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* ''Franchise/TheChroniclesOfRiddick'': William J. Johns at first appears to be a clean-cut lawman and typical hero, but is ultimately revealed to be a self-serving, cowardly mercenary who doesn't give a damn about anyone but himself. [[AndThatsTerrible And if that's not bad enough]], he's also a morphine addict.



* ''Film/PainkillerJane'': [[spoiler:Graham/Insley, who initially comes off as a nice, sympathetic psychiatrist]], turns out to be Erfan all along, who gave Jane her enhanced abilities via a genetic modification, which killed her team when they were exposed.

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* ''Film/PainkillerJane'': [[spoiler:Graham/Insley, [[spoiler:Graham/Insley]], who initially comes off as a nice, sympathetic psychiatrist]], [[spoiler:psychiatrist]], turns out to be Erfan all along, who gave Jane her enhanced abilities via a genetic modification, which killed her team when they were exposed. exposed.


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* ''Film/PitchBlack'': William J. Johns at first appears to be a clean-cut lawman and typical hero, but is ultimately revealed to be a self-serving, cowardly mercenary who doesn't give a damn about anyone but himself. [[AndThatsTerrible If that's not bad enough]], he's also a morphine addict.
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* ''Film/GodzillaVsKong'': [[Characters/MonsterVerseWalterSimmons Walter Simmons]], CEO of [[EvilInc Apex Cybernetics]], presents himself to others as a superficially charming, polite and compassionate-seeming man with a flare of bravado who wants to make the world a safer place. In actuality, he is a ruthless, reckless, [[{{Narcissist}} egomaniacal]] NotSoWellIntentionedExtremist who is only out to make his own name as the one who'll usurp Godzilla at any cost, with a ''horrific'' LackOfEmpathy for the thousands of innocent civilians whom he callously and deliberately endangers.

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* ''Film/GodzillaVsKong'': [[Characters/MonsterVerseWalterSimmons [[Characters/MonsterVerseApexCybernetics Walter Simmons]], Simmons, CEO of [[EvilInc Apex Cybernetics]], presents himself to others as a superficially charming, polite and compassionate-seeming man with a flare of bravado who wants to make the world a safer place. In actuality, he is a ruthless, reckless, [[{{Narcissist}} egomaniacal]] NotSoWellIntentionedExtremist {{narcissist}}ic NotSoWellIntentionedExtremist, who is only out to make his own name as the one who'll usurp Godzilla at any cost, with a ''horrific'' LackOfEmpathy and he [[LackOfEmpathy lacks empathy]] for the thousands of innocent civilians whom he callously and deliberately endangers.endangers for his EngineeredHeroics.
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* ''Film/TheDeep'':

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* ''Film/TheDeep'':''Film/TheDeep1977'':
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* Many of the children in ''Film/NoKidding'' are deceivingly nice when they arrive at Chartham Place. While the Treadgolds, Lionel, and Priscilla are straightforward from the start, Hassan, Suleiman, Margaret, and Eileen all act like well-behaved children when first meeting the Robinsons, while Angus is downtrodden, and Vanilla pretends to be a victim of domestic abuse; these six quickly prove to be just as much trouble as the Treadgolds, as all the younger ones play nasty pranks and run amok, while Vanilla continues to spread her lies around the house.
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* ''Film/TenRillingtonPlace'': Christie comes off as a mild-mannered, kind and friendly older man to most people. He's actually a cold-blooded SerialKiller and SoftSpokenSadist who [[FauxAffablyEvil hides behind this facade]] while also [[ManipulativeBastard manipulating other people]] to satisfy his murderous urges.
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* ''Film/Barbie2023'': The Barbies of [[{{Matriarchy}} Barbieland]] are all perfectly sweet and friendly to each other, but it quickly becomes clear that they're less accepting towards anyone else. Kens are tolerated but very much considered second-class citizens, Allan and Midge are completely ignored, and [[SentimentalShabbiness Weird Barbie]] is an outcast who's openly gossiped about. At the end of the movie President Barbie recognises that this attitude needs to change and takes steps to make society more inclusive.
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* ''Film/ShallWePlay'': Matt and Jess seem to be nice initially. Then both prove themselves cruel and uncaring people to Stacy, making her the victim of humiliating photos.
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* Karl in ''Literature/{{Blackout}}''. On the outside, he's a helpful, chivalrous NiceGuy, devoted parent, and recovering widower. But between his flashbacks and his gradual loss of patience in the elevator, we learn that he's [[spoiler: a deeply sadistic and misogynistic [[StrawNihilist Nietzsche Wannabe]] SerialKiller[=/=]rapist who staged his wife's suicide, and whose main reason for needing to escape the elevator is to clean up his [[TortureCellar bachelor pad]] before his daughter arrives and sees the corpse of his latest victim]].

