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* ''VideoGame/{{Warframe}}'': The Corpus, one of the primary factions. They are so obsessed with making money that they worship the very concept of Profit, consider charity a sin ([[{{Hypocrite}} except when giving to the church]]), and are able to do business with all other factions, including their enemies. The dark side comes out every once in a while, especially in the Fortuna expansion, which features a colony of Corpus workers who are forced to constantly sell themselves deeper into debt because of Nef Anyo's horribly exploitative policies. They end up hiring the player character as a deniable shadow strike force just to get enough leverage for basic rights such as not being disassembled when they fail to meet quota.
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* Nopon in the ''VideoGame/{{Xenoblade}}'' series are a society largely driven by fair trade. Despite being rather unintimidating balls of fur (one is [[SugarWiki/FunnyMoments briefly used as a volleyball]]) often shown to be afraid of the local wildlife, many are [[IntrepidMerchant Intrepid Merchants]], found in odd spots all over Bionis, [[VideoGame/XenobladeChroniclesX Mira]], and [[VideoGame/XenobladeChronicles2 Alrest]], often with domesticated animals far larger than themselves in tow. In ''Xenoblade Chronicles 2'', they have their own MerchantCity and organization in the form of the Argentum Trade Guild.

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* Nopon in the ''VideoGame/{{Xenoblade}}'' series are a society largely driven by fair trade. Despite being rather unintimidating balls of fur (one is [[SugarWiki/FunnyMoments briefly used as a volleyball]]) often shown to be afraid of the local wildlife, many are [[IntrepidMerchant Intrepid Merchants]], found in odd spots all over Bionis, [[VideoGame/XenobladeChroniclesX Mira]], and [[VideoGame/XenobladeChronicles2 Alrest]], often with domesticated animals far larger than themselves in tow. In ''Xenoblade Chronicles 2'', they have their own MerchantCity and organization in the form of the Argentum Trade Guild. Sidequests often emphasize the social aspects of the business - Nopon know other races consider them adorable and harmless, and even the more honest ones have few qualms about exploiting that reputation to get potential customers on their side.
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* The kingdom of Sokone in ''TabletopGame/SpearsOfTheDawn'' is the richest and most cosmopolitan of the Five Kingdoms, and its cities are havens of commerce. It benefits from its central positioning (being the only kingdom to share a border with all four of the other ones), ensuring that most trade between the kingdoms passes through it at some point.
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* ''VideoGame/EmpireEarth II'': Several civilizations make additional gold for every commercial transaction. Middle Eastern civilizations have a regional power that lets them make money from every other player's transactions for a while, one Asian regional power get extra resources every time they make a transaction for a while, and African civilizations can build the Market of Djenne, which gives them gold ''every time any player'' makes a transaction.
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** Ankh-Morporkian humans. Their [[https://www.youtube.com/watch?v=EAqCbOJc6RU national anthem]] includes the line "Let others boast of martial dash, for we have bravely fought with cash!". Its title? ''"We Can Rule You Wholesale"''.

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** Ankh-Morporkian humans. Their [[https://www.youtube.com/watch?v=EAqCbOJc6RU national anthem]] includes the line "Let others boast of martial dash, for we have bravely fought with cash!". Its title? ''"We Can Rule You Wholesale"''. Many a barbarian army has invaded Ankh-Morpork, and a few months later they still aren't sure how their weapons got repossessed or why they're just another ethnic minority in the city with their own graffiti and food shops.
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*** Other merchant [[PlanetOfHats hat]] wearers in ''TabletopGame/{{Spelljammer}}'' are Rastipedes (in HonestJohnsDealership style) and Dohwar (with a good dose of PluckyComicRelief).

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*** Other merchant [[PlanetOfHats hat]] wearers in ''TabletopGame/{{Spelljammer}}'' are Rastipedes (in HonestJohnsDealership style) and Dohwar (with a good dose of PluckyComicRelief).PluckyComicRelief, in that they absolutely ''stink'' at it).
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*** In a fairly rare occurrence, the Ferengi got a social message in there as well. At one point, Quark mentions that the Ferengi never had mass atrocities or significant wars in their past because of their focus on commerce (Rule of Acquisition Number 35: Peace is good for business). In another instance, Quark points out that human's fascination with "doing it themselves" and "not taking shortcuts" means that they take longer to do things they could [[https://www.liveleak.com/view?i=72a_1508590555 just buy]], which prevents them from spending time on other important things.

