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* BlandNameProduct/WcDonalds (Various fast food restaurants such as UsefulNotes/{{McDonalds}}, Burger King, and Wendy's)
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* The fourth-grade section of the educational game [[http://www.eduplace.com/kids/hme/k_5/proofread/proof.htm Proofreading Power]] features the shows ''[[Anime/{{Pokemon}} Picklemon]]'', ''This Old Room'', ''[[Series/AmericasFunniestHomeVideos America's Slowest Videos]]'', ''[[Series/SesameStreet Cinnamon Street]]'', ''[[WesternAnimation/TheProudFamily The Fussy Family]]'' and ''[[Series/{{Teletubbies}} Bathtubbies]]'' on a Saturday morning schedule.

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* The fourth-grade section of the educational game [[http://www.eduplace.com/kids/hme/k_5/proofread/proof.htm Proofreading Power]] features the shows ''[[Anime/{{Pokemon}} ''[[Anime/PokemonTheSeries Picklemon]]'', ''This Old Room'', ''[[Series/AmericasFunniestHomeVideos America's Slowest Videos]]'', ''[[Series/SesameStreet Cinnamon Street]]'', ''[[WesternAnimation/TheProudFamily The Fussy Family]]'' and ''[[Series/{{Teletubbies}} Bathtubbies]]'' on a Saturday morning schedule.
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[[folder:Eastern Animation]]
* In ''Animation/KikoRiki'', Dokko uses the operating system "Okna 96", a parody of Windows 95/98 with a similar boot screen. ("Okna" is Russian for "Windows".)
[[/folder]]
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* The tires that Lightning [=McQueen=] wears in ''Franchise/{{Cars}}'' are branded ''Lightyear Buzzard'' tires, which doubles as a reference to the ''Goodyear Eagle'' tire brand [[ProductionThrowback as well as to]] Pixar's own [[Franchise/ToyStory Buzz Lightyear]].

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* The tires that Lightning [=McQueen=] wears in ''Franchise/{{Cars}}'' ''WesternAnimation/Cars1'' are branded ''Lightyear Buzzard'' tires, which doubles as a reference to the ''Goodyear Eagle'' tire brand [[ProductionThrowback as well as to]] Pixar's own [[Franchise/ToyStory Buzz Lightyear]].
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* The tires that Lightning [=McQueen=] wears in ''WesternAnimation/{{Cars}}'' are branded ''Lightyear Buzzard'' tires, which doubles as a reference to the ''Goodyear Eagle'' tire brand [[ProductionThrowback as well as to]] Pixar's own [[Franchise/ToyStory Buzz Lightyear]].

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* The tires that Lightning [=McQueen=] wears in ''WesternAnimation/{{Cars}}'' ''Franchise/{{Cars}}'' are branded ''Lightyear Buzzard'' tires, which doubles as a reference to the ''Goodyear Eagle'' tire brand [[ProductionThrowback as well as to]] Pixar's own [[Franchise/ToyStory Buzz Lightyear]].
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* ''Fanfic/TheSimpsonsTeamLASH'':
** Skein, the fashion company Liv signs with in "The Heiress Diaries", is a parody of real-life fast-fashion company [[https://en.wikipedia.org/wiki/Shein_(company) Shein]]. Like Skein, Shein is known for its low prices, and has become infamous for quality control issues and using sweatshop labor.
** In "A Liv of Their Own", the OpposingSportsTeam ([[TheFundamentalist a private Christian school]]) is said to use a workout routine called "[=TrueCrossFit=]", a Christian-tinged parody of [=CrossFit=]. Aside from the PunnyName (a portmanteau of the "True Cross", the cross on which Jesus was crucified, and "[=CrossFit=]"), it's also said to be [[TrainingFromHell so intense that its practitioners are constantly getting injured]], which is a common criticism of [=CrossFit=].
** While its appearance is never described in the text, [[AllThereInTheManual FlamingMercury5's artwork]] depicts Hikaru's gaming console as a UsefulNotes/NintendoDS look-alike. Because the DS was a gaming console that [=FlamingMercury5=] owned and constantly played when ''she'' was in elementary school, this is likely a case of WriteWhatYouKnow with a dash of TwoDecadesBehind.
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The "Big Me" video also does this to Mentos' slogan.


