History Series / TheIncreasinglyPoorDecisionsOfToddMargaret

* CanadaEh: Todd briefly lapses into this when Brent suggests that he should become Alice's "type" in order to impress her, proving that it's not just the British who he is insensitive toward.

* CriticalResearchFailure: An InUniverse example: the failure is not by the shows creators but by Todd Margaret himself. His vast ignorance of British culture is the main source of the show's comedy.

* CounterfeitCash: Todd gets paid with a suitcase of cash, when he tries to pass one of the bills, the recipient refuses it, pointing out that there shouldn't be a "Y" in "Bank of England", and that the woman's face on the obverse is not [[UsefulNotes/HMTheQueen Queen Elizabeth]], but Creator/HelenMirren. It is also in a £30 denomination.

* CloudCuckooLander: Alice is a subdued version of this; she seems polite, [[OnlySaneMan down to Earth]], and normal. Then see AlienLunch.

* DownerEnding: [[spoiler:Everyone fails and/or dies]].

* LongTitle: ''The Increasingly Poor Decisions of Todd Margaret''
* MistakenForRacist: Dave convinces Todd to wear a T-shirt advocating the British National Party, a political party infamous for advocating racial purity. Todd, being an American, merely considers it an "I Love England T-shirt".

* CallBack: There are many of these throughout the first two seasons, and then the third takes it UpToEleven.

Todd’s only employee in London is Dave (Blake Harrison), a native Briton who quickly realizes that Todd has no idea about British culture or selling energy drinks and does all he can to take advantage of and embarrass Todd. Rounding out the main cast is Alice (Sharon Horgan), a restaurant owner who dreams of being a molecular gastronomer, who Todd quickly falls for, [[AllLoveIsUnrequited much to]] [[AbhorrentAdmirer her chagrin]].

* AlienLunch: Alice and La Molecule subscribe to a style of cuisine that is more chemistry than cooking. They concocts such bizarre foods as "oxtail toothpaste made with pancetta gas"

* AsHimself: [[spoiler:It is eventually revealed that Dave's nervous valet, played by Jon Hamm, is actually the man himself, cowed into working for Dave through his money and influence]].