History WebVideo / EmmaApproved

In September 2018 the show joined the ranks of [[https://www.youtube.com/playlist?list=PL_ePOdU-b3xeohDlPLbdCy1FZYr1IdeKl shows getting revivals]], as Emma Approved, Inc. prepares to go public and seeks shareholders, who can contribute via [[https://www.patreon.com/EmmaApproved a Patreon page]]. Never fear, though: the [[FramingDevice documentary]] will still be free on YouTube. It details Emma's attempts to break out of a depression, after a failed attempt at matchmaking between [[Literature/{{Persuasion}} Anne Elliott and Freddie Wentworth]], by taking on a client who recently left the company he founded and is in need of a complete life makeover: Richard "Ricky" Collins of Collins & Collins.

In September 2018 the show joined the ranks of [[https://www.youtube.com/playlist?list=PL_ePOdU-b3xeohDlPLbdCy1FZYr1IdeKl shows getting revivals]], as Emma Approved, Inc. prepares to go public and seeks shareholders, who can contribute via [[https://www.patreon.com/EmmaApproved a Patreon page]]. Never fear, though: the [[FramingDevice documentary]] will still be free on YouTube. It details Emma's attempts to break out of a depression, after a failed attempt at matchmaking between [[Literature/Persuasion Anne Elliott and Freddie Wentworth]], by taking on a client who recently left the company he founded and is in need of a complete life makeover: Richard "Ricky" Collins of Collins & Collins.

The first episode premiered on October 7th, 2013. The webseries can be found [[https://www.youtube.com/user/PemberleyDigital here]].

** Averted with Jane Fairfax, who shares a name with ''WebVideo/TheLizzieBennetDiaries'''s Jane Bennet.
* {{Adorkable}}:
** Harriet.
** Martin. Who has chemistry with Harriet. The most ridiculously awkwardly cute chemistry ever committed to film.

** She has an even worse one after [[spoiler:Jane and Alex both chew her out about her actions at the Boxx party and quit. She might have been able to handle either one on its own, but both in quick succession reduce her to InelegantBlubbering as she begs Harriet not to leave her too.]]

** Alex, who was introduced as a 37 year old in the book, has been de-aged to around the same age as Emma (mid-twenties).

* CanonWelding: The fact that ''Emma Approved'' takes place in the same universe as ''TheLizzieBennetDiaries'' is made explicit by the identity of Elton's new fiancée: [[spoiler: Caroline Lee]].

* AbortedArc: Emma and Alex make a bet about Elton contacting Emma by the end of the day. Emma wins and says this means that she gets to set Alex up on a date. They mention it once or twice after this episode before it's dropped.

* RunningGag: Emma coming a conclusion at the end of the episode, feeling that everything's tied up neatly, and then suddenly remembering the last dangling thread: "Harriet!"

* SkewedPriorities: At the base level, Emma is not an example. She wants to make others happy and happens to focus on their personal life, she's self-reliant and ambitious and will not give up on her plans. It just happens that she has a terrible superiority complex and is certain that manipulating others into accepting a ''stylish'' life, maybe sacrificing independance and future chances at happiness because ''this will look adorable''.

** Episode 23, "Moment of Triumph". The first intimations are dropped that Match #21 is not destined to be, complete with amusing party shenanigans, a photo booth and Alex giving a couple of hilarious {{Aside Glance}}s at the camera. But in TheStinger we see... Emma, tears unshed, in clear confusion about everything. It's the first genuine moment of CharacterDevelopment for her, and it raises the stakes of the show: all the miniscule flaws that trouble the foundations of Emma-land are not going to stay buried for long...

-->'''Emma''': ...Don't say it.
-->'''Alex''': I didn't say ''anything''.

-->'''Harriet''': [I don't have self-confidence].
-->'''Emma''': Fake it.
-->'''Harriet''': How do you fake it ?
-->'''Emma''': [[BeneathTheMask It starts with shoes]].