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* Karl in ''Literature/{{Blackout}}''. On the outside, he's a helpful, chivalrous NiceGuy, devoted parent, and recovering widower. But between his flashbacks and his gradual loss of patience in the elevator, we learn that he's [[spoiler: a deeply sadistic and misogynistic [[StrawNihilist Nietzsche Wannabe]] nihilistic]] SerialKiller[=/=]rapist who staged his wife's suicide, and whose main reason for needing to escape the elevator is to clean up his [[TortureCellar bachelor pad]] before his daughter arrives and sees the corpse of his latest victim]].
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* ''Film/{{Castaways}}'': Finn acts like he's really a kind man from a rescue ship sent to help Cara and Emily, befriending them in spite of Cara's initial suspicions. It turns out that he's with a group of {{human traffickers}} though, planning to sell them both. Emily kills him after finding out.
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* ''Film/SoundOfFreedom'': Giselle poses as a kind and friendly talent scout looking to give children in relatively poor families a chance to find lucrative jobs as entertainers. She's really a remorseless trafficker who kidnaps children and sells them into sex slavery.
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* ''Film/GodzillaVsKong'': [[Characters/MonsterVerseHumans Walter Simmons]], CEO of [[EvilInc Apex Cybernetics]], presents himself to others as a superficially charming, polite and compassionate-seeming man with a flare of bravado who wants to make the world a safer place. In actuality, he is a ruthless, reckless, [[{{Narcissist}} egomaniacal]] NotSoWellIntentionedExtremist who is only out to make his own name as the one who'll usurp Godzilla at any cost, with a ''horrific'' LackOfEmpathy for the thousands of innocent civilians whom he callously and deliberately endangers.

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* ''Film/GodzillaVsKong'': [[Characters/MonsterVerseHumans [[Characters/MonsterVerseWalterSimmons Walter Simmons]], CEO of [[EvilInc Apex Cybernetics]], presents himself to others as a superficially charming, polite and compassionate-seeming man with a flare of bravado who wants to make the world a safer place. In actuality, he is a ruthless, reckless, [[{{Narcissist}} egomaniacal]] NotSoWellIntentionedExtremist who is only out to make his own name as the one who'll usurp Godzilla at any cost, with a ''horrific'' LackOfEmpathy for the thousands of innocent civilians whom he callously and deliberately endangers.
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* ''Film/WerewolvesWithin'': [[spoiler:Cecily]] seems like a nice, if sarcastic, person before it's revealed this was all an act-she's the werewolf, and not in a TragicMonster fashion either, but an utterly ruthless and remorseless killer who's simply skilled at acting otherwise.
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* ''Film/AHauntingAtSilverFalls'': [[spoiler:Anne and Kevin]] present themselves as nice, normal, empathetic people... But they're also responsible for the death of the Dahl Twins and many more women as well.

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* ''Film/Emperor2020'': Truesdale seems like a kind-hearted GoodSamaritan who is awed by Shields' heroism and wants to give him shelter for selfless reasons. However, he shows some smarminess and forcefulness when he makes his reluctant wife agree to hide Shields, and then it turns out he's planning to betray Shields for the bounty on his head.

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* ''Film/Emperor2020'': ''Film/Emperor2020 '': Truesdale seems like a kind-hearted GoodSamaritan who is awed by Shields' heroism and wants to give him shelter for selfless reasons. However, he shows some smarminess and forcefulness when he makes his reluctant wife agree to hide Shields, and then it turns out he's planning to betray Shields for the bounty on his head.head.

* ''Film/ExitWounds'':
** Strutt stops his men from bullying Boyd and is very popular for getting other cops sports tickets and finding security gigs for cops who need money from a second job. He also once fought a vicious Doberman with his bare hands to save a child. However, he turns out to be running a drug ring and is willing to commit murder.
** Daniels tries to defend Boyd during his demotion and volunteers to help him clear his name and bring down the villains in the final act. He turns out to be working with Strutt.
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[[BitchInSheepsClothing Bitches in Sheep's Clothing]] in LiveActionFilms.
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* Katharine Parker in ''Film/WorkingGirl'' starts off as a BISC before progressing to being a DevilInPlainSight.

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* Katharine Parker in ''Film/WorkingGirl'' starts off as a BISC before progressing to being a DevilInPlainSight.DevilInPlainSight.

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* ''Film/Emperor2020'': Truesdale seems like a kind-hearted GoodSamaritan who is awed by Shields' heroism and wants to give him shelter for selfless reasons. However, he shows some smarminess and forcefulness when he makes his reluctant wife agree to hide Shields, and then it turns out he's planning to betray Shields for the bounty on his head.
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* ''Film/GetOut2017'': Rose initially appears to be the protagonist Chris' supportive girlfriend. [[spoiler:She is actually in on her family's EvilPlan, specifically serving as the HoneyTrap. A phone call with Chris' friend Rod, in which she makes her voice sound panicked and distressed even while her face is completely {{emotionless|Girl}}, reveals her to be TheSociopath who merely wears the mask of a perky young woman.]]
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* ''Film/GodzillaVsKong'': [[Characters/MonsterVerseHumans Walter Simmons]], CEO of [[EvilInc Apex Cybernetics]], presents himself to others as a superficially charming, polite and compassionate-seeming man with a flare of bravado who wats to make the world a safer place. In actuality, he is a ruthless, reckless, [[{{Narcissist}} egomaniacal]] NotSoWellIntentionedExtremist who is only out to make his own name as the one who'll usurp Godzilla at any cost, with a ''horrific'' LackOfEmpathy for the thousands of innocent civilians that he callously and deliberately endangers.

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* ''Film/GodzillaVsKong'': [[Characters/MonsterVerseHumans Walter Simmons]], CEO of [[EvilInc Apex Cybernetics]], presents himself to others as a superficially charming, polite and compassionate-seeming man with a flare of bravado who wats wants to make the world a safer place. In actuality, he is a ruthless, reckless, [[{{Narcissist}} egomaniacal]] NotSoWellIntentionedExtremist who is only out to make his own name as the one who'll usurp Godzilla at any cost, with a ''horrific'' LackOfEmpathy for the thousands of innocent civilians that whom he callously and deliberately endangers.



