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* One of the signs that Fletcher from ''Film/{{UHF}}'' is a grade-A {{jerkass}} is when he berates his son for not getting him a Rolex for Father's Day. [[spoiler:As part of a HumiliationConga at the end, the bum he'd unknowingly given [[RareMoney an extremely rare penny]] to flashes a fancy new watch he got with the money from that penny: a Rolex.]]
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* ''Film/JamesBond'': Bond generally wears a high-class diver's watch as a nod to his background as a naval intelligence officer. Rolex Submariners were common in the early films, while more recent ones generally show him wearing various models of Omega Seamaster.

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* ''Film/JamesBond'': Bond generally wears a high-class diver's watch as a nod to his background as a naval intelligence officer. Rolex Submariners were common in the early films, films (the first one seen on Creator/SeanConnery's wrist in ''Film/DrNo'' belonged to producer Creator/AlbertRBroccoli, for [[NoBudget cost-effective reasons]]), while more recent ones generally show him wearing various models of Omega Seamaster.

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* ''{{Series/Entourage}}'': In the scene with the above trope quote, the watch Lloyd thinks Ari should replace is a gold Audemars Piguet Royal Oak, which retails for $50,000.

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* ''{{Series/Entourage}}'': ''{{Series/Entourage}}'':
**
In the scene with the above trope quote, the watch Lloyd thinks Ari should replace is a gold Audemars Piguet Royal Oak, which retails for $50,000.$50,000.
** In another episode, Israeli investor Yair Marx gifts Vince, E, and Billy Walsh with gold Rolex Day-Dates. Billy flippantly turns his down, explaining that he already has one--but that doesn't stop him from eyeing Yair's Patek.
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* ''Manga/ShonanJunaiGumi'': Hiroshi Abe wears an extremely expensive outfit to look cool and pick up girls. His watch alone is worth 2.4 million yen (USD$21,300).

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* ''Manga/ShonanJunaiGumi'': ''Manga/GTOTheEarlyYears'': Hiroshi Abe wears an extremely expensive outfit to look cool and pick up girls. His watch alone is worth 2.4 million yen (USD$21,300).
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Adjusting characterization tags; they're frowned upon in this wiki. Adding to Dr. Strange example.


A Billionaire Wristband is a watch that isn't necessarily ''better'' than any other watch at telling the time but is certainly more expensive and has a more prestigious brand. That brand will most likely be a Swiss one, although some Japanese and other European watch manufacturers might find their way into this trope occasionally. Look out for names like Patek Philippe, Bréguet, Breitling, and especially Rolex.[[note]]Thanks to savvy marketing and the endorsement of novel!James Bond (movie!Bond wears an Omega), Rolex is essentially the default “rich man’s watch” (hence all the fakes), although it’s far from the best-regarded brand among people who actually care about watches. (Which isn’t to say it’s a ''bad'' brand, mind you; while Rolex’s reputation for tool watches with rock-solid reliability is well deserved, it’s just not even close to the best money can buy.) A character portrayed as a watch snob who flaunts a Rolex is either looking to dazzle non-“watch people” with something they will ''know'' is expensive by the name alone, or else is a victim of SmallReferencePools on the part of the author.[[/note]] Look out as well for its owner to be proficient in horological terminology, in case he finds himself in the company of others with Billionaire Wristbands and [[OnlyTheKnowledgableMayPass needs to prove that he belongs]]. In terms of its appearance, a Billionaire Wristband tends to be larger and brighter than a typical men's watch, just so you don't miss it.

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A Billionaire Wristband is a watch that isn't necessarily ''better'' than any other watch at telling the time but is certainly more expensive and has a more prestigious brand. That brand will most likely be a Swiss one, although some Japanese and other European watch manufacturers might find their way into this trope occasionally. Look out for names like Patek Philippe, Bréguet, Breitling, and especially Rolex.[[note]]Thanks to savvy marketing and the endorsement of novel!James the ''James Bond'' novels (the movie version of Bond (movie!Bond wears an Omega), Rolex is essentially the default “rich man’s watch” "rich man's watch" (hence all the fakes), although it’s it's far from the best-regarded brand among people who actually care about watches. (Which isn’t isn't to say it’s it's a ''bad'' brand, mind you; while Rolex’s Rolex's reputation for tool watches with rock-solid reliability is well deserved, it’s it's just not even close to the best money can buy.) A character portrayed as a watch snob who flaunts a Rolex is either looking to dazzle non-“watch people” non-"watch people" with something they will ''know'' is expensive by the name alone, or else is a victim of SmallReferencePools on the part of the author.[[/note]] Look out as well for its owner to be proficient in horological terminology, in case he finds himself in the company of others with Billionaire Wristbands and [[OnlyTheKnowledgableMayPass needs to prove that he belongs]]. In terms of its appearance, a Billionaire Wristband tends to be larger and brighter than a typical men's watch, just so you don't miss it.



* ''Film/DoctorStrange'': As part of his glamorous lifestyle as a genius neurosurgeon, Stephen Strange is shown to own an ''entire drawer'' of luxury watches, all kept on rotating self-winders. It's suggested that as part of his desperate attempt to regain the function of his hands, he sells all but one: a $30,000 [[OverlyLongName Jaeger-LeCoultre Master Ultra Thin Perpetual]], which was broken in the crash and is kept unrepaired as a TragicKeepsake.

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* ''Film/DoctorStrange'': As part of his glamorous lifestyle as a genius neurosurgeon, Stephen Strange is shown to own an ''entire drawer'' of luxury watches, all kept on rotating self-winders. It's suggested that as part of his desperate attempt to regain the function of his hands, hands after injuring them in a car crash, he sells all but one: a $30,000 [[OverlyLongName Jaeger-LeCoultre Master Ultra Thin Perpetual]], which was broken in the crash and is kept unrepaired as a TragicKeepsake.TragicKeepsake as it was a gift from his ex-girlfriend Christine Palmer. It reappears in the sequel, ''Film/DoctorStrangeInTheMultiverseOfMadness'', where [[spoiler:one of the final scenes shows him finally repairing it, as a sign that he's moving on from her]].
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* ''Literature/CasinoRoyale'': Franchise/JamesBond creator Creator/IanFleming proclaims in his first novel that "A gentleman's choice of timepiece says as much about him as does his Savile Row suit." Accordingly, Bond wears a Rolex in this installment.
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* ''Film/PlanesTrainsAndAutomobiles'': The movie opens with Neal Page glancing at his Piaget Polo watch which he frequently looks at throughout his trip home. After a car fire incinerates his credit cards and he doesn't have enough cash to pay for his motel room, he trades away his watch to cover the costs.

