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* The ''WesternAnimation/KungFuPanda'' animated shorts ''Secrets of the Furious Five'' and ''Secrets of the Masters'' are both advertised as being "brand new Po adventures" when they're actually about the Furious Five and the Master's Council. Po is just the narrator.
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* The ''WesternAnimation/KungFuPanda'' ''Franchise/KungFuPanda'' animated shorts ''Secrets of the Furious Five'' and ''Secrets of the Masters'' are both advertised as being "brand new Po adventures" when they're actually about the Furious Five and the Master's Council. Po is just the narrator.
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* Bing Bong, Riley's [[ImaginaryFriend imaginary friend]] from ''WesternAnimation/InsideOut'' became this because of the crucial role he plays in the film's plot and for being adorable and hilarious. It got to the point where his image was placed on Inside Out merchandise packaging, even if the product was not related to him at all.
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* Bing Bong, Riley's [[ImaginaryFriend imaginary friend]] from ''WesternAnimation/InsideOut'' became this because of the crucial role he plays in the film's plot and for being adorable and hilarious. It got to the point where his image was placed on Inside Out ''Inside Out'' merchandise packaging, even if the product was not related to him at all.
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* Despite not being the main protagonist of ''WesternAnimation/MonstersVsAliens'', [[PluckyComicRelief B.O.B.]] gets the lion's share of promotion. On [[https://static.wikia.nocookie.net/monstersvsaliens/images/1/13/01-357316.jpg one of the DVD covers]], he's the focus character while Susan (the actual main protagonist) is shunted off to the side, and he gets top billing in the 2013 series with a majority of episodes and advertising focusing on him over any of the other monsters or aliens.
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** In an inversion, after ''Film/{{Black Panther|2018}}'' ended up as an insane hit at the box office (becoming the highest grossing solo film in the entire MCU), the later promotional material for ''Film/AvengersInfinityWar'' made sure to prominently feature the character, as well as Okoye and Comicbook/{{Shuri}}.
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** In an inversion, after ''Film/{{Black Panther|2018}}'' ended up as an insane hit at the box office (becoming the highest grossing solo film in the entire MCU), the later promotional material for ''Film/AvengersInfinityWar'' made sure to prominently feature the character, as well as Okoye and Comicbook/{{Shuri}}.Shuri.
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* The cute and fluffy blue alien Stitch is represented in ''WesternAnimation/LiloAndStitch''[='=]s marketing much more than the little girl Lilo Pelekai, with [[https://disney.fandom.com/wiki/File:LiloandStitchmovieposter.jpg the theatrical poster]] simply showing Stitch surrounded by other Creator/{{Disney}} characters, referencing the film's promotional campaign of Stitch hijacking iconic scenes from other Franchise/DisneyAnimatedCanon films. In fact, Stitch became so popular a character (and such a merchandising powerhouse) that not only did Disney make [[WesternAnimation/StitchTheMovie three]] [[WesternAnimation/LiloAndStitch2StitchHasAGlitch sequel]] [[WesternAnimation/LeroyAndStitch films]] and [[WesternAnimation/LiloAndStitchTheSeries a cartoon TV series]] with him, but they also made [[Anime/{{Stitch}} three]] [[Animation/StitchAndAi spin-]][[Manga/StitchAndTheSamurai offs]] where Lilo was removed as a lead character. By TheNewTwenties, Disney even began rebranding [[Franchise/LiloAndStitch his franchise]] by shortening it to just his name.
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* The cute and fluffy blue alien Stitch is represented in ''WesternAnimation/LiloAndStitch''[='=]s marketing much more than the little girl Lilo Pelekai, with [[https://disney.fandom.com/wiki/File:LiloandStitchmovieposter.jpg the theatrical poster]] simply showing Stitch surrounded by other Creator/{{Disney}} characters, referencing the film's promotional campaign of Stitch hijacking iconic scenes from other Franchise/DisneyAnimatedCanon films. In fact, Stitch became so popular a character (and such a merchandising powerhouse) that not only did Disney make [[WesternAnimation/StitchTheMovie three]] [[WesternAnimation/LiloAndStitch2StitchHasAGlitch sequel]] [[WesternAnimation/LeroyAndStitch films]] and [[WesternAnimation/LiloAndStitchTheSeries a cartoon TV series]] with him, but they also made [[Anime/{{Stitch}} three]] [[Animation/StitchAndAi spin-]][[Manga/StitchAndTheSamurai offs]] where Lilo was removed as a lead character. By TheNewTwenties, Disney even began rebranding [[Franchise/LiloAndStitch his franchise]] by shortening it to just his name.name, although they started bringing Lilo back into the fray beginning with the ''Agent Stitch'' book series in 2022.
