History Music / Alamat

* MrFanservice: The members providing fanservice -- in the form of {{ShirtlessScene}}s or otherwise -- are pretty common in their music videos.
* MsFanservice: Although the members sing saucy lyrics in “Aswang,” the aswang herself -- played by Fatima, a member of ALAMAT’s sister group LITZ -- is in charge of the fanservice in its music video. She gets a lot of scenes focusing on various parts of her body, like her [[LegFocus fishnets-clad legs]], or her mouth as she smirks or bites her lips, among others. Even adding an unnaturally long tongue doesn't detract from the effect, as it's only shown either in her silhouette shots, or very briefly as she jumps one of the boys.

* SoundtrackDissonance: “kasmala” is a love song. Its music video depicts the extreme racism and exploitation suffered by Filipinos in the USA circa 1900s to the 1960s (AKA the first few generations of Filipinos assimilating to American colonialism).

** Jao is TheBabyOfTheBunch well-known for his commitment to [[TheFashionista looking glamorous]]. He also has a surprisingly deep voice, enough for Magiliws to be shocked at the realization that it was him rapping his verse in “Tibay ‘Yan.”

** “Aswang” is a throwback to classic slashers.

* MsFanservice: Although the members sing saucy lyrics in “Aswang,” the aswang herself -- played by Fatima, a member of ALAMAT’s affiliate group LITZ -- is in charge of the fanservice in its music video. She gets a lot of scenes focusing on various parts of her body, like her [[LegFocus fishnets-clad legs]], or her mouth as she smirks or bites her lips, among others.

* UndeathlyPallor: Subverted in “Aswang.” When the aswang girl is first introduced, she is bathed in pale blue lighting or washed out by a spotlight. But in later scenes, she is obviously tan-skinned. When [[spoiler:the boys get turned into aswang too, they too are shown with glowing skin tones, forgoing the vampire = pale trope.]]

* DeathlyPallor: Subverted in “Aswang.” When the aswang girl is first introduced, she is bathed in pale blue lighting or washed out by a spotlight. But in later scenes, she is obviously tan-skinned. When [[spoiler:the boys get turned into aswang too, they too are shown with glowing skin tones, forgoing the vampire = pale trope.]]

* IntercourseWithYou:

* IntercourseWithYou: Valfer’s Hiligaynon verse in “kasmala” clearly hints at this, as {{Lampshaded|Trope}} by a shocked backup dancer and him apologizing for being too straightforward.

** Averted with their cover of “Coba Cintaku” by [=UN1TY=], which retains the Bahasa Indonesian lyrics.

* SlasherMovie: The music video for “Aswang” plays out like one, with the aswang killing each of the boys one by one. [[spoiler:They return near the end, however, having been turned into aswang themselves.]]

* VampiresHarem: A GenderInvertedTrope by the end of “Aswang.” [[spoiler:This is implied to be the fate of the members’ characters, who started out as monster hunters but got seduced and transformed by the aswang girl, now spending the rest of their undead lives in her manor.]]

* VampiresHarem: A GenderInvertedTrope by the end of “Aswang.” [[spoiler:This is implied to be the fate of the members’ characters, who started out as monster hunters but got seduced and transformed by the aswang girl, now spending the rest of their undead lives with her.]]

* VampireHarem: A GenderInvertedTrope by the end of “Aswang.” [[spoiler:This is implied to be the fate of the members’ characters, who started out as monster hunters but got seduced and transformed by the aswang girl.]]

* HotMenAtWork: One of the concepts featured in the “Say U Love Me” music video, in which the members play highly fanservice-y bunch of workers. For example, one scene lingers on Mo’s uniform strap falling off his shoulder. Sexily.

* {{Fanservice}}: The music video for “kasmala” is about racism, but [[invoked]]WordOfGod is that they ''did'' intentionally film some ''pogi'' shots (shots of the members looking as handsome as possible). [[https://youtu.be/_5Y_mTfBh3o?t=139 This random montage of glamor shots is presumably the result.]]

* LostInTranslation: The official English translation of their {{catchphrase}} “ALAMAT, handa, ‘rap” -- “ALAMAT, about-face” -- probably still won’t make sense to a lot of people, but there’s really quite a simple explanation for it. ALAMAT is the group name, and they are telling themselves to get ready (''handa'') and face the audience (‘rap, short for ''harap''). Also, "about-face" and "''handa, 'rap''" are military commands in English and Tagalog respectively.