* Music/FooFighters' video for "Big Me" is a parody of Mentos commercials, replacing the product in question with Footos.

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* Music/FooFighters' video for "Big Me" is a parody of Mentos commercials, replacing the product in question with Footos.Footos and replacing the product's slogan of "The Freshmaker" with "The Fresh Fighter".
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* TheWildcats (Various sports teams)
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* ''Fanfic/AViciousVengefulSea'' uses a lot of Westeros-inspired brand names in its modernized setting, like Meraxes as a car manufacturer, [=WheelHaus=] as an Uber-like app, and Vhaegarade as Gatorade.
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-->-- ''WesternAnimation/FamilyGuy'', "Cool Hand Peter"

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-->-- ''WesternAnimation/FamilyGuy'', "Cool "[[Recap/FamilyGuyS10E8CoolHandPeter Cool Hand Peter"
Peter]]"
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* Blog/{{Froghand}}, from the [[https://froghand.neocities.org/vaporwavegames.html Shitty Vaporwave Indie Game Reviews]]:

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* Blog/{{Froghand}}, Froghand, from the [[https://froghand.neocities.org/vaporwavegames.html Shitty Vaporwave Indie Game Reviews]]:
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* ''WesternAnimation/DespicableMe'': At the end when there is a ginormous dance recital turned party in Gru's lair, a minion is shown at a DJ booth that is labeled 'Gru-Ray Disc' complete with a similar logo.

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* ''WesternAnimation/DespicableMe'': ''WesternAnimation/DespicableMe1'': At the end when there is a ginormous dance recital turned party in Gru's lair, a minion is shown at a DJ booth that is labeled 'Gru-Ray Disc' complete with a similar logo.
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[[caption-width-right:264:But I prefer Bepsi Cola.]]

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[[caption-width-right:264:But I prefer Bepsi Cola.]]
If not, then why not Bepis?]]
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Moved the Pleasant Goat example to the iPhony page.


* The fourth ''Animation/PleasantGoatAndBigBigWolf'' film shows Jonie playing with a "Pear" brand tablet, a reference to the Apple company.
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* In the mid 60s, Japanese manufacturer Marusan began making vinyl toys based off popular hero and monster characters from series like Franchise/{{Godzilla}} or Franchise/{{Ultraman}}. One big-name monster icon they could not license, despite him appearing in [[Film/KingKongVsGodzilla a pair of]] [[Film/KingKongEscapes Japanese films]] of the time, was Franchise/KingKong. So they released a "Giant Gorilla" as part of their ''Film/OneMillionYearsBC''-inspired line of dinosaur toys, but everyone of course knew who it was supposed to be. Without the need to worry about licensing, this Giant Gorilla was reissued in later years as well.

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* In the mid 60s, Japanese manufacturer Marusan began making vinyl toys based off popular hero and monster characters from series like Franchise/{{Godzilla}} or Franchise/{{Ultraman}}.[[Franchise/UltraSeries Ultraman]]. One big-name monster icon they could not license, despite him appearing in [[Film/KingKongVsGodzilla a pair of]] [[Film/KingKongEscapes Japanese films]] of the time, was Franchise/KingKong. So they released a "Giant Gorilla" as part of their ''Film/OneMillionYearsBC''-inspired line of dinosaur toys, but everyone of course knew who it was supposed to be. Without the need to worry about licensing, this Giant Gorilla was reissued in later years as well.
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** The [[Franchise/TransformersGeneration1 original Mirage and Wheeljack]] toys play with this trope. Takara originally had licenses from car manufacturers for their ''Diaclone'' line, which were imported unchanged by Hasbro. As racing cars, Mirage and Wheeljack's vehicle forms were licensed from Ligier and Lancia, respectively, though their primary sponsors (Gitanes and Alitalia, respectively), not so much. The toys were rebranded "'''C'''itanes" and "Alital'''l'''a". A Diaclone-exclusive Stratos in Marlboro livery was similarly changed by Takara. "Marlboor" made a cameo in an issue of ''[[ComicBook/TransformersGenerationOne The War Within]]'' (though without the sponsor names, of course, since this was set millions of years ago on Cybertron).
** "Morphobots" were bootlegs of the ''Transformers Cybertron'' Legends (mostly beasts) toys sold in dollar stores.