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* ''Film/PlanesTrainsAndAutomobiles'': The movie opens with Neal Page glancing at his Piaget Polo watch watch, which he frequently looks at throughout his trip home. After a car fire incinerates his credit cards and he doesn't have enough cash to pay for his motel room, he trades away his watch to cover the costs.
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* ''Film/PlanesTrainsAndAutomobiles'': The movie opens with Neal Page glancing at his Piaget Polo watch which he frequently looks at throughout his trip home. After a car fire incinerates his credit cards and he doesn't have enough cash to pay for his motel room, he trades away his watch to cover the costs.
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A Billionaire Wristband is a watch that isn't necessarily ''better'' than any other watch at telling the time but is certainly more expensive and has a more prestigious brand. That brand will most likely be a Swiss one, although some Japanese and other European watch manufacturers might find their way into this trope occasionally. Look out for names like Patek Philippe, Bréguet, Breitling, and especially Rolex.[[note]]Thanks to savvy marketing and the endorsement of novel!James Bond (movie!Bond wears an Omega), Rolex is essentially the default “rich man’s watch” (hence all the fakes), although it’s far from the best-regarded brand among people who actually care about watches. (Which isn’t to say it’s a ''bad'' brand, mind you; while Rolex’s reputation for tool watches with rock-solid reliability is well deserved, it’s just not even close to the best money can buy.) A character portrayed as a watch snob who flaunts a Rolex is either looking to dazzle non-“watch people” with something they will ''know'' is expensive by the name alone, or else is a victim of SmallReferencePools on the part of the author.]] Look out as well for its owner to be proficient in horological terminology, in case he finds himself in the company of others with Billionaire Wristbands and [[OnlyTheKnowledgableMayPass needs to prove that he belongs]]. In terms of its appearance, a Billionaire Wristband tends to be larger and brighter than a typical men's watch, just so you don't miss it.

to:

A Billionaire Wristband is a watch that isn't necessarily ''better'' than any other watch at telling the time but is certainly more expensive and has a more prestigious brand. That brand will most likely be a Swiss one, although some Japanese and other European watch manufacturers might find their way into this trope occasionally. Look out for names like Patek Philippe, Bréguet, Breitling, and especially Rolex.[[note]]Thanks to savvy marketing and the endorsement of novel!James Bond (movie!Bond wears an Omega), Rolex is essentially the default “rich man’s watch” (hence all the fakes), although it’s far from the best-regarded brand among people who actually care about watches. (Which isn’t to say it’s a ''bad'' brand, mind you; while Rolex’s reputation for tool watches with rock-solid reliability is well deserved, it’s just not even close to the best money can buy.) A character portrayed as a watch snob who flaunts a Rolex is either looking to dazzle non-“watch people” with something they will ''know'' is expensive by the name alone, or else is a victim of SmallReferencePools on the part of the author.]] [[/note]] Look out as well for its owner to be proficient in horological terminology, in case he finds himself in the company of others with Billionaire Wristbands and [[OnlyTheKnowledgableMayPass needs to prove that he belongs]]. In terms of its appearance, a Billionaire Wristband tends to be larger and brighter than a typical men's watch, just so you don't miss it.
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A Billionaire Wristband is a watch that isn't necessarily ''better'' than any other watch at telling the time but is certainly more expensive and has a more prestigious brand. That brand will most likely be a Swiss one, although some Japanese and other European watch manufacturers might find their way into this trope occasionally. Look out for names like Patek Philippe, Bréguet, Breitling, and especially Rolex. Look out as well for its owner to be proficient in horological terminology, in case he finds himself in the company of others with Billionaire Wristbands and [[OnlyTheKnowledgableMayPass needs to prove that he belongs]]. In terms of its appearance, a Billionaire Wristband tends to be larger and brighter than a typical men's watch, just so you don't miss it.

to:

A Billionaire Wristband is a watch that isn't necessarily ''better'' than any other watch at telling the time but is certainly more expensive and has a more prestigious brand. That brand will most likely be a Swiss one, although some Japanese and other European watch manufacturers might find their way into this trope occasionally. Look out for names like Patek Philippe, Bréguet, Breitling, and especially Rolex. [[note]]Thanks to savvy marketing and the endorsement of novel!James Bond (movie!Bond wears an Omega), Rolex is essentially the default “rich man’s watch” (hence all the fakes), although it’s far from the best-regarded brand among people who actually care about watches. (Which isn’t to say it’s a ''bad'' brand, mind you; while Rolex’s reputation for tool watches with rock-solid reliability is well deserved, it’s just not even close to the best money can buy.) A character portrayed as a watch snob who flaunts a Rolex is either looking to dazzle non-“watch people” with something they will ''know'' is expensive by the name alone, or else is a victim of SmallReferencePools on the part of the author.]] Look out as well for its owner to be proficient in horological terminology, in case he finds himself in the company of others with Billionaire Wristbands and [[OnlyTheKnowledgableMayPass needs to prove that he belongs]]. In terms of its appearance, a Billionaire Wristband tends to be larger and brighter than a typical men's watch, just so you don't miss it.
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* ''Series/TheDropout'': As part of her EvilMakeover, Elizabeth trades an inconspicuous watch of indeterminate brand for an $8,950 Rolex Datejust.

