[[quoteright:350:[[Film/{{UHF}} http://static.tvtropes.org/pmwiki/pub/images/spatula-city_8376.jpg]]]]
[[caption-width-right:350:"Spatula City! We Sell Spatulas... And That's All!"]]

->'''Scorpio:''' There's the Hammock Hut, that's on Third. \\
'''Homer:''' Uh-huh. \\
'''Scorpio:''' There's Hammocks-R-Us, that's on Third too. You got Put-Your-Butt-There. \\
'''Homer:''' Mm-Hmm. \\
'''Scorpio:''' That's on Third. Swing Low, Sweet Chariot... Matter of fact, they're all in the same complex; it's the hammock complex on Third. \\
'''Homer:''' Oh, the hammock district!
-->-- ''WesternAnimation/TheSimpsons'', "You Only Move Twice"

A Severely Specialized Store is a retail outlet that only deals with an incredibly narrow product range, typically one or two items of a very specific type. As this trope is almost always invoked due to RuleOfFunny, the store's products will be ''exactly'' what the characters need in their moment of crisis (unless it's closed when they get there). How such a business manages to stay in operation, or why the character can't just go to a general-purpose merchant, is never raised.

An infrequent variation is the inverse of this trope -- a store that sells ''everything'' except for one thing, typically what the protagonists need to solve the current crisis.

Also see CripplingOverspecialization, TheMagazineRule. Contrast WeSellEverything.



[[folder: Film]]
* ''Film/{{UHF}}'' features a commercial for "Spatula City." It sells spatulas "And that's all!"
* ''Film/{{Freaked}}'' has the massive conglomerate Everything Except Shoes. [[spoiler:The BigBad eventually mutates the CEO into a massive tennis shoe just to screw with him.]]
* The mall features in ''Film/TimAndEricsBillionDollarMovie'' is packed with these, including "Reggie's Used Toilet Paper Discount Warehouse".
* In ''Film/SharknadoThe4thAwakens'', Fin comes across (what else?) a ''chainsaw'' store.
* Not a store, but Number Two's listing of the evil organization's corporate holdings in the first ''Film/AustinPowers'' movie include a factory in Chicago that produces nothing but scale models of factories.

[[folder: Literature]]
* This is a recurring joke in some of Creator/RobertMunsch's children's books.
** ''Zoom!'' starts with visiting a wheelchair store (which is treated as if it were a car dealership).
** ''Smelly Socks'' includes a trip to the city's socks store, which is so large it can be seen from the river.
* ''Literature/HarryPotter'':
** Mr. Ollivander of Ollivander's sells wands. Just wands (some fanfiction claim he also sells wand-related peripherals such as holsters and polishing kits as well). Justified as each wand must fit its owner, much like a shoe or clothing store. Wands are also major purchases, as a wand does not appear to ever 'wear out', and since they are central to a wizard's power, it is worth buying the highest quality you can afford. A wand store is basically a place that sells a product that must fit like a suit, is as expensive as a car, and important as a home.
** A great deal of the Wizarding shops seem to be this way, some more justified than others. Potage's Cauldron Shop sells nothing but cauldrons, and Scrivenshaft's is a borderline example, selling almost nothing but quills.
* The ''Literature/{{Discworld}}'' novel ''Discworld/GoingPostal'' has Dave's Pin Exchange, which sells only pins (pin collecting serving as a parody of stamp collecting), with the owner being ''very'' adamant that he doesn't sell nails. However it's later expanded to Dave's Pin and Stamp Exchange, and by ''Discworld/{{Snuff}}'' is Dave's Pin, Stamp and Smell Exchange. (Don't ask.)
* Creator/DouglasAdams' nonfiction book ''Last Chance To See'' recounts his befuddled trip through several of these.
* Inverted in ''[[Literature/CaptainUnderpants Captain Underpants and the Wrath of the Wicked Wedgie Woman]]'': To help Captain Underpants regain his powers, George and Harold need to get some fabric softener to counteract the spray starch that removed them. They run to a new store that opened nearby, which turns out to be "Everything Except Fabric Softener."
-->The store for all your non-fabric-softening needs!
* One job undertaken by the ''Literature/MythAdventures'' crew required them, as a cover operation, to open a boutique that sold nothing but garters. Granted, they were ''enchanted'' garters with special perks, e.g. serving as a BagOfHolding.

