Averted: Heather has the opportunity to take embarrassing photos of a celebrity, but opts not to as that would invade the celebrity's right to privacy.
Enforced: "Media dogs like them are Acceptable Targets, so let's write somebody like that in for our heroes to humiliate! It'll be great!"
Lampshaded: Bob, a celebrity undergoing a personal scandal, literally cannot open a door or look out a window without coming fact to face with Heather's camera and/or microphone.
Invoked: Valeria keeps an eye out for ambitious reporters like Heather that she can point towards her enemies.
Defied: Heather's editor, who believes that sleazy photos will boost circulation, urges her to pursue a top film star relentlessly and snap some. Heather, not wishing to squander her journalistic integrity, passes up the opportunity in favor of chasing down a lead about the star's upcoming directorial debut.
Deconstructed: Heather started out as an Intrepid Reporter, but crossed the line so many times while Going for the Big Scoop that people became less willing to deal with her, triggering a Vicious Cycle as she's had to stoop lower and lower in order to keep her job.
Reconstructed: Eventually, Heather's amoral tactics allow her to uncover a deep dark secret and very important story that couldn't have been exposed any other way.
Played For Laughs: Heather is a complete Butt Monkey who hounds everyone for answers to absolutely pointless/trivial questions like what they had for breakfast or their favorite numbers, and is constantlyshoved around, abused or given patently absurd answers.