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* Indian actor Prithviraj Sukumaran recommended the straight-to-Netflix French film ''[[Film/Athena2022 Athena]]'' in an interview, causing a significant increase in interest from Indian audiences. The effect can easily be seen on its Youtube trailer video, where all of the top-voted comments are in the Malayalam language and mention Prithviraj.
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* Indian actor Prithviraj Sukumaran recommended the straight-to-Netflix French film ''[[Film/Athena2022 Athena]]'' in an interview, causing a significant increase in interest from Indian audiences. The effect can easily be seen on its Youtube trailer video, where all of the top-voted comments are in the Malayalam language and mention Prithviraj.
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* In the UK in the 80s and 90s, having your song featured in a Levi's jeans advert pretty much guaranteed chart success, with seven even making it to Number 1. Initially this led to a revival of old classics such as "[[Music/MarvinGaye Heard It Through The Grapevine]]" and "[[Music/SteveMillerBand The Joker]]", but from 1994 onward they started using more obscure acts, resulting in mainstream (if all-too-often [[OneHitWonder fleeting]]) success for the likes of Stiltskin, Freak Power, and Mr Oizo. The best-remembered example seems to be "Spaceman" by Babylon Zoo, though unfortunately it's for the wrong reasons: people who went out and bought the song after seeing the ad were disappointed to learn that the featured section was simply the ''intro''[[note]] Which was itself the result of the song being remixed by producer Arthur Baker -- the original intro featured lead singer Jas Mann whispering about killing your family[[/note]] and the rest of the song was nothing like that.
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* Meg Washington's "Lazarus Drug" saw a massive boost in attention thanks to it being featured in the heartwarming ending for the ''{{WesternAnimation/Bluey}}'' special "The Sign", to the point where the official upload modified its title to include "Bluey The Sign Ending Song". She welcomed the new listeners with open arms, regardless.
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* ''VideoGame/Wizard101'' experienced this after LetsPlay/{{Critikal}} played it in response to a hacking incident in 2022 where, despite being a family friendly game, the notification system got accessed by an unauthorized person (presumably a former employee of the company) who said inappropriate things like "The next world is my boss's asshole", "this game is shit", "dick and balls", "I fucking hate my job" and so on. Although he did discuss some of the things that surprised him that it's considered a children's game (like the heavy reliance on loot crates (known as packs) and pay to win content (it's possible for a reasonable player to hit a paywall not even an hour in), there was a quick spike in the game's popularity because of him mentioning it.
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* ''VideoGame/Wizard101'' experienced this after LetsPlay/{{Critikal}} WebVideo/{{Critikal}} played it in response to a hacking incident in 2022 where, despite being a family friendly game, the notification system got accessed by an unauthorized person (presumably a former employee of the company) who said inappropriate things like "The next world is my boss's asshole", "this game is shit", "dick and balls", "I fucking hate my job" and so on. Although he did discuss some of the things that surprised him that it's considered a children's game (like the heavy reliance on loot crates (known as packs) and pay to win content (it's possible for a reasonable player to hit a paywall not even an hour in), there was a quick spike in the game's popularity because of him mentioning it.
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* ''VideoGame/PartyProject'' was initially a very obsure fan-game until the LetsPlay/PartyCrashers started playing it, in which it then started getting more attention.
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* ''VideoGame/PartyProject'' was initially a very obsure fan-game until the LetsPlay/PartyCrashers WebVideo/PartyCrashers started playing it, in which it then started getting more attention.
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** On the topic of Stephen King, his short story "The Jaunt" from ''Literature/SkeletonCrew'' recieved a massive bump in popularity and recognition due to it being a direct influence on the ''VideoGame/TeamFortress2'' fan film ''WebAnimation/EmesisBlue''.
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* ''VideoGame/Wizard101'' experienced this after MoistCritikal played it in response to a hacking incident in 2022 where, despite being a family friendly game, the notification system got accessed by an unauthorized person (presumably a former employee of the company) who said inappropriate things like "The next world is my boss's asshole", "this game is shit", "dick and balls", "I fucking hate my job" and so on. Although he did discuss some of the things that surprised him that it's considered a children's game (like the heavy reliance on loot crates (known as packs) and pay to win content (it's possible for a reasonable player to hit a paywall not even an hour in), there was a quick spike in the game's popularity because of him mentioning it.
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* ''VideoGame/Wizard101'' experienced this after MoistCritikal LetsPlay/{{Critikal}} played it in response to a hacking incident in 2022 where, despite being a family friendly game, the notification system got accessed by an unauthorized person (presumably a former employee of the company) who said inappropriate things like "The next world is my boss's asshole", "this game is shit", "dick and balls", "I fucking hate my job" and so on. Although he did discuss some of the things that surprised him that it's considered a children's game (like the heavy reliance on loot crates (known as packs) and pay to win content (it's possible for a reasonable player to hit a paywall not even an hour in), there was a quick spike in the game's popularity because of him mentioning it.
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*''Film/BigBrother2018'': Of all things, it received this thanks to [[https://www.youtube.com/watch?v=d1HbFN7Ww3M this]] WebVideo/DharMann video. As a result, if you look up any Website/{{YouTube}} videos about this movie, you'll find many comments mentioning him.