{* PeriodPiece:

* SurprisinglyGoodForeignLanguage: Chavacano speakers noted that Mo, Gami, R-Ji, Valfer, Taneo, and Tomas’ Chavacano pronunciation in “porque” is excellent, even though none of them speak the language.

* CoverVersion: In their Tugatog Music Festival performance, they sang a slower rendition of "Na Na Na" by P-Pop girl group BINI. Midway through their song, BINI joined them onstage to perform ''their'' cover of ALAMAT's "kbye", proceeding to mashup the songs together, with the girls even singing the archipelago verses alongside the boys. For good measure, some of the verses were sung by BINI members also representing their respective native languages; Aiah from Cebu sang in Bisaya, Stacey from Nueva Vizcaya sang in Ilocano, and Gwen from Albay (same province as Tomas) sang in Bicolano.

* PeriodPiece:

** '''Ethnicity''': Waray-Waray and Bisaya

'''Mini-album'''

* "[[https://www.youtube.com/watch?v=SPP1M2BgWFA Pasulong]]" (2022)
** “[[https://www.youtube.com/watch?v=FWWe-4BIdEE Say U Love Me]]” (2022)
** "[[https://www.youtube.com/watch?v=JkuToJH2CCg ILY ILY]]" (2022) with Lyca Gairanod

* “[[https://www.youtube.com/watch?v=FWWe-4BIdEE Say U Love Me]]” (2022)
* "[[https://www.youtube.com/watch?v=JkuToJH2CCg ILY ILY]]" (2022) with Lyca Gairanod

** Alas is probably the most forthright example of this particular trope: even when dressed in a pink, floral crop top and styled with long blond hair, he still presents as very masculine. The (comparatively) lower voice helps. In "Say You Love Me," he has hair extensions, and in one of his outfits, a half-skirt as well.

* ArcSymbol: Some scenes from the music videos for "Say U Love Me" and "ILY ILY" feature the fast-forward symbol (two triangles pointing right) in the background. It's most likely a hint towards their mini-album which these songs are part of.

[[caption-width-right:350:L-R: [[TheAce Mo]], [[AWildRapperAppears Alas]], [[OlderThanHeLooks Tomas]], [[DancingIsSeriousBusiness Taneo]], [[TheBabyOfTheBunch Jao]], [[MrFanservice R-Ji]]]]

* HesGotLegs: A RareMaleExample. The director touts R-Ji’s long legs as part of his appeal. And they are given a fair bit of emphasis in "kbye" where one of his outfits has him in short shorts.

-->''“[[{{Catchphrase}} ALAMAT, handa, ‘rap!]]”''

* “[[https://www.youtube.com/watch?v=5oADOoBA8WM Sa Panaginip Na Lang]]” (2022)

* DoubleMeaningTitle: "ILY ILY". The primary meaning is as the starting words of a Hiligaynon folk hymn, although it's spelled "ili-ili". But the capitalization as well as spelling it "ILY" (as in "I love you") turns the title into a declaration of love; in the song's context, addressed to parents who have to work abroad, separated from their children.

-->''Sa hiro mo 'yan sabihon, gare nagbabayle sa diklom'' (Say it through motion, like dancing in the dark)

** Mo got to show off his rap once again in the first verse of "ILY ILY," along with Taneo and Jao. Even R-Ji has a few rap lines after some singing.

* ArcSymbol: Some scenes from the music videos for "Say U Love Me" and "ILY ILY" feature the fast-forward symbol (two triangles pointing right) in the background. It's most likely a hint towards their upcoming mini-album.

** One of the lines in the chorus of "porque," "Bien simple lang iyo ta pedi / Era senti tu el cosa yo ya senti" is translated into English as "My wish is simple / That you'd feel what I'm feeling." In the final Tagalog refrain, the line becomes "Kay simple lang ng aking hiling / Na madama mo rin ang pait at pighati." In the [=YouTube=] music video, it's subtitled the same as with the Chavacano refrain; but the more accurate translation of the line from Tagalog to English is "My wish is simple / That you'd also feel the bitterness and agony."

* RuleOfSymbolism: Used heavily in the music video for "ILY ILY", particularly with the use of paper money. One of Lyca's scenes features her lying in a tub full of it, and then later angrily tossing it around while [[YourMakeupIsRunning ruining her makeup with tears]]. Another scene has Jao taking a clay pot filled with bills and laying it on a dinner table with the rest of the boys gathered around, and later shows them trying to eat the paper. The imagery conveys the message that the financial provisions by parents who have to work abroad can never satisfy a child's deepest need for a stable and intact family.

