This is where a store doesn't have a name apart from telling people what they sell. Having someone's name on the place disqualifies it. Like, Bob's Burgers doesn't count, but if it was just named "Burgers" it would. (That sentence, and this one, wouldn't be on the trope page, I'm just putting it here for now to help clarify.)
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- Sometimes, TV commercials will feature such a store as an example of a competitor that's lacking. One ad for Burger King in the mid-70s, during their "Have it Your Way" campaign, depicted a kid entering a fast-food place called "Hamburgers and Shakes" and asking for a burger with no pickles. (They apparently refused; the boy is shown dejectedly flicking the pickles off his burger.)
- In Andy Griffith's Stand-Up Comedy routine "What it was was Football" he gets 2 hot dogs and a big orange drink at a place with "a big sign that says, 'Get Something to Eat Here.'"
- In the Warrior Cats graphic novel The Rise of Scourge, there's a building in the background called "Burger Shack".
- In eXistenZ, the characters go to a country gas station called "Country Gas Station."
- The Matrix is full of this, though mostly in advertising for such trademarked products as "Milk" and "Beef".
- In The Girl in Gold Boots (as made famous by Mystery Science Theater 3000), there's a diner whose name is simply "EAT".
- UHF has a commercial for "Spatula City".
- Captain Underpants has a store called "Everything Except Fabric Softener."
Live Action TV
- Corner Gas: The titular shop is a gas station. On a corner.
- On Parks and Recreation, Ron's favorite store Food and Stuff, which seems to be a combination grocery store and hardware store. ("I love Food and Stuff. It's where I buy all my food. And most of my stuff.")
- In the early years of Dallas Pam Barnes worked at a clothing retailer literally called 'The Store'.
- In the song "Martian Boogie" by Brownsville Station the narrator runs into a Martian at his favorite dining establishment, a Greasy Spoon called "EATS."
- Megas XLR brings up buildings that get destroyed like the Homework and Brussel Sprouts Factory and the Shrapnel Factory.
- Arthur. There are two ice cream stores that the kids go to: "The Sugar Bowl" and "The Ice Cream Shop." The latter would be an example.
- The Simpsons. the airport has a bookstore called "Just Crichton and King." When Hans Moleman asks for something by Robert Ludlum he gets thrown out.
- My Little Pony: Friendship Is Magic has a store called Quills And Sofas. Try guessing what they sell.
- On Tom Goes To The Mayor, Tom opened a store called "Big Cups", which only sold big cups.
- In The Amazing World of Gumball episode "The Spoon" Larry refers to the gas station the Wattersons go to simply as the Gas Station.
- In Scooby-Doo, the malt shop the gang hangs out at is, in fact, called Malt Shop.
- An episode of The Powerpuff Girls has the family go grocery shopping at "Store". The girls ask to buy cereals titled "These", "Better", and a different cereal called "These".
- Every shop in the USSR, since they all were state-owned and didn't need any brand names.
- There is a chain of stores known as The Sock Shop. They sell basic undergarments, most notably socks.
- Burgers And Cupcakes 
- Just Burgers 
- Just Socks
- There is a burger chain called Cheeburger Cheeburger that sells Cheese burgers
- Just Pants was a chain store.
- In Prince George's County, MD, the local transit authority calls their bus system, "The Bus".
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