History YMMV / Bleach

** Kyoraku has faced several tragedies over his life. First, his brother dies from an alleged curse tied to his sister-in-law, who is later executed for entrusting him with her AncestralWeapon. Then, his original lieutenant Lisa is Hollowfied and disappears without a trace, only learning of her survival much later. Finally, the casualties of the Thousand-Year Blood War include his grandfather figure Yamamoto (which results in him being shoved into Captain-Commander in the middle of the Quincies' invasion) and his longtime friend Ukitake. Despite this, his laid-back, playful personality rarely ever breaks.

** In the fourth movie, a girl gets kidnapped into enemy territory, Ichigo's gang charges after her, but they get defeated rather badly midway through. After some emotional drama, Ichigo gets a power-up and fights the FinalBoss in a re-match, defeating him for good. We've already seen that happen in the Soul Society and Arrancar Arc arcs.

* OvershadowedByControversy: The English dub for the ''Thousand-Year Blood War'' anime is generally overshadowed by a controversy involving the voices for Yoruichi. While the non-union status of the dub combined with the amount of time that had passed since the original anime led to several voice actor recasts for various reasons[[note]]such Creator/JamiesonPrice stepping down from the role of Sado so a Mexican voice actor could take his place, while most of the roles union actors voiced were replaced by non-union voice actors[[/note]], Creator/WendeeLee being replaced by Creator/AnairisQuinones as Yoruichi was initially met with confusion due to Wendee reprising her performance as Tatsuki and Menoly, causing a backlash at the change for being unnecessary. However, Studiopolis let Anairis voice Yoruichi for a single episode before abruptly informing her that Wendee would be not only ''returning'' to the role in the subsequent episode, but ''overwriting'' Anairis's dialogue in the released episode via edits to the streaming version, with Anairis being left to voice only Hiyori; this in turn provoked another backlash against the decision, both from fans upset at a black voice actor being pushed out of portraying a character of color like this and those who, while preferring Wendee's version, consider the decision to be insulting to both actors regardless since the studio should have simply chosen one or the other and stuck with them from the start. Studiopolis would later release a statement that the recast was due to a screw-up on their part and that they had always meant to bring back Lee, but ''another'' occurred when people saw Wendee's reaction to the recast being unprofessional and rude towards Anairis, who was basically caught in the crossfire of it all. While it ultimately was resolved, the whole ordeal has generally overshadowed talk about the dub because of it.

** The Visoreds in general tend to hold a pretty poor reputation, as despite being to a man captain and lieutenant-class fighters even before having received masks that up their power significantly, they regularly contribute little to fights or outright get their asses kicked, with most of them only having wins against Gillians. This largely owes to the fact that most of their battle actions are in two arcs: Fake Karakura, where they show up at a point where the heroes already vastly outnumbered the remaining named villains and therefore the fight would be hilariously lopsided if they ''didn't'' underperform, and the early portions of Thousand-Year Blood War, where captain-level characters were getting knocked out left and right. The only exception to this is Hachigen (ironically the [[BarrierWarrior least combat-oriented]] of the group), who ends up being instrumental to the victory against Barrigan, and therefore tends to get some respect.

** The Visoreds in general tend to hold a pretty poor reputation, as despite being to a man captain and lieutenant-class fighters even before having received masks that up their power significantly, they regularly contribute little to fights or outright get their asses kicked, with most of them only having wins against Gillians. This largely owes to the fact that most of their battle actions are in two arcs: Fake Karakura, where they show up at a point where the heroes already vastly outnumbered the remaining named villains and therefore the fight would be hilariously lopsided if they ''didn't'' underperform, and the early portions of Thousand-Year Blood War, where captain-level characters were getting knocked out left and right. The only exception to this is Hachigen, who ends up being instrumental to the victory against Barrigan, and therefore tends to get some respect.

** Fans had to wait four-and-a-half years, but [[spoiler: Yhwach's death at Ichigo's hands]] was ''well'' worth the wait, given how disgusting and horrific his and his armies' atrocities were. [[spoiler: The [[InelegantBlubbering pitiful, tearful]] MotiveRant he gives to Ichigo as he lays dying is the icing on the cake.]]