[[folder: Live Action TV]]
* In an episode of ''Series/NorthernExposure'', Shelly is interested in going to the Mall of America; she mentions that they have a whole store that's just socks. (This is true in {{Real Life}}. It's called "Just Socks.")
* A variation appears in a skit from ''Series/AllThat'', with a retail store that sells only a single pair of pants.
* On ''{{Series/Roundhouse}}'', two AmazinglyEmbarrassingParents look for envelopes at the mall. The map indicates a store named [[OverlyLongName "Gee, I Can't Believe There's a Store in This Mall That Sells Nothing But Envelopes, Can You?"]].
* ''Series/{{Pixelface}}'' has an episode where the other characters enter Clairparker's game to do some shopping at the mall. Riley and Romford are looking for sausages and a remote control, respectively. They find everything they are after at a store called 'Sausages n' Remote Controls'.
* ''Series/SaturdayNightLive''
** On early episodes, there was a series of sketches detailing "The Scotch Boutique", which sold nothing but varieties of Scotch Tape. Apparently, while somewhat of a failure when the store first opened, it apparently started doing major business when a new shopping mall opened up, and all the other local stores needed the tape to hang up their "Out Of Business" signs.
** Another sketch had Creator/PatrickStewart running an erotic bakery that only made [[AuthorAppeal cakes of women peeing on things]].
** "The Change Bank. We make change. That's all we do."
** "Welcome to Everything Scottish, where if it's not Scottish, it's CRAP!"
* Parodied on ''Series/{{Portlandia}}'' with the "Two Girls, Two Shirts" shop, whose entire inventory consists of [[ExactlyWhatItSaysOnTheTin two shirts]].
* ''Series/MontyPythonsFlyingCircus''
** Played with in the "Cheese Shop" skit, with a store that sells nothing but cheese... only they don't.
--->'''Customer:''' Tell me something: Do you have any cheese at all?\\
'''Owner:''' Yes, sir.\\
'''Customer:''' Now, I'm going to ask you that question once more, and if you say "no" I'm going to shoot you through the head. Now: Do you have any cheese at all?\\
'''Owner:''' ''(resignedly)'' No.\\
'''Customer:''' ''(shoots the owner)'' {{What a senseless waste of human life}}...
** In "The Cycling Tour". Mr. Pither keeps catching his pump in his trouser leg and crashing. At a small village:
--->'''Pither:''' Excuse me, madam, can you tell me of a good bicycle shop in this village, where I could find either some means of adapting my present pump, or, failing that, purchase a replacement?\\
'''Old lady:''' There's only one shop here. (points to a shop with large signs reading:'BICYCLE PUMP CENTRE. SPECIALISTS IN SHORTER BICYCLE PUMPS', 'SHORT PUMPS AVAILABLE HERE', and 'WE SHORTEN PUMPS WHILE-U-WAIT'
* ''Series/IncredibleCrew'' has the Shorts and Spoons Superstore which sells only shorts and spoons ("No pants! No forks! And you have to buy one of each!")
* Among the many strange prizes to be on ''Series/TheRedGreenShow'''s "Possum Lodge Word Game", there was once a coupon for "Tinsel Town: the only store that sells only tinsel all year round."
* ''Seres/TheAmandaShow'' had several sketches centered around a family that commits this trope. They've made stores that only sold Beef Jerky, Soup and a lot more. Even the spoof of the teen soap genre "Moody's Point" had the titular Character that ONLY sold beeper polish. Another recurring segment literally had a store that sold ''live people''!
* Earlier seasons of ''MythBusters'' frequently featured the show's presenters visiting specialist stores in the San Francisco area. Perhaps most notably, ''The Bone Room'' selling animal and ''human'' bones and skulls.
* A magic-themed sketch on ''Series/TheBozoShow'' saw a trick go wrong when the dove involved in it flew away. Rusty, as Bozo's assistant, wondered where he was going to get another one. "Doves 'R' Us," Bozo suggested.

[[folder: Newspaper Comics]]
* A ''ComicStrip/{{Zits}}'' Sunday strip features an establishing panel of the inside of the local mall; stores named Just Burlap, Wineglasses in an Hour (a parody of Glasses in an Hour), and Things That Start with Q can be seen in the background.

[[folder: Radio]]
* In the recurring ''Radio/BobAndRay'' skit "[[Radio/BackstageWife Mary Backstayge, Noble Wife]]," the characters started a restaurant called "House of Toast," with a rather limited menu.
** [[http://www.psmag.com/health-and-behavior/toast-story-latest-artisanal-food-craze-72676 This is]] TruthInTelevision now.

