History Horrible / Advertising

19th Nov '17 12:22:52 PM Scifimaster92
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* Canadians are usually tolerant of poor advertising... [[SnarkBait when it's worth the point-and-laugh]]. Such is the key failing of [[https://www.youtube.com/watch?v=F93RIR0vvNk this wonderful spot]] from '''Grey Power''', a discounted car insurance provider for drivers over 50. What makes it so horrible? It was utterly obnoxious, with the unfortunate implication that all middle-aged drivers act like 12-year-olds off their Ritalin, and it was long enough (more than a minute) to run its one major gimmick into the ground many times over, but not short enough that it couldn't be (and it often was) used to hide technical problems. One of the actresses has announced outright that she's ashamed of her appearance in the advert.

to:

* Canadians are usually tolerant of poor advertising... [[SnarkBait when it's worth the point-and-laugh]]. Such is the key failing of [[https://www.youtube.com/watch?v=F93RIR0vvNk this wonderful spot]] from '''Grey Power''', a discounted car insurance provider for drivers over 50. What makes it so horrible? It was utterly obnoxious, with the unfortunate implication that all middle-aged drivers act like 12-year-olds off their Ritalin, and it was long enough (more than a minute) to run its one major gimmick into the ground many times over, but not short enough that it couldn't be (and it often was) used to hide technical problems. One of the actresses has announced outright that she's ashamed of her appearance in the advert. Mercilessly parodied in [[https://www.youtube.com/watch?v=3NIKkzSFmFI this skit]] from ''Series/TheRickMercerReport''.



%% * The channel Creator/TeenNick, formerly known as The N, has been showing ads for a cellphone service called '''Jamster'''. The commercials originally were just boring and told you exactly what you needed to know about the service, but they soon started to branch out their concepts, many which are SoBadItsGood and are filled with {{narm}}. [[http://www.youtube.com/watch?v=Z7wIgcDwgSQ One in particular]] begins with a groom fleeing his wedding and his bride-to-be being (rightfully) upset. It then rewinds six months to show the girl (reclining next to her boyfriend, who's busy reading a newspaper) using the "Love Calculator" to test their relationship by texting her name and her boyfriend's name. The "live" response comes back to tell her that their chance of success together is 3%. Thinking (rightfully) that it's silly, she ignores it...and then we fast-forward six months to the beginning scene. The commercial implies that if the Love Calculator tells you the chances are bad, then it's best to break off the relationship ''solely because the Love Calculator said so''.
%% Please don't add anything else about Jamster. The service itself is unrelated to media, and many other ads are listed in SoBadItsGood and Narm.
13th Nov '17 9:27:13 PM CurledUpWithDakka
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** There's also some ads that will [[AnnoyingVideoGameHelper force your computer to automatppically download the executable that installs the virus]], and if you aren't anticipating it they could very easily complete downloading the executable before you even have a chance to close the window. This isn't as big of a problem if you don't have your browser set to automatically open downloaded files, however, and you can usually just delete the executable if you know it's a virus, since most malware doesn't begin ruining everything until it's actually run on the computer.

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** There's also some ads that will [[AnnoyingVideoGameHelper force your computer to automatppically automatically download the executable that installs the virus]], and if you aren't anticipating it they could very easily complete downloading the executable before you even have a chance to close the window. This isn't as big of a problem if you don't have your browser set to automatically open downloaded files, however, and you can usually just delete the executable if you know it's a virus, since most malware doesn't begin ruining everything until it's actually run on the computer.
10th Nov '17 4:16:48 PM InTheGallbladder
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* Pete Hoekstra's infamous '''Debbie Spend IT Now''' ad, made for his campaign in 2011. In the ad, a stereotypical young Asian woman in a rice field rides a bicycle up to the camera and, speaking in a hideously stereotypical fashion, thanks "Michigan Senator [[https://en.wikipedia.org/wiki/Debbie_Stabenow Debbie Spenditnow]]" for every single American job sent to China, which apparently helped China's economy "get very good", causing the USA's to become "not very good" in comparison. It did not help that they had created a webpage for this advertisement, which was also even more stereotypical (and, infamously, coded the girl who appeared in the advert as "yellowgirl" - allegedly this was a mistake on the coder's part, as it was supposed to refer to her shirt color). After two weeks, the actress apologized for her role in the ad and on Election Day, Hoekstra lost the election by a 20% margin to Stabenow. Furthermore, it was aired during the UsefulNotes/SuperBowl in the state of Michigan, which meant that it eventually aired nationally when the news did their "what unique local ads aired during the Super Bowl" rundowns. Watch it [[https://www.youtube.com/watch?v=f69VmIgmhOk here]], if you dare.

