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Basic Trope: A commercial is much louder than the actual media that is being watched.
  • Straight: Bob is watching TV and gets an ad for a wrestling event, featuring loud music, explosions and an announcer screaming all of his lines. Bob is startled by the ad.
  • Exaggerated:
    • The ad is so loud that it peaks the audio, to the point that not one word from the announcer can be understood.
    • The ad is loud enough to shatter windows and set off car alarms in Bob's village.
  • Downplayed: The ad is only slightly louder than normal, with Bob tutting disapprovingly as he turns it on.
  • Justified:
    • The company thinks that loud equals better.
    • The company is trying to make sure people can still hear their ad, even if they're making snacks in the other room or taking a dump.
    • It was a genuine mistake, and one of the sound mixers who made the ad had their left-click stick while they were adjusting the gain of a sound, making it very loud without them noticing.
  • Inverted: The ad's volume is abnormally quiet. Bob thinks he's losing his hearing and turns the TV's volume up, and is startled when the show he was watching comes back on, now very loud because of the increased volume.
  • Subverted: The announcer takes a big breath in, as if about to start screaming, only to calmly advertise the wrestling match in a soft-spoken manner.
  • Double Subverted: The wrestling event's logo is accompanied by a blaring metal guitar chord and a huge explosion, even after the soft speech from the announcer.
  • Parodied: An ad for baby wipes is scored by pounding metal music, and the announcer bellows his lines into the microphone from the end of a long line of megaphones.
  • Zig-Zagged: Only a few noises in the ad are too loud. The rest of it is leveled normally.
  • Averted: The ad is of a perfectly normal volume.
  • Enforced: The ad's director found out that the previous year's quiet ads did not garner many tickets, and tells the sound mixers to crank everything to the max.
  • Lampshaded: "OW! I swear these ads are so much louder than any actual things on TV...
  • Invoked: Bob uses the loud commercial to wake his daughter up for school, who can sleep through any other attempt.
  • Defied: The ad's director tells the mixers to keep the volume at a reasonable level, saying they don't want to tick off potential customers.
  • Discussed: "Geez, who do these people think they're advertising to? An old folk's home where everyone has sand in their ears?" "WHAAAAT? I CAN'T HEAR!"
  • Deconstructed: Surprise surprise, blasting out random people's ears with your boiler repairs commercial as they're trying to watch Jeopardy! isn't going to bring in any customers. If anything, it'll make them avoid you.
  • Played for Laughs: Bob gets a Jump Scare from the ad while holding a bucket of popcorn and a drink, spilling them all over himself.
  • Played for Drama: The ad damages Bob's hearing, and the story from then on centers around his experience in hospital, waiting to see if his hearing has been damaged permanently.

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