Story'' documenting the lives of fictional characters, ending with how they saved hundreds in car insurance.
* The money you could be saving: A series of ads involving a creepy wad of cash watches you to the tune of "Somebody's Watching Me" by Rockwell. It's the money you could be saving by switching to GEICO

* Xtranormal

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* TalksLikeASimile: "Jimmy, how happy are folks who save hundreds of dollars on car insurance?" "Happier than…

* ContemporaryCaveman: MichaelMcglone's ads are centered around this trope.

* IsTheAnswerToThisQuestionYes:

* Maxwell the Pig: A reoccurring character who's the little piggy who cried "weeee" all the way home and [[CueTheFlyingPigs can fly (at least on a plane)

%% You can also help by directing wicks to this page whenever you see GEICO as an example. Simply add brackets, like {{GEICO}}, and it will redirect here.

!!Their ad campaigns include

* Maxwell the Pig: A reoccurring character who's the [[ThreeLittlePigs little piggy who cried "weeee" all the way home]] and [[CueTheFlyingPigs can fly]] (at least on a plane)

!! GEICO commercials provide examples of:

* ContemporaryCaveman