to:

* Pete Hoekstra's infamous '''Debbie Spend IT Now''' ad, made for his campaign in 2011. In the ad, a stereotypical young Asian woman in a rice field rides a bicycle up to the camera and, speaking in a hideously stereotypical fashion, thanks "Michigan Senator [[https://en.wikipedia.org/wiki/Debbie_Stabenow It blamed Michigan senator Debbie Spenditnow]]" Stabenow for every single American job sent outsourced to China, which apparently helped China's economy "get very good", causing China. It featured some of the USA's to become "not very good" most outright racist depictions of the Chinese in comparison. It did not help that they had created a webpage for this advertisement, which was day and age, from its setting (a rice paddy) to its scriptwriting (broken English in a thick, generic Asian accent). The campaigners also built a website around it, one even more stereotypical (and, infamously, coded offensive than the girl who appeared in TV ads--among other things, the advert coding describes their mascot as "yellowgirl" - allegedly this was (apparently, a mistake on the coder's part, as it was supposed to refer third party made that mistake, referring to her shirt color). shirt) After two weeks, the actress apologized for her role in the ad and on Election Day, Hoekstra lost the election by a 20% margin to Stabenow. Furthermore, it was aired during the UsefulNotes/SuperBowl in the state of Michigan, which meant that it eventually aired nationally when the news did their "what unique local ads aired during the Super Bowl" rundowns. Watch it [[https://www.youtube.com/watch?v=f69VmIgmhOk here]], if you dare.
9th Nov '17 4:58:23 PM toonyloon
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* While the '''UsefulNotes/WiiU''' would likely have been a marketplace failure regardless due to its poor hardware design alienating third party developers (see DarthWiki/IdiotDesign for more on that), its [[https://www.youtube.com/watch?v=X4SYeDArez4 reveal trailer]] is considered to have played almost as big a part in its failure, for the simple reason that at no point does the trailer ever actually bother to explain that what it's advertising is a new console, instead spending all its time playing up the benefits of the "new controller." As a result, many gamers assumed it was just an add-on for the original UsefulNotes/{{Wii}} and were completely unaware of Nintendo's releasing a new console, which almost certainly played a big role in the system selling exceptionally poorly in its first year and never really recovering. Nintendo seemingly learned their lesson from this, and five years later ensured that the UsefulNotes/NintendoSwitch's [[https://www.youtube.com/watch?v=f5uik5fgIaI own reveal trailer]] made it clear within the first thirty seconds that it was advertising a hybrid home/portable console.



* The '''Nintendo Wii U'''[='s=] marketing campaign was a colossal failure in every way imaginable. Not only did it poorly show what the system was capable of, but it was also potentially confusing since it focused on the gamepad controller so much and left the console out of focus, leading to false assumptions that the Wii U was just an expensive add-on for the original Wii. The logo having similar music and animation in TV commercials didn't help the confusion.
** Also, it doesn't help that the TV ads have actors being given some cringe-worthy dialogue and direction, the fact that Nintendo didn't even try to consistently market the system on TV that much [[InvisibleAdvertising and eventually taking their advertising to the internet via Nintendo Directs]], where for the remainder of the Wii U's existence has led to the system's low lifetime sales and eventual discontinuation in 2017. [[https://www.youtube.com/watch?v=X4SYeDArez4 Here's]] the original E3 reveal of the Wii U back in 2011 in all its infamy, as well as some of [[https://www.youtube.com/watch?v=SChWdprUnzw&t=162s the Wii U's more disastrous TV commercials]]. There's also a [[https://www.youtube.com/watch?v=CPM4OOS5g_A discussion video]] in a five-part series about the system explaining what went wrong in the advertising.

