- Affably Evil: He's friendly, polite and reasonable in most of his interviews, but keep in mind he's a white nationalist who killed a guy and burned down four churches. *
- Base Breaker: Varg himself. Some people love him and consider him an influential part of the Norwegian Black Metal scene (as stated many times by Fenriz), but some consider him a traitor for basically telling about the church burnings, which resulted with the downward spiral of the scene later on. Nice Varg.
- Broken Base: His later albums after he was released from jail. Some people love Belus and Fallen, but most people seem to be split with Umskiptar. And then came the transition from black metal to ambient tracks, which further split his fanbase following the releases of Sôl austan, Mâni vestan and The Ways of Yore."
- Even his jail albums are this, although there's a reason for that, since guitars and such weren't allowed in his prison.
- Creepy Awesome: Despite being a fascist, homophobic, murderous psycho, he has a pretty sweet Metal Scream, he's a multi-instrumentalist and was once really really hot.
- Draco in Leather Pants - Some people believe he killed Euronymous in self-defense (as Varg himself claims).
- Ensemble Darkhorse: Of Black Metal, as he managed to be acclaimed even by the mainstream and eschew the "Its Popular, so It Sucks" tendencies of most black metal fans.
- Epic Riff: Like his...bandmate, Euronymous, Varg's guitar prowess is as indisputable as his character is.
- I Liked It Better When It Sucked: Sort of. In 2011 Varg released From The Depths of Darkness, an album featuring re-recorded versions of his favourite tracks from the first two albums with more professional musicianship and production. Critics and fans alike reacted less then favourably - the consensus was that the raw performances and shoddy production on the original versions of the tracks in question was a large part of their charm.
- Memetic Mutation - From the song "War":
"This is war... huh... wow."
- Note that this is probably a Mondegreen; it's generally agreed that Varg is actually saying, "This is war" (or "This is for her, war"). But with his strong Norwegian accent, it's hard to tell for certain.
- Also, the Burzum parody project Bumzur basically exists to create Burzum memes.
- Hell, Varg himself is a meme.
- Narm - See Memetic Mutation above (with regards to the song "War").
- Also applies to his style of screaming in general, although YMMV. Some find it to be quite frightening.
- Tear Jerker: Yes, this project has one. Han som reiste seems to be one of the famous contenders from his old career, especially when used in the Until the Light Takes Us documentary.