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YMMV / Snap, Crackle and Pop

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  • Accidental Innuendo: In one Canadian commercial promoting Cocoa Krispies Cereal Straws, Snap and Crackle's expressions look way too pleased when they are on stage. Especially when the latter drinks the milk with the straw he has (which if you pause at the right time makes said straw slightly phallic). The lyrics to the song (stating that "you can dip, you can sip, and you can munch"), doubled with the funky soundtrack, makes the commercial come off as unintentionally sexual and uncomfortable with porn.
    • A similar thing happened in an unaired 2005 ad when at the end, Crackle and Pop are licking the chocolate and marshmallow that was partially covered on Snap's face, the former is enjoying it...way too much if paused at the right time.
    • And then there's this freeze-frame in a 1993 commercial, in which Snap looks like he's getting along with his brothers in a very different way.
    • The 2000 Canadian commercial had the short-lived line: "With Snap, Crackle, and Pop, Rice Krispies cereal has the taste that tickles." This could be horribly sound wrong when taken out of context.
    • Check out this small gem in the unaired Rice Krispies Squares commercial in 2005. It's safe to say that Crackle's response to Pop makes his actions seem very flirtatious.
      Pop: "Chocolatey marshmallow!"
      Crackle: [with a sly look on his face] "Or is it marshmallow chocolatey?"
    • A vintage Rice Krispies print ad in the 1930s had the tagline, "So crispy, they crackle in cream." People can mistake that tagline for something else..
  • Accidental Nightmare Fuel: The "Got a Craving?" series of ads quite got that treatment for some viewers who are frightened by the "wacky" claymation expressions whenever the kid who's got a craving for Rice Krispies Treats shouts, "I....WANT....ONE!!!" Thankfully, these were short-lived.
    • The claymation versions of the elves in the UK can count as this. The Aardman-like style can quite look unsettling to some viewers.
  • Adorkable:
    • Pop is the accident prone youngest brother of the elves, who qualifies as this, even in the 80s along with the Canadian commercials.
    • Crackle is also pretty adorable in his Canadian counterpart, and being probably the most overlooked of the trio can make him an "aww" worthy character.
    • Heck, even Snap can be like this sometimes. He's essentially the one that keeps the business moving most of the time, yet he has some adorably hilarious moments from time to time.
  • Americans Hate Tingle: The main reason why they're not well known outside of North America and the United Kingdom is because of Rice Krispies not being availiable, or when it is available, there's not enough commercials featuring them that will stick into people's minds. This is especially the case for Japan, when Kellogg's had Rice Krispies Treats (known as simply Krispies Treats) in 2000, it wasn't popular enough that it was discontinued quickly.
  • Awesome Music:
    • When the catchy "Snap, Crackle, Pop" Rice Krispies jingle was first aired during the 60s, it's the most well-known song from the brand to the point where it's become one of the catchiest jingles of all time.
      • This also is the case for the 80s remake where Snap, Crackle, and Pop actually sing a few variations of the jingle in ads between 1984 and 1988.
    • Reel Big Fish's version of the iconic jingle has been cranked up to eleven. Even the singers sound like they're having fun with this one!
    • Four words: Singing with the Bars. This Canadian campaign (which parodied American Idol) was so popular that it spawned 6 "seasons" as well as a spiritual successor, Dancing with the Bars, (which would be the last) from the late 2000s to the early 2010s.
      • One of these songs in Season 4 in particular, "Looking For a Rainbow", sung by Crackle, is a nice pop song to listen to.
  • Broken Base: Fans are split with the CGI designs of the elves since their unveiling in 2015. Some of them are completely fine with it and think that the animation of the commercials look smooth. Others would bash it, thinking that they're inferior compared to the previous designs.
    • People who have heard "Vibin'", the new Rice Krispies jingle, have either liked the new modern approach to the jingle, or hated it because of the filtered vocals and the music didn't mesh well, and it's not as memorable as the ones beforehand.
    • The claymation Snap, Crackle and Pop in the UK are debated by viewers that they think they're cute or are appalled at the style that almost felt like they're in the uncanny valley.
  • Ensemble Dark Horse: Despite showing up in only two Canadian commercials, the character Ms. Pink has become surprisingly popular, especially with fan artists.
  • Fan Nickname: People sometimes call them as "The Rice Krispies Elves" for obvious reasons.
    • Animator Maxwell Joseph refers to them as well of the rest of Kellogg's breakfast cereal mascots as "The Justice League of Cereal" due to them appearing in multiple crossover ads.
  • Funny Moments: Almost every time whenever Pop becomes a klutz in every Canadian ad. Actually, make that any instance of him as a Butt-Monkey.
    • Almost every moment when the trio are having a cooking show.
      • One highlight was when Crackle accidentally made Pop fly off the table with the box and then gracelessly fell off the table.
    • The Photoshoot ad. Seriously, those photo fails are hilarious.