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* ''WesternAnimation/TheJungleBook2'' had megastar actor Creator/JohnGoodman providing the voice of Baloo the Bear, and ads for the movie loudly proclaimed "Baloo is back!", even though this story was supposed to be about Mowgli.
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* ''WesternAnimation/TheJungleBook2'' had megastar actor Creator/JohnGoodman providing ''WesternAnimation/TheJungleBook2'', just like [[WesternAnimation/TheJungleBook1967 its predecessor]], mostly focuses on Mowgli. However, most of the voice of Baloo the Bear, and ads advertisements for the movie put much more focus on its deuteragonist and BreakoutCharacter Baloo than the other characters, Mowgli included, with the movie's poster loudly proclaimed proclaiming "Baloo is back!", even though this story was supposed to be about Mowgli.back!".
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** A case of Marvel outside the MCU piggybacking on the bigger franchise happened with ''Film/{{Morbius}}'', which is set in Film/SonysSpiderManUniverse, yet in one trailer showed the Vulture from ''Spider-Man: Homecoming'' to tease a connection between the 'verses. (Adrian Toomes does appear in the film, in a [[TheStinger post-credits scene]] widely derided for [[AssPull not making any sense]])
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** A case of Marvel outside the MCU piggybacking on the bigger franchise happened with ''Film/{{Morbius}}'', ''Film/{{Morbius|2022}}'', which is set in Film/SonysSpiderManUniverse, yet in one trailer showed the Vulture from ''Spider-Man: Homecoming'' to tease a connection between the 'verses. (Adrian Toomes does appear in the film, in a [[TheStinger post-credits scene]] widely derided for [[AssPull not making any sense]])
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* The Minions are this for the ''Franchise/DespicableMe'' franchise. They appear in most of the marketing and merchandise by far rather than Gru himself, who is the main character of the movies. They are also notably [[Periphery Demographic very popular]] with the baby boomer generation (people born from 1946-1964), meaning that they have been frequently placed onto packaging for food and other goods to increase product sales.
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* The Minions are this for the ''Franchise/DespicableMe'' franchise. They appear in most of the marketing and merchandise by far rather than Gru himself, who is the main character of the movies. They are also notably [[Periphery Demographic [[PeripheryDemographic very popular]] with the baby boomer generation (people born from 1946-1964), meaning that they have been frequently placed onto packaging for food and other goods to increase product sales.
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* The Minions are this for the ''Franchise/DespicableMe'' franchise. They appear in most of the marketing and merchandise rather than Gru himself, who is the main character of the movies.
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* The Minions are this for the ''Franchise/DespicableMe'' franchise. They appear in most of the marketing and merchandise by far rather than Gru himself, who is the main character of the movies.movies. They are also notably [[Periphery Demographic very popular]] with the baby boomer generation (people born from 1946-1964), meaning that they have been frequently placed onto packaging for food and other goods to increase product sales.
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Dewicking Film.Teenage Mutant Ninja Turtles
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* International advertisements and covers for ''Film/TeenageMutantNinjaTurtles'' put a lot of emphasis on Raphael. Which is the character with the most focus, but nonetheless...
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* International advertisements and covers for ''Film/TeenageMutantNinjaTurtles'' ''Film/TeenageMutantNinjaTurtles1990'' put a lot of emphasis on Raphael. Which is the character with the most focus, but nonetheless...
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* Based on marketing, you would think Creator/DrewBarrymore was the main character of ''Film/{{Scream|1996}}'', when in reality her character [[spoiler:[[DeadStarWalking dies several minutes into the movie]].]] Despite this, she even received top billing on some promotional material (she was credited toward the end as [[AndStarring "And Drew Barrymore"]] in the actual film).[[note]]She ''was'' originally cast as the lead, Sidney, but due to scheduling issues she had to take the smaller role of Casey instead[[/note]] This was a marketing gimmick since they were paying homage to ''Film/{{Psycho}}'' by killing off the supposed main character early on, shocking audiences.
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* Based on marketing, you would think Creator/DrewBarrymore was the main character of ''Film/{{Scream|1996}}'', when in reality her character [[spoiler:[[DeadStarWalking dies several minutes into the movie]].]] Despite this, she even received top billing on some promotional material (she was credited toward the end as [[AndStarring "And Drew Barrymore"]] in the actual film).[[note]]She ''was'' originally cast as the lead, Sidney, Sidney Prescott, but due to scheduling issues she had to take the smaller role of Casey instead[[/note]] This was a marketing gimmick since they were paying homage to ''Film/{{Psycho}}'' by killing off the supposed main character early on, shocking audiences.