* ''Film/JurassicWorldFallenKingdom'': [[Characters/Film/JurassicWorldFallenKingdom Eli Mills]], ''to put it mildly''. He seems like a BenevolentBoss whose goal of rescuing the dinosaurs on Isla Nublar aligns with Claire's. In actuality, he's one of the most, if not '''the single most''', rotten characters in the entire movie franchise: obsessed with profit for his own gain, and willing to cross just about any moral line in pursuit of that goal.

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* ''Film/JurassicWorldFallenKingdom'': [[Characters/Film/JurassicWorldFallenKingdom [[Characters/JurassicWorldFallenKingdom Eli Mills]], ''to put it mildly''. He seems like a BenevolentBoss whose goal of rescuing the dinosaurs on Isla Nublar aligns with Claire's. In actuality, he's one of the most, if not '''the single most''', rotten characters in the entire movie franchise: obsessed with profit for his own gain, and willing to cross just about any moral line in pursuit of that goal.
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* ''Film/BigGame'': [[spoiler:Secret Service agent Morris]] is one who gets exposed to the audience fairly early in the movie. As far as the President is concerned, he's a solemn but loyal bodyguard and friend who literally took a bullet for him. In actuality, he's so angry that he took a bullet for such an ineffectual U.S. President that he's helping Hazar to kidnap and ultimately kill the same President, he kills the other Secret Service agents ruthlessly, and he's even quite mocking when he confirms said agents' deaths or when he encounters Oskari.


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* ''Film/GodzillaVsKong'': [[Characters/MonsterVerseHumans Walter Simmons]], CEO of [[EvilInc Apex Cybernetics]], presents himself to others as a superficially charming, polite and compassionate-seeming man with a flare of bravado who wats to make the world a safer place. In actuality, he is a ruthless, reckless, [[{{Narcissist}} egomaniacal]] NotSoWellIntentionedExtremist who is only out to make his own name as the one who'll usurp Godzilla at any cost, with a ''horrific'' LackOfEmpathy for the thousands of innocent civilians that he callously and deliberately endangers.


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* ''Film/JurassicWorldFallenKingdom'': [[Characters/Film/JurassicWorldFallenKingdom Eli Mills]], ''to put it mildly''. He seems like a BenevolentBoss whose goal of rescuing the dinosaurs on Isla Nublar aligns with Claire's. In actuality, he's one of the most, if not '''the single most''', rotten characters in the entire movie franchise: obsessed with profit for his own gain, and willing to cross just about any moral line in pursuit of that goal.


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* ''Film/SleepyHollow1999'': The Headless Horseman's master, [[spoiler:Lady Van Tassel]], acts nice and kind in public, but is in reality a completely black-hearted monster willing to murder several people by proxy, including their own sister.


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* ''Film/{{VHS}}'': [[spoiler:James]]. He appears to be a considerate, kind boyfriend who's concerned about Emily's health and wellbeing. In actuality, he's in league with the [[spoiler:aliens]] who are tormenting her and helping them to use her as an unknowing surrogate, and he helps to basically destroy Emily's self-esteem in order to cover up the entities' activities. Not to mention that Emily isn't the only surrogate he acts the part of a caring boyfriend towards. That being said, he does show ''some'' ambivalence towards the [[spoiler:aliens]] for their lack of concern for Emily's wellbeing.
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* ''Film/TheDeep'':
** Henri "Cloche" Bondurant introduces himself in a polite and gracious way while offering to buy an artifact David and Gail found for supposedly harmless reasons. When they decline to deal with him, he has them kidnapped, threatens to cut David's tongue out, and subjects Gail to a ShamefulStrip.
** Coffin is introduced as a kindly old sea dog who is fairly tranquil about working a menial job, happily provides the main trio with information about the ''Goliath'', and says he wants to recover the bodies of his dead shipmates onboard the wreck. Once he actually starts working with the main trio, it becomes clear that he's willing to betray and endanger them for the valuable morphine in the cargo hold.
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* ''Film/{{Chisum}}'':
** Murphy is introduced apologizing to a rancher whom Dolan has rudely refused water to, voicing a logical sounding reason for his actions, and then offering to buy Chisum a drink when he helps the man. However, he's a ruthless CattleBaron obsessed with killing or ruining anyone in his way.
** Evans is initially happy to see Billy, talking about "old times." However, it quickly becomes clear that he's an active outlaw who robs and kills good people without a trace of remorse.
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* ''Film/WhiteGod'': The homeless man who hides Hagen from animal control, then turns around and sells him to the middleman for a dog fighting ring.
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* ''Film/MoneyMonster:'' CorruptCorporateExecutive Camby has a very good reputation, and even his own employees consider him to be an "open book."
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* ''Film/{{Ajnabee}}'': BigBad Vicky portraits himself as an easygoing and friendly fellow, but is actually a ConMan that only pretends to befriend his neighbors in order to [[FrameUp frame them]] for his scheme.
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* ''Film/KillerUnderTheBed'': Tina acts all nice to [[TheProtagonist Kilee]] when she first shows up at school... then asks for a hundred dollars, or else she'll spread nasty rumours about Kylee throughout the school.
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* In ''Film/TheBravados'', [[spoiler:Douglass's closest neighbor is a bumbling silver {{Prospector}} named John Butler, who is unfortunate enough to encounter the fleeing outlaws. He's also the real killer of Mrs. Douglass.]]
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* The Creator/JohnWayne film ''Film/TheTrainRobbers'' has Creator/AnnMargaret as the widow of a long-dead bank robber who needs to find the money her husband stole to get out of debt and so her son can live a better life. Wayne and his gang help her find the gold stolen by Matt Lowe and let her keep it as well as the $50,000 reward the train company has for it. They put Mrs. Lowe on a train, telling her how she can keep the gold and the reward and build a new life for her son. As the train pulls out, a Pinkerton agent who's been following them for the movie reveals that "Matt Lowe was never married." The woman they know as "Mrs. Lowe" was a prostitute at the brothel Lowe was killed in and just conned the guys into risking their lives so she can take off with the gold for herself.