[[folder:L-R]]

* OvershadowedByControversy: The english dub for the ''Thousand-Year Blood War'' anime is generally overshadowed by a controversy involving the voices for Yoruichi. While the non-union status of the dub combined with the amount of time that had passed since the original anime led to several voice actor recasts for various reasons[[note]]such Creator/JamiesonPrice stepping down from the role of Sado so a Mexican voice actor could take his place, while most of the roles union actors voiced were replaced by non-union voice actors[[/note]], Creator/WendeeLee being replaced by Creator/AnairisQuinones as Yoruichi was initially met with confusion due to Wendee repraising her performance at Tatsuki, causing a backlash at the change for being unncessary. However, Studiopolis let Anairis voice Yoruichi for a single episode before abruptly informing her that Wendee would be not only ''returning'' to the role in the subsequent episode, but ''overwriting'' Anairis's dialogue in the released episode via edits to the streaming version, with Anairis being left to voice only Hiyori; this in turn provoked another backlash against the decision, both from fans upset at a black voice actor being pushed out of portraying a character of color like this and those who, while preferring Wendee's version, consider the decision to be insulting to both actors regardless since the studio should have simply chosen one or the other and stuck with them from the start. Studiopolis would later release a statement that the recast was due to a screw-up on their part and that they had always meant to bring back Lee, but ''another'' occured when people saw Wendee's reaction to the recast being unprofessional and rude towards Anairis, who was basically caught in the crossfire of it all. While it ultimately was resolved, the whole ordeal has generally overshadowed talk about the dub because of it.

** Shaz Domino, for his stunningly poor battle performance - namely, against [[spoiler: Ichigo, who instantly curb-stomps him while he's in the middle of [[ExplainingYourPowerToTheEnemy explaining his powers]], and Kira (a lieutenant, who themselves have infamously poor track records when it comes to fighting the Sternritter), who beats him into submission and subjects him to a FateWorseThanDeath]].

** Mayuri is probably the most controversial of the Captains. Just about everyone agrees he's a great villain, but after Soul Society, he's placed firmly on the side of the protagonists as a NominalHero, and [[KarmaHoudini never really answers for his prior actions]], which included a ''genocide''. The question then becomes whether he's still entertaining and helpful enough as a CreepyAwesome MadScientist to justify his lack of comeuppance.

* TooBleakStoppedCaring: The Thousand Year Blood War arc suffers this a lot. Once again, the Gotei 13 can only seem to win a fight whenever it's stacked in their favor. [[spoiler:[[AnyoneCanDie And they won't put up a fight either...]]]] Almost nobody gets to actually ''win'' a fight without [[PyrrhicVictory extreme cost]] and it leans towards OnlyTheAuthorCanSaveThemNow. Combine this with multiple MarathonBoss fights against people with extremely overpowered AntagonistAbilities and you have a recipe for people not caring until they simply see "Round two" or when things start turning the table.

** Bleach also suffers from this as a whole. As the story progresses and the focus shifts from Ichigo’s friend group to the Soul Society, the personal stakes get intermixed with ones on a more cosmic scale, while the most prominent characters go from an tight group of caring friends to a strict, amoral military organization. The manga’s inconsistent amount of concern towards the Soul Society’s less savory functions and characters can rub some readers the wrong way, especially when they’re posed as Ichigo’s most important allies, whose most firmly established character trait and driving force is his compassion.

