Laconic / Audience-Alienating Premise

A premise that scares off much of the potential audience, regardless of the work's actual quality.
An unabridged version HERE loading with tons of detailed information, which I hear tell will make me a much more cynical person, and not for the better? Sounds boring and life ruining to me. I'm not going there..

http://tvtropes.org/pmwiki/pmwiki.php/Laconic/AudienceAlienatingPremise