Line #16 Advertising/DieHardIsBack

Context Advertising / DieHardIsBack

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1	[[quoteright:350:https://static.tvtropes.org/pmwiki/pub/images/diehard_is_back.jpg]]
2	[[caption-width-right:350:"How can the same shit happen to the same guy three times?"]]
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4	''[=DieHard=] Is Back'' is a two-minute commercial for the ''Franchise/DieHard'' franchise used to promote Advance Auto Parts's [=DieHard=] brand of car batteries that aired in 2020.
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6	John [=McClane=] (Creator/BruceWillis) is driving through a junkyard when his car battery goes dead. While walking to an Advance Auto Parts store, he runs into his old enemy Theo (Creator/ClarenceGilyard), who sends his thugs after him. [=McClane=] goes on the run and is eventually helped by Argyle (De'voreaux White).
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9	!!''[=DieHard=] Is Back'' provides examples of:
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11	* AirVentPassageway: After buying a battery, [=McClane=] is forced to go through the Advance Auto Parts building's air ducts to evade the thugs. He is not happy about it.
12	* BackForTheDead: [[spoiler:Theo is the only member of Gruber's team who ends the first film PutOnAPrisonBus. [[StuffBlowingUp Not so much here]].]]
13	* BorrowedCatchPhrase: When Theo is defeated, Argyle is the one who says, "Yippee-ki-yay!"
14	* BusmansHoliday: It's [[WalkingDisasterArea just McClane's luck]] that going out to get a new battery leads to him [[DieHardOnAnX having another battle for his life]].
15	* CurseCutShort:
16	** When Theo realizes there is a primed grenade next to him, he screams, "Oh, sh-" before it explodes.
17	** When Argyle says, "Yippee-ki-yay!", [=McClane=] cuts him off before he can say, "Motherfucker!"
18	* DieHardOnAnX: Aside from the obvious pun, part of the ad is ''Die Hard'' in an Advance Auto Parts store.
19	* DoubleMeaningTitle: Besides the obvious reference to the ''Franchise/DieHard'' franchise returning for a commercial, this was made to announce the return of the [=DieHard=] battery brand after Advance Auto Parts bought the brand from Sears in 2019.
20	* GrandFinale: An unintentional example; this is the last work in the ''Die Hard'' franchise with Willis playing [=McClane=], as the actor retired three years later due to his aphasia diagnosis.
21	* HeyThatsMyLine: [=McClane=] says this when Argyle says, "Yippee-ki-yay!"
22	* ImprovisedWeapon: [=McClane=] smacks a thug in the face with the battery.
23	* OhCrap: When Theo notices [=McClane=] threw a grenade near him, he screams in horror right before he blows up.
24	* SuperStoicShopkeeper: The cashier at Advance Auto Parts is unfazed when [=McClane=] storms the store while under fire.
25	* YouHaveGotToBeKiddingMe:
26	** After buying the battery with the thugs outside the store, [=McClane=] asks the cashier if there is another way out of the building. She points at the air vent and he responds with this.

Context Advertising / DieHardIsBack