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*** In a fairly rare occurrence, the Ferengi got a social message in there as well. At one point, Quark mentions that the Ferengi never had mass atrocities or significant wars in their past because of their focus on commerce (Rule of Acquisition Number 35: Peace is good for business). In another instance, Quark points out that human's fascination with "doing it themselves" and "not taking shortcuts" means that they take longer to do things they could [[https://www.liveleak.com/view?i=72a_1508590555 could just buy]], buy, which prevents them from spending time on other important things.
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* The Melnorme of ''VideoGame/StarControlII''. Culturally, they consider giving anything, without fair and just compensation, to be vulgar and inappropriate. One time a different race told them their entire history and all of their knowledge for free, the Melnorme basically forced them to accept a gift in return.
** Do note that this goes both ways for the Melnorme: while they do charge for everything, everything they sell is ''guaranteed'' to be useful or (in the case of information) true to the best of their knowledge. To cheat their customers would be extraordinarily taboo. This is the major thing that separates them from the Druuge.
*** They do, however, withhold one particular piece of information that has been confirmed by WordOfGod. They don't like to advertize that they were formerly known as the Mael-Num and that they were nearly obliterated by the Kohr-Ah at the start of the Doctrinal War. Though even then they stick to their principles--the information ''is'' technically for sale (you can ask them a question which would reveal this), just priced so that it is literally impossible for anyone to actually afford buying the information.

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* ''VideoGame/StarControlII'':
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The Melnorme of ''VideoGame/StarControlII''.Melnorme. Culturally, they consider giving anything, without fair and just compensation, to be vulgar and inappropriate. One time a different race told them their entire history and all of their knowledge for free, the Melnorme basically forced them to accept a gift in return.
**
return. Do note that this goes both ways for the Melnorme: while they do charge for everything, everything they sell is ''guaranteed'' to be useful or (in the case of information) true to the best of their knowledge. To cheat their customers would be extraordinarily taboo. This is the major thing that separates them from the Druuge.
*** ** They do, however, withhold one particular piece of information that has been confirmed by WordOfGod. They don't like to advertize that they were formerly known as the Mael-Num and that they were nearly obliterated by the Kohr-Ah at the start of the Doctrinal War. Though even then they stick to their principles--the information ''is'' technically for sale (you can ask them a question which would reveal this), just priced so that it is literally impossible for anyone to actually afford buying the information.
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* Nopon in the ''VideoGame/{{Xenoblade}}'' series are a society largely driven by fair trade. Despite being rather unintimidating balls of fur (one is [[CrowningMomentOfFunny briefly used as a volleyball]]) often shown to be afraid of the local wildlife, many are [[IntrepidMerchant Intrepid Merchants]], found in odd spots all over Bionis, [[VideoGame/XenobladeChroniclesX Mira]], and [[VideoGame/XenobladeChronicles2 Alrest]], often with domesticated animals far larger than themselves in tow. In ''Xenoblade Chronicles 2'', they have their own MerchantCity and organization in the form of the Argentum Trade Guild.

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* Nopon in the ''VideoGame/{{Xenoblade}}'' series are a society largely driven by fair trade. Despite being rather unintimidating balls of fur (one is [[CrowningMomentOfFunny [[SugarWiki/FunnyMoments briefly used as a volleyball]]) often shown to be afraid of the local wildlife, many are [[IntrepidMerchant Intrepid Merchants]], found in odd spots all over Bionis, [[VideoGame/XenobladeChroniclesX Mira]], and [[VideoGame/XenobladeChronicles2 Alrest]], often with domesticated animals far larger than themselves in tow. In ''Xenoblade Chronicles 2'', they have their own MerchantCity and organization in the form of the Argentum Trade Guild.
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** Sembia, human "merchant kingdom" of ''ForgottenRealms''. They earned the reputation of both hard-working and avaricious people. "When you look into a Sembian's eyes, you can see coins being counted in his mind."