[[folder: Video Games]]
* In ''Franchise/TheLegendOfZelda'' series, stores that sell more than three or four items are a rarity (and most stores have at least one exclusive item). Parodied on ''Website/{{Cracked}}'' with a photomanipulation of a RealLife storefront: "I Sell Three Things (And That's It)". [[http://www.cracked.com/photoplasty_273_26-ads-products-that-must-exist-in-video-games_p26/#25 Ads for Products That Must Exist in Video Games]]
* Taken to its logical conclusion in ''VideoGame/DragonAgeInquisition'', where one of the stores in Orlais has exactly one item available for purchase, and you aren't even told what it is until you purchase it for a price tag of 10,000 royals. Apparently the shopkeeper's business model is based on people offering him tribute in hopes that he will lower the price. [[spoiler:It is a golden nug statue, which you use to lure [[HorseOfADifferentColor giant nugs you can ride around]].]]
* Generally in weapons stores in the ''Franchise/FinalFantasy'' games, you find a selection of weapons for all of your characters, typically one or two of each type. In Rocket Town, however in ''VideoGame/FinalFantasyVII'', there's a merchant who comments "A gun is a MAN'S weapon! Ain't nuthin' else'll do!" and will only sell you one weapon, a Shotgun for Vincent Valentine. The rest of his inventory is armor. On the second and third discs, he doesn't even sell this, just S-Mines that you can use as attack items and the selection of armor.
* In the fourth ''VideoGame/FreddiFish'' game, there's a shop called Just Buckles, which, yes, only sells belt buckles. In the same game, Gill Barker proclaims himself the area's [[OverlyNarrowSuperlative greatest purveyor of wheel nuts and bubble gum]], which are indeed the only two things he sells. Naturally, Freddi needs to pick up a belt buckle, a wheel nut, and a pack of bubble gum in order to finish the game. A similar case occurs with the assorted shops in the fifth game; the final two games in the series were big on only providing Freddi with exactly what she needs for the story.
* The first Pokémart you find in the [[VideoGame/PokemonGoldAndSilver second]] and [[VideoGame/PokemonRubyAndSapphire third-generation]] ''Franchise/{{Pokemon}}'' games carries only regular Pokéballs, regular Potions, and three types of status-effect healers, despite appearing to have many shelves of merchandise. The first Mart in [[VideoGame/PokemonRedAndBlue Gen 1]] doesn't even have Potions. Every game also has a massive department store that's [[WeSellEverything the exact opposite of this trope]].
* ''VideoGame/KingdomOfLoathing'' had a couple of limited-time-only examples. The Traveling Trader only ever sold one item at a time (except for his first appearance, when he had a whole three different products), and unlike all other stores, he only accepted "Twinkly Wads" as currency. The Bookmobile was a straighter example, as he claimed to possess "a lot of wonderful books" but all he actually had for sale was thousands of copies of "[[Franchise/CthulhuMythos Eldritch Intellect: Journey into a Mind of Horror]]".
* In ''VideoGame/DeathRoadToCanada'', one store you can encounter during an Always Be Looting event is a store that sells umbrellas. Just umbrellas. There's also the Toilet Emporium.

[[folder: Web Animation]]
* Though not given any particular focus, ''WebAnimation/TeenGirlSquad'' has Manolios Ugly One, who likes to advertise his store which specializes only in selling used and broken electronics such as a broken VCR and smashed tape.

[[folder: Web Comics]]
* This is a recurring gag in ''Webcomic/AxeCop''. Need an awesome ramp to drive to the moon? Go to the awesome ramp store. Unicorn horn? Can be found at the unicorn horn store.
* ''Webcomic/TheOrderOfTheStick'' has the Polearm Shop. More general armories are also shown, but one strip has Roy go to a Polearm Shop. It's a reference to the "[[Series/MontyPythonsFlyingCircus Cheese Shop]]" sketch, so not only is the shop overspecialized, it doesn't actually have any polearms at the moment. Fortunately for the shop owner, Roy doesn't have a weapon with which to kill him with for wasting his time like in the original sketch.
* In ''{{Webcomic/Matchu}}'', after Chu suggests getting a catapult, Wheezy [[DeadpanSnarker sarcastically suggests]] going to the Catapult Store to get one. Turns out there really IS a Catapult Store.
* In ''TheInexplicableAdventuresOfBob'' Generictown has "[[http://bobadventures.comicgenesis.com/d/20110705.html Queenie's Pawn Shop,]]" which literally sells chess pawns. A sign reads, "We also have ''checkers!'' Black ''and'' red! Buy a checker today!"