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** An {{aver|ted Trope}}sion for what became ''Film/RebelMoon'': Creator/ZackSnyder initially pitched the story as a ''Franchise/StarWars'' one to Creator/{{Lucasfilm}}, to no avail. One of the contention points was that he didn't use any established/recognizable ''Star Wars'' character in his story. In the end, the project became its own thing.
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* An {{aver|ted Trope}}sion for what became Creator/ZackSnyder's ''Film/RebelMoon'': Snyder initially pitched the story as a ''Franchise/StarWars'' one to Creator/{{Lucasfilm}} to no avail. One of the contention points was that he didn't use any established/recognizable ''Star Wars'' character in his original story.
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* An {{aver|ted Trope}}sion for what became Creator/ZackSnyder's ''Film/RebelMoon'': Snyder initially pitched the story as a ''Franchise/StarWars'' one to Creator/{{Lucasfilm}} to no avail. One of the contention points was that he didn't use any established ''Star Wars'' character in his original story.
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* An {{aver|ted Trope}}sion for what became Creator/ZackSnyder's ''Film/RebelMoon'': Snyder initially pitched the story as a ''Franchise/StarWars'' one to Creator/{{Lucasfilm}} to no avail. One of the contention points was that he didn't use any established established/recognizable ''Star Wars'' character in his original story.
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* An {{aver|ted Trope}}sion for what became Creator/ZackSnyder's ''Film/RebelMoon'': Snyder initially pitched the story as a ''Franchise/StarWars'' one to Creator/{{Lucasfilm}}. One of the contention points was that he didn't use any established ''Star Wars'' character in his original story.
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* An {{aver|ted Trope}}sion for what became Creator/ZackSnyder's ''Film/RebelMoon'': Snyder initially pitched the story as a ''Franchise/StarWars'' one to Creator/{{Lucasfilm}}.Creator/{{Lucasfilm}} to no avail. One of the contention points was that he didn't use any established ''Star Wars'' character in his original story.
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* An {{aver|ted Trope}}sion for what became Creator/ZackSnyder's ''Film/RebelMoon'': Snyder initially pitched the story as a ''Franchise/StarWars'' one to Creator/{{Lucasfilm}}. One of the contention points was that he didn't use any established ''Star Wars'' character in his original story.
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** ''Film/TheFlash'' is notable for featuring the return of Creator/MichaelKeaton as Batman for the first time since ''Film/BatmanReturns'' in 1992. Unsurprisingly, a large amount of the film's marketing has revolved around this fact, with both the theatrical trailer and the Super Bowl ad treating the reveal of Keaton in the Batsuit as a major WhamShot, and the first poster being a shot of the Flash standing in the Batcave while the [[CoolPlane Batwing]] looms overhead. The Creator/BenAffleck Batman is also featured fairly prominently in the marketing despite a [[AdvertisedExtra comparatively small role]], with a lot of the initial buzz among the hardcore [[Franchise/DCExtendedUniverse DCEU]] fans revolving around the movie serving as his official retirement from the franchise. Batman also dominated the merchandise assortment for the movie, with [[Creator/ToddMcfarlane McFarlane Toys]]' ''Flash'' line featuring action figures of both Keaton and Affleck's respective incarnations the character, as well as the Batmobile, Batwing and Batcycle.[[note]]By contrast, General Zod and Faora, two of the film's major villains, [[ToylessToylineCharacter didn't receive figures from McFarlane at all]].[[/note]] This has caused some observers to speculate that Warner Brothers didn't have much faith in the Flash's ability to actually carry a movie, and thus hedged their bets by prominently including Batman.
** In early 2023, it was announced that a new Batman movie called ''Comicbook/TheBraveAndTheBold'' would be launched as part of Creator/JamesGunn's reboot of the DC Universe under Creator/DCStudios, with a new actor taking over the role from Ben Affleck. As Creator/MattReeves' mini Batman universe with Creator/RobertPattinson is also slated to continue (including a SpinOff Creator/HBOMax series focused on Creator/ColinFarrell's Penguin), this means WB plans to produce two unrelated film franchises starring Batman for the foreseeable future.
