Lady Gaga just plays a character like Alice Cooper.
As someone who is a fan of Cooper and not of Gaga (bias laid out on the table) I have to vehemently disagree.
Cooper's showmanship is all about the show and the artwork. It's shock-rock splatter horror at it's best. It's a testament to both Cooper and his crew. It's very clearly something he does because he loves both music and horror. Outside of his life he, is a sweet man with children who teaches sunday school and is one of the nicest men in the world. Oh, and he plays golf.
Gaga, on the other hand also shows shomanship. Unlike Cooper, however, I'm not convinced it's out of a love for the art like Alice Cooper. What she does is much too carefully constructed, blending acts like Madonna and Britney Spears into something that seems avant garde, but not too much. It's all so prepackaged, with no substance as opposed to the b-movie love and the morality tales to Cooper's work. Gaga comes off as something that was mathematically calculated to sell and to her credit she succeeded. She's gone to the same work at being big that Cooper puts into actually being good. Not to mention that unlike Cooper, the mask never comes off. All you ever hear about her is how Cuh-RAZY she is and all the controversy she spreads and oh did we mention she's bisexual? Fuck's sake, she doesn't even seem like a goddamn person.
So yeah, not the biggest Gaga fan.
And no one's answered my question. Why is this show so popular among nerds?
"Everyone wants an answer, don't they?... I hate things with answers."
— Grant Morrison