* RedOniBlueOni: In terms of voices, Alas and Valfer. Valfer has a high-pitched, nasally voice; Alas has a deep, husky tone.
** Their voices are used to contrast with each other in the rap highlight of “kasmala,” with Valfer obviously rapping in a higher tone and Alas in a lower tone.
** This is flipped in “Tibay ‘Yan,” however. In their rap highlight [[MoodWhiplash when the beat changes]], Alas provides a higher-toned {{harmony}} for Valfer’s rap.

* TruckDriversGearChange: "Tibay 'Yan" is mostly in A minor, shifting to A# minor from the bridge until the end of the song. "porque" shifts from B major to C# major for the last refrain. "Say U Love Me" goes from Ab to A right before the last chorus.

-->'''Note:''' * (asterisk) denotes members who were announced as Visuals for the group, before the Visual position was officially abolished within ALAMAT in September 2022

* '''Taneo*''' (Leader, Main Dancer, Sub-Vocalist)

* '''R-Ji*''' (Lead Vocalist)

* '''Jao*''' (Main Dancer, Sub-Vocalist, Bunso[[note]]Youngest[[/note]])

* '''Taneo''' (Leader, Main Dancer, Sub-Vocalist*)

* '''R-Ji''' (Lead Vocalist*)

* '''Jao''' (Main Dancer, Sub-Vocalist, Bunso[[note]]Youngest[[/note]]*)

--->'''Note:''' * (asterisk) denotes members who were announced as Visuals for the group, before the Visual position was officially abolished within ALAMAT in September 2022

-->* (asterisk) indicates members who were announced as Visuals for the group, before the Visual position was officially abolished within ALAMAT in September 2022

* '''Taneo''' (Leader, Main Dancer, Sub-Vocalist, Visual)

* '''R-Ji''' (Lead Vocalist, Visual)

* '''Jao''' (Main Dancer, Sub-Vocalist, Visual, Bunso[[note]]Youngest[[/note]])

* PhenotypeStereotype: {{Defied|Trope}}. The members are all Filipino, but they all come from different ethnic groups and have pretty dissimilar looks from each other. Even Alas and Gami, who come from the same ethnolinguistic group (Cebuano-speaking Bisaya), look dissimilar from each other; Alas’ skin is very fair and Gami has a rich brown complexion.

* BigLittleBrother: Jao is the “bunso” (i.e. TheBabyOfTheBunch), but he is the tallest member alongside R-Ji and Taneo. [[InvertedTrope On the flip side]], the “panganay” (eldest) Tomas is [[TeensAreShort the shortest]], which -- in addition to his babyface -- is why many first-time viewers assume that he’s the youngest rather than Jao.

** Alas is probably the most forthright example of this particular trope: even when dressed in a pink, floral crop top and styled with long blond hair, he still presents as very masculine. The (comparatively) lower voice helps.

* GenreBusting: The group's discography as a whole is hard to pin down to just one genre, as most of their songs take elements from different kinds of music. It's best exemplified in "ILY ILY," where some have commented that it's like three songs in one; Mo and Alas's rap parts in the beginning; the melancholy vocal parts of Tomas, Lyca and R-Ji; and the archipelago raps from Alas, Taneo and Jao; after which the last chorus is set to an angry rock riff accompanying the soaring vocals of R-Ji and Mo.

* TruckDriversGearChange: "porque" shifts from B major to C# major for the last refrain. "Say U Love Me" goes from Ab to A right before the last chorus.

** In the first chorus of "ILY ILY", the boys sing while portraying the Filipino Holy Week custom of ''[[https://primer.com.ph/tips-guides/2021/03/30/holy-week-traditions-filipinos-observe/ penitensya]]'', walking on their knees and crawling on the ground while whipping themselves on the back. With the lyrics of the song, they're using the tradition as a metaphor for the sacrifices that [=OFW=]'s (overseas foreign workers) make to provide for their families.

** The beginning of "ILY ILY" portrays a birthday party, but the mood is more haunting as the ALAMAT boys start singing the Hiligaynon lullaby about a mother who's not home and left to buy bread. This setting is revisited in Lyca's vocal part as the boys enjoy the party, eating and dancing while she sings about checking in on her parents who are working abroad.