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* ''Series/TheDropout'': As part of her EvilMakeover, Elizabeth trades an inconspicuous watch of indeterminate brand for an $8,950 Rolex Datejust.Datejust that appears to have been sized for men.
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* Luxury jewelers Jacob & Co. created a timepiece ''literally'' called the "Billionaire Watch", priced at a cool $18 million. This is because [[GemEncrusted the strap and case are mostly made of diamonds]].

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* Luxury jewelers Jacob & Co. created a timepiece ''literally'' called the "Billionaire Watch", priced at a cool $18 million. This is million because [[GemEncrusted the strap and case are mostly made of diamonds]]. It's a favorite of boxer Floyd Mayweather.
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A Billionaire Wristband is a watch that isn't necessarily ''better'' than any other watch at telling the time but is certainly more expensive and has a more prestigious brand. That brand will most likely be a Swiss one, although some Japanese and other European watch manufacturers might find their way into this trope occasionally. Look out for names like Patek Philippe, Bréguet, Breitling, and especially Rolex. Look out as well for its owner to be proficient in horological terminology, in case he finds himself in the company of others with Billionaire Wristbands and needs to prove that he belongs. In terms of its appearance, a Billionaire Wristband tends to be larger and brighter than a typical men's watch, just so you don't miss it.

A man in possession of a Billionaire Wristband is a ManOfWealthAndTaste and usually wants you to know it. If he's MoneyDumb, he may have selected a watch that's so absurdly fancy that he has difficulty using it to tell the time, but he probably doesn't care. On the other hand, if he really does have taste, he's wearing a SimpleYetOpulent watch and ''not'' bragging about it. He'll likely have inherited this one, but if he bought it himself, it's because the watch genuinely is very cool to him and has nothing to do with vanity.

to:

A Billionaire Wristband is a watch that isn't necessarily ''better'' than any other watch at telling the time but is certainly more expensive and has a more prestigious brand. That brand will most likely be a Swiss one, although some Japanese and other European watch manufacturers might find their way into this trope occasionally. Look out for names like Patek Philippe, Bréguet, Breitling, and especially Rolex. Look out as well for its owner to be proficient in horological terminology, in case he finds himself in the company of others with Billionaire Wristbands and [[OnlyTheKnowledgableMayPass needs to prove that he belongs.belongs]]. In terms of its appearance, a Billionaire Wristband tends to be larger and brighter than a typical men's watch, just so you don't miss it.

A man in possession of a Billionaire Wristband is a ManOfWealthAndTaste and usually wants you to know it. If he's MoneyDumb, he may have selected a watch that's so absurdly fancy that [[AwesomeYetImpractical he has difficulty using it to tell the time, time]], but he probably doesn't care. On the other hand, if he really does have taste, he's wearing a SimpleYetOpulent watch and ''not'' bragging about it. He'll likely have inherited this one, but if he bought it himself, it's because the watch genuinely is very cool to him and has nothing to do with vanity.
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* ''Series/TheBigBangTheory'': To celebrate her newly awarded PhD and offer of a high-paying pharma job, Bernadette buys a Rolex for Howard. She won't tell him how much it cost, assuring him it's now her responsibility to "worry about the money."

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* ''Series/TheBigBangTheory'': To celebrate her newly awarded PhD doctorate and offer of a high-paying pharma job, Bernadette buys a Rolex for Howard. She won't tell him how much it cost, assuring him it's now her responsibility to "worry about the money."

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->'''Ari:''' ''(sighs)'' Run down to Geary's and get me a stainless Rolex.

to:

->'''Ari:''' ''(sighs)'' ''(sighs, hands over his credit card)'' Run down to Geary's and get me a stainless Rolex.



* ''Film/DoctorStrange'': As part of his glamorous lifestyle as a genius neurosurgeon, Stephen Strange is shown to own an ''entire drawer'' of luxury watches, all kept on rotating self-winders. It's suggested that as part of his desperate attempt to regain the function of his hands, he sells all but one... A $30,000 [[OverlyLongName Jaeger-LeCoultre Master Ultra Thin Perpetual]], which was broken in the crash and is kept unrepaired as a TragicKeepsake.

to:

* ''Film/DoctorStrange'': As part of his glamorous lifestyle as a genius neurosurgeon, Stephen Strange is shown to own an ''entire drawer'' of luxury watches, all kept on rotating self-winders. It's suggested that as part of his desperate attempt to regain the function of his hands, he sells all but one... A one: a $30,000 [[OverlyLongName Jaeger-LeCoultre Master Ultra Thin Perpetual]], which was broken in the crash and is kept unrepaired as a TragicKeepsake.


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* ''Series/TheBigBangTheory'': To celebrate her newly awarded PhD and offer of a high-paying pharma job, Bernadette buys a Rolex for Howard. She won't tell him how much it cost, assuring him it's now her responsibility to "worry about the money."

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This is more pertaining to the book. The movie adaptation makes no mention of brand names like this, particularly because Rolex wanted to distance themselves from Patrick Bateman.


* ''Film/AmericanPsycho'': As part of the movie's copious CostumePorn, several characters (generally high-earning account managers in prestigious Wall Street firms) are described as wearing luxury watches like Rolexes.


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* ''Literature/AmericanPsycho'': As part of the book's copious CostumePorn, several characters (generally high-earning account managers in prestigious Wall Street firms) are described as wearing luxury watches like Rolexes.
-->'''Patrick:''' Don't touch the Rolex!

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* ''Literature/CrazyRichAsians'': Multiple male characters have a Billionaire Wristband, including TropeNamer Richie Yang, who spends nearly three full pages of the second novel bragging about his own.