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* The Creator/JohnWayne film ''Film/TheTrainRobbers'' has Creator/AnnMargaret Creator/AnnMargret as the widow of a long-dead bank robber who needs to find the money her husband stole to get out of debt and so her son can live a better life. Wayne and his gang help her find the gold stolen by Matt Lowe and let her keep it as well as the $50,000 reward the train company has for it. They put Mrs. Lowe on a train, telling her how she can keep the gold and the reward and build a new life for her son. As the train pulls out, a Pinkerton agent who's been following them for the movie reveals that "Matt Lowe was never married." The woman they know as "Mrs. Lowe" was a prostitute at the brothel Lowe was killed in and just conned the guys into risking their lives so she can take off with the gold for herself.
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* The Creator/JohnWayne film ''The Train Robbers'' has Ann-Margaret as the widow of a long-dead bank robber who needs to find the money her husband stole to get out of debt and so her son can live a better life. Wayne and his gang help her find the gold stolen by Matt Lowe and let her keep it as well as the $50,000 reward the train company has for it. They put Mrs. Lowe on a train, telling her how she can keep the gold and the reward and build a new life for her son. As the train pulls out, a Pinkerton agent who's been following them for the movie reveals that "Matt Lowe was never married." The woman they know as "Mrs. Lowe" was a prostitute at the brothel Lowe was killed in and just conned the guys into risking their lives so she can take off with the gold for herself.