** In early 2023, it was announced that a new Batman movie called ''Comicbook/TheBraveAndTheBold'' would be launched as part of Creator/JamesGunn's reboot of the DC Universe under Creator/DCStudios, with a new actor taking over the role from Ben Affleck. As Creator/MattReeves' mini Batman universe with Creator/RobertPattinson is also slated to continue (including a SpinOff Creator/HBOMax series focused on Creator/ColinFarrell's Penguin), this means WB plans to produce two unrelated film franchises starring Batman for the foreseeable future.
to:
** ''Film/TheFlash'' ''Film/{{The Flash|2023}}'' is notable for featuring the return of Creator/MichaelKeaton as Batman for the first time since ''Film/BatmanReturns'' way back in 1992. Unsurprisingly, a large amount of the film's marketing has revolved around this fact, with both the theatrical trailer and the Super Bowl ad treating the reveal of Keaton in the Batsuit as a major WhamShot, and the first poster being a shot of the Flash standing in the Batcave while the [[CoolPlane Batwing]] looms overhead. The Creator/BenAffleck Batman is also featured fairly prominently in the marketing despite a [[AdvertisedExtra comparatively small role]], with a lot of the initial buzz among the hardcore [[Franchise/DCExtendedUniverse DCEU]] fans revolving around the movie serving as his official retirement from the franchise. Batman also dominated the merchandise assortment for the movie, with a [[Creator/ToddMcfarlane McFarlane Toys]]' ''Flash'' line featuring action figures of both Keaton and Affleck's Creator/BenAffleck's respective incarnations the character, as well as the Batmobile, Batwing and Batcycle.[[note]]By contrast, General Zod and Faora, two of the film's major villains, [[ToylessToylineCharacter didn't receive figures from McFarlane at all]]. Though Faora isn't seen much in the end.[[/note]] This has caused some observers to speculate that Warner Brothers didn't have much faith in the Flash's ability to actually carry a movie, and thus hedged their bets by prominently including Batman.
Batman. In the end though, it didn't prevent the movie from being a BoxOfficeBomb.
** In early 2023, it was announced that a new Batman movie called ''Comicbook/TheBraveAndTheBold'' would be launched as part of Creator/JamesGunn's reboot of the DC Universe on film and other media under Creator/DCStudios, with a new actor taking over the role from Ben Affleck. As Creator/MattReeves' mini Batman universe with Creator/RobertPattinson is also slated to continue (including a SpinOff Creator/HBOMax series focused on Creator/ColinFarrell's Penguin), this means WB plans to produce two unrelated Batman film franchisesstarring Batman for the foreseeable future.future (or ''three'' if you count the sequel to ''Film/{{Joker|2019}}'').
** In early 2023, it was announced that a new Batman movie called ''Comicbook/TheBraveAndTheBold'' would be launched as part of Creator/JamesGunn's reboot of the DC Universe on film and other media under Creator/DCStudios, with a new actor taking over the role from Ben Affleck. As Creator/MattReeves' mini Batman universe with Creator/RobertPattinson is also slated to continue (including a SpinOff Creator/HBOMax series focused on Creator/ColinFarrell's Penguin), this means WB plans to produce two unrelated Batman film franchises
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* [[http://incinerama.com/gsetads.jpg This print advertisement]] for ''Film/TheGreatestStoryEverTold'' features the face of Creator/JohnWayne as the Roman Centurion-- neglecting to mention that it was a {{cameo}} role in which he has exactly one line.
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* [[http://incinerama.com/gsetads.jpg This print advertisement]] for ''Film/TheGreatestStoryEverTold'' features the face of Creator/JohnWayne as the Roman Centurion-- neglecting to mention that it was a {{cameo}} CelebrityCameo role in which he has exactly one line.
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* The Minions are this for the ''Franchise/DespicableMe'' franchise. They appear in most of the marketing and merchandise rather than Gru himself, who is the main character of the movies.
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** Franchise/WonderWoman quickly became this for the DCEU following the massive success of [[Film/WonderWoman2017 her own movie]], as well as her well-received supporting part in the otherwise-panned ''Film/BatmanVSupermanDawnOfJustice''. Aside from the marketing for ''Film/{{Justice League|2017}}'' greatly playing up her presence, the cover for the "Ultimate Edition" of ''Batman v. Superman'' made sure to [[https://blogs-images.forbes.com/johnarcher/files/2016/08/BatmanVSupermanUHDBDUSCoverArt.jpg feature her front and center]]. The same thing happened with [[https://images-na.ssl-images-amazon.com/images/I/91331R4Xc3L._SL1500_.jpg both the Blu-Ray and 4K Ultra HD home releases]] of ''Justice League''. The trend has become so pronounced that the first teaser for ''WesternAnimation/TeenTitansGoToTheMovies'' actually parodied it by opening with a shot of the Titans dressed in Wonder Woman costumes. ''Film/ShazamFuryOfTheGods'' also revealed her cameo appearance in TV spots (despite director Creator/DavidFSandberg [[TrailersAlwaysSpoil intending for it to be a surprise]]) in a blatant attempt to drum up interest among fans who weren't otherwise interested in seeing a Shazam movie. She even received an action figure from [=McFarlane=] Toys based on her appearance in the movie, despite none of the members of the Shazam Family (other than Billy himself) or even the villains getting this treatment.