[[folder: Web Original]]
* One of the ''WebVideo/KidHistory'' "Kid Snippets" videos takes place at the "Hot Dog Bun Store". Hot dogs sold elsewhere.

[[folder: Web Video]]
* An entire joke in an episode of ''WebVideo/CodeMENT'' is [[https://www.youtube.com/watch?v=FAUnDDTz30k this]]. After Suzaku calls Lelouch, he says he'll be right over, but he's buying clothes and can't find any. It turns out that Suzaku's at the soup store.
-->'''Lelouch:''' Why are you buying clothes at the soup store!?\\
'''Suzaku:''' Fuck you!

[[folder: Western Animation]]
* In ''WesternAnimation/MegasXLR'', Coop or the MonsterOfTheWeek often demolish bizarrely (and hilariously) specialized buildings during the fight. The implication generally being that they're unneeded and thus [[ConvenientlyEmptyBuilding conveniently empty.]]
* ''WesternAnimation/MyLittlePonyFriendshipIsMagic''
** In ''[[Recap/MyLittlePonyFriendshipIsMagicS1E24OwlsWellThatEndsWell Owl's Well That Ends Well]]'', Spike needs to get a quill for Twilight Sparkle. So of course, he goes to Quills and Sofas ... which just so happens to be out of the former.
--->'''Spike:''' But the store is called Quills and Sofas! You only sell ''two'' things!\\
'''[[FanNickname Davenport]]:''' Sorry, junior. All outta quills 'til Monday. ([[{{Beat}} beat]]) Need a sofa?
** In ''[[Recap/MyLittlePonyFriendshipIsMagicS5E14CanterlotBoutique Canterlot Boutique]]'', Sassy Saddles turns Rarity's new boutique into this when she has Rarity, a skilled and inventive dressmaker, mass-produce two hundred copes of the same dress, which she markets and sells at the exclusion of all other designs.
* In ''WesternAnimation/TheAdventuresOfJimmyNeutronBoyGenius'', Retroville has stores like Cheese World, Mime World, and Rug World. Rug World actually had something Jimmy needed to defeat the [[MakesSenseInContext evil pants.]]
** One of the hour-long specials showed that Retroville has a store called "Ventriloquist Dummies R Us."
** One episode had "Lucky Tony's House of Garlic" as Jimmy was being chased by two vampires, which was right across the street from "House of Blue Pants". Later when he is chased by two werewolves he comes across the "Hi Ho Silver Store".
* This was a common gag on ''WesternAnimation/TomGoesToTheMayor''
** Tom once opened a store called "Big Cups", which only sold big cups.
** One episode featured ''two'' bear trap stores next door to each other, owned by rival twin brothers, [[ActingForTwo both played]] by Creator/JackBlack.
* ''WesternAnimation/TheSimpsons''
** Ned Flanders once opened up and maintained a "Leftorium" store for left-handed products for left-handed people. It was initially a bust, until Homer Simpson started feeling bad for [[ComedicSociopathy enjoying Flanders' misfortune]] and scrounged up as many left-handed customers as he could.
** When Homer wanted to buy a hammock:
--->'''Hank Scorpio:''' Uh, hi, Homer. What can I do for you?\\
'''Homer:''' Sir, I need to know where I can get some business hammocks.\\
'''Hank Scorpio:''' Hammocks? My goodness, what an idea. Why didn't I think of that? Hammocks! Homer, there's four places. There's the Hammock Hut, that's on third.\\
'''Homer:''' Uh-huh.\\
'''Hank Scorpio:'''' There's Hammocks-R-Us, that's on third too. You got Put-Your-Butt-There.\\
'''Homer:''' Mm-Hmm.\\
'''Hank Scorpio:''' That's on third. Swing Low, Sweet Chariot... Matter of fact, they're all in the same complex; it's the hammock complex on third.\\
'''Homer:''' Oh, the hammock district!
** The "Just [[Creator/MichaelCrichton Crichton]] and [[Creator/StephenKing King]] Bookstore", a parody of small bookstores overstocking on only the most popular authors, especially those found in airports. The cashier will not entertain a request for Creator/RobertLudlum.
* Cleopatra of ''WesternAnimation/CloneHigh'' purchases her lip balm exclusively from the Lip Balm Shelter.
* ''WesternAnimation/TuffPuppy'' Has quite a few of these such as Carpet World, Lamp Chops, Twigs & Things etc.
* One episode of ''WesternAnimation/TheFairlyOddparents'' had a store called "TV's R Us".
* In ''WesternAnimation/BoJackHorseman'', resident Cloudcuckoolander pair Todd and Mr. Peanutbutter open a store called "Halloween in January". [[ExactlyWhatItSaysOnTheTin It's a Halloween store that's only open in January]].
* The Interdimensional Cable episodes of ''WesternAnimation/RickAndMorty'' feature an ad "Real Fake Doors" (which only sells fake doors that won't open). There's also the Jerry Daycare, a daycare center for the explicit purpose of being a place where different versions of Rick can leave their Jerrys if he happens to come along on an adventure.