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* The Creator/JohnWayne film ''The Train Robbers'' ''Film/TheTrainRobbers'' has Ann-Margaret Creator/AnnMargaret as the widow of a long-dead bank robber who needs to find the money her husband stole to get out of debt and so her son can live a better life. Wayne and his gang help her find the gold stolen by Matt Lowe and let her keep it as well as the $50,000 reward the train company has for it. They put Mrs. Lowe on a train, telling her how she can keep the gold and the reward and build a new life for her son. As the train pulls out, a Pinkerton agent who's been following them for the movie reveals that "Matt Lowe was never married." The woman they know as "Mrs. Lowe" was a prostitute at the brothel Lowe was killed in and just conned the guys into risking their lives so she can take off with the gold for herself.
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* In ''Film/TwentySevenDresses'', the heroine's sister fits this trope perfectly but it's very heavily implied that she's doing it to deal with her own loneliness, and they make up at the end.
* Michael Bishop from ''Film/{{Alien 3}}''. His smile after Ripley refuses his offer says it all.
** Burke from ''Film/{{Aliens}}''. At first, he seems genuinely friendly toward Ripley -- even downright likable -- but gradually reveals that he's willing to risk human lives to bring back a Xenomorph, for the money.
* ''Film/BatmanVSupermanDawnOfJustice'':
** Downplayed with Lex Luthor. He sucks at ''not'' being a dick to people, and most people find him to be an insufferable, annoying jackass, but hardly anyone knows that beneath his campy, flamboyant act is a mass-murdering sociopath who's willing to commit such acts as blowing up a Senate courtroom full of people and create a monster like Doomsday, all to spite and fuck with Superman.
** Lex's father, Alexander Luthor Sr., was an example played straight. He put on the guise of a savvy businessman and devoted father who rose up from nothing, managing to endear himself to the public by claiming that [=LexCorp=] was named after his son. Behind the scenes, he was emotionally unstable, and an {{Abusive Parent|s}} who violently beat his son at the very least (Lex mentions at one point that he suffered from "Daddy's fists and ''abominations''").
* ''Film/BeautyAndTheBeast2017'': Gaston may seem like a charming, if a bit creepy, LovableRogue on the outside, but inside, he's a [[TheSociopath sociopathic]], violent monster who will stop at nothing to get what he wants, up to and committing murder and blackmail.
* Walter in ''Film/BigEyes'', initially comes off charming and romantic, but is actually manipulative and abusive.
* Karl in ''Literature/{{Blackout}}''. On the outside, he's a helpful, chivalrous NiceGuy, devoted parent, and recovering widower. But between his flashbacks and his gradual loss of patience in the elevator, we learn that he's [[spoiler: a deeply sadistic and misogynistic [[StrawNihilist Nietzsche Wannabe]] SerialKiller[=/=]rapist who staged his wife's suicide, and whose main reason for needing to escape the elevator is to clean up his [[TortureCellar bachelor pad]] before his daughter arrives and sees the corpse of his latest victim]].
* [[spoiler:Nina]] is perfect for the role of the ''Film/BlackSwan'', because she is a ManipulativeBastard, master of the WoundedGazelleGambit, and most importantly, [[CuteAndPsycho crazy]] enough to [[MurderTheHypotenuse do anything to get the role]]. ...[[MindScrew Perhaps]].
* Balraj's sister, Kiran and Mrs. Darcy, in ''Film/BrideAndPrejudice'' are not nice people at all.
* In ''Film/TheCatInTheHat'', [[BigBad Lawrence "Larry" Quinn]] sets himself up as an ideal boyfriend and a top-notch real estate agent, while in reality, he's nothing but an unemployed FatSlob who only wants to marry the kids' mother for the money and constantly plots to get Conrad shipped off to military school. At the beginning of the film, only Conrad can see him for what he really is.
* ''Franchise/TheChroniclesOfRiddick'': William J. Johns at first appears to be a clean-cut lawman and typical hero, but is ultimately revealed to be a self-serving, cowardly mercenary who doesn't give a damn about anyone but himself. [[AndThatsTerrible And if that's not bad enough]], he's also a morphine addict.
* In ''Film/{{Copycat}}'', Foley looks and acts like a cute, quiet, unassuming lab tech —- and is a psychopathic SerialKiller.
* ''Film/CruelIntentions'': [[BigBad Kathryn]] [[VillainProtagonist Merteuil]] [[VillainWithGoodPublicity sets herself up]] as a model student, a popular, well-adjusted young woman, and a devout Christian, but in reality, she's a {{narcissist}}ic, [[TheAlcoholic alcoholic]] [[DrugsAreBad cokehead]] of an AlphaBitch who regularly goes out of her way to manipulate people and destroy their reputations and lives ForTheEvulz. By the end of the first movie, Annette and Cecile, two girls whom she had manipulated, circulate copies of her stepbrother Sebastian's journal, in which he had detailed Kathryn's true colors, to the public, flinging off the sheep's clothing.
* ''Film/CryFreedom'': Jimmy Kruger, the South African Minister of Justice and the one responsible for Steve Biko's banning. When he meets Woods, he gives off the image of a [[ReasonableAuthorityFigure reasonable authority figure]] who does not like signing banning orders and the like, and who seemingly agrees with Woods on the need for a political solution to the racial crisis gripping the nation. He also listens attentively to Woods as he tells him about the vandalization of Biko's church by security officers and expresses discontent over their actions. However, Woods is later harassed at his home by security agents demanding that he reveal the identity of the eyewitness who recognized police captain De Wet as the one leading the officers vandalizing the church (with Woods knowing that the eyewitness would be arrested and/or killed as a result), with said agents all but saying out loud that their orders came directly from the Minister of Justice. Ultimately, Kruger establishes himself firmly as this later during the National Party conference scene where he [[KickTheDog mocks and makes jokes at Biko's death]].
* The Bishop Edvard Vergerus from ''Film/FannyAndAlexander'' by ''Creator/IngmarBergman''. He seems fairly benign, if a little self-righteous, before pulling back the curtain to reveal a true sadist, justified by piety.
