Discussion Main / UnisexSeriesGenderedMerchandise

https://imgur.com/gallery/iQrs9uN Made a potential image for the page. Bottom image was from a very short-lived female-centric merchandise line called "Dream In Style". Reportedly, Power Puff Girls series creator Craig Mc Cracken was not happy when he first found out about it.

Removed:

• The Force Awakens: Despite the lead character being female, merchandising for the movie completely ignored her existence and focused on the male characters. This led to the popular #WheresRey hashtag, and to calls to boycott licensed toys unless the toy line included a Rey figure. It was around this time that the Forces of Destiny subline was released, with prominent purple packaging and larger fashion dolls of female characters seemingly meant to stop the proverbial rioting. The main line subsequently got more female representation.

Sooooooo while it's entirely true that there was a #Wheres Rey controversy, the thing is that this is simply untrue. The most concrete example of Rey's erasure is that a Monopoly set had Finn instead of her, which is comparatively mild. The main toyline had a figure of Rey from day one, every toyline and scale had figures of her from day one, the reason she was hard to find was because people were buying her. I think Star Wars might deserve an entry since the series is pretty much unisex but the toyline does live in the "boy's aisle" technically, but it would need to be rewritten from the ground up.