* DoubleMeaningTitle: "ILY ILY". The primary meaning is as the starting words of a Hiligaynon folk hymn, although it's spelled "ili-ili". But the capitalization as well as spelling it "ILY" (as in "I love you") turns the title into a declaration of love.

* GenreBusting: The group's discography as a whole is hard to pin down to just one genre, as most of their songs take elements from different kinds of music. It's best exemplified in "ILY ILY," where some have commented that it's like three songs in one; Mo and Alas's rap parts in the beginning; the melancholy vocal parts of Tomas, Lyca and R-Ji; and the archipelago raps from Alas, Taneo and Jao; after which the last refrain of the song is set to an angry rock riff accompanying the soaring vocals of R-Ji and Mo.

** Taneo and Jao get to show off some of their rapping in "ILY ILY". Even R-Ji has a few rap lines after some singing.

* InsistentTerminology: A JustifiedTrope; the members speak different Philippine ''languages'', not dialects. They are not derivative of one major language, and speakers of one cannot understand another (for example, a Bisaya and an Ilocano would not be able to converse using only their respective tongues). Several videos on ALAMAT's [=YouTube=] channel highlight these linguistic differences by comparing simple words in different Filipino languages, even including lesser-known ones like Ivatan, Tausug, Maranao, Maguindanao, among others.

* {{Catchphrase}}: “ALAMAT, handa, ‘rap!”

** The ending of “kbye” changes “‘Bat bigla ka nalang umalis? Hindi ka nagpaalam / Siguro ang pag-ibig mo ay pansamantala lang” to “Bigla kang umalis, hindi ka nagpaalam / Pag-ibig mo siguro'y pansamantala lang.” The change in lyrics is made to fit the 3/4 time signature of the coda, coming from the starting 4/4 rhythm.

** The very first scene of the music video shows Taneo wearing only a loincloth and a mask, but tied to a post as he struggles with his bindings and gives a DeathGlare to the viewer. The following scene shows what's being referenced by the imagery - the St. Louis World's Fair in 1904, where tribal Filipinos were captured, caged and tied up, and put on display in "human zoos" for people to gawk at.

** The very first scene of the music video shows Taneo wearing only a loincloth and a mask, but tied to a post as he struggles with his bindings and gives a DeathStare to the viewer. The following scene shows what's being referenced by the imagery - the St. Louis World's Fair in 1904, where tribal Filipinos were captured, caged and tied up, and put on display in "human zoos" for people to gawk at.

* BoyNextDoor: Their image for “kbye.” They even explained that the concept for the jeepney scenes was that they were simply a group of friends hanging out together. Averted in “kasmala,” which displays ''much'' more dramatic and striking clothes, makeup, and visuals. This also applies to one of the concepts of "ABKD" where the members give encouragements to the girl at the beginning of the video.

* EarlyInstallmentWeirdness: In the first few months of ALAMAT being a group, Alas sometimes did not shout “at kami ang” (“and we are”), followed by the group saying “ALAMAT!” all together, when ALAMAT themselves. “At kami ang” would consistently become Alas’ {{Catchphrase}} later on, so it can feel rather strange not to hear it at all in their earliest interviews or guestings.

* InsistentTerminology: A JustifiedTrope; the members speak different Philippine ''languages'', not dialects. They are not derivative of one major language, and speakers of one cannot understand another (for example, a Bisaya and an Ilocano would not be able to converse using their respective tongues). Several videos on ALAMAT's [=YouTube=] channel highlight these linguistic differences by comparing simple words in different Filipino languages, even including lesser-known ones like Ivatan, Tausug, Maranao, Maguindanao, among others.

** All the members seem comfortable enough to break Western norms of masculinity to some degree, but the most unabashedly feminine member is Jao, [[https://i.ytimg.com/vi/_5Y_mTfBh3o/maxresdefault.jpg if this thumbnail is any indication]] (Jao is the one with purple hair). And that also extends to his distinctive manner of speech.

** For Mo, wearing a durag to represent his Black American heritage. Even without headgear, his hairstyles also serve the same purpose, as he sometimes rocks an afro or does his hair in cornrows.

** "Say U Love Me" is about a relationship breaking down, as the singer laments that his partner is falling out of love, and is even already seeing other people.

* {{CAPS LOCK}}: A contrast to their first few singles, the title of “ABKD” is in all caps. This is because it corresponds to the first four letters of the Tagalog alphabet; although it's properly pronounced A-Ba-Ka-Da.

** "porque" does a ''language'' swap for the final chorus along with a key change, where the Chavacano refrain is changed to Tagalog.