In Fear and Loathing in Las Vegas, a particularly strange (which really isn't saying much compared to the rest of the movie) segment of the film is dedicated to Dr. Gonzo tripping on LSD while soaking in a bathtub and listening to "White Rabbit." He's especially excited for "when it peaks."
The Game (1997): When Nicholas discovers his bedroom has been vandalized, "White Rabbit" plays in the background.
In the Get Smart episode "Was This Trip Necessary," KAOS puts LSD into the water supply, causing the president to hallucinate that he disbanded the air force and replaced them with Jefferson Airplane, and the Chief to hallucinate that Jefferson Airplane reported for duty.
, which consists of the Wham Shot that is Tessa being possessed by the Purple One, is a line from "White Rabbit" — "Remember what the dormouse said..."