Instances of PAW Patrol being referenced in other media.
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Advertising
- In a commercial for Capri Sun Organic Fruit Punch, a Marshall plush puts out a fire caused by a little girl's pet iguana.
- The PAW Patrol appear in a Paramount+ commercial, alongside characters from other shows also featured in the streaming service.
Fan Works
- The Kedabory Verse:
- In After Yamiko, Itsuki offers to put PAW Patrol on for Hime. Doubles as an Actor Allusion, since Hime and Ryder are both voiced by Megumi Han.
- In the Ma Fille chapter "Baby Sister", Katrina and Claire watch the show while Joe in on the phone.
- In PreCure in a Nutshell, Cure Papaya gets the parody name of Cure PAW Patrol.
- In the Skylanders fanfic Skylanders: Return to the Ruins, Clyde mentions not wanting to miss this week's episode of "Pop Patrol".
Film - Animation
- Lulu, the main villain in DC League of Super-Pets, sarcastically likens the rest of the Super Pets to the PAW Patrol when they join Krypto in confronting her.
Film - Live-Action
- Chip 'n Dale: Rescue Rangers (2022): While Ellie describes a humiliating LAPD raid at Nick Jr. Studios, she mentions that the PAW Patrol attacked Sergeant Henderson and that he couldn't have any kids because of it.
Live-Action TV
- The show has been mentioned at a few major awards ceremonies:
- During the opening monologue of the 2018 Oscars, Jimmy Kimmel joked that Timothée Chalamet was "missing PAW Patrol to be here tonight". This becomes Hilarious in Hindsight when one realizes that Kimmel wound up getting cast in the show's movie.
- At the 2018 Emmys, John Oliver said that his 3-year-old son Hudson hates his show, Last Week Tonight with John Oliver and prefers PAW Patrol.
- The George Floyd blackout controversy that occured on the show's social media accounts was referenced on multiple news shows. Most notably, FOX News played a clip from "Ultimate Rescue: Pups Save The Royal Kitties", one of the two episodes that would later be pulled in response to the backlash.
- In the Alone Together episode "Daypassers", Dean complains that Esther has been recording too many episodes of PAW Patrol on the DVR.
- In the first part of The Jim Gaffigan Show episode "No Good Deed", Jim watches this show during a meeting with his manager.
- On an February 2019 episode of Last Week Tonight with John Oliver, John said that he never really watches the news and had to watch PAW Patrol: Mighty Pups non-stop during his hiatus.
- Another episode claimed that PAW Patrol was authoritarian propaganda, referencing a viral article about authoritarian themes in that show as well as Thomas & Friends.
- In the Saturday Night Live episode hosted by Oscar Isaac, he plays Councilman Herb Tangier complaining about the deficiencies of the PAW Patrol, and asking that Mayor Goodway (Ego Nwodim) be recalled.
- Ted Lasso: In the Christmas Episode "Carol of the Bells", when Roy's niece Phoebe is upset about something, Roy asks her if it's because one of the PAW Patrol dogs died.
- In the Superstore episode "Quinceañera", a table based on this show is seen for sale.
- An episode of This Hour Has 22 Minutes referenced the show's authoritarian themes, likely in response to the then-recent "All Dogs Go to Heaven Except For Those Class Traitors In The PAW Patrol" meme circulating the Internet.
- In the This Is Us episode "So Long, Marianne", Kate compares Police Academy 3 to the show.
- The series is mentioned multiple times on The Tonight Show Starring Jimmy Fallon because his daughters are fans of the show. One of the most notable references was when the characters were put into a trailer for Avengers: Infinity War. Bonus points since it contains Foreshadowing to the Mighty Pups movie and its' following sub-series.
- In the Unbreakable Kimmy Schmidt episode "Kimmy Bites An Onion!", Zach says he likes quoting the show to calm himself down.
- In the Night Court (2023) episode "Wrath of Comic-Con", an episode which parodies comic convention culture, one of the characters cosplays Rocky, much to his disappointment as he claims that the recycling pup is "worst PAW Patrol dog" because his power is "garbage truck".
Web Comics
- A strip
from Litterbox Comics, published 2019, discusses the show supposedly having Jumped the Shark... because Marshall became a paramedic. (A Played for Laughs Bait-and-Switch, since that happened all the way back in 2014.)
Web Video
- The Nostalgia Critic: In his review of Jimmy Neutron: Boy Genius, upon hearing Hugh tell Jimmy "If all your friends were named Cliff, would you jump off them?" the Critic describes the film as having some surprisingly good writing despite being aimed at the PAW Patrol demographic.
- The React video "Do Teens Know 90's Snacks?" features some of the teens getting a PAW Patrol Wonder Ball. One teen is seen playing with the Chase figurine that came inside theirs.
- MatPat released a video claiming that PAW Patrol has darker themes behind it, such as the expendability of dogs and the undisclosed fates of hypothetical former members. He then released a follow-up video theorizing as to how the show's antagonists have their own advanced technology and why they're not apprehended.
- The 81st episode of Les Kassos parodies Chase, Marshall, and Rubble as crime scene investigators, specifically from Miami.
Western Animation
- In Robot Chicken, the episode "Cheese Puff Mountain" has a spoof of the show where the characters have to stop a 9/11-esque disaster.
- In the South Park episode "Dead Kids", Cartman protects himself from a shooter by using a PAW Patrol lunchbox.
- In the Duncanville episode "Undacuva Mutha", one of the police-related DVDs Annie burns after having her dreams of being a police officer crushed is a PAW Patrol DVD box set.
- On Bluey, the kids frequently watch a show called "Cat Squad," which is obviously a parody to Paw Patrol, but with cats.