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** The [[Franchise/TransformersGeneration1 original Mirage and Wheeljack]] toys play with this trope. Takara originally had licenses from car manufacturers for their ''Diaclone'' line, which were imported unchanged by Hasbro. As racing cars, Mirage and Wheeljack's vehicle forms were licensed from Ligier and Lancia, respectively, though their primary sponsors (Gitanes and Alitalia, respectively), not so much. The toys were rebranded "'''C'''itanes" and "Alital'''l'''a". "Alital'''l'''a".
***
A Diaclone-exclusive Stratos in Marlboro livery was similarly changed by Takara. "Marlboor" made a cameo in an issue of ''[[ComicBook/TransformersGenerationOne The War Within]]'' (though without the sponsor names, of course, since this was set millions of years ago on Cybertron).
** "Morphobots" were bootlegs of
Cybertron), and later on became a canon character with the ''Transformers Cybertron'' Legends (mostly beasts) toys sold name Exhaust and recieved new figures. The first official figure of Exhaust, a retool of ''Masterpiece'' Wheeljack, didn't have any Marlboro logo on it, but the paintjob it was originally shown was still identical to the original Marlboro Stratos livery, so it got both legal issues with Philip Morris (Marlboro's parent company) and was accused to promote smoking to children. As a result, the toy deco was changed to replace the V-shaped pattern with a more squarish one (postponing its release date by a month), but it wasn't enough and the figure ended up being banned from export outside of Japan. Online store [=TFSource=] managed to circumvent the whole issue by having their entire stock of Exhaust figures further repainted to change the pattern to a straight line in dollar stores.order to make them legal for worldwide export.
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* Used as a sort of RunningGag in ''Fanfic/PeekingThroughTheFourthWall'', a series of {{MST}} fics where the characters from ''WesternAnimation/TheLoudHouse'' read fanfics about themselves. Whenever one of the fanfics presented in the series makes a reference to a real life show, expect either Lincoln or Lana to ask if that show has anything to do with a similarly named in-universe counterpart (like ''[[WesternAnimation/HeyArnold Yo, Miguel!]]'' or ''[[Series/SesameStreet Poppy Avenue]]'').


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* ''WesternAnimation/BarbieInAMermaidTale'' features such popular stores as "Fred Seagull", "Bloomingtails", and "Seaphora".
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* In ''WesternAnimation/TurningRed'', Mei's backpack is a [=BagSport=] ([=JanSport=]), and Stacy's cell phone is a Jokia (Nokia).
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* ''TabletopGame/StarFleetBattles'' has the Federation Express (Federal Express, AKA [=FedEx=]) Corporation. Both companies deliver packages, but Federation Express goes it across the galaxy.

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* ''TabletopGame/StarFleetBattles'' has the Federation Express (Federal Express, AKA [=FedEx=]) Corporation. Both companies deliver packages, but Federation Express goes does it across the known galaxy.
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* West End Game's ''TabletopGame/{{Ghostbusters}}'' RPG. The Ghost Toasties adventure has a number of mascot characters from various cereals: Zap, Crinkle, and Bop (Snap, Crackle and Pop, Rice Krispies), the Quix Rabbit (the Trix Rabbit, Trix cereal), CapÂ’n Crackle (Cap'n Crunch cereal), the Cocoa Quips Koala (the Sugar Bear from Post Super Sugar Crisp), Toucan Jack (Toucan Sam, Froot Loops) and the Lucky Chomps Leprechaun (Lucky Charms leprechaun)