to:

* The '''Nintendo Wii U'''[='s=] UsefulNotes/WiiU'''[='s=] marketing campaign was a colossal failure in every way imaginable. Not only did it poorly show what the system was capable of, but it was also potentially confusing since it focused on the gamepad controller so much and left the console out of focus, leading to false assumptions that the Wii U was just an expensive add-on for the original Wii. The logo having similar music and animation in TV commercials didn't help the confusion.
** Also, it doesn't help that the TV ads have actors being given some cringe-worthy dialogue and direction, the fact that Nintendo didn't even try to consistently market the system on TV that much [[InvisibleAdvertising and eventually taking their advertising to the internet via Nintendo Directs]], where for the remainder of the Wii U's existence has led to the system's low lifetime sales and eventual discontinuation in 2017. [[https://www.youtube.com/watch?v=X4SYeDArez4 Here's]] the original E3 reveal of the Wii U back in 2011 in all its infamy, as well as some of [[https://www.youtube.com/watch?v=SChWdprUnzw&t=162s the Wii U's more disastrous TV commercials]]. There's also a [[https://www.youtube.com/watch?v=CPM4OOS5g_A discussion video]] in a five-part series about the system explaining what went wrong in the advertising. Nintendo seemingly learned their lesson from this, and five years later ensured that the UsefulNotes/NintendoSwitch's [[https://www.youtube.com/watch?v=f5uik5fgIaI own reveal trailer]] made it clear within the first thirty seconds that it was advertising a hybrid home/portable console.
7th Nov '17 10:20:44 AM OlfinBedwere
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Added DiffLines:

* While the '''UsefulNotes/WiiU''' would likely have been a marketplace failure regardless due to its poor hardware design alienating third party developers (see DarthWiki/IdiotDesign for more on that), its [[https://www.youtube.com/watch?v=X4SYeDArez4 reveal trailer]] is considered to have played almost as big a part in its failure, for the simple reason that at no point does the trailer ever actually bother to explain that what it's advertising is a new console, instead spending all its time playing up the benefits of the "new controller." As a result, many gamers assumed it was just an add-on for the original UsefulNotes/{{Wii}} and were completely unaware of Nintendo's releasing a new console, which almost certainly played a big role in the system selling exceptionally poorly in its first year and never really recovering. Nintendo seemingly learned their lesson from this, and five years later ensured that the UsefulNotes/NintendoSwitch's [[https://www.youtube.com/watch?v=f5uik5fgIaI own reveal trailer]] made it clear within the first thirty seconds that it was advertising a hybrid home/portable console.
3rd Nov '17 6:44:59 AM FromtheWordsofBR
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-->'''[[Series/LastWeekTonightWithJohnOliver John Oliver:]]''' [[https://www.youtube.com/watch?v=GQFV5a-smLs Shut up! Shut up!]] What is this charity? You're kids! ''You can't fucking drive!'' What money laundering scheme are you operating?

to:

-->'''[[Series/LastWeekTonightWithJohnOliver John Oliver:]]''' [[https://www.youtube.com/watch?v=GQFV5a-smLs Shut up! Shut up!]] What is this charity? You're kids! ''You can't fucking drive!'' What money laundering money-laundering scheme are you operating?operating?!



** Though it seems like the makers of the drug have learned from this blunder, and produced [[https://www.ispot.tv/ad/7LFV/quietus-stop-the-ringing a later version of the ad]] that lacked that incessant noise altogether.

to:

** Though it seems like the makers of the drug have learned from this blunder, and produced [[https://www.ispot.tv/ad/7LFV/quietus-stop-the-ringing a later version of the ad]] that lacked that incessant noise altogether. Unsurprisingly, this version of the ad is more effective in getting its point across.