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** Sembia, human "merchant kingdom" of ''ForgottenRealms''.''TabletopGame/ForgottenRealms''. They earned the reputation of both hard-working and avaricious people. "When you look into a Sembian's eyes, you can see coins being counted in his mind."
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* In ''[[Literature/TheDarkProfitSaga Orconomics]]'', the Guz'Varda Tribe of the Orcs have turned from a [[ProudWarriorRaceGuy Proud Warrior Race]] to this under the leadership of Chief Zuthraka. When his son Char fails in the "path of the aggressive seller", resulting in the party thinking that they've been taken prisoner, he roars at him in anger.
--> '''Zuthraka:''' You failed to establish your value proposition! You have fallen from the way of aggressive selling! One must always announce one's purpose in the market to the potential customer!
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** The Amoeba probably count as a {{Reconstruction}} of the trope. If an alien society based itself around friendly and fair trade with other species over war, they're more likely to be a race of {{Nice Guy}}s rather than TheBarnum.
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*According to the book "Land and Sea" by german philosopher Carl Schmitt, this is a common development for civilisations living close to large bodies of water.
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*** On the subject of the Rules of Acquisition, which is quoted like the Bible in Ferengi society, expanded universe lore points out that the first rule written was actually labeled Rule of Acquisition Number 65. Which drove up sales as Ferengi payed to learn about the other 64 rules preceding it.

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*** On the subject of the Rules of Acquisition, which is quoted like the Bible in Ferengi society, expanded universe lore points out that the first rule written was actually labeled Rule of Acquisition Number 65. Which drove up sales as Ferengi payed paid to learn about the other 64 rules preceding it.

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* In ''VideoGame/PokemonMysteryDungeon'', every Kecleon is either a shop owner (either the OnlyShopInTown or a DungeonShop) or appears when the player steals from another Kecleons shop to aid the shop owner in killing the player, implying that they also work for the DungeonShop.
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** ''Series/StarTrekDeepSpaceNine'' introduces the Karemma, merchants who are members of the Dominion. A couple of episodes showed Quark and some Karemma doing trade deals. Unlike Ferengi, they believe in being completely honest in their deals. Oddly, this gets exaggerated to using fixed prices based on manufacturing costs; in other words, they are traders with no concept of market forces or basic economics. Somewhat understandable since the operate under the Dominion, where all aspects of life, including economics, are tightly monitored and controlled.

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** ''Series/StarTrekDeepSpaceNine'' introduces the Karemma, merchants who are members of the Dominion. A couple of episodes showed Quark and some Karemma doing trade deals. Unlike Ferengi, they believe in being completely honest in their deals. Oddly, this gets exaggerated to using fixed prices based on manufacturing costs; in other words, they are traders with no concept of market forces or basic economics. Somewhat understandable since the operate under the Dominion, where all aspects of life, including economics, are tightly monitored and controlled. Hilariously, this would make them a "Proud Planned Economy Race".

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* ''VideoGame/SinsOfASolarEmpire'' has the Trader Emergency Coalition, who have the strongest economy. The majority of their ships are re-purposed civilian designs with guns strapped on.

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* ''VideoGame/SinsOfASolarEmpire'' has the Trader Emergency Coalition, born out of the ashes of the Aluxian Dynasty of the old Trade Order, who have the strongest economy. The majority of their ships are re-purposed civilian designs with guns strapped on. Such is the might of their industrial capacity that, by the time of the ''Rebellion'' expansion, they're ''winning'' the [[HopelessWar Hopeless]] MeleeATrois against [[ScaryDogmaticAliens the ancient Vasari]] and [[TranshumanTreachery the superpowerful Advent]]. [[note]]To underscore just how badly the [=TEC=] are beating them, the Vasari are fighting not over '''if''' they'll [[KnowWhenToFoldEm cut and run]] but '''how'''. In the same vein, the Advent are fighting over if they should continue their increasingly suicidal vengeance or sue for peace with the civilization they basically exist to exterminate. Meanwhile, the Traders are busy bickering over what they believe is an acceptable margin of victory, the issue of if they can win or not having been reduced to an academic concern.[[/note]]
** Their two ultimate technologies are actually even called "Industrial Juggernaut" and "Pervasive Economy". The former gives them an alarming boost to their manufacturing speeds, and the latter means that ''every single transaction'' undertaken by their foes results in a portion of the cost finding its way into their coffers, further fueling their immense economy. The very epitome of BoringButPractical.
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* Nopon in ''VideoGame/{{Xenoblade}}'' and its SpiritualSuccessor ''VideoGame/XenobladeChroniclesX'' are a society largely driven by fair trade. Despite being rather unintimidating balls of fur (one is [[CrowningMomentOfFunny briefly used as a volleyball]]) often shown to be afraid of the local wildlife, many are [[IntrepidMerchant Intrepid Merchants]], found in odd spots all over Bionis and Mira, often with domesticated animals far larger than themselves in tow. Appearing once again in ''VideoGame/XenobladeChronicles2'', they now have their own MerchantCity in Alrest.