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* ''Literature/CrazyRichAsians'': Multiple male characters have a Billionaire Wristband, including ''Literature/CrazyRichAsians'':
**
TropeNamer Richie Yang, who Yang spends nearly three full pages of the second novel bragging about his own.Richard Plumper Tourbillon (based on Richard Mille, whose watches start at $100k).
** Eddie keeps a vast collection of expensive Swiss watches in a customized display cabinet. His favorite is a bespoke Roger W. Smith that had a nearly year-long waiting list.
** He expects his royal Thai uncle Taksin to arrive in Singapore wearing a Billionaire Wristband of his own. Taksin shows up wearing an Apple Watch, much to Eddie's disgust.
** Nick wears a rare vintage Patek inherited from his grandfather.
** Choice of watch is the second-most important criterion for Wandi Meggaharto when judging a man, behind hair density.
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* If you've had an email account in the early 2000s, you've probably seen spams advertising "Rolex replicas", trying to sell you the ability to ''look'' rich and successful.
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* Music/JohnMayer is a noted wristwatch aficionado, with a collection worth tens of millions of dollars.
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* Music/JayZ, like many rappers, is a particular fan of this trope, and [[UpToEleven took it to the extreme]] by purchasing a custom-built Richard Mille watch with a blue sapphire crystal case, at a cost of $2.5 million.
* Luxury jewelers Jacob & Co. created a timepiece ''literally'' called the "Billionaire Watch", priced at a cool $18 million. This is because [[GemEncrusted the strap and case are mostly made of diamonds]].
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* ''WesternAnimation/TheSimpsons'': Also {{Parodied}} in the Season 14 episode "Recap/TheSimpsonsS14E15CEDoh". Stark Richdale, the showy business guru and teacher of "Successmanship 101", owns a watch studded with so many gems [[AwesomeYetImpractical that its hands can't move]].

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* ''WesternAnimation/TheSimpsons'': Also {{Parodied}} in the Season 14 episode "Recap/TheSimpsonsS14E15CEDoh"."[[Recap/TheSimpsonsS14E15CEDoh C.E. D'oh]]". Stark Richdale, the showy business guru and teacher of "Successmanship 101", owns a watch studded with so many gems [[AwesomeYetImpractical that its hands can't move]].
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* ''WesternAnimation/TheSimpsons'': Also {{Parodied}} in the Season 14 episode "Recap/TheSimpsonsS14E15CEDoh". Stark Richdale, the showy business guru and teacher of "Successmanship 101", owns a watch studded with so many gems [[AwesomeYetImpractical that its hands can't move]].
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* ''Film/DoctorStrange'': As part of his glamorous lifestyle as a genius neurosurgeon, Stephen Strange is shown to own an ''entire drawer'' of luxury watches, all kept on rotating self-winders. It's suggested that as part of his desperate attempt to regain the function of his hands, he sells all but one... A $30,000 [[OverlyLongName Jaeger-LeCoultre Master Ultra Thin Perpetual]], which was broken in the crash and is kept unrepaired as a TragicKeepsake.
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Example added.

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[[folder:VideoGames]]
* ''VideoGame/Hitman2016'': One of the Elusive Targets, Dylan Narváez, owns a one-of-a-kind, platinum-plated wristwatch. He gloats about it to his twin brother, Gonzales, as often as he can, having purchased it before Gonzales could even get a chance to.
[[/folder]]

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->'''Lloyd:''' Andrew Klein was once your close friend and mentor. Now go reminisce and enjoy yourself, because I'm ''not'' canceling. Maybe put on a cheaper watch, though, so he doesn't feel too bad?\\
'''Ari:''' ''[sighs]'' Run down to Geary's and get me a stainless Rolex.
-->-- ''Series/{{Entourage}}''

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->'''Lloyd:''' Andrew Klein was once your close friend and mentor. Now go reminisce and enjoy yourself, because I'm ''not'' canceling. Maybe put on a cheaper watch, though, so he doesn't feel too bad?\\
'''Ari:''' ''[sighs]''
bad?
->'''Ari:''' ''(sighs)''
Run down to Geary's and get me a stainless Rolex.
-->-- ''Series/{{Entourage}}''
''{{Series/Entourage}}''






* Creator/DaveBarry's column "In Search of Excellence" discusses the "excellence movement" of the '80s:
-->An excellence-oriented '80s male does not wear a regular watch. He wears a Rolex watch, because it weighs nearly six pounds and is advertised only in excellence-oriented publications.... ''[Starts to describe a fictional commercial]'' The Rolex Hyperion. An elegant new standard in quality excellence and discriminating handcraftsmanship. For the individual who is truly able to discriminate with regard to excellent quality standards of crafting things by hand. Fabricated of 100 percent 24-karat gold. No watch parts or anything. Just a great big chunk of gold on your wrist. Truly a timeless statement.

to:

* Creator/DaveBarry's column "In Search of Excellence" discusses the "excellence movement" of the '80s:
80s:
-->An excellence-oriented '80s male does not wear a regular watch. He wears a Rolex watch, because it weighs nearly six pounds and is advertised only in excellence-oriented publications.... ''[Starts ''(Starts to describe a fictional commercial]'' commercial)'' The Rolex Hyperion. An elegant new standard in quality excellence and discriminating handcraftsmanship. For the individual who is truly able to discriminate with regard to excellent quality standards of crafting things by hand. Fabricated of 100 percent 24-karat gold. No watch parts or anything. Just a great big chunk of gold on your wrist. Truly a timeless statement.



[[folder:Films -- Live-Action]]

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[[folder:Films -- Live-Action]][[folder:Film--Live-Action]]



* ''Film/GlengarryGlenRoss'': [[Creator/AdamBaldwin Blake]], as part of his blistering monologue to the team at Premiere Properties, boasts of his Rolex to [[Creator/EdHarris Dave Moss]]:

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* ''Film/GlengarryGlenRoss'': [[Creator/AdamBaldwin [[Creator/AlecBaldwin Blake]], as part of his blistering monologue to the team at Premiere Properties, boasts of his Rolex to [[Creator/EdHarris Dave Moss]]:



* ''Series/{{Entourage}}'': In the scene with the above trope quote, the watch Lloyd thinks Ari should replace is a gold Audemars Piguet Royal Oak, which retails for $50,000.

to:

* ''Series/{{Entourage}}'': ''{{Series/Entourage}}'': In the scene with the above trope quote, the watch Lloyd thinks Ari should replace is a gold Audemars Piguet Royal Oak, which retails for $50,000.



