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- A Budweiser commercial opens with a dog coming out of a house. It runs to the middle of nowhere and gets taken on board an alien ship. The ship takes the dog to the alien leader's quarters on another planet, where the dog presses a button on its collar and reveals that it is actually an alien in disguise.
- What did he learn on Earth? "WAZZAAAAAP!"
- The comic book story "Rover's a Good Dog!" from Forbidden Worlds #106, which is about a race of evil alien dogs sending an agent out in the guise of a domesticated Earth dog to photograph the plans of a top-secret American weapon. However, the agent becomes compassionate to the inventor and his family, and ultimately doesn't have the heart to go through his mission, instead sacrificing himself to save the family.
- In The Incredible Hercules, we find out that Kirby, the coyote pup that Amadeus Cho had adopted, had been long-replaced by a Skrull imposter. While the real coyote was safe and unharmed, the Skrull!coyote had accompanied Cho for the better part of a year before The Reveal.
- Krypto the Superdog
- Runaways: "My dog's a [mystically cloaked] genetically engineered psychic dinosaur from the 87th century."
Films — Animated
- Stitch from Lilo & Stitch pretends to be a dog despite looking more like a blue koala. According to the tie-in comics, however, it explains that one donor of his genetic composition was from an Earth puppy, so he was intentionally created to resemble one regardless.
- It's not very effective. The universal reaction on seeing him is 'You're sure it's a dog?' Basically, he only passes because no-one can come up with any alternatives (and Rule of Funny).
Films — Live-Action
- The Disney Channel Original Movie Can Of Worms, has the protagonist new sidekick be an alien talking dog.
- Frank the Pug from Men in Black. The Animated Series revealed that under his dog suit he looks like a green dog. Also he is apparently prone to dog like behavior and it's not part of the disguise.
- In I Am Number Four, John/Number Four's dog Bernie Kosar shapeshifts into a more monstrous, distinctly more extraterrestrial creature (that still resembles a dog) known as a Chimera to pull a Big Damn Heroes, engaging another alien monster in combat and eventually killing it.
- Subverted in The Cat from Outer Space, in which the alien looks exactly like a cat in his natural state and doesn't do much to pretend to be one except refrain from speaking. If the humans assume he's a cat, it's not his fault.
- In Phantoms, a gelatinous being can send out autonomous drones to do tasks. One of these is a white dog that fools soldiers and gets close enough to send out tentacles and kill them. Later, the dog is used to keep tabs on the surviving humans.
- In The Hidden, a parasitic alien creature hides in other beings and uses them. It temporarily uses a dog, but (as in the original "Who Goes There?") it wants to be a man, not a dog.
- Up to Eleven in Good Boy!, where it turns out every dog on Earth is actually an alien from another planet, though many have gone native and forgotten they were originally sent to conquer Earth.
- The alien in The Thing (1982) masquerades as a dog for a while.
- In the short story, "Puppet Show", by Fredric Brown, an old prospector brings a very ugly Rubber-Forehead Alien out of the wilderness on muleback, and the guest is questioned by the military. After a bit of subterfuge, it turns out that the guest is a robot, and the prospector declares himself to be the real alien. The interrogator expresses relief that the master race of the galaxy looks human after all... at which point, the prospector reveals itself to be a robot as well, and the mule asks what a "master race" is and why its appearance should matter.
- Trillian's mice from The Hitchhiker's Guide to the Galaxy turn out to be aliens in disguise. So are all other mice, wild ones included, but Trillian's are specifically implied to be albino laboratory rodents, hence domesticated.
- In Dean Koontz's horror/screwball comedy novel Tick Tock, Del's dog is an alien who has been sent to watch over her. He's very intelligent, but still has the playful personality of a dog.
- In John Scalzi's Agent to the Stars, the gelatinous Blob-like alien the protagonist meets eventually takes on the form of a dog in order to come off as more appealing to humans.
- Literal in Animorphs, where the Chee bonded the essence of their Pemalite masters to wolves to create dogs.
- In Turning Point, the first book of Lisanne Norman's Sholan Alliance, the Cat Folk Kusac hides his sapience by pretending to be one of the local felines. Carrie then takes him into her home on account of his injuries.
Live Action TV
- ALF did this from time to time, with varying degrees of success. For instance, on one occaision, he was seen by a hobo who thought he was a kangaroo... and promptly leapt off the train they were riding.
- In Supernatural there are Skinwalkers who can take the form of a dog. One of them becomes attached to the family he lives with.
- Star Trek: The Next Generation: In one episode, the crew of the Enterprise suspect a shapeshifting alien monster to have killed and impersonated a member of a remote science station. The two humanoid suspects (one of them Klingon) are eventually cleared by lab tests, but in a horrifying twist the dog from the station that nobody paid any mind to is revealed to be the alien, and it almost devours Geordi to take his form.
- In Legacy of the Wizard, Pochi looks like a dog when hanging around the family home, but when selected as a playable character he turns into something that is definitely not a dog.
- Conan the Adventurer: While not an alien, Needle, a baby phoenix, would occasionally pretend to be a parrot to avoid drawing attention.
- The cat in Kid vs. Kat is an alien that looks like one of those hairless cats.
- Invader Zim: GIR disguises himself as Zim's pet dog. ... his disguise being a lame costume with a zipper and a tongue sticking out.
- Futurama's Nibbler is a bit of an odd example as everyone knows he's an alien. What they don't know is that he's a member of an incredibly advanced alien race. And he can talk.
- Counterfeit Cat is a show about the adventures of Gark, a blue tentacled alien who disguises himself as a cat and lives with an ordinary cat named Max.