    • Another hilarious ad was when Pop accidentally knocks over the ladder during an ad for Crunchin' Rice Krispies in 2002.
      • In the same ad when the gang are figuring out a way back down off the billboard at night there's this exchange:
      Pop: "Look, a milk truck!"
      Snap: [with a disapproving look] "Zip it."
      • And to top it all off, when Snap says the aforementioned line, he makes this face while saying it.
      • Also, in that same scene, Crackle is making a rabbit shadow puppet.
    • "Precious and few are the moments we three can share!"
    • There's also the ad where Snap and Crackle were making Rice Krispies Treats without Pop, who remembers too late that he has a key to the box, and by the time he unlocks the door, his big brothers had already finished making the treats.
    • The end of the ad for Frosted Flakes' 45th anniversary shows Pop's description saying that he "always gets the last word".
    • "The Wonderful World of Pop". Not to mention Pop's wisecracks in the Krispies Quiz ads.
    • The ending of the 1994 ad where the trio's at a water park:
    Pop: (after seeing an approaching wave) Wave, fellas! (Snap and Crackle wave at the camera) No, wave! WAVE!! (everyone gets splashed)
    Pop: Sir, where do pirates come from?
    Bluebeard: (revealing his baseball cap) Pittsburgh. Where else? (Snap and Crackle laugh)
    • The "Focus Group" ad. Crackle freaking out during that ad was very hilarious.
    • In one 80s ad, after the trio introduces a boy to Marshmallow Krispies early in the morning, he discovers, after finding that he likes the cereal, that they fell asleep.
      • At the beginning of another Marshmallow Krispies ad, a girl watches the trio trying to find the ideal sound for marshmallows.
    • Two words: "Pop!" "Rocks!"
    • The two Rice Krispies Squares ads from the mid-2010s, where kids temporarily stop time by eating said bars, and join Snap, Crackle and Pop in some shenanigans.
    • The 2005 ad where everything's mute. Until Pop finds a TV remote, that is.
    • The 1992 ad where Pop and Crackle get inside a TV.
    • "Coco-AH!" Highlights include Pop being scared of a butterfly and Crackle mispronouncing "cocoa".
      • Then there's the "Vanilla Rice Krispies" arc, whose highlights include Pop's "I love the smella vanilla" bit- with Snap beatboxing, Crackle talking about his unusual flavor ideas- and how Pop reacts as he listens, and Snap and Pop's reaction to Crackle's approval of vanilla as the new flavor.
    • From part 2 of the Ms. Pink arc, there's Crackle's fascinated reaction to the idea of pink Rice Krispies.
    • Pop getting startled by thunder at the end of one 1978 ad.
    • The end of the "Sleepover" ad, where the girls claim to just be "early for tomorrow", much to the trio's chagrin.
    • At the end of one 80s ad, a boy trying to pull a rabbit out of a hat pulls out a carrot instead.
    • Two 80s ads showed the elves trying out new ways to improve the sound of Rice Krispies, only for things to go wrong.
    • The honey-flavored Rice Krispies ads.
    • Both the aired and unaired ads for Rice Krispies Squares cereal.
    • Pop falling behind in the Kellogg's pedometer ad.
    • Pop teasing Snap about having competition in a Singing with the Bars karaoke ad.
    • In the Dancing with the Bars ad, there's Snap's embarrassment that viewers are watching him dance.
    • There's two 70s ads put in one video that show Pop trying to improve the sound of Rice Krispies with a drum solo and getting a crush on a girl, respectively.
    • For the online promos from the early 2010s are the following highlights: Snap and Pop's commentary on Crackle making Rice Krispies Treats being similar to a football game commentary, Pop- and then Snap and Crackle- getting lovestruck over a batch of treats, Snap and Pop thinking that Crackle sees clouds shaped like Rice Krispies Treats with chocolate (which the former two don't see), and Crackle catching Pop taking a bite from one of the treats the trio are leaving for Santa.
  • Germans Love David Hasselhoff: Although the cereal itself is still popular in America with the elves appearing in a decent amount of ads, Canada seems to love the mascots more, even having them appear in more prominent ads in the 2000s where they act as protagonists. Of course, it made sense that Snap, Crackle, and Pop would eventually get personalities in the process of their popularity around that time, in contrast to Tony the Tiger (Frosted Flakes) where he was more popular in the United States, along with the prominent furry fandom.
    • The United Kingdom counts as well, as they're presented in a claymation aesthetic done by none other than Aardman Animations themselves, and they're popular enough to be on the 1999 CD-Rom game, Mission Kellogg's.
  • Harsher in Hindsight: Snap's placard for not letting Ms. Pink change the new Rice Krispies box (and to an extent, the entire cereal), can be considered unfunny due to in late 2021, Kellogg's had faced a labor strike due to disagreements between the union and company concerning the terms of a new labor contract, and the employees not getting paid enough for their jobs, thus boycotting the company. This died down around the tail end of the year, when the Kellogg workers approved a collective bargaining agreement that ended the strike.