* Rick Perry's infamous '''Strong''' commercial is a rambling AuthorTract regarding UsefulNotes/BarackObama's [[InformedFlaw supposed]] "War on Religion" and "knows there's something wrong when" his kids "can't pray in school and can't openly celebrate Christmas" (absolutely bogus claims in the overwhelmingly Christian nation that is the United States) and yet complains that gays can serve in the military at the same time. It may have been the reason his campaign ended as early as it did. Numerous parodies ensued, and many people noted that not only does the jacket Perry wears in the ad resemble the same jacket featured in ''Film/BrokebackMountain'' (which was about gay cowboys), but the music in the ad is suspiciously similar to that of "Appalachian Spring", originally composed by the late, [[{{Irony}} openly-gay]] Aaron Copland.

to:

* Rick Perry's infamous '''Strong''' commercial is a rambling AuthorTract regarding UsefulNotes/BarackObama's [[InformedFlaw supposed]] "War on Religion" and "knows there's something wrong when" his kids "can't pray in school and can't openly celebrate Christmas" (absolutely bogus claims in the overwhelmingly Christian nation that is the United States) and yet complains that gays can serve in the military at the same time. It may have been the reason his campaign ended as early as it did. Numerous parodies ensued, and many people noted that not only does the jacket Perry wears in the ad resemble the same jacket featured in ''Film/BrokebackMountain'' (which was about gay cowboys), but the music in the ad is suspiciously similar to that of "Appalachian Spring", originally composed by the late, [[{{Irony}} [[IsntItIronic liberal and openly-gay]] Aaron Copland.
3rd Nov '17 6:39:18 AM FromtheWordsofBR
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2nd Nov '17 2:56:33 PM Lawman592
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* '''Burger King''' had their notorious "Where's Herb?" ads in 1985-86. The gimmick was that Herb was a man who had never eaten a Whopper in his life, and customers were to be on the lookout for Herb at their local Burger King for a chance to win $5,000. In addition, customers could get Whoppers for 99 cents if they told the cashier "I'm not Herb." (or if they ''were'' named Herb, that "I'm not the Herb you're looking for."). After initial mass confusion caused by people not being given any hints as to what Herb looked like, he was revealed at a Super Bowl game in January 1986... at which point nobody cared anymore [[note]](though Herb did get to be a guest timekeeper at Wrestling/WrestleMania 2, for all that's worth)[[/note]]. Not helping was a controversy stemming from the fact that a 15-year-old boy spotted Herb at a Burger King in Alabama, but as he was underage the prize had to go to a friend of his who was in the restaurant at the same time, which in turn led to the Alabama state senate declaring consumer fraud. The campaign lasted only three months, and Burger King's profits plummeted by 40% as a result. ''Literature/WhatWereTheyThinkingThe100DumbestEventsInTelevisionHistory'' lists this campaign at #42.

to:

* '''Burger King''' had their notorious "Where's Herb?" ads in 1985-86. The gimmick was that Herb was a man who had never eaten a Whopper in his life, and customers were to be on the lookout for Herb at their local Burger King for a chance to win $5,000. In addition, customers could get Whoppers for 99 cents if they told the cashier "I'm not Herb." (or if they ''were'' named Herb, that "I'm not the Herb you're looking for."). After initial mass confusion caused by people not being given any hints as to what Herb looked like, he was revealed at a Super Bowl game in January 1986... at which point nobody cared most people didn't care anymore [[note]](though and those few who did were insulted (especially if they really had never eaten a Whopper or were named Herb) when [[ThisLoserIsYou Herb turned out to be a dorky-looking schlub.]] [[note]](Still, Herb did get to be a guest timekeeper at Wrestling/WrestleMania 2, for all that's worth)[[/note]]. Not helping was a controversy stemming from the fact that a 15-year-old boy spotted Herb at a Burger King in Alabama, but as he was underage the prize had to go to a friend of his who was in the restaurant at the same time, which in turn led to the Alabama state senate declaring consumer fraud. The campaign lasted only three months, and Burger King's profits plummeted by 40% as a result. ''Literature/WhatWereTheyThinkingThe100DumbestEventsInTelevisionHistory'' lists this campaign at #42.
2nd Nov '17 2:05:48 PM FromtheWordsofBR
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* Rick Perry's infamous '''Strong''' commercial is a rambling AuthorTract regarding UsefulNotes/BarackObama's [[InformedFlaw supposed]] "War on Religion" and "knows there's something wrong when" his kids "can't pray in school and can't openly celebrate Christmas" (absolutely bogus claims in the overwhelmingly Christian nation that is the United States) and yet complains that gays can serve in the military at the same time. It may have been the reason his campaign ended as early as it did.

to:

* Rick Perry's infamous '''Strong''' commercial is a rambling AuthorTract regarding UsefulNotes/BarackObama's [[InformedFlaw supposed]] "War on Religion" and "knows there's something wrong when" his kids "can't pray in school and can't openly celebrate Christmas" (absolutely bogus claims in the overwhelmingly Christian nation that is the United States) and yet complains that gays can serve in the military at the same time. It may have been the reason his campaign ended as early as it did. Numerous parodies ensued, and many people noted that not only does the jacket Perry wears in the ad resemble the same jacket featured in ''Film/BrokebackMountain'' (which was about gay cowboys), but the music in the ad is suspiciously similar to that of "Appalachian Spring", originally composed by the late, [[{{Irony}} openly-gay]] Aaron Copland.
25th Oct '17 7:19:49 PM Scifimaster92
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* Pete Hoekstra's infamous '''Debbie Spend IT Now''' ad, made for his campaign in 2011. In the ad, a stereotypical young Asian woman in a rice field rides a bicycle up to the camera and, speaking in a hideously stereotypical fashion, thanks "Michigan Senator [[https://en.wikipedia.org/wiki/Debbie_Stabenow Debbie Spenditnow]]" for every single American job sent to China, which apparently helped China's economy "get very good", causing the USA's to become "not very good" in comparison. It did not help that they had created a webpage for this advertisement, which was also even more stereotypical (and, infamously, coded the girl who appeared in the advert as "yellowgirl" - allegedly this was a mistake on the coder's part, as it was supposed to refer to her shirt color). After two weeks, the actress apologized for her role in the ad and on Election Day, Hoekstra lost the election by a 20% margin to Stabenow. Furthermore, it was aired during the UsefulNotes/SuperBowl in the state of Michigan, which meant that it eventually aired nationally when the news did their "what unique local ads aired during the Super Bowl" rundowns.

to:

* Pete Hoekstra's infamous '''Debbie Spend IT Now''' ad, made for his campaign in 2011. In the ad, a stereotypical young Asian woman in a rice field rides a bicycle up to the camera and, speaking in a hideously stereotypical fashion, thanks "Michigan Senator [[https://en.wikipedia.org/wiki/Debbie_Stabenow Debbie Spenditnow]]" for every single American job sent to China, which apparently helped China's economy "get very good", causing the USA's to become "not very good" in comparison. It did not help that they had created a webpage for this advertisement, which was also even more stereotypical (and, infamously, coded the girl who appeared in the advert as "yellowgirl" - allegedly this was a mistake on the coder's part, as it was supposed to refer to her shirt color). After two weeks, the actress apologized for her role in the ad and on Election Day, Hoekstra lost the election by a 20% margin to Stabenow. Furthermore, it was aired during the UsefulNotes/SuperBowl in the state of Michigan, which meant that it eventually aired nationally when the news did their "what unique local ads aired during the Super Bowl" rundowns. Watch it [[https://www.youtube.com/watch?v=f69VmIgmhOk here]], if you dare.
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