* Auric Film/{{Goldfinger}}, as stated in his TheVillainSucksSong:
-->"Pretty girl, beware of his heart of gold, this heart is cold!"
* Mrs. Mott in ''Film/TheHandThatRocksTheCradle''. A very chilling example. Hell, she could be the trope maker.
* The ''Film/HarryPotter'' flicks have both Quirrell and Umbridge, who both seem quite benign on the surface, but are in fact quite evil. Heavy emphasis on the "bitch" part in the latter's case. That being said, Umbridge is far more openly antagonistic than Quirrell. See their Literature counterparts for more detail.
* Eddy of ''Film/{{Hick}}''. On the surface a [[TroubledButCute friendly Good Ol' Boy with perhaps some anger management issues]], underneath [[spoiler: a psycho killer and rapist]].
* [[spoiler:Tony]] is revealed to be one at the end of ''Film/TheImaginariumOfDoctorParnassus'', although there are subtle hints dropped throughout the film that he's not as nice as he at first appears.
* In the Creator/ArnoldSchwarzenegger comedy ''Film/JingleAllTheWay'', Creator/PhilHartman portrays his next-door neighbor, who appears to be a nearly perfect man: a devoted single father who dotes on his child, a master at cooking and home repair, and has a seemingly limitless supply of free time to devote to helping others. For most of the film, only Arnold can see him for what he really is: a SmugSnake whose every move and thought is dedicated to seducing every woman he comes across, whether they're single or not.
* In ''Film/KermitsSwampYears'', Wilson was at first the friendly and cheerful pet shop owner, but his job is to lead Dr. Krassman to all the frogs.
* ''Film/KnivesOut'': An entire ''family'' of them in the Thrombleys. They all keep a polite, welcoming facade, but the second their wealth or comfort is threatened, or if you [[NiceToTheWaiter look too closely at their interactions with those they consider "beneath" them]], their selfishness, bigotry, and cruelty become ''very'' clear. The only exceptions are Harlan (who, while pompous, was a JerkWithAHeartOfGold and true friend to Marta), Ransom (who is an utter {{jerkass}} and [[AtLeastIAdmitIt makes no effort to pretend otherwise]]), and Meg (who at the very least is conflicted about her role in her family's backstabbing, and seems to genuinely like Marta).
** [[spoiler: Actually Ransom seems genuinely supportive and caring to Marta in the restaurant scene and seems like the only one who can help her out. Then by the end, it’s clear he’s by far the worst of the Thrombleys and tries to kill Marta when his plans are foiled.]]
* In ''Film/LegallyBlonde 2'', the senator (played by Sally Field) is sweet and kind to Elle, becoming a mentor and friend quickly. She throws Elle under the bus the first chance she gets to gain a political edge.
* ''Franchise/MarvelCinematicUniverse'':
** Obadiah Stane from ''Film/IronMan1'' is jovial and comforting for the first half of the movie, acting as a paternal figure and guardian for Tony Stark. [[spoiler: Then it’s revealed Stane is the one who ordered the Ten-Rings to attack the convoy Tony was riding on and has been planning to kill Tony for years so he can have Stark Industries for himself.]]
** Justin Hammer from ''Film/IronMan2'', he “tries” to be very charismatic and suave like Tony but he’s really a jealous JerkAss who wants fame and glory. Hammer cares little for the people who are injured and killed in his attempts to upstage Tony beyond getting bad PR.
** Loki in ''Film/{{Thor}}'', at first he’s very supportive and loving towards his big brother and agrees with his quest of vengeance against the invading Ice Giants. Soon as, however, we learn Loki is the one who let the Ice Giants into Asgard to stop Thor’s coronation and guided him into attacking the Ice Giants which got Thor banished and when his father Oden falls into the Oden sleep, he seizes the throne. When Sif and the Warriors Three defy him Loki sends the Destroyer to kill Thor to stop any chance of his brother coming back.
*** Loki tries pulling this again in ''Film/ThorRagnarok'' but Thor has long since learned his lesson and [[DefiedTrope effortlessly foils]] Loki’s attempt to double-cross him.
** Aldrich Killian in Film/IronMan3 is very charismatic when he appears in the present even succeeding in charming Pepper. When he reveals his true colours, Killian puts up no pretence being completely psychotic, shooting Maya down in cold blood, infecting Pepper with Extremis and repeatedly trying to kill Tony all while taunting him.
** ''Film/CaptainAmericaTheWinterSoldier'' has a lot of examples of this with TheReveal that proud members of S.H.I.E.L.D. such as Jasper Sitwell, Brock Rumlow, Alexander Pierce (who humbly refused the Nobel Peace Prize) and many more [[spoiler:are all secretly working for ComicBook/{{Hydra}} and have been lying to the Avengers and the Government the whole time and plotting against them]].
--->'''Nick Fury:''' See, it's stuff like this that gives me trust issues.
** ''Film/GuardiansOfTheGalaxyVol2'' has [[spoiler:Ego. Starlord's father is a highly charismatic person who happily gives his son the fatherly love he's always wanted. Halfway through the movie though it's revealed that Ego is a tyrannical sociopath who killed Starlord's mother so she'd no longer distract him and forces his son to a be LivingBattery before he's rescued by his father substitute Yondu]].
** In ''Film/AvengersEndgame'' [[spoiler: 2014 Nebula infiltrates the Avengers and acts like their friend, but as soon as she’s alone, she hijacks the time machine and gives an opportunity for Thanos and his forces to invade]].
** Quentin Beck aka Mysterio from ''Film/SpiderManFarFromHome'' appears as a very sincere and heroic figure who supports young Peter Parker and gives him guidance during his grief over the death of his mentor Tony Stark. [[spoiler: BeneathTheMask, however, Beck is an entitled and psychotic madman who seeks public adoration as an Avenger through illusions and lies and tries multiple times to kill Peter and his friends ([[WouldHurtAChild who are all teenagers]]) once he’s been uncovered.]]
* ''Film/MeanGirls'':