  • Heartwarming Moments: A 1999 ad where a little boy takes Snap, Crackle and Pop to meet his baby sister. She awakens at the sound of the Rice Krispies when the milk is poured and smiles when she turns to see the trio greet her. The boy's mother comes by outside the nursery and smiles when she hears him tell his sister, "Someday you'll talk, too."
    • In one crossover ad for Froot Loops Hearts, it's implied that the elves, Tony, and Puey, Susey, and Louis remember Toucan Sam's birthday, to the point where they added a heart marshmallow for his trademark cereal as a gift. As one of the aforementioned nephews says, "We heart you,", Crackle replies with, "We all do,", strengthening the bond with them and the friendly toucan himself.
      • Speaking of birthdays, there's also the ad where Snap, Crackle and Pop, Mr. Mini-Wheat and Toucan Sam wish Tony the Tiger a happy birthday, complete with the elves singing "Happy Birthday" for him. The ad was for Frosted Flakes' 45th anniversary.
      Pop: Tony, we think you're grrreat!
    • A Christmas ad from 1980 where the trio and several other Kellogg's mascots take in a small tree and decorate it.
  • Hilarious in Hindsight:
    • In a Canadian two-parter campaign in 2004, Ms. Pink wanted to turn the blue boxes of Rice Krispies pink as part of her plan of turning the entire cereal into that color, in which the brothers are not happy about it. 14 years later, this Facebook post for Day of Pink led to their clothes changed to pink.
    • In a 2000 commercial, titled "Focus Group", Crackle was so worried that he's called a girl that it's first shown his apparent soft spot ambiguity of his manifested by the young girl saying what she said. In later ads, let's just say that he got this over with and now sings rainbow songs and is fascinated by pink cereal boxes.
    • This isn't the only time when one of the animation studios who worked on these, Chuck Gammage, had made animated crossovers within the live action environment.
    • Remember when Snap, Crackle and Pop used to be gnomes in their debut? Well, in a 2008 commercial, when Crackle is upset that neither of his brothers told about Rice Krispies Cocoa, right when he's outside, some of the lawn ornaments are- what else?- a couple of garden gnomes.
    • In the Photoshoot ad in 2001, the elves are used in this ad as actors as the photos taken fail every time. Did we just explain a Rice Krispies commercial or partially in a way, Chip n' Dale: Rescue Rangers?
  • Memetic Mutation: This screenshot from a 2005 commercial became this due to the trio's expressive faces in this frame.
    • People would morbidly reference the Hiroshima bombing with the Rice Krispies cereal as part of the punchline. An example would be this Reddit post.
    • "She!? She thinks I'm a girl!!" Explanation 
    • "I love the smell of vanilla! Oh yeah!" Explanation 
    • "Why? Where? How? When?" Explanation 
    • "Coco-ah! Ca-coo-ah, Coco-ah..." Explanation 
    • "Mmmm, PIZZA!!". Explanation 
    • Pop confirmed as Trans. Explanation 
    • Crackle being Gay. Explanation 
    • "Fruity Marshmallow Krispies! Lots of fruity marshmallow shits!" Explanation 
  • Moe: What else did you expect with a trio of elves with cutesy designs that just happen to be advertising for Rice Krispies cereal? Yep, it's the kind of mascots that you want to hug all day, even during their heyday in the 80s.
    • The Canadian versions of the elves obviously count as such, and look more Disney-esque and kid friendly, and eventually became popular in the 2000s. It even led some people from the US and UK say that they look cuter than the ones they got in the aforementioned countries.
  • Moment of Awesome: "The Return of Pop" from the "Singing with the Bars" ads is this mixed with Heartwarming Moments, as, after he missed out on the previous contest, Pop comes back to Singing with the Bars and provides back-up rapping for his big brothers' songs.
  • Periphery Demographic: As much as the mascots are beloved by kids, there are older fans who enjoy Snap, Crackle and Pop's antics, their humor, and charm, depending on the country's interpretation. This applies for the people who grew up watching them as kids.
  • Retroactive Recognition: In the United States, the 90s version of Crackle was voiced by Mona Marshall, who would later voice Izzy from Digimon.
  • Self-Fanservice: Ms. Pink is attractive enough, but due to her popularity, it spawned many NSFW art of her being too sexy than she already is.
  • Squick: Crackle mentioning other flavors that are not tasty for a cereal during the Vanilla two-parter campaign (these include dill pickle, barbecue, Cajun, cactus, salt and vinegar). Pop's disgusted expression says it all.
  • Sweet Dreams Fuel: These two ads around 2004 and 2005 really amped up the cuteness and charm.
  • Visual Effects of Awesome: Most of the commercials with Snap, Crackle, and Pop (notably during the 2000's) have fitten incredibly well into the real world pretty much since the beginning.
  • The Woobie: Crackle in his Canadian counterpart. He's usually forgotten by his brothers, and yet still wants to share his ideas to them regardless and you kinda feel very sorry for him.

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