to:
** Franchise/WonderWoman quickly became this for the DCEU following the massive success of [[Film/WonderWoman2017 her own movie]], as well as her well-received supporting part in the otherwise-panned ''Film/BatmanVSupermanDawnOfJustice''. Aside from the marketing for ''Film/{{Justice League|2017}}'' greatly playing up her presence, the cover for the "Ultimate Edition" of ''Batman v. Superman'' made sure to [[https://blogs-images.forbes.com/johnarcher/files/2016/08/BatmanVSupermanUHDBDUSCoverArt.jpg feature her front and center]]. The same thing happened with [[https://images-na.ssl-images-amazon.com/images/I/91331R4Xc3L._SL1500_.jpg both the Blu-Ray and 4K Ultra HD home releases]] of ''Justice League''. The trend has become so pronounced that the first teaser for ''WesternAnimation/TeenTitansGoToTheMovies'' actually parodied it by opening with a shot of the Titans dressed in Wonder Woman costumes. ''Film/ShazamFuryOfTheGods'' also revealed her cameo appearance in TV spots (despite director Creator/DavidFSandberg [[TrailersAlwaysSpoil intending for it to be a surprise]]) in a blatant attempt to drum up interest among fans who weren't otherwise interested in seeing a Shazam movie. She even received an action figure from [=McFarlane=] Toys based on her appearance in the movie, despite none of the members of the Shazam Family (other than Billy himself) or even the villains getting this treatment.
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** Franchise/WonderWoman quickly became this for the DCEU following the massive success of [[Film/WonderWoman2017 her own movie]], as well as her well-received supporting part in the otherwise-panned ''Film/BatmanVSupermanDawnOfJustice''. Aside from the marketing for ''Film/{{Justice League|2017}}'' greatly playing up her presence, the cover for the "Ultimate Edition" of ''Batman v. Superman'' made sure to [[https://blogs-images.forbes.com/johnarcher/files/2016/08/BatmanVSupermanUHDBDUSCoverArt.jpg feature her front and center]]. The same thing happened with [[https://images-na.ssl-images-amazon.com/images/I/91331R4Xc3L._SL1500_.jpg both the Blu-Ray and 4K Ultra HD home releases]] of ''Justice League''. The trend has become so pronounced that the first teaser for ''WesternAnimation/TeenTitansGoToTheMovies'' actually parodied it by opening with a shot of the Titans dressed in Wonder Woman costumes. ''Film/ShazamFuryOfTheGods'' also revealed her cameo appearance in TV spots (despite director Creator/DavidFSandberg [[TrailersAlwaysSpoil intending for it to be a surprise]]) in a blatant attempt to drum up interest among fans who weren't otherwise interested in seeing a Shazam movie.
to:
** Franchise/WonderWoman quickly became this for the DCEU following the massive success of [[Film/WonderWoman2017 her own movie]], as well as her well-received supporting part in the otherwise-panned ''Film/BatmanVSupermanDawnOfJustice''. Aside from the marketing for ''Film/{{Justice League|2017}}'' greatly playing up her presence, the cover for the "Ultimate Edition" of ''Batman v. Superman'' made sure to [[https://blogs-images.forbes.com/johnarcher/files/2016/08/BatmanVSupermanUHDBDUSCoverArt.jpg feature her front and center]]. The same thing happened with [[https://images-na.ssl-images-amazon.com/images/I/91331R4Xc3L._SL1500_.jpg both the Blu-Ray and 4K Ultra HD home releases]] of ''Justice League''. The trend has become so pronounced that the first teaser for ''WesternAnimation/TeenTitansGoToTheMovies'' actually parodied it by opening with a shot of the Titans dressed in Wonder Woman costumes. ''Film/ShazamFuryOfTheGods'' also revealed her cameo appearance in TV spots (despite director Creator/DavidFSandberg [[TrailersAlwaysSpoil intending for it to be a surprise]]) in a blatant attempt to drum up interest among fans who weren't otherwise interested in seeing a Shazam movie. She even received an action figure from [=McFarlane=] Toys based on her appearance in the movie, despite none of the members of the Shazam Family (other than Billy himself) or even the villains getting this treatment.