* The video for {{Music/Chamillionaire}}'s "Good Morning" -- an entire song devoted to his significant and enviable wealth -- notes that his designer watch costs $55,000.



[[folder:Music Videos]]
* The video for Music/{{Chamillionaire}}'s "Good Morning" -- an entire song devoted to his significant and enviable wealth -- notes that his designer watch costs $55,000.

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[[folder:Music Videos]]
[[folder:Web Video]]
* The video for Music/{{Chamillionaire}}'s "Good Morning" -- an entire song devoted to his significant ''WebVideo/DannyGonzalez'': In "Slime", Danny sings about being rich and enviable dripping in wealth -- notes that symbols, including "that Rollie on the wrist."
* ''WebVideo/KurtisConner'': Parodied in one video. After seeing a joke picture with him and
his designer "Roles Royce" (actually a Toyota) put up as legit on a website, he said he'll take more pictures to give the website more material. The first is him and his "Rolex"... which is actually just a digital watch costs $55,000.photoshopped onto his wrist.



[[folder:Web Videos]]
* ''WebVideo/DannyGonzalez'': In "Slime", Danny sings about being rich and dripping in wealth symbols, including "that Rollie on the wrist."
* ''WebVideo/KurtisConner'': Parodied in one video. After seeing a joke picture with him and his "Roles Royce" (actually a Toyota) put up as legit on a website, he said he'll take more pictures to give the website more material. The first is him and his "Rolex"... which is actually just a digital watch photoshopped onto his wrist.
[[/folder]]



* ''WesternAnimation/{{Futurama}}'':

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* ''WesternAnimation/{{Futurama}}'': ''{{WesternAnimation/Futurama}}'':

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->'''Lloyd:''' Andrew Klein was once your close friend and mentor. Now go reminisce and enjoy yourself, because I'm ''not'' canceling. Maybe put on a cheaper watch, though, so he doesn't feel too bad?
->'''Ari:''' ''(sighs)'' Run down to Geary's and get me a stainless Rolex.
-->-- ''{{Series/Entourage}}''

to:

->'''Lloyd:''' Andrew Klein was once your close friend and mentor. Now go reminisce and enjoy yourself, because I'm ''not'' canceling. Maybe put on a cheaper watch, though, so he doesn't feel too bad?
->'''Ari:''' ''(sighs)''
bad?\\
'''Ari:''' ''[sighs]''
Run down to Geary's and get me a stainless Rolex.
-->-- ''{{Series/Entourage}}''
''Series/{{Entourage}}''






* Creator/DaveBarry's column "In Search of Excellence" discusses the "excellence movement" of the 80s:
-->An excellence-oriented '80s male does not wear a regular watch. He wears a Rolex watch, because it weighs nearly six pounds and is advertised only in excellence-oriented publications....''(Starts to describe a fictional commercial)'' The Rolex Hyperion. An elegant new standard in quality excellence and discriminating handcraftsmanship. For the individual who is truly able to discriminate with regard to excellent quality standards of crafting things by hand. Fabricated of 100 percent 24-karat gold. No watch parts or anything. Just a great big chunk of gold on your wrist. Truly a timeless statement.

to:

* Creator/DaveBarry's column "In Search of Excellence" discusses the "excellence movement" of the 80s:
'80s:
-->An excellence-oriented '80s male does not wear a regular watch. He wears a Rolex watch, because it weighs nearly six pounds and is advertised only in excellence-oriented publications....''(Starts ''[Starts to describe a fictional commercial)'' commercial]'' The Rolex Hyperion. An elegant new standard in quality excellence and discriminating handcraftsmanship. For the individual who is truly able to discriminate with regard to excellent quality standards of crafting things by hand. Fabricated of 100 percent 24-karat gold. No watch parts or anything. Just a great big chunk of gold on your wrist. Truly a timeless statement.



[[folder:Film--Live-Action]]

to:

[[folder:Film--Live-Action]][[folder:Films -- Live-Action]]



* ''{{Series/Entourage}}'': In the scene with the above trope quote, the watch Lloyd thinks Ari should replace is a gold Audemars Piguet Royal Oak, which retails for $50,000.

to:

* ''{{Series/Entourage}}'': ''Series/{{Entourage}}'': In the scene with the above trope quote, the watch Lloyd thinks Ari should replace is a gold Audemars Piguet Royal Oak, which retails for $50,000.



* The video for {{Music/Chamillionaire}}'s "Good Morning" -- an entire song devoted to his significant and enviable wealth -- notes that his designer watch costs $55,000.



[[folder:Web Video]]
* ''WebVideo/DannyGonzalez'': In "Slime", Danny sings about being rich and dripping in wealth symbols, including "that Rollie on the wrist."
* ''WebVideo/KurtisConner'': Parodied in one video. After seeing a joke picture with him and his "Roles Royce" (actually a Toyota) put up as legit on a website, he said he'll take more pictures to give the website more material. The first is him and his "Rolex"... which is actually just a digital watch photoshopped onto his wrist.

to:

[[folder:Web Video]]
[[folder:Music Videos]]
* ''WebVideo/DannyGonzalez'': In "Slime", Danny sings about being rich The video for Music/{{Chamillionaire}}'s "Good Morning" -- an entire song devoted to his significant and dripping in enviable wealth symbols, including "that Rollie on the wrist."
* ''WebVideo/KurtisConner'': Parodied in one video. After seeing a joke picture with him and
-- notes that his "Roles Royce" (actually a Toyota) put up as legit on a website, he said he'll take more pictures to give the website more material. The first is him and his "Rolex"... which is actually just a digital designer watch photoshopped onto his wrist.costs $55,000.