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* Nopon in the ''VideoGame/{{Xenoblade}}'' and its SpiritualSuccessor ''VideoGame/XenobladeChroniclesX'' series are a society largely driven by fair trade. Despite being rather unintimidating balls of fur (one is [[CrowningMomentOfFunny briefly used as a volleyball]]) often shown to be afraid of the local wildlife, many are [[IntrepidMerchant Intrepid Merchants]], found in odd spots all over Bionis Bionis, [[VideoGame/XenobladeChroniclesX Mira]], and Mira, [[VideoGame/XenobladeChronicles2 Alrest]], often with domesticated animals far larger than themselves in tow. Appearing once again in ''VideoGame/XenobladeChronicles2'', In ''Xenoblade Chronicles 2'', they now have their own MerchantCity and organization in Alrest.the form of the Argentum Trade Guild.

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* Gorons in ''Franchise/TheLegendOfZelda'' series have evolved into this over successive games, though their culture is a mix of this and ProudWarriorRace. Not only are they super-powerful rock-eating rock people, but they also are merchants travelling the land, selling their wares to anyone who will buy--whether that be at [[MerchantCity Hyrule Castle Town]], their [[DeathMountain homeland in a volcano]], or even on [[DesertedIsland random islands]] in the Great Sea. Or in [[IntrepidMerchant stranger places]].

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* ''Franchise/TheLegendOfZelda'':
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Gorons in ''Franchise/TheLegendOfZelda'' series have evolved into this over successive games, though their culture is a mix of this and ProudWarriorRace. Not only are they super-powerful rock-eating rock people, but they also are merchants travelling the land, selling their wares to anyone who will buy--whether that be at [[MerchantCity Hyrule Castle Town]], their [[DeathMountain homeland in a volcano]], or even on [[DesertedIsland random islands]] in the Great Sea. Or in [[IntrepidMerchant stranger places]].places]].
** The Gerudo, originally introduced as DesertBandits, are depicted this way in ''[[VideoGame/TheLegendOfZeldaBreathOfTheWild Breath of the Wild]]''. Their capital is [[MerchantCity a thriving city with multiple stalls for merchants to sell their wares]] (most other towns only have one or two stores), and there's a nearby oasis with even more stores. That's not to say that they've completely abandoned their past as warriors though, since they're one of only two races in the game with a standing military.
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* In ''VideoGame/MasterOfMagic'', the Nomads are the finest traders in the world, allowing their cities to gather extra trade income.
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* In ''{{Elantris}}'' the merchants took over Arelon after Elantris fell and tried to force the nation into being a ProudMerchantRace; political positions are awarded according to who earns the most money. Even the king could lose his throne if someone made more than him in a given year (though being able to count the nation's tax revenue as his personal income makes this unlikely).

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* In ''{{Elantris}}'' ''Literature/{{Elantris}}'' the merchants took over Arelon after Elantris fell and tried to force the nation into being a ProudMerchantRace; political positions are awarded according to who earns the most money. Even the king could lose his throne if someone made more than him in a given year (though being able to count the nation's tax revenue as his personal income makes this unlikely).
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No real life examples yo


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[[folder: Real Lifel]]
* Certain ethnic groups have a history of maintaining good businesses, following in the footsteps of family who inherited good businesses and having learnt from their family on how to do well in business and earning money. This brings way to stereotyping in negative cases. Some noted groups include Jews, Indians, French-Protestants (Huguenots), Afrikaners and Greeks.
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[[/folder]]

[[folder: Real Lifel]]
* Certain ethnic groups have a history of maintaining good businesses, following in the footsteps of family who inherited good businesses and having learnt from their family on how to do well in business and earning money. This brings way to stereotyping in negative cases. Some noted groups include Jews, Indians, French-Protestants (Huguenots), Afrikaners and Greeks.
----
[[/folder]]
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Adding variety

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[[folder: Real Lifel]]
* Certain ethnic groups have a history of maintaining good businesses, following in the footsteps of family who inherited good businesses and having learnt from their family on how to do well in business and earning money. This brings way to stereotyping in negative cases. Some noted groups include Jews, Indians, French-Protestants (Huguenots), Afrikaners and Greeks.
Is there an issue? Send a MessageReason:
None


* Nopon in ''VideoGame/{{Xenoblade}}'' and its SpiritualSuccessor ''VideoGame/XenobladeChroniclesX'' are a society largely driven by fair trade. Despite being rather unintimidating balls of fur (one is [[CrowningMomentOfFunny briefly used as a volleyball]]) often shown to be afraid of the local wildlife, many are [[IntrepidMerchant Intrepid Merchants]], found in odd spots all over Bionis and Mira, often with domesticated animals far larger than themselves in tow.