** Towards the very beginning, we're told that Regina's a bitch, but she seems to act perfectly civil to Cady. Then, of course, things begin to go downhill. A good example is when Regina insults someone's skirt after saying to the person's face that she liked it. This is obviously a call back to earlier in the film when she complimented Cady's bracelet.
** Cady herself becomes one of these toward Regina and her circle later in the film. A case of PayEvilUntoEvil given Regina's actions, but Cady's actions (turning her friends and on-again-off-again boyfriend against her, giving her "diet" bars that cause her to gain weight, attempting to publicly humiliate her) are still quite nasty, especially since she does them under the guise of friendship.
* Ms. Quickly, to whom the father reluctantly proposes in ''Film/NannyMcPhee'' because he must marry by the end of the month or be cut out of his wealthy aunt's estate. She puts on a sweet front until the day of the wedding when she coldly informs the children that they're all to be shipped off to boarding school at the first opportunity.
* A male example in ''Film/{{P2}}''. Thomas, the stalker/kidnapper, seems like an eager and helpful NiceGuy at first, but becomes more and more of a desperate psychopath as he loses control over Angela.
* ''Film/PainkillerJane'': [[spoiler:Graham/Insley, who initially comes off as a nice, sympathetic psychiatrist]], turns out to be Erfan all along, who gave Jane her enhanced abilities via a genetic modification, which killed her team when they were exposed.
* ''Film/TheParentTrap1961'' and ''Film/TheParentTrap1998'' both have the step-mom-to-be being a sheep to the dad, and a bitch to everyone but. It's surprising how he doesn't see it, honestly, but then again [[WickedStepmother All Stepmoms Are Evil]].
* George in ''Film/ThePhiladelphiaStory''. His [[BeneathTheMask true colors]] are revealed in his last scene.
* Simone Clouseau in ''Film/ThePinkPanther1963'' ([[ValuesDissonance at least to a modern viewer]]). Because her husband Jacques is TheFool, she is able to successfully hide her professional ''and'' romantic connections to the jewel thief he is trying to capture, and ultimately helps frame him for their crimes. Since the thieves were the protagonists of the film and were pulling a KarmaHoudini (Clouseau was the EnsembleDarkhorse who became the hero of the subsequent films after being a SympatheticInspectorAntagonist), the audience is supposed to be on their side. Unfortunately, even here, Jacques Clouseau is a JerkWithAHeartOfGold, so her behavior is rather [[TheUnfairSex cruel]].
* The mermaids from ''Film/PiratesOfTheCaribbeanOnStrangerTides'' -- for such sexy, harmless-looking creatures, they sure are vicious.
* ''Film/{{Predators}}'' has a Franchise/{{Predator}} clan putting on a planet [[WorldOfBadass a mercenary, an Israel Defense Force hitwoman, a Spetznaz commando, an African death squad trooper, a Mexican drug cartel enforcer, a death row criminal]]... and a doctor. Played by Creator/TopherGrace. [[spoiler:Who turns out to be a serial killer.]]
* [[spoiler:Holly Jones]] from ''Film/{{Prisoners}}''. [[spoiler:She's initially just an irritated but essentially good-natured mother trying to protect her son. It's all just a facade and she's actually a kidnapper and murder of children who did it all, along with her husband, to "crusade against God".]]
* ''Film/RedRidingHood''. Prudence big time. When Valerie is chained up in the center of town, wearing a wolf's mask, and is being used to lure the Werewolf to his doom, she decides to say some spiteful things to her. Instead of apologizing to her for what was happening to her, she says that she deserves to be killed by the werewolf. She even hints that she might have been jealous of Valerie for a long time.
* ''Film/TheRunningMan'': Damon Killian is a charming, genial game show host...on camera at least. Off-camera, he is an abusive, underhanded prick who has no problem to both audiences and contestants.
* ''Film/{{Saved}}'': Hilary Faye can give the LovableAlphaBitch vibe, but she's a straight-up AlphaBitch. You can be on good terms with her so as long as her outlook on religious beliefs aren't opposed. Oppose them in any way and you'll see just what sort of friend she is and that her facade of kindness is solely built on being TheFundamentalist and EgocentricallyReligious.
* Detective Mark Hoffman of the ''Franchise/{{Saw}}'' series. Outwardly, he presents himself as a hard-working, responsible, caring figure of law. It can fool you if one's not aware that Hoffman's a [[spoiler: ruthless, manipulative, and murderous DirtyCop as well as an apprentice of Jigsaw]].
* The ''Film/{{Scream}}'' series has a fair amount of these. On a lighter note, Rebecca is a memorable example in [[Film/{{Scream 4}} the fourth installment]]. On a darker one, Ghostface killers are usually this before TheReveal.
* ''Film/ShallowHal'': Jill seems to be a nice person for most of the movie, and it's hard to disagree with her reasons for rejecting Hal's amorous advances, considering how unpleasant he is to women at the beginning of the movie. However, from the moment Jill learns that Hal is dating Rosemary, she immediately flirts with him, even though she knows their relationship is serious. And when Hal is having trouble with Rosemary (after the hypnosis comes to an end) Jill not only appears conveniently to invite Hal to a date, she also tries to seduce him and even makes a comment about Rosemary that can be interpreted as mean (by saying that Hal's dating the obese Rosemary proves he is pathologically unshallow).
* The diner worker from ''Film/TheShapeOfWater'', who Giles has a crush on, seems like a nice guy at first, even giving Giles some free pie. But when Giles tries to flirt with him, he turns away in disgust, revealing that he's homophobic. He also turns out to be a racist as when a black couple enters the diner, he forces them to leave.
* ''Film/SherlockHolmesAGameOfShadows'': Professor Moriarty does a flawless impression of a benign, gentlemanly academic, complete with a fondness for feeding pigeons. In reality he's a [[LovesTheSoundOfScreaming sadistic,]] [[ManipulativeBastard manipulative]] [[TheSociopath sociopath]].
* Lina Lamont in ''Film/SinginInTheRain''. Compared to reality, however, this film offers two interesting twists: Debbie Reynolds, who is dubbing Lamont in the film, was herself dubbed by Betty Noyes, and laid-back, long-suffering NiceGuy Don Lockwood is played by irritable perfectionist Creator/GeneKelly, the ''real'' Bastard in Sheep's Clothing.
