History YMMV / JustAddMagic

** Charlotte has a reasonable despite being a minor character, mainly because she's shown to break several AlphaBitch stereotypes, [[LovableAlphaBitch and can actually be a decent ally/companion to the girls once they get to know her]].

** Trudith Winters is a fan favorite for essentially being a Creator/JKRowling or a Creator/SuzanneCollins {Expy}}.

%% SweetDreamsFuel:

* NightmareFuel: Most scenes involving The Traveler can be pretty scary for young audiences, even if she ''is'' the BigGood of the franchise.

* UnintentionallyUnsympathetic: Hannah Parker-Kent, we all know you're trying to protect Kelly, so she wouldn't have to pay an enormous price to save her Grandma, but selling her out to her mother- and lying about some of the details-isn't the responsible thing to do at all! [[spoiler: Only Mama P revealing herself to be self-centered saved their friendship.]] What were you thinking?

** A family's worth of characters. Except for Kelly and her grandma, the Quinn family doesn't get any involvement in the magic, although they do still get their share of development. Some people think that Kelly's parents- or at least her younger brother- should discover the cookbook's magic recipes, and help Kelly and the girls cook the recipes, and protect the city from the evil-doers.

** Charlotte despite being a two-shot character, mainly because she's shown to break several AlphaBitch stereotypes.
** Terri and Scott Quinn for being excellent parents to Kelly and Buddy.
** Trudith Winters despite being a OneShotCharacter is still pretty popular.

** The main trio of girls in Season 2B. Not only are they quick accuse people of being the culprit without proof, they often accuse people being bad protectors for abusing the cookbook's magic. The girls are no better than those other guys when it comes to using the power. Also, when they heard Mama P was finding dirt on Terri and caused her to lose the election, they automatically accused her of being a traitor, and siding with Adam Lever, without even bothering to listen to her side of the story. Now that's just cold. Mama P was being blackmailed by Adam, and he threatened to call the Health Department and shut down Mama P's, and yet the girl trio is seen in the right for blaming Mama P for everything. Not cool, girls!

** %%Lexi Hamilton in the ''Mystery City'' spin-off series.

** RJ White, who despite being a prankster who misused the Cookbook for personal gain, is ironically the ''least'' evil member of his trio, as he doesn't show pleasure in harming or endangering innocents like his partners did, and is too [[IneffectualSympatheticVillain ineffective and childish to be a genuine threat]]. Plus when he realizes someone was after the magic, the first thing is does is try to warn the main girl trio that they were all in danger, rather than try going after the cookbook. [[HeelFaceDoorSlam Thus, him being the first person to lose his memories of magic is treated sympathetically]] [[AlasPoorVillain to the point where the heroes actually fell bad for him.]]

** RJ White, who despite being a prankster who misused the Cookbook for personal gain, is ironically the ''least'' evil member of his trio, as he doesn't show pleasure in harming or endangering innocents like his partners did, and is too [[IneffectualSympatheticVillain ineffective and childish to be a genuine threat]]. Plus when he realizes someone was after the magic, the first thing is does is try to warn the main girl trio that they were all in danger, rather that try going after the cookbook. [[HeelFaceDoorSlam Thus, him being the first person to lose his memories of magic is treated sympathetically]] [[AlasPoorVillain to the point where the heroes actually fell bad for him.]]

** RJ White, who despite being a prankster who misused the Cookbook for personal gain, is ironically the ''least'' evil member of his trio, as he doesn't show pleasure in harming or endangering innocents like his partners did, and is too [[IneffectiveSympatheticVillain ineffective and childish to be a genuine threat]]. Plus when he realizes someone was after the magic, the first thing is does is try to warn the main girl trio that they were all in danger, rather that try going after the cookbook. Thus, him being the first person to lose his memories of magic is treated sympathetically to the point where the heroes actually fell bad for him.

** Rose Peizer is hands down, one of the biggest woobies in the entire series considering she [[spoiler: had to spend a full century in the book, while her brother at least got to live it up with his immortality. Plus her circumstances her completely out of her control]]. Who wouldn't want to just give this girl a hug?

* EvilIsCool: Mama P has a lot of fans for being a wise, experienced mage, who's got access to nearly every kind of magic spice over her many years of study. Plus she's very charismatic with how she can charm nearly anyone on a whim. Even when she semi-reforms herself and becomes an AntiHero, she's still beloved for being very complex for maintaining her manipulation.

* JerkassWoobie: Mama P may be a jerk in the series, but you can't blame her for trying to get the cookbook back to get rid of her curse. ''You'' try being stuck in your town for over 40 years. Plus, season 2 reveals that Chuck stole money from her father getting him fired from his job, and Chuck got off scot-free, without getting caught. Not to mention her family slowly got torn apart after to the fallout and to this very day, she sees Jake as the closest she has to a family/

* TheWoobie: Becky Quinn (Kelly Quinn's grandmother) ended up being put under a curse under the cookbook, after she tried to stop Mama P, and Gina Silvers from fighting over the power, by getting rid of the book. It's not her fault the magic was causing trouble. Thankfully she went back to herself in the season 1 finale.

%% SweetDreamsFuel:

* ParanoiaFuel: The food you're currently eating isn't regular food, it's actually enchanted food from the cookbook that'll cause unusual things to happen to you, and around you.

* UnpopularPopularCharacter: Gina Silvers isn't very well-liked in her world for being creepy-looking and having a short temper, but in the real world, people like her for being misunderstood and caring for the girls' safety

* [[SugarWiki/HeReallyCanAct They Really Can Act]]: All of the characters really know their stuff on the show. Special mention goes to the main trio of the show, who really know how to act like best friends, and help each other out. Bonus points for the girls being BFFs in real life. Well done girls!