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* West End Game's ''TabletopGame/{{Ghostbusters}}'' RPG. The Ghost Toasties adventure has a number of mascot characters from various cereals: Zap, Crinkle, and Bop (Snap, Crackle and Pop, Rice Krispies), the Quix Rabbit (the Trix Rabbit, Trix cereal), CapÂ’n Cap’n Crackle (Cap'n Crunch cereal), the Cocoa Quips Koala (the Sugar Bear from Post Super Sugar Crisp), Toucan Jack (Toucan Sam, Froot Loops) and the Lucky Chomps Leprechaun (Lucky Charms leprechaun)
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* Creator/{{Chaosium}}'s ''TabletopGame/{{Stormbringer}}'' supplement ''Demon Magic: The Second Stormbringer Companion''. One of the businesses in the Velvet Circle is Froderik's Millinery, which sells "stunning garments of silk and cotton" that are "unsuitable for treks through the wilderness, but handy for an eveningÂ’s pleasure." ([[http://en.wikipedia.org/wiki/Frederick%27s_of_Hollywood Frederick's of Hollywood]], which sells sexy lingerie for women).

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* Creator/{{Chaosium}}'s ''TabletopGame/{{Stormbringer}}'' supplement ''Demon Magic: The Second Stormbringer Companion''. One of the businesses in the Velvet Circle is Froderik's Millinery, which sells "stunning garments of silk and cotton" that are "unsuitable for treks through the wilderness, but handy for an eveningÂ’s evening’s pleasure." ([[http://en.wikipedia.org/wiki/Frederick%27s_of_Hollywood Frederick's of Hollywood]], which sells sexy lingerie for women).

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Crosswicking Bento Banana and alphabetized the Web Animation folder


* ''WebAnimation/AstroLOLogy'': A fictional version of [=YouTube=] called "[=StarTube=]" shows up in a few episodes.
* ''WebAnimation/BentoBanana'': Mochiflix is an anime streaming service whose name is a play on Creator/{{Netflix}} (a streaming service that serves anime).
* ''WebAnimation/DrHavocsDiary'' has Playtoy magazine.
* ''WebAnimation/KlayWorld'' has Co-Co Cola.



* ''WebAnimation/KlayWorld'' has Co-Co Cola.
* ''WebAnimation/DrHavocsDiary'' has Playtoy magazine.



* The ''WebAnimation/RobotboxAndCactus'' episode "Box of Wine" has a "Circle J" convenience store rather than a Circle K.



* ''WebAnimation/AstroLOLogy'': A fictional version of [=YouTube=] called "[=StarTube=]" shows up in a few episodes.
* The ''WebAnimation/RobotboxAndCactus'' episode "Box of Wine" has a "Circle J" convenience store rather than a Circle K.

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* In the ''Animation/{{Lamput}}'' episode "Diet Doc", Fat Doc goes on a diet and tries to avoid fried chicken since eating it will ruin his diet. Lamput, naturally, distracts him into visiting a fried chicken restaurant anyway; the restaurant he visits is called "MFC", referencing the UsefulNotes/KentuckyFriedChicken (KFC) chain of restaurants.

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* ''Animation/{{Lamput}}'': In the ''Animation/{{Lamput}}'' episode "Diet Doc", Fat Doc goes on a diet and tries to avoid fried chicken since eating it will ruin his diet. Lamput, naturally, distracts him into visiting a fried chicken restaurant anyway; the restaurant he visits is called "MFC", referencing the UsefulNotes/KentuckyFriedChicken (KFC) chain of restaurants.


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* ''Fanfic/RiseOfTheMinisukas'': Asuka owns a "Segatendo Dreamcube" (a portmanteau of UsefulNotes/SegaDreamcast and UsefulNotes/NintendoGamecube), and a farming sim called "Lunar Farming: A Marvelous Life".
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* ''Wiki/SCPFoundation'', [[http://www.scp-wiki.net/scp-1160 SCP-1160 ("Effective Containment")]]. The true nature of SCP-1160 changes depending on what people believe about it. The Foundation keeps SCP-1160 manageable by distributing "Super Coco Pows" cereal, which has an SCP-1160-like mascot that tries to steal the cereal from children. "Super Coco Pows" is based on General Mills' "Cocoa Puffs" cereal, and the mascot is based on Sonny the Cuckoo Bird, the mascot for Cocoa Puffs.