* ''Film/SkyHigh2005'': Gwen Grayson, the most popular girl in school, seems to avert the AlphaBitch stereotype entirely and falls for the protagonist Will Stronghold. [[spoiler:It was all a ruse so that she, who is actually the {{supervillain}} Royal Pain (and whose real name is Sue Tenny), could get back her weapon, the Pacifier ray that turns people back into infants, and use it to take over the school and turn it into a SchoolForScheming.]]
* ''Franchise/StarWars'': Palpatine, full-stop, combining this with VillainWithGoodPublicity. As the Chancellor of the Republic, he had cultivated an image of himself as a kind, tea-drinking, grandfatherly figure who cares deeply for his planet, The Republic, and democracy. All the while, he was [[RunningBothSides running the Separatist forces]] as his alter-ego, Darth Sidious. Immediately upon being confronted by the Jedi, he shows his true colors as a sadistic, megalomaniacal, power-hungry ManipulativeBastard. In the public eye, he kept up his former facade, while using his new hideously deformed appearance to pull what was essentially a giant WoundedGazelleGambit and turn the Senate and public opinion against the Jedi.
** What's more is that even after the Empire unleashed the full force of its tyranny on the galaxy, he remained popular, and even those who hated Imperial rule generally did not see him as the villain. He continued to be seen as either the galaxy's benevolent hero who ended the Clone Wars or at the very worst, as a weak-willed old man being manipulated behind the scenes by the likes of Tarkin and the Moff Council. Very few actually realize (or want to believe) that he is a megalomaniacal tyrant in complete control of The Empire.
** At one point, Mon Mothma even calls him this trope.
--->''"This Palpatine was a [[HoldYourHippogriffs Rodian in Ewok's clothing!]]"''
* ''Film/TheStepfather'' seems to play this straight with the '''step''' dad.
* In ''Film/TheStrawberryBlonde'', seemingly sweet and innocent Virginia is revealed to be a grasping, selfish schemer, and a nagging shrew of a wife. Biff, who has spent years mourning after Virginia as the one that got away, is hugely relieved in the last scene when he meets her again and finds out what a harpy she really is.
* Professor Catalan in the French action-comedy ''Film/ThatManFromRio'', a mousy, academic archaeologist who is kidnapped by folks who had just stolen a Mesoamerican statue which is the key to a vast treasure. The protagonists rescue him around mid-film, unaware that [[spoiler: he'd staged his own kidnapping and is after the treasure himself, along the way, murdering a former colleague and abducting a young lady he had been a surrogate 'favorite uncle' to]].
* ''Film/ThisIsTheEnd'': Creator/JonahHill is almost sickeningly polite, particularly to Creator/JayBaruchel, [[spoiler:but later prays to God for Jay to die because he hates him so much.]] It's also noticeable earlier during the earthquake [[spoiler:when he tries to push Jay into the hole as everybody is running. Also later on when Jonah drops very tiny hints of trying to get Jay to die. Like "accidentally" throwing a knife at Jay's leg instead of simply passing it to him.]]
* In ''Film/ThreeMenAndALittleLady'', Mary's mother is on the verge of marrying one of these, completely unaware that her husband-to-be loathes her adorable child.
* David Simms in ''Film/TinCup''. Partly subverted in that Roy [=MacAvoy=] and all his friends already know this about David. Conversely, David's girlfriend (with whom Roy falls head-over-heels in love, naturally) doesn't realize that Roy's comments about David's true nature are accurate until the movie is almost finished.
** Simms is even dignified in romantic defeat. He's a nice guy ''and'' a complete asshole.
* Ray Zalinsky in ''Film/TommyBoy''. Tommy quips that he seems so genuine on camera. He then explains what a {{Jerkass}} he is when Tommy gets to Chicago to try and talk him out of buying the family business.
* ''Film/ToughGuys:'' Archie's second boss, a restauranteur, makes a big show of being warm, posh, and welcoming when Richie drops him off. The second Richie leaves, her smile disappears and she tells Archie she hates having to hire ex-convicts and smugly gives him the most demeaning jobs she can find.
* ''Film/TowerHeist'': Shaw does a very good job of coming across as a CoolOldGuy who's NiceToTheWaiter for the first part of the film before being exposed as a ruthless {{Jerkass}} and con man.
* ''Film/TradingPlaces'': Louis' fiancé, Penelope, at first seems like a kind lady. However, the second Louis gets into a lick of trouble, she reveals herself to be a self-centered person and all but ditches him.
* ''Film/TragedyGirls'': Sadie and [=McKayla=] are charming, intelligent, popular students... who are also remorseless {{Serial Killer}}s, and a huge danger to everyone around them.
* The Creator/JohnWayne film ''The Train Robbers'' has Ann-Margaret as the widow of a long-dead bank robber who needs to find the money her husband stole to get out of debt and so her son can live a better life. Wayne and his gang help her find the gold stolen by Matt Lowe and let her keep it as well as the $50,000 reward the train company has for it. They put Mrs. Lowe on a train, telling her how she can keep the gold and the reward and build a new life for her son. As the train pulls out, a Pinkerton agent who's been following them for the movie reveals that "Matt Lowe was never married." The woman they know as "Mrs. Lowe" was a prostitute at the brothel Lowe was killed in and just conned the guys into risking their lives so she can take off with the gold for herself.
* ''Film/{{Unfriended}}'': [[spoiler:Blaire, the protagonist of the film]], is revealed to be as such over the course of the film. Not only did [[spoiler:she cheat on her boyfriend with his best friend, but she throws both of them under the bus to save her own skin. She was also the one who originally filmed the video of Laura that would be uploaded to Website/YouTube and result in her harassment and subsequent suicide, and she has the gall to try and pretend otherwise... not that it will do her any good in the end]].
* ''Film/WelcomeToTheDollhouse'' has the tutu-wearing Missy. All she has to do is dance around clumsily and the parents are under her spell. Which pisses off Dawn no end.
* Katharine Parker in ''Film/WorkingGirl'' starts off as a BISC before progressing to being a DevilInPlainSight.

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