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* Nopon in ''VideoGame/{{Xenoblade}}'' and its SpiritualSuccessor ''VideoGame/XenobladeChroniclesX'' are a society largely driven by fair trade. Despite being rather unintimidating balls of fur (one is [[CrowningMomentOfFunny briefly used as a volleyball]]) often shown to be afraid of the local wildlife, many are [[IntrepidMerchant Intrepid Merchants]], found in odd spots all over Bionis and Mira, often with domesticated animals far larger than themselves in tow. Appearing once again in ''VideoGame/XenobladeChronicles2'', they now have their own MerchantCity in Alrest.
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* In ''Webcomic/{{Oceanfalls}}'', Nino's interactions with the monsters in Redtulip Town gives the impression that all they care about is money.
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* Two available personalities for AI empires in ''VideoGame/{{Stellaris}}'' can fit this trope, [[CorruptCorporateExecutive Ruthless Capitalists]] and [[HonestCorporateExecutive Peaceful Traders]]. Both have the [[MegaCorp Corporate Dominion civic]], but Ruthless Capitalists tend to be Militaristic while Peaceful Traders tend to be Pacifistic and Xenophilic. Naturally the player can get in on this as well, with corresponding Megacorporation and Trade League government types.
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*** In a fairly rare occurrence, the Ferengi got a social message in there as well. At one point, Quark mentions that the Ferengi never had mass atrocities or significant wars in their past because of their focus on commerce (Rule of Acquisition Number 35: Peace is good for business). In another instance, Quark points out that human's fascination with "doing it themselves" and "not taking shortcuts" means that they take longer to do things they could just buyhttps://www.liveleak.com/view?i=72a_1508590555, which prevents them from spending time on other important things.

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*** In a fairly rare occurrence, the Ferengi got a social message in there as well. At one point, Quark mentions that the Ferengi never had mass atrocities or significant wars in their past because of their focus on commerce (Rule of Acquisition Number 35: Peace is good for business). In another instance, Quark points out that human's fascination with "doing it themselves" and "not taking shortcuts" means that they take longer to do things they could just buyhttps://www.[[https://www.liveleak.com/view?i=72a_1508590555, com/view?i=72a_1508590555 just buy]], which prevents them from spending time on other important things.
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*** In a fairly rare occurrence, the Ferengi got a social message in there as well. At one point, Quark mentions that the Ferengi never had mass atrocities or significant wars in their past because of their focus on commerce (Rule of Acquisition Number 35: Peace is good for business). In another instance, Quark points out that human's fascination with "doing it themselves" and "not taking shortcuts" means that they take longer to do things they could just buy , which prevents them from spending time on other important things.

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*** In a fairly rare occurrence, the Ferengi got a social message in there as well. At one point, Quark mentions that the Ferengi never had mass atrocities or significant wars in their past because of their focus on commerce (Rule of Acquisition Number 35: Peace is good for business). In another instance, Quark points out that human's fascination with "doing it themselves" and "not taking shortcuts" means that they take longer to do things they could just buy , buyhttps://www.liveleak.com/view?i=72a_1508590555, which prevents them from spending time on other important things.



* The volus from the ''Franchise/MassEffect'' series. Because of their uselessness in combat they have become a Proud Merchant Race. Their mercantile inclination is so strong that, according to the codex, warfare was never even institutionalized by the Vol state(Although by ME 3 they have developed a small Navy).

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* The volus from the ''Franchise/MassEffect'' series. Because of their uselessness in combat they have become a Proud Merchant Race. Their mercantile inclination is so strong that, according to the codex, warfare was never even institutionalized by the Vol state(Although state (Although by ME 3 they have developed a small Navy).
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* ''VideoGame/NoMansSky'': The Gek are a highly mercantile/trading race that believe themselves to be the first and master race in the galaxy. They are greedy and plutocratic, with many of their titles tied to trading / industrial related terms. Most of the initial encounters with the lifeform require units (currency). Encounters with their Obelisks will mostly require players to choose a pragmatic approach (putting lifeforms down out of misery, exterminating distant entities etc). You can find trade charm items throughout the game that are linked to the Gek.

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