[[folder:Web Videos]]
* ''WebVideo/DannyGonzalez'': In "Slime", Danny sings about being rich and dripping in wealth symbols, including "that Rollie on the wrist."
* ''WebVideo/KurtisConner'': Parodied in one video. After seeing a joke picture with him and his "Roles Royce" (actually a Toyota) put up as legit on a website, he said he'll take more pictures to give the website more material. The first is him and his "Rolex"... which is actually just a digital watch photoshopped onto his wrist.
[[/folder]]



* ''{{WesternAnimation/Futurama}}'':

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* ''{{WesternAnimation/Futurama}}'': ''WesternAnimation/{{Futurama}}'':

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When a creator wants to get across as quickly as possible that a female character [[ConspicuousConsumption has money and loves it]], all they need to do is [[GemEncrusted drape her in jewelry]]. It's a little trickier for male characters, because a SharpDressedMan and enormous quantities of jewelry don't traditionally go together. But that doesn't mean you can't [[AttentionDeficitOohShiny distract people by the shiny]] just because you're a guy. All you need is a Billionaire Wristband.

A Billionaire Wristband is a watch that isn't necessarily ''better'' than any other watch at telling the time, but is certainly more expensive and has a more prestigious brand. That brand will most likely be a Swiss one, although some Japanese and other European watch manufacturers might find their way into this trope occasionally. Look out for names like Patek Philippe, Bréguet, Breitling, and especially Rolex. Look out as well for its owner to be proficient in horological terminology, in case he finds himself in the company of others with Billionaire Wristbands and needs to prove that he belongs. In terms of its appearance, a Billionaire Wristband tends to be larger and brighter than a typical men's watch, just so you don't miss it.

to:

When a creator wants to get across as quickly as possible that a female character [[ConspicuousConsumption has money and loves it]], all they need to do is [[GemEncrusted drape her in jewelry]]. It's a little trickier for male characters, characters because a SharpDressedMan and enormous quantities of jewelry don't traditionally go together. But that doesn't mean you can't [[AttentionDeficitOohShiny distract people by the shiny]] just because you're a guy. All you need is a Billionaire Wristband.

A Billionaire Wristband is a watch that isn't necessarily ''better'' than any other watch at telling the time, time but is certainly more expensive and has a more prestigious brand. That brand will most likely be a Swiss one, although some Japanese and other European watch manufacturers might find their way into this trope occasionally. Look out for names like Patek Philippe, Bréguet, Breitling, and especially Rolex. Look out as well for its owner to be proficient in horological terminology, in case he finds himself in the company of others with Billionaire Wristbands and needs to prove that he belongs. In terms of its appearance, a Billionaire Wristband tends to be larger and brighter than a typical men's watch, just so you don't miss it.



Related to ClothingReflectsPersonality, because a character with a Billionaire Wristband believes wholeheartedly in the notion that you can tell everything about a man by his watch. Not to be confused with GadgetWatches, which were designed specifically to do things other than tell time and signify badassery more than wealth--although the lines may be blurry thanks to the rise of smart watches. A SpearCounterpart to EverythingsSparklyWithJewelry.

to:

Related to ClothingReflectsPersonality, because a character with a Billionaire Wristband believes wholeheartedly in the notion that you can tell everything about a man by his watch. Not to be confused with GadgetWatches, which were designed specifically to do things other than tell time and signify badassery more than wealth--although wealth -- although the lines may be blurry thanks to the rise of smart watches.smartwatches. A SpearCounterpart to EverythingsSparklyWithJewelry.



* ''Film/EnemyOfTheState'': Wealthy labour lawyer Robert Clayton Dean is shown wearing an Omega wristwatch, a gift from his wife. This becomes a plot point when the villains replace it with a replica which contains a tracking device, so they can follow Dean's movements.

to:

* ''Film/EnemyOfTheState'': Wealthy labour lawyer Robert Clayton Dean is shown wearing an Omega wristwatch, a gift from his wife. This becomes a plot point when the villains replace it with a replica which that contains a tracking device, so they can follow Dean's movements.



-->This watch costs more that your car. I made $970,000 last year, how much did you make? You see, pal, that's who I am, and you're nothing.

to:

-->This watch costs more that than your car. I made $970,000 last year, how much did you make? You see, pal, that's who I am, and you're nothing.



* ''Series/MalcolmInTheMiddle'': Discussed in the episode "Malcolm's Money": When Hal and Lois discover that Malcolm unknowingly got a "genius grant" worth several thousand dollars, Lois says that they should use the money to re-pipe the house while Hal wants to put a down payment on a boat. When Dewey finds about how his parents want to steal his brother's money, he says he won't tell Malcolm on the condition they buy him a Rolex, since near the beginning of the episode Dewey said he could keep track of time if he owned a watch, but Lois responded that they couldn't afford to buy him a watch.

to:

* ''Series/MalcolmInTheMiddle'': Discussed in the episode "Malcolm's Money": Money". When Hal and Lois discover that Malcolm unknowingly got a "genius grant" worth several thousand dollars, Lois says that they should use the money to re-pipe the house while Hal wants to put a down payment on a boat. When Dewey finds out about how his parents want to steal his brother's money, he says he won't tell Malcolm on the condition they buy him a Rolex, since since, near the beginning of the episode episode, Dewey said he could keep track of time if he owned a watch, watch but Lois responded that they couldn't afford to buy him a watch.



* The video for {{Music/Chamillionaire}}'s "Good Morning"--an entire song devoted to his significant and enviable wealth--notes that his designer watch costs $55,000.

to:

* The video for {{Music/Chamillionaire}}'s "Good Morning"--an Morning" -- an entire song devoted to his significant and enviable wealth--notes wealth -- notes that his designer watch costs $55,000.



* ''WebVideo/DannyGonzalez'': In "Slime", Danny sings about being rich and dripping in wealth-symbols, including "that Rollie on the wrist."

to:

* ''WebVideo/DannyGonzalez'': In "Slime", Danny sings about being rich and dripping in wealth-symbols, wealth symbols, including "that Rollie on the wrist."



--->Bender: Hey, universe, check out the dude with the Rolex!

to:

--->Bender: --->'''Bender:''' Hey, universe, check out the dude with the Rolex!



[[/folder]]

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[[folder:Anime & Manga]]
* ''Manga/ShonanJunaiGumi'': Hiroshi Abe wears an extremely expensive outfit to look cool and pick up girls. His watch alone is worth 2.4 million yen (USD$21,300).


