History Main / WeDontSuckAnymore

** The ad {{tagline}} for ''VideoGame/DeadOrAlive5'' is "I'm a Fighter", which ties in with Creator/TeamNinja's campaign to get the UsefulNotes/FightingGameCommunity to take ''[=DoA=]'' seriously and not for it to be seen as a purely casual {{Fanservice}}-fest. In some ways, this succeeded (the fighting gameplay has been recognized as deeper and more strategic than the series has possibly seen in its entire history with improved wall, movement, combo, and environmental interaction mechanics) and in other ways they may have undermined that (there is a very large catalog of DownloadableContent costumes and they are almost entirely for their female characters, new features like sweat and dirt adhesion also give the game several fanservice qualities it never had before ''5'').

** In the 1999 episode "Sunday, Cruddy Sunday", a TV screen shows a slightly surreal ad in which a car pulls up at a service station somewhere in the middle of the desert. Then the doors of the car open, and loud rock music blasts as a group of....well, whores start shimmying and vamping for the camera. Only then does the ad reveal that one of the girls is wearing a crucifix, and a lascivious male announcer states: "The Catholic Church. We've made a few...changes." It's then cut immediately to the Simpsons' living room, where Lisa notes: "These Super Bowl ads get weirder every year."

* A [[https://www.youtube.com/watch?v=aeGBf5lnhhY commercial]] for the Platform/Atari5200 actually lampooned their [[PortingDisaster infamous]] UsefulNotes/Atari2600 ''VideoGame/PacMan''. This was because the UsefulNotes/ColecoVision had an expansion module available that could play Atari 2600 games, and Atari was discouraging people from the competition.

* Creator/{{Nintendo}} did this twice during the transition between the UsefulNotes/NintendoGameCube and the UsefulNotes/{{Wii}}:

* ''VideoGame/ShaqFu'' was commonly derided as one of the worst games of all time. When the sequel for the UsefulNotes/NintendoSwitch was announced, [[https://www.youtube.com/watch?v=R2ZN_akgTMg the trailer acknowledged the negative reception the original got and advertised the sequel's improvements.]]

* A [[https://www.youtube.com/watch?v=aeGBf5lnhhY commercial]] for the UsefulNotes/Atari5200 actually lampooned their [[PortingDisaster infamous]] UsefulNotes/Atari2600 ''VideoGame/PacMan''. This was because the UsefulNotes/ColecoVision had an expansion module available that could play Atari 2600 games, and Atari was discouraging people from the competition.

* Honda took a page from Domino's regarding their bread-and-butter Civic compact. The current design, introduced in 2011, was panned critically and commercially, with even Consumer Reports [[http://news.consumerreports.org/cars/2011/08/2012-honda-civic-lx-scores-too-low-for-consumer-reports-to-recommend.html taking the Civic off of the recommended list, where it was for ages.]] Honda admitted that the recession [[http://wot.motortrend.com/honda-admits-civic-and-other-cars-are-boring-plans-refreshed-models-for-2013-140651.html/0/#axzz2I5DQi9u0 spooked them into thinking that cheap = good, in an era when the competition was stepping up their game.]] Honda's response was to initiate a emergency refresh for the 2013 model year to redesign the interior (the main source of the criticism), and to produce a TV ad called [[https://www.youtube.com/watch?v=uiZS-MiIpac "Things Can Always Be Better"]] to admit that they whiffed.

* ''VideoGame/PokemonGo'''s marketing blitz in late-2023 is largely focused on the fact that everyone has dropped the game and urging players to come back, there are so many Pokemon now that '''you''' haven't caught yet.

->'''Sonic:''' Then WHAM! The reviewers slam it and you get, like, 4 out of 10 because you were dating this human girl in it.\\

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* ''Series/Watchmen2019'': The episode "[[Recap/WatchmenS01Ep05 Little Fear of Lightning]]" showcases an (extremely desperate) advertisement paid by the New York Board of Tourism to ask tourists to come to the city, which is still quite stigmatized after [[ComicBook/{{Watchmen}} the "alien attack" of the Eighties]].

* ''Series/Watchmen2019'': One episode showcases the (extremely desperate) advertisement paid by the New York Board of Tourism to ask tourists to come to the city, which is still quite stigmatized after [[ComicBook/{{Watchmen}} the "alien attack" of the Eighties]].

* BP, formerly known as British Petroleum, tried to invoke this, putting out full-page ads stating that [[BlatantLies they care about the environment and they're doing their absolute besty-best]] to clean up the 2010 Oil Spill in the Gulf of Mexico (but apparently had money leftover for full-page ads about it), which became bigger than the Exxon-Valdez disaster in the late '80s.[[note]]To add insult to injury, it soon came out that, ''no'', they weren't doing everything they could, and also ''yes'', this had everything to do with corners BP had been cutting. Exxon at least had the comfort of being able to blame a [[TheDrunkenSailor drunk sea captain]].[[/note]]

* ''VideoGame/SonicTheHedgehog'':

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[[folder: In-Universe examples]]

--> '''New-U''': Hyperion: [[NotMeThisTime We're not the bad guys in this one]]!

* Iceland ([[NamesTheSame not]] [[UsefulNotes/{{Iceland}} the country]], [[UsefulNotes/BritishBusinesses a British grocery chain focused on frozen food]]), has a [[http://about.iceland.co.uk/about-iceland/the-iceland-story/the-dark-ages/ section of its website]] critical of Bill Grimsey, who was Chairman of the company during the worst period in its history.