* TheScrappy: Fans liked Piper just fine in Season 2B when she was a personal friend of Darbie's and didn't get involved in the magic side plot, however, come Season 3 that's fans slowly started to turn on her. Once Piper finds out about the magic, she ends up becoming super obsessed with it to the point where she refuses to do anything not related to it, which wouldn't be so much of a problem if she had her own defining character traits to make her stand out from the other girls, [[ReplacementFlatCharacter and not just become a replacement for Jake... but she doesn't.]] She's just a bland, annoying new companion who mainly exists for the girls to have an extra pair of hands for cooking. In fact, [[spoiler: when evil Kelly ends up wiping her memories of magic, Hannah and Darbie don't even bother trying to restore them, it's almost as if they knew how pointless she was.]]

* AdaptationDisplacement:: You'd be hard pressed to find anyone who remembers the book it was based on.

** Season 2A: [[spoiler: Charles Peizer, aka Chuck Hankins, is a former protector of the Cookbook from the 1860s. Losing his sister Rose in an attempt to make them the permanent owners, Chuck dedicates his life to finding a way to her back. Meeting [[Characters/JustAddMagicTheOCs Becky Quinn, Ida Perez, and Gina Silvers during their protector era in the 1960s]], Chuck becomes friends with Gina, ruins Ida's life, and indirectly causes the trio to break up and end their protectorship. Disappearing in 1965 and returning 50 years later, Chuck continues trying to bring Rose back by tricking the 1960s trio Becky, Ida and Gina, along with [[Characters/JustAddMagicTheGirls the current protector trio of Kelly, Hannah and Darbie]]. He creates his own cookbook to steal pages from the main book, traps both trios in a MortonsFork with a sleeping spell, takes over Jake's body and pose as him to deceive the heroes, and spell Hannah into nearly being trapped in the book in Rose's place, before reforming when his sister is finally freed from her prison.]]

* EvilIsCool: Mama P may be a BaseBreakingCharacter, bur she still has a lot of fans for being a wise, experienced mage, who's got access to nearly every kind of magic spice over her many years of study. Plus she's very charismatic with how she can charm nearly anyone on a whim. Even when she semi-reforms herself and becomes an AntiHero, she's still beloved for being very complex for maintaining her manipulation.

* HarsherInHindsight: During the first episode where the girl trio first discover the cookbook deal with the effects of an UnexpectedlyRealMagic recipe from the book, Hannah wanted to burn the cookbook to prevent any more trouble from occurring with the magic. [[spoiler: Come the season 1 finale, and it's revealed that Kelly's grandmother had gotten herself cursed because she had similar feelings about the cookbook and tried destroying it, but only got so far, before the book fought back. If Kelly had listened to Hannah's suggestion and tried to burn the book, the girls likely would have gotten themselves cursed as well. Good thing they didn't go for that route.]]

* BaseBreakingCharacter: Mama P, some people think she's a BitchInSheepsClothing who only cares about her freedom, while others think she's an actual friend of the girls, who cares about their safety.

* GrowingTheBeard: Season 1 won the crowd with its unique plot and relatable characters, especially with the sixth to eighth episodes. But season 2 became more popular when Becky Quinn (Kelly's Grandma) had a notably larger speaking role, and the mystery genre got more serious, with serious villains, and more dramatic scenes.

** Chuck Hankins himself is this, he and his sister Rose wanted to become immortal one day, they both became immortal, but Rose got stuck in the cookbook with no way out (technically speaking, she ''did'' become immortal just not in the way she expected.) Mischievous he may be, but he still became tragic. Chuck tried everything to get his sister out, and nobody wanted to help him because they thought he pulling another prank (including the Original Cooks (Becky Quinn, Mama P, and Gina Silvers), the Traveler, Jake, and the current girl cook trio). All the trouble Chuck caused in the series were attempts to get his sister back.

* AlternativeCharacterInterpretation: The "in-betweeners". While it's clear that the three of them weren't exactly the best protectors, and occasionally used the cookbook's magic for self-gain, were they really completely selfish, or did they have [[HiddenHeartofGold hidden hearts of gold]] that the audience just doesn't know about? One factor that supports the latter theory is that, the flashbacks with the three protectors where told from Arthur Morris' perspective, and from his side of the story. Keep in mind that Arthur wasn't an official protector, rather, he was close companion of theirs, and if the protectors had a mystery to solve outside of school, Arthur more than likely wouldn't have been involved, or even known about it. And considering the three protectors were worthy of the magic spice garden -- which requires all three protectors to pass a SecretTestOfCharacter -- this means the in-betweeners had to have had some goodness in them.

* TheyWastedAPerfectlyGoodCharacter: A family's worth of characters. Except for Kelly and her grandma, the Quinn family doesn't get any involvement in the magic, although they do still get their share of development. Some people think that Kelly's parents- or at least her younger brother- should discover the cookbook's magic recipes, and help Kelly and the girls cook the recipes, and protect the city from the evil-doers. As one of the episodes show, Buddy's a decent kid deep down, and the main reason he's a jerk is that Kelly's so busy spending time with friends and cooking, that she spends almost no with him. Maybe if he became an ally to the protectors as well, he'll reveal his nicer side. Also an episode in Season 2's first half had Scott Quinn talking with a man who claimed to know how Becky lost her ability to communicate, with said man actually being an ex-protector and saying Becky was under a magic spell -- [[CassandraTruth which was technically true, but Scott brushed him off as crazy.]] It would be quite interesting to see what his reaction would be finding out magic was real.