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[[folder:Anime & Manga]]
* ''Manga/ShonanJunaiGumi'': Hiroshi Abe wears an extremely expensive outfit to look cool and pick up girls. His watch alone is worth 2.4 million yen (USD$21,300).
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!!!Examples:

[[AC:Anime & Manga]]

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!!!Examples:

[[AC:Anime
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!!Examples:
[[foldercontrol]]

[[folder:Advertising]]
* [[https://www.adforum.com/creative-work/ad/player/37410/its-your-watch/seiko Seiko's 2004 "It's Your Watch" commercial]] claims a person's choice of watch says more about who they are than their job or their friends.

[[folder:Anime
& Manga]]




[[AC:Comedy]]

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\n[[AC:Comedy]][[/folder]]

[[folder:Comedy]]



-->An excellence-oriented '80s male does not wear a regular watch. He wears a Rolex watch, because it weighs nearly six pounds and is advertised only in excellence-oriented publications....(Starts to describe a fictional commercial) The Rolex Hyperion. An elegant new standard in quality excellence and discriminating handcraftsmanship. For the individual who is truly able to discriminate with regard to excellent quality standards of crafting things by hand. Fabricated of 100 percent 24-karat gold. No watch parts or anything. Just a great big chunk of gold on your wrist. Truly a timeless statement.

[[AC:Comic Strips]]

to:

-->An excellence-oriented '80s male does not wear a regular watch. He wears a Rolex watch, because it weighs nearly six pounds and is advertised only in excellence-oriented publications....(Starts ''(Starts to describe a fictional commercial) commercial)'' The Rolex Hyperion. An elegant new standard in quality excellence and discriminating handcraftsmanship. For the individual who is truly able to discriminate with regard to excellent quality standards of crafting things by hand. Fabricated of 100 percent 24-karat gold. No watch parts or anything. Just a great big chunk of gold on your wrist. Truly a timeless statement.

[[AC:Comic
statement.
[[/folder]]

[[folder:Comic
Strips]]




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\n[[AC:Film--Live-Action]][[/folder]]

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[[AC:Live-Action TV]]

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\n[[AC:Live-Action [[/folder]]

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\n[[AC:Western [[/folder]]

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[[AC:Real Life]]

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\n[[AC:Real [[/folder]]

[[folder:Real
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* Watches are a favorite topic for many men's magazines, particularly the UK edition of ''GQ'', which has an entire section devoted to the subject on the top navigation bar of its [[https://www.gq-magazine.co.uk/ website.]]

to:

* Watches are a favorite topic for many men's magazines, particularly the UK edition of ''GQ'', which has an entire section devoted to the subject on the top navigation bar of its [[https://www.gq-magazine.co.uk/ website.]]]]
[[/folder]]
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->'''Lloyd:''' Andrew Klein was once your close friend and mentor. Now go reminisce and enjoy yourself, because I'm ''not'' canceling. Maybe put on a cheaper watch, though, so he doesn't feel too bad?
->'''Ari:''' ''(sighs)'' Run down to Geary's and get me a stainless Rolex.
-->-- ''{{Series/Entourage}}''

When a creator wants to get across as quickly as possible that a female character [[ConspicuousConsumption has money and loves it]], all they need to do is [[GemEncrusted drape her in jewelry]]. It's a little trickier for male characters, because a SharpDressedMan and enormous quantities of jewelry don't traditionally go together. But that doesn't mean you can't [[AttentionDeficitOohShiny distract people by the shiny]] just because you're a guy. All you need is a Billionaire Wristband.

A Billionaire Wristband is a watch that isn't necessarily ''better'' than any other watch at telling the time, but is certainly more expensive and has a more prestigious brand. That brand will most likely be a Swiss one, although some Japanese and other European watch manufacturers might find their way into this trope occasionally. Look out for names like Patek Philippe, Bréguet, Breitling, and especially Rolex. Look out as well for its owner to be proficient in horological terminology, in case he finds himself in the company of others with Billionaire Wristbands and needs to prove that he belongs. In terms of its appearance, a Billionaire Wristband tends to be larger and brighter than a typical men's watch, just so you don't miss it.

A man in possession of a Billionaire Wristband is a ManOfWealthAndTaste and usually wants you to know it. If he's MoneyDumb, he may have selected a watch that's so absurdly fancy that he has difficulty using it to tell the time, but he probably doesn't care. On the other hand, if he really does have taste, he's wearing a SimpleYetOpulent watch and ''not'' bragging about it. He'll likely have inherited this one, but if he bought it himself, it's because the watch genuinely is very cool to him and has nothing to do with vanity.

Related to ClothingReflectsPersonality, because a character with a Billionaire Wristband believes wholeheartedly in the notion that you can tell everything about a man by his watch. Not to be confused with GadgetWatches, which were designed specifically to do things other than tell time and signify badassery more than wealth--although the lines may be blurry thanks to the rise of smart watches. A SpearCounterpart to EverythingsSparklyWithJewelry.

!!!Examples:

[[AC:Anime & Manga]]
* ''Manga/ShonanJunaiGumi'': Hiroshi Abe wears an extremely expensive outfit to look cool and pick up girls. His watch alone is worth 2.4 million yen (USD$21,300).

[[AC:Comedy]]
* Creator/DaveBarry's column "In Search of Excellence" discusses the "excellence movement" of the 80s:
-->An excellence-oriented '80s male does not wear a regular watch. He wears a Rolex watch, because it weighs nearly six pounds and is advertised only in excellence-oriented publications....(Starts to describe a fictional commercial) The Rolex Hyperion. An elegant new standard in quality excellence and discriminating handcraftsmanship. For the individual who is truly able to discriminate with regard to excellent quality standards of crafting things by hand. Fabricated of 100 percent 24-karat gold. No watch parts or anything. Just a great big chunk of gold on your wrist. Truly a timeless statement.

