I think this could actually go somewhere. This is solidly making its way around my Facebook friends.
EDIT: Scratch that, the spread is fast and viral. You Tube comments are now sprinkled with KONY 2012 and the video itself is receiving massive attention. There's already a Know Your Meme page on it.
edited 6th Mar '