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* ''Wiki/SCPFoundation'', ''Website/SCPFoundation'', [[http://www.scp-wiki.net/scp-1160 SCP-1160 ("Effective Containment")]]. The true nature of SCP-1160 changes depending on what people believe about it. The Foundation keeps SCP-1160 manageable by distributing "Super Coco Pows" cereal, which has an SCP-1160-like mascot that tries to steal the cereal from children. "Super Coco Pows" is based on General Mills' "Cocoa Puffs" cereal, and the mascot is based on Sonny the Cuckoo Bird, the mascot for Cocoa Puffs.
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* ''WesternAnimation/DespicableMe'': At the end when there is a ginormous dance recital turned party in Gru's lair, a minion is shown at a DJ booth that is labeled 'Gru-Ray Disc' complete with a similar logo.
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Added prop


Contrast ShoddyKnockoffProduct (actually trying to rip people off with names similar to brand names) and ProductPlacement (when the real product name is used extensively due to an endorsement deal with the company in question). When this is done to copyrighted characters, see CaptainErsatz. When this is done to non-products (such as a company, organization, or concept), then it's a FictionalCounterpart. See also BrandX, when generic names are used, and ProductDisplacement, for when brand names are blocked out, blurred, or otherwise redacted. Compare SerialNumbersFiledOff.

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Contrast ShoddyKnockoffProduct (actually trying to rip people off with names similar to brand names) and ProductPlacement (when the real product name is used extensively due to an endorsement deal with the company in question). When this is done to copyrighted characters, see CaptainErsatz. When this is done to non-products (such as a company, organization, or concept), then it's a FictionalCounterpart. See also BrandX, when generic names are used, and ProductDisplacement, for when brand names are blocked out, blurred, or otherwise redacted. Compare SerialNumbersFiledOff. See also {{Prop}}.
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* While most ObjectShows don't bother creating one and instead choose to use the product's actual name, ''WebAnimation/InanimateInsanity'' is a notable exception. II has the [=MePhones=], which are clearly meant to be like Apple's iPhones as well as the [=MePad=], designed like the iPad, for its second season. "Theft and Battery" also includes a Bland Name variant of the Apple corporation, which is, as you'd expect, Meeple with the creator being Steve Cobs.

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* While most ObjectShows don't bother creating one and instead choose to use the product's actual name, ''WebAnimation/InanimateInsanity'' is a notable exception. II has the [=MePhones=], which are clearly meant to be like Apple's {{Creator/Apple}}'s iPhones as well as the [=MePad=], designed like the iPad, for its second season. "Theft and Battery" also includes a Bland Name variant of the Apple corporation, which is, as you'd expect, Meeple with the creator being Steve Cobs.
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* In the ''VideoGame/PunchOut'' fanfic ''Fanfic/HomeSick'', Aran and Disco Kid use a streaming service called [[Creator/{{Netflix}} Net]]-[[Creator/{{Nintendo}} Tendo]] to watch a ShowWithinAShow called "[[Series/TheGoldenGirls The Sassy Sisters of Shady Shores]]".

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* In the ''VideoGame/PunchOut'' fanfic ''Fanfic/HomeSick'', ''Fanfic/HomeSickNoonboryKedabory'', Aran and Disco Kid use a streaming service called [[Creator/{{Netflix}} Net]]-[[Creator/{{Nintendo}} Tendo]] to watch a ShowWithinAShow called "[[Series/TheGoldenGirls The Sassy Sisters of Shady Shores]]".
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crosswick

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* The ''WebAnimation/RobotboxAndCactus'' episode "Box of Wine" has a "Circle J" convenience store rather than a Circle K.
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* ''WesternAnimation/RockADoodle'': Edmund and the gang sailed through a flooded town which has a Dairy King restaurant, an obvious reference to Dairy Queen.

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