[[AC:Comic Strips]]
* ''Manhua/OldMasterQ'': In one episode, Master Q and an unnamed rich man get into an argument over who's richer, showing off their wallet and credit cards, and finally culminating in Master Q boasting about his diamond-studded Rolex. Their argument is cut short [[TemptingFate when a robber suddenly shows up, holds them at gunpoint, and announces it's a robbery]].

[[AC:Film--Live-Action]]
* ''Film/AmericanPsycho'': As part of the movie's copious CostumePorn, several characters (generally high-earning account managers in prestigious Wall Street firms) are described as wearing luxury watches like Rolexes.
* ''Film/DieHard'': Holly Gennaro receives a gold wristwatch upon being promoted to the Nakatomi Corporation's executive board. Office weasel Harry Ellis sniffs, "Of course, it's a Rolex." This watch proves to be a ChekhovsGun during the climactic scene.
* ''Film/EnemyOfTheState'': Wealthy labour lawyer Robert Clayton Dean is shown wearing an Omega wristwatch, a gift from his wife. This becomes a plot point when the villains replace it with a replica which contains a tracking device, so they can follow Dean's movements.
* ''Film/FiftyShadesOfGrey'': Christian wears two different Omegas, a $7,200 Seamaster Aqua Terra Chronograph and a $26,500 Speedmaster Moonwatch Co-Axial Chronograph. These are two of the many expensive watches kept in a special organizer in his dressing room.
* ''Film/GlengarryGlenRoss'': [[Creator/AdamBaldwin Blake]], as part of his blistering monologue to the team at Premiere Properties, boasts of his Rolex to [[Creator/EdHarris Dave Moss]]:
-->This watch costs more that your car. I made $970,000 last year, how much did you make? You see, pal, that's who I am, and you're nothing.
* ''Film/JamesBond'': Bond generally wears a high-class diver's watch as a nod to his background as a naval intelligence officer. Rolex Submariners were common in the early films, while more recent ones generally show him wearing various models of Omega Seamaster.
* ''Film/TheWolfOfWallStreet'': Among the many things Jordan Belfort boasts about is his "$40,000 gold fucking watch." [[https://www.gq-magazine.co.uk/fashion/article/leonardo-dicaprio-wolf-of-wall-street-watch Turns out it's actually gold-plated and cost only $1,000 in real life at the time of its release.]]

[[AC:Literature]]
* ''Literature/CrazyRichAsians'': Multiple male characters have a Billionaire Wristband, including TropeNamer Richie Yang, who spends nearly three full pages of the second novel bragging about his own.

[[AC:Live-Action TV]]
* ''Series/TheDropout'': As part of her EvilMakeover, Elizabeth trades an inconspicuous watch of indeterminate brand for an $8,950 Rolex Datejust.
* ''{{Series/Entourage}}'': In the scene with the above trope quote, the watch Lloyd thinks Ari should replace is a gold Audemars Piguet Royal Oak, which retails for $50,000.
* ''Series/MalcolmInTheMiddle'': Discussed in the episode "Malcolm's Money": When Hal and Lois discover that Malcolm unknowingly got a "genius grant" worth several thousand dollars, Lois says that they should use the money to re-pipe the house while Hal wants to put a down payment on a boat. When Dewey finds about how his parents want to steal his brother's money, he says he won't tell Malcolm on the condition they buy him a Rolex, since near the beginning of the episode Dewey said he could keep track of time if he owned a watch, but Lois responded that they couldn't afford to buy him a watch.
* ''Series/TheOffice'': Subverted: Michael is so proud of his [[ShoddyKnockoffProduct Seyko]] that he keeps the Certificate of Authenticity in a frame on his office wall.
* ''Series/WandaVision'': According to a commercial for the Strücker watch, "They say a man is never fully dressed without two important accessories: his special lady and his Strücker."

[[AC:Music]]
* The video for {{Music/Chamillionaire}}'s "Good Morning"--an entire song devoted to his significant and enviable wealth--notes that his designer watch costs $55,000.
* In "Black and Yellow," Music/WizKhalifa brags that he's "sippin' Clicquot and rockin' yellow diamonds / So many rocks up in the watch I can't tell what the time is".

[[AC:Web Video]]
* ''WebVideo/DannyGonzalez'': In "Slime", Danny sings about being rich and dripping in wealth-symbols, including "that Rollie on the wrist."
* ''WebVideo/KurtisConner'': Parodied in one video. After seeing a joke picture with him and his "Roles Royce" (actually a Toyota) put up as legit on a website, he said he'll take more pictures to give the website more material. The first is him and his "Rolex"... which is actually just a digital watch photoshopped onto his wrist.

[[AC:Western Animation]]
* ''{{WesternAnimation/Futurama}}'':
** Parodied in "Crimes of the Hot" when Farnsworth attends an emergency scientist conference and is treated like a celebrity on the red carpet. Creator/JoanRivers' head mentions what he's wearing, including that "His watch is a Casio" (which is not a glamorous brand at all).
** In "Godfellas," Bender is lost in space with nothing but a bag of expensive loot. After dropping some loot to gain momentum, one of his last possessions is a Rolex watch, which he flaunts for nobody but himself.
--->Bender: Hey, universe, check out the dude with the Rolex!
* ''WesternAnimation/WishDragon'': StarvingStudent Din wishes he were a wealthy man in order to talk to Lin Na, his childhood friend, whose father owns a large company and works as a model. Din imagines himself as one of the wealthy guys who wear designer suits, travel in chauffeured cars, and wear Rolex watches.

[[AC:Real Life]]
* Former president of France Nicolas Sarkozy was widely criticized in February 2009 for wearing a Rolex at the height of the global financial crisis. In response, French advertising mogul Jacques Séguéla infamously defended Sarkozy by declaring "If by the age of 50 you don't own a Rolex, you're a total failure!"
* Watches are a favorite topic for many men's magazines, particularly the UK edition of ''GQ'', which has an entire section devoted to the subject on the top navigation bar of its [[https://www.gq-magazine.co.uk/ website.]]

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