* OvershadowedByControversy: The english dub for the ''Thousand-Year Blood War'' anime is generally overshadowed by a strange controvery involving the voice's for Yoruichi. While the non-union status of the dub combined with the amount of time that had passed since the original anime led to several voice actor recasts for various reasons[[note]]such Creator/JamiesonPrice stepping down from the role of Sado so a Mexican voice actor could take his place, while most of the roles union actors voiced were replaced by non-union voice actors[[/note]], Creator/WendeeLee being replaced by Creator/AnairisQuinones as Yoruichi was initially met with confusion due to Wendee repraising her performance at Tatsuki, causing a backlash at the change for being unncessary. However, Studiopolis let Anairis voice Yoruichi for a single episode before abruptly informing her that Wendee would be not only ''returning'' to the role in the subsequent episode, but ''overwriting'' Anairis's dialogue in the released episode via edits to the streaming version, with Anairis being left to voice only Hiyori; this in turn provoked another backlash against the decision, both from fans upset at a black voice actor being pushed out of portraying a character of color like this and those who, while preferring Wendee's version, consider the decision to be insulting to both actors regardless since the studio should have simply chosen one or the other and stuck with them from the start. Studiopolis would later release a statement that the recast was due to a screw-up on their part and that they had always meant to bring back Lee, but ''another'' occured when people saw Wendee's reaction to the recast being unprofessional and rude towards Anairis, who was basically caught in the crossfire of it all. While it ultimately was resolved, the whole ordeal has generally overshadowed talk about the dub because of it.

* OvershadowedByControversy: The english dub for the ''Thousand-Year Blood War'' anime is generally overshadowed by a strange controvery involving the voice for Yoruichi. While the non-union status of the dub itself led to several voice actor recasts [[note]]such Creator/JamiesonPrice stepping down from the role of Sado so a Mexican voice actor could take his place[[/note]], Creator/WendeeLee being replaced by Creator/AnairisQuinones as Yoruichi was initially met with confusion due to Wendee repraising her performance at Tatsuki, causing a backlash at the change for being unncessary. However, Studiopolis let Anairis voice Yoruichi for a single episode before abruptly informing her that Wendee would be not only ''returning'' to the role in the subsequent episode, but ''overwriting'' Anairis's dialogue in the released episode via edits to the streaming version, with Anairis being left to voice only Hiyori; this in turn provoked another backlash against the decision, both from fans upset at a black voice actor being pushed out of portraying a character of color like this and those who, while preferring Wendee's version, consider the decision to be insulting to both actors regardless since the studio should have simply chosen one or the other and stuck with them from the start. Studiopolis would later release a statement that the recast was due to a screw-up on their part and that they had always meant to bring back Lee, but ''another'' occured when people saw Wendee's reaction to the recast being unprofessional and rude towards Anairis, who was basically caught in the crossfire of it all. While it ultimately was resolved, the whole ordeal has generally overshadowed talk about the dub because of it.

** In Japan Gin has a Kansai accent. The Kyoto accent is softer, more polite and more indirect than standard Japanese. They couldn't quite pull that off for the English version seeing as it would sound downright silly and uncharacteristic (the [[DeepSouth Southern drawl]] that's the typical English dub equivalent of a Kansai accent would not have been remotely fitting to Gin's character), so instead he gets a [[FakeBrit faux-British]] accent with a [[SmugSnake facetious tone]].

* OvershadowedByControversy: The ''Thousand-Year Blood War'' anime sparked one of the biggest controversies in the franchise's history during the dubbing of its second quarter in 2023; while the non-union status of the dub itself led to several voice actor recasts, changing societal standards and the Western voice actor industry's lack of diversity coming to prominence first led to Creator/JamiesonPrice stepping down from the role of Sado so a Mexican voice actor could take his place, then to Creator/WendeeLee being replaced by Creator/AnairisQuinones as Yoruichi. The former garnered some controversy, but was largely accepted since it was explicitly Price's own decision - the latter, on the other hand, caused a veritable ''eruption'' of backlash on social media from fans who accused Viz and Studiopolis (the casting agency) of having made the change solely to pander and check off a "diversity" box. Adding to the backlash was that unlike other replaced [=VAs=] who were known or speculated not be be returning, Wendee Lee ''had'' returned to voice Tatsuki and Menoly in the dub of the first cour, leading to the natural assumption that she would be reprising Yoruichi as well...only for a number of fans to be confused and outraged when they watched Episode 388 and realized Yoruichi had been recast, something that was only revealed the same day as the episode's release. In a...''unique'' response, Studiopolis let Anairis voice Yoruichi for a single episode before abruptly informing her that Wendee would be not only ''returning'' to the role in the subsequent episode, but ''overwriting'' Anairis's dialogue in the released episode via edits to the streaming version, with Anairis being left to voice only Hiyori; this in turn provoked a '''firestorm''' of backlash against the decision, both from fans upset at a black voice actor being pushed out of portraying a character of color like this and those who, while preferring Wendee's version, consider the decision to be insulting to both actors regardless since the studio should have simply chosen one or the other and stuck with them from the start. Studiopolis would later release a statement that the recast was due to a screw-up on their part and that they had always meant to bring back Lee, though many fans (and other [=VAs=]) considered this BlatantLies due to how much work goes into auditioning, casting, contracting, and recording [=VAs=] for anime.

* OvershadowedByTheControversy: The ''Thousand-Year Blood War'' anime sparked one of the biggest controversies in the franchise's history during the dubbing of its second quarter in 2023; while the non-union status of the dub itself led to several voice actor recasts, changing societal standards and the Western voice actor industry's lack of diversity coming to prominence first led to Creator/JamiesonPrice stepping down from the role of Sado so a Mexican voice actor could take his place, then to Creator/WendeeLee being replaced by Creator/AnairisQuinones as Yoruichi. The former garnered some controversy, but was largely accepted since it was explicitly Price's own decision - the latter, on the other hand, caused a veritable ''eruption'' of backlash on social media from fans who accused Viz and Studiopolis (the casting agency) of having made the change solely to pander and check off a "diversity" box. Adding to the backlash was that unlike other replaced [=VAs=] who were known or speculated not be be returning, Wendee Lee ''had'' returned to voice Tatsuki and Menoly in the dub of the first cour, leading to the natural assumption that she would be reprising Yoruichi as well...only for a number of fans to be confused and outraged when they watched Episode 388 and realized Yoruichi had been recast, something that was only revealed the same day as the episode's release. In a...''unique'' response, Studiopolis let Anairis voice Yoruichi for a single episode before abruptly informing her that Wendee would be not only ''returning'' to the role in the subsequent episode, but ''overwriting'' Anairis's dialogue in the released episode via edits to the streaming version, with Anairis being left to voice only Hiyori; this in turn provoked a '''firestorm''' of backlash against the decision, both from fans upset at a black voice actor being pushed out of portraying a character of color like this and those who, while preferring Wendee's version, consider the decision to be insulting to both actors regardless since the studio should have simply chosen one or the other and stuck with them from the start. Studiopolis would later release a statement that the recast was due to a screw-up on their part and that they had always meant to bring back Lee, though many fans (and other [=VAs=]) considered this BlatantLies due to how much work goes into auditioning, casting, contracting, and recording [=VAs=] for anime.

* WTHCastingAgency: The Thousand-Year Blood War anime sparked one of the biggest controversies in the franchise's history during the dubbing of its second cour in 2023; while the non-union status of the dub itself led to several voice actor recasts, changing societal standards and the Western voice actor industry's lack of diversity coming to prominence first led to Creator/JamiesonPrice stepping down from the role of Sado so a Mexican voice actor could take his place, then to Creator/WendeeLee being replaced by Creator/AnairisQuinones as Yoruichi. The former garnered some controversy, but was largely accepted since it was explicitly Price's own decision - the latter, on the other hand, caused a veritable ''eruption'' of backlash on social media from fans who accused Viz and Studiopolis (the casting agency) of having made the change solely to pander and check off a "diversity" box. Adding to the backlash was that unlike other replaced [=VAs=] who were known or speculated not be be returning, Wendee Lee ''had'' returned to voice Tatsuki and Menoly in the dub of the first cour, leading to the natural assumption that she would be reprising Yoruichi as well...only for a number of fans to be confused and outraged when they watched Episode 388 and realized Yoruichi had been recast, something that was only revealed the same day as the episode's release. In a...''unique'' response, Studiopolis let Anairis voice Yoruichi for a single episode before abruptly informing her that Wendee would be not only ''returning'' to the role in the subsequent episode, but ''overwriting'' Anairis's dialogue in the released episode via edits to the streaming version, with Anairis being left to voice only Hiyori; this in turn provoked a '''firestorm''' of backlash against the decision, both from fans upset at a black voice actor being pushed out of portraying a character of color like this and those who, while preferring Wendee's version, consider the decision to be insulting to both actors regardless since the studio should have simply chosen one or the other and stuck with them from the start. Studiopolis would later release a statement that the recast was due to a screw-up on their part and that they had always meant to bring back Lee, though many fans (and other [=VAs=]) considered this BlatantLies due to how much work goes into auditioning, casting, contracting, and recording [=VAs=] for anime.