* TheCameo: [[WebVideo/TheLizzieBennetDiaries Bing Lee]] drops by at Elton's engagement party.
* CanonWelding: [[spoiler: Caroline from TheLizzieBennetDiaries is Elton's fiancee!]]

** Izzy can't say no to John, which given the setting update is a much bigger deal than in the book.

* SmallNameBigEgo: Emma says she's going to be bigger and better than Oprah...

* TheVerse: Shares one with ''WebVideo/TheLizzieBennetDiaries''; Pemberley Digital publishes both her videos and Gigi Darcy's. [[spoiler: In Episode 41, Caroline Lee appears as Senator Elton's new fiancée.]]

* WhamLine: [[spoiler: "I'm in love with Alex Knightley!"]] Made even better when [[spoiler: ''Alex himself pops up in the background, then quickly turns around and leaves'']]

* JerkAssHasAPoint: James Elton [[spoiler: when he rejects Harriet because they run in different circles. He didn't have to be so harsh, but there's no way she'd fit with his political lifestyle.]]

* PortmanteauCoupleName
** Emma/Alex:
*** Emex from [[http://instagram.com/p/idES6rBCT2/ Brent Bailey's Instragram]]
*** Knighthouse from a YouTube comment
** Harriet/Martin: Marriet, Smitten, and Hartin. Even Dayeanne Hutton and James Brent Issacs, who play Harriet and Martin respectively, [[http://belovedcreation.tumblr.com/post/67690233709/dayeanne-and-brent-struggle-to-pick-a-ship-name couldn't make up their mind on which name they preferred.]]
** [[spoiler: Caroline Lee and James Elton: Carlton]]

''Emma Approved'' is a VlogSeries by the creator and writers behind the incredibly popular [[{{Pun}} Emmy-approved]] webseries ''WebVideo/TheLizzieBennetDiaries''. It follows the same vlog style as its [[SpiritualSuccessor spiritual forerunner]], detailing the story of JaneAusten's ''Literature/{{Emma}}'' in [=YouTube=] videos posted twice a week. The premise? Professional matchmaker and lifestyle coach Emma Woodhouse documenting her rise to Oprah-level fame and success.

* [[BigBrotherInstinct Big Sibling Instinct]]: Emma and Alex towards Harriet. Of course, since they are foils, they go radically differently about it. Emma is very condescending and manipulative towards her, and starts a PygmalionPlot because she's certain that this is the best for her. She doesn't respect Harriet's choices. Alex thinks Harriet is fine this way. He never tries to change her and seems to just have trouble dealing with her Moe-ness tendancies.

* UptownGirl: Emma's friend Annie is marrying into the Westons, a sprawling family of old money, and this is part of what causes her cold feet. Of course, since they get married in the first chapter of the book, the wedding being back on is a bit of a ForegoneConclusion.

** George Knightley is now named Alex, in order to enforce the OneSteveLimit within TheVerse - ''WebVideo/TheLizzieBennetDiaries'' already had ''George'' Wickham.

* BewareTheNiceOnes: Alex knows Emma's BerserkButton. Better, he is willing to tease her with it. Worse, he actually presses it hard when trying to convince her that she's wrong, and the result isn't exactly funny.

* PassiveAggressiveKombat: Emma and Alex. Constantly. He seems to out-passive her by a few dozen leagues.

* WhamEpisode: Episode 23, "Moment of Triumph". The first intimations are dropped that Match #21 is not destined to be, complete with amusing party shenanigans, a photo booth and Alex giving a couple of hilarious {{Aside Glance}}s at the camera. But in TheStinger we see... Emma, tears unshed, in clear confusion about everything. It's the first genuine moment of CharacterDevelopment for her, and it raises the stakes of the show: all the miniscule flaws that trouble the foundations of Emma-land are not going to stay buried for long...

* HiddenDepths: Emma is initially an EntitledBastard [[spoiler: SpoiledSweet WellIntentionedExtremist StoicWoobie IceQueen StepfordSmiler ManipulativeBastard]] and this is all conveyed by the actress. That makes a lot of layers.