[[caption-width-right:164:Behind the counter of your favorite comic book store.]]

Web comedy series set in a fictionalized version of Zeus Comics in Dallas, TX.

The Variants is the brain child of Richard Neal, Joe Cucinotti and Ken Lowery. In early 2009, Richard, owner of Zeus Comics, thought all the crazy stuff he saw in his store would make excellent fodder for a comedy series. Seeing the success of Web comedies like “The Guild,” Richard approached Joe and Ken – longtime friends, writers and regulars at the store – to help him develop the series.

The trio discussed and discarded several ideas, including making a faux-documentary-style comedy like “The Office” before settling on an absurd sitcom in the vein of “30 Rock” or “Arrested Development. They recruited Keli Wolfe and Barry Fuhrman (actual employees at Zeus) to play [[{{Flanderization}} Flanderized]] versions of themselves.

Filmed primarily at Zeus Comics. Now in the production phase of Season 2. It can be found [[http://www.thevariants.com/ here]]. An episode guide is [[http://www.lordshaper.com/category/video/the-variants/ here]]

!!This series provides examples of the following tropes:
* TheCameo: [[Webcomic/SomethingPositive R. K. Milholland]] has his hopes [[spoiler:and iPad]] crushed in [[http://www.thevariants.com/episode/reboot episode 5]], "Reboot" of the 2nd season.
* ContinuityReboot: Lampooned heavily in above episode.
* CosmeticAward: The weekly Dallas Observer awarded The Variants its "Best Clerks Ripoff/Market Promotion" in its Best of Dallas awards in 2009.
* MagicRealism: zombies demanding movie passes swarm the store [[OurZombiesAreDifferent and infect one of the regular customers]], in the season one finale [[spoiler: a man flies away on an umbrella Mary-Poppins-style]], and Vlad's plushies seem to be alive.
* [[SeriousBusiness/{{Comics}} Obsessive Comics Fandom]]: The basis of the show.
* TabletopGames: Dramatized as live action in Season 2, Episode 4 ''[[http://www.thevariants.com/episode/roll_for_initiative Roll for Initiative]]'' .
* ZombieApocalypse: Season 1, Episode 4 ''[[http://www.thevariants.com/episode/passholes Passholes]]''