* WTHCastingAgency: The voice cast for the English dub. While some actors being replaced was understandable, Creator/MichelleRuff being changed to Creator/CassandraLeeMorris was not well-received, though not because of Creator/CassandraLeeMorris being cast as she's a loved voice actress and a decent choice to replace her, but because it turned out Michelle hadn't been notified of the change. Given how Rukia was a StarMakingRole for her and a role she has stated multiple times remains one of her favorite roles period, many were upset at her iconic role being taken away from her in that manner, especially since several characters have their original voice actors, like Ichigo, Orihime, Uryu, and Urahara (at least, [[Creator/DougErholtz his later voice actor]]). Notably in response to the backlash, the English dub for ''Thousand Year Blood War'' arc made a point to bring back Creator/MichelleRuff as Rukia.

** Pepe Waccabrada, Sternritter L, is one of the few outright hated characters introduced in the final arc. While he isn't meant to be likable given his actions as an antagonist, he's still widely disliked for a combination of his tonally out of place design and abilities that, unlike characters like Mask De Masculine, don't get offset by his effectiveness as a threat, being a rehash of the fight against Zommari from the Espada (almost the exact same powers and both even fight Byakuya), and for slowing down the arc by drawing out several existing fights into his own (mainly the zombie fights). Worse, nothing really significant happens once he becomes important, making the story's focus on him feel like he drags down the story, with his biggest accomplishment being responsible for one Sternritter being knocked out.

** Pepe Waccabrada, Sternritter L, is one of the few outright hated characters introduced in the final arc. While he isn't meant to be likable given his actions as an antagonist, he's still widely disliked for a combination of his tonally out of place design and abilities that, unlike characters like Mask De Masculine, don't get offset by his effectiveness as a threat, being a rehash of the fight against Zommari from the Espada (almost the exact same powers and both even fight Byakuya), and for slowing down the arc by drawing out several existing fights into his own (mainly the zombie fights). Worse, nothing really significant happens once he becomes important, making the stories focus on him feel like he drags down the story, with his biggest accomplishment being responsible for one Sternritter being knocked out.

** Pepe Waccabrada, Sternritter L, is one of the few outright hated characters introduced in the final arc. While he isn't meant to be likable given his actions as an antagonist, he's widely disliked for a combination of his tonally out of place design and abilities that, unlike Mask De Masculine, don't get offset by his effectiveness as a threat, being a rehash of the fight against Zommari from the Espada (almost the exact same powers and both even fight Byakuya), and for slowing down the arc by drawing out several existing fights into his own (mainly the zombie fights). Worse, nothing really significant happens once he becomes important, making the stories focus on him feel like he drags down the story, with his biggest accomplishment being responsible for one Sternritter being knocked out.
* SeasonalRot: The Fullbringer arc is considered this by many, especially anime only fans. While the arc has interesting ideas and gives Ichigo some amount of development, the new Fullbring powers feel underused, the new characters are considered less interesting than ones who came before, and much of the history of Ginjo is never explored in the series, which left some viewers feeling like it was essentially a filler arc that was put in by Kubo to give him time to prepare for the next arc, and make sure Ichigo had his powers back in time for it. The only things people often point out being good about the arc is that characters like Tsukishima are great, and that giving the human characters more focus after being pushed to the side for a while was a good call, but many viewers felt that it was the low point of the series. It didn't help that the anime choosing to end at the arc meant that it left people feeling like the series died because of said arc, when in truth it wasn't the case.

** In the ''Lost Agent'' arc, it's implied through Karin's interactions with Urahara and a comment about her reiatsu increasing by Ichigo that Karin is preparing to become a Soul Reaper in order to protect Ichigo and the rest of their family, but after being mentioned, the series never discusses or acknowledges this idea after being mentioned, and it is never referenced again.