[[folder: Real Life]]
* Along some highways in rural parts of Virginia, you can find stores selling cigarettes, hams, pecans, and fireworks. Almost without fail, the store will advertise that it sells at least three of these four things.
* In New York, there is a store called "Just Bulbs." They sell nothing but lightbulbs.
* The Mall of America has a store called "Just Socks," which sells nothing but socks.
* Batteries Plus, which does have an enormous variety of the item.
* Flower companies, whether big and catering only to large orders, or small operations.
* Many UK airports and larger railway stations have shops like Tie Rack and Sock Shop, presumably selling to people who suddenly remember they haven't packed properly.
* Cinnabon, a chain of stores that sell only cinnamon buns (of a handful of types and sizes), most commonly found in malls and airports. The buns are just that good.
* [[ExactlyWhatItSaysOnTheTin The Container Store]].
* It's not uncommon to see someone open one of these in a large town or small city that really can't support it. Does your town have that one storefront that nobody ever seems to stay in for more than three years? This may be at play. Some shops may work fine in one place (like a chocolate shop in a city) but turn out to be far too narrowly focused when transplanted to a more sparsely populated area. If you can draw in customers from other towns, you may be able to stay afloat. And even if the area can support one such shop, if someone else inspired by your success tries to start up one of the same in a nearby town then there will likely be trouble for one or both of you. The same if you expand and find out the market isn't there for a second shop.
* An unintentional example, related in Michael Binyon's book about ordinary people and life in the Soviet Union, ''Life in Russia'', was of a local store that sold absolutely nothing but zinc buckets, due to the fact that they ordered stuff from the nearest factory and that's all it ever made in order to fulfill its quota.
* High-end restaurant [[http://www.relaisdevenise.com/ Le Relais de Venise]] -- locations in Paris, New York, and London -- serves hangar steak[[labelnote:*]]sorry, [[InsistentTerminology entrecôte]][[/labelnote]]. And nothing else[[labelnote:**]]other than sides and an equally expansive dessert menu[[/labelnote]].
* A Manhattan dessert shop called [[https://www.ricetoriches.com/ Rice to Riches]] sells various flavors of rice pudding, with toppings.
* There is, or at least used to be, a shop in Beijing, China, that sold ferrets. Just ferrets!
* Mattress stores tend to specialize specifically in, you guessed it, mattresses. Some of them also sell things that go with mattresses, like pillows and sheets, but good luck finding anything that isn't bed-related there.
* Many tourist areas will have stores that sell nothing but refrigerator magnets, with a large portion of their stock themed for the specific nearby tourist attraction -- the San Francisco wharf, the Las Vegas Strip, the Statue of Liberty...
* A Seattle store called "The Purple Store" plays with this trope. It sells a variety of things, including clothing, office supplies and home decorations; it's just all colored purple.
* A restaurant chain, Raising Cane's, specializes in chicken fingers. That is, besides beverages, its menu consists of a single entree (chicken fingers), three sides (coleslaw, french fries, Texas toast), and the signature dipping sauce. Everything else on the menu is a combination of the above five items.
** Wingstop offers a similarly-barren menu: three sides, a few soft drinks, and a small range of sauces to go with your wings.
* West coast chain In-N-Out Burger is famous for its equally bare menu: It has three burgers (that vary only by the number of beef patties and slices of cheese), french fries, milkshakes, and soft drinks. Downplayed in that the menu is not actually that small--that is the entirety of its public menu, but it has a [[OpenSecret "secret menu"]], though they are all still variants of their burgers and fries.
* Western Massachusetts has several locations of Dave’s Soda and Pet Food City, stores that sell [[ExactlyWhatItSaysOnTheTin just that bizarre combination]].