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** Franchise/WonderWoman has quickly become this for the DCEU following the massive success of [[Film/WonderWoman2017 her own movie]], as well as her well-received supporting part in the otherwise-panned ''Film/BatmanVSupermanDawnOfJustice''. Aside from the marketing for ''Film/{{Justice League|2017}}'' greatly playing up her presence, the cover for the "Ultimate Edition" of ''Batman v. Superman'' made sure to [[https://blogs-images.forbes.com/johnarcher/files/2016/08/BatmanVSupermanUHDBDUSCoverArt.jpg feature her front and center]]. The same thing happened with [[https://images-na.ssl-images-amazon.com/images/I/91331R4Xc3L._SL1500_.jpg both the Blu-Ray and 4K Ultra HD home releases]] of ''Justice League''. The trend has become so pronounced that the first teaser for ''WesternAnimation/TeenTitansGoToTheMovies'' actually parodied it by opening with a shot of the Titans dressed in Wonder Woman costumes. ''Film/ShazamFuryOfTheGods'' also revealed her cameo appearance in TV spots (despite director Creator/DavidFSandberg [[TrailersAlwaysSpoil intending for it to be a surprise]]) in a blatant attempt to drum up interest among fans who weren't otherwise interested in seeing a Shazam movie.
to:
** Franchise/WonderWoman has quickly become became this for the DCEU following the massive success of [[Film/WonderWoman2017 her own movie]], as well as her well-received supporting part in the otherwise-panned ''Film/BatmanVSupermanDawnOfJustice''. Aside from the marketing for ''Film/{{Justice League|2017}}'' greatly playing up her presence, the cover for the "Ultimate Edition" of ''Batman v. Superman'' made sure to [[https://blogs-images.forbes.com/johnarcher/files/2016/08/BatmanVSupermanUHDBDUSCoverArt.jpg feature her front and center]]. The same thing happened with [[https://images-na.ssl-images-amazon.com/images/I/91331R4Xc3L._SL1500_.jpg both the Blu-Ray and 4K Ultra HD home releases]] of ''Justice League''. The trend has become so pronounced that the first teaser for ''WesternAnimation/TeenTitansGoToTheMovies'' actually parodied it by opening with a shot of the Titans dressed in Wonder Woman costumes. ''Film/ShazamFuryOfTheGods'' also revealed her cameo appearance in TV spots (despite director Creator/DavidFSandberg [[TrailersAlwaysSpoil intending for it to be a surprise]]) in a blatant attempt to drum up interest among fans who weren't otherwise interested in seeing a Shazam movie.
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** In early 2023, it was announced that a new Batman movie called ''Comicbook/TheBraveAndTheBold'' would be launched as part of Creator/JamesGunn's reboot of the DC Universe under Creator/DCStudios, with a new actor taking over the role from Ben Affleck. As Creator/MattReeves' mini Batman universe with Creator/RobertPattinson is also slated to continue (including a SpinOff series focused on Creator/ColinFarrell's Penguin) , this means WB plans to produce two unrelated film franchises starring Batman for the foreseeable future.
to:
** In early 2023, it was announced that a new Batman movie called ''Comicbook/TheBraveAndTheBold'' would be launched as part of Creator/JamesGunn's reboot of the DC Universe under Creator/DCStudios, with a new actor taking over the role from Ben Affleck. As Creator/MattReeves' mini Batman universe with Creator/RobertPattinson is also slated to continue (including a SpinOff Creator/HBOMax series focused on Creator/ColinFarrell's Penguin) , Penguin), this means WB plans to produce two unrelated film franchises starring Batman for the foreseeable future.
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** ''Film/TheFlash'' is notable for featuring the return of Creator/MichaelKeaton as Batman for the first time since ''Film/BatmanReturns'' in 1992. Unsurprisingly, a large amount of the film's marketing has revolved around this fact, with both the theatrical trailer and the Super Bowl ad treating the reveal of Keaton in the Batsuit as a major WhamShot, and the first poster being a shot of the Flash standing in the Batcave while the [[CoolPlane Batwing]] looms overhead. The Creator/BenAffleck Batman is also featured fairly prominently in the marketing despite a [[AdvertisedExtra comparatively small role]], with a lot of the initial buzz among the hardcore [[Franchise/DCExtendedUniverse DCEU]] fans revolving around the movie serving as his official retirement from the franchise. Batman also dominated the merchandise assortment for the movie, with McFarlane Toys' ''Flash'' line featuring action figures of both Keaton and Affleck's respective incarnations the character, as well as the Batmobile, Batwing and Batcycle.[[note]]By contrast, General Zod and Faora, two of the film's major villains, [[ToylessToylineCharacter didn't receive figures from McFarlane at all]].[[/note]] This has caused some observers to speculate that Warner Brothers didn't have much faith in the Flash's ability to actually carry a movie, and thus hedged their bets by prominently including Batman.
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** ''Film/TheFlash'' is notable for featuring the return of Creator/MichaelKeaton as Batman for the first time since ''Film/BatmanReturns'' in 1992. Unsurprisingly, a large amount of the film's marketing has revolved around this fact, with both the theatrical trailer and the Super Bowl ad treating the reveal of Keaton in the Batsuit as a major WhamShot, and the first poster being a shot of the Flash standing in the Batcave while the [[CoolPlane Batwing]] looms overhead. The Creator/BenAffleck Batman is also featured fairly prominently in the marketing despite a [[AdvertisedExtra comparatively small role]], with a lot of the initial buzz among the hardcore [[Franchise/DCExtendedUniverse DCEU]] fans revolving around the movie serving as his official retirement from the franchise. Batman also dominated the merchandise assortment for the movie, with [[Creator/ToddMcfarlane McFarlane Toys' Toys]]' ''Flash'' line featuring action figures of both Keaton and Affleck's respective incarnations the character, as well as the Batmobile, Batwing and Batcycle.[[note]]By contrast, General Zod and Faora, two of the film's major villains, [[ToylessToylineCharacter didn't receive figures from McFarlane at all]].[[/note]] This has caused some observers to speculate that Warner Brothers didn't have much faith in the Flash's ability to actually carry a movie, and thus hedged their bets by prominently including Batman.
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** Franchise/WonderWoman has quickly become this for the DCEU following the massive success of [[Film/WonderWoman2017 her own movie]], as well as her well-received supporting part in the otherwise-panned ''Film/BatmanVSupermanDawnOfJustice''. Aside from the marketing for ''Film/{{Justice League|2017}}'' greatly playing up her presence, the cover for the "Ultimate Edition" of ''Batman v. Superman'' made sure to [[https://blogs-images.forbes.com/johnarcher/files/2016/08/BatmanVSupermanUHDBDUSCoverArt.jpg feature her front and center]]. The same thing happened with [[https://images-na.ssl-images-amazon.com/images/I/91331R4Xc3L._SL1500_.jpg both the Blu-Ray and 4K Ultra HD home releases]] of ''Justice League''. The trend has become so pronounced that the first teaser for ''WesternAnimation/TeenTitansGoToTheMovies'' actually parodied it by opening with a shot of the Titans dressed in Wonder Woman costumes. ''Film/ShazamFuryOfTheGods'' also revealed her cameo appearance in TV spots (despite director Creator/DavidSandberg [[TrailersAlwaysSpoil intending for it to be a surprise]]) in a blatant attempt to drum up interest among fans who weren't otherwise interested in seeing a Shazam movie.
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** Franchise/WonderWoman has quickly become this for the DCEU following the massive success of [[Film/WonderWoman2017 her own movie]], as well as her well-received supporting part in the otherwise-panned ''Film/BatmanVSupermanDawnOfJustice''. Aside from the marketing for ''Film/{{Justice League|2017}}'' greatly playing up her presence, the cover for the "Ultimate Edition" of ''Batman v. Superman'' made sure to [[https://blogs-images.forbes.com/johnarcher/files/2016/08/BatmanVSupermanUHDBDUSCoverArt.jpg feature her front and center]]. The same thing happened with [[https://images-na.ssl-images-amazon.com/images/I/91331R4Xc3L._SL1500_.jpg both the Blu-Ray and 4K Ultra HD home releases]] of ''Justice League''. The trend has become so pronounced that the first teaser for ''WesternAnimation/TeenTitansGoToTheMovies'' actually parodied it by opening with a shot of the Titans dressed in Wonder Woman costumes. ''Film/ShazamFuryOfTheGods'' also revealed her cameo appearance in TV spots (despite director Creator/DavidSandberg Creator/DavidFSandberg [[TrailersAlwaysSpoil intending for it to be a surprise]]) in a blatant attempt to drum up interest among fans who weren't otherwise interested in seeing a Shazam movie.
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Changed line(s) 55 (click to see context) from:
** Franchise/WonderWoman has quickly become this for the DCEU following the massive success of [[Film/WonderWoman2017 her own movie]], as well as her well-received supporting part in the otherwise-panned ''Film/BatmanVSupermanDawnOfJustice''. Aside from the marketing for ''Film/{{Justice League|2017}}'' greatly playing up her presence, the cover for the "Ultimate Edition" of ''Batman v. Superman'' made sure to [[https://blogs-images.forbes.com/johnarcher/files/2016/08/BatmanVSupermanUHDBDUSCoverArt.jpg feature her front and center]]. The same thing happened with [[https://images-na.ssl-images-amazon.com/images/I/91331R4Xc3L._SL1500_.jpg both the Blu-Ray and 4K Ultra HD home releases]] of ''Justice League''. The trend has become so pronounced that the first teaser for ''WesternAnimation/TeenTitansGoToTheMovies'' actually parodied it by opening with a shot of the Titans dressed in Wonder Woman costumes.
to:
** Franchise/WonderWoman has quickly become this for the DCEU following the massive success of [[Film/WonderWoman2017 her own movie]], as well as her well-received supporting part in the otherwise-panned ''Film/BatmanVSupermanDawnOfJustice''. Aside from the marketing for ''Film/{{Justice League|2017}}'' greatly playing up her presence, the cover for the "Ultimate Edition" of ''Batman v. Superman'' made sure to [[https://blogs-images.forbes.com/johnarcher/files/2016/08/BatmanVSupermanUHDBDUSCoverArt.jpg feature her front and center]]. The same thing happened with [[https://images-na.ssl-images-amazon.com/images/I/91331R4Xc3L._SL1500_.jpg both the Blu-Ray and 4K Ultra HD home releases]] of ''Justice League''. The trend has become so pronounced that the first teaser for ''WesternAnimation/TeenTitansGoToTheMovies'' actually parodied it by opening with a shot of the Titans dressed in Wonder Woman costumes. ''Film/ShazamFuryOfTheGods'' also revealed her cameo appearance in TV spots (despite director Creator/DavidSandberg [[TrailersAlwaysSpoil intending for it to be a surprise]]) in a blatant attempt to drum up interest among fans who weren't otherwise interested in seeing a Shazam movie.
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** With ''Film/{{The Batman|2022}}'' and ''WesternAnimation/DCLeagueOfSuperPets'' (which features Batman in a supporting role) both coming out in 2022 and the confirmation that ''Film/TheFlash'' will feature both Creator/MichaelKeaton and Creator/BenAffleck as Batman (with Keaton playing an older version of the character from an AlternateTimeline), that means DC will have no less than ''four'' cinematic Batmen in theaters in 2022-2023. The first poster for the aforementioned ''Flash'' movie prominently features both the Batcave and the [[CoolPlane Batwing]], making it clear that Batman's presence is being touted as one of the major selling points.
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** With 2022 saw two different cinematic interpretations of Batman on the big screen, with ''Film/{{The Batman|2022}}'' and ''WesternAnimation/DCLeagueOfSuperPets'' (which features Batman in a supporting role) both coming out the same year. And note that ''The Flash'' (detailed below) was also scheduled to release in 2022 and the confirmation that at one point, meaning it was almost ''four'' Batmen.
** ''Film/TheFlash''will feature both is notable for featuring the return of Creator/MichaelKeaton as Batman for the first time since ''Film/BatmanReturns'' in 1992. Unsurprisingly, a large amount of the film's marketing has revolved around this fact, with both the theatrical trailer and the Super Bowl ad treating the reveal of Keaton in the Batsuit as a major WhamShot, and the first poster being a shot of the Flash standing in the Batcave while the [[CoolPlane Batwing]] looms overhead. The Creator/BenAffleck as Batman (with Keaton playing an older version is also featured fairly prominently in the marketing despite a [[AdvertisedExtra comparatively small role]], with a lot of the character initial buzz among the hardcore [[Franchise/DCExtendedUniverse DCEU]] fans revolving around the movie serving as his official retirement from an AlternateTimeline), that means DC will have no less than ''four'' cinematic Batmen in theaters in 2022-2023. The first poster the franchise. Batman also dominated the merchandise assortment for the aforementioned movie, with McFarlane Toys' ''Flash'' movie line featuring action figures of both Keaton and Affleck's respective incarnations the character, as well as the Batmobile, Batwing and Batcycle.[[note]]By contrast, General Zod and Faora, two of the film's major villains, [[ToylessToylineCharacter didn't receive figures from McFarlane at all]].[[/note]] This has caused some observers to speculate that Warner Brothers didn't have much faith in the Flash's ability to actually carry a movie, and thus hedged their bets by prominently features both the Batcave and the [[CoolPlane Batwing]], making including Batman.
** In early 2023, itclear was announced that Batman's presence is being touted a new Batman movie called ''Comicbook/TheBraveAndTheBold'' would be launched as one part of Creator/JamesGunn's reboot of the major selling points.DC Universe under Creator/DCStudios, with a new actor taking over the role from Ben Affleck. As Creator/MattReeves' mini Batman universe with Creator/RobertPattinson is also slated to continue (including a SpinOff series focused on Creator/ColinFarrell's Penguin) , this means WB plans to produce two unrelated film franchises starring Batman for the foreseeable future.
** ''Film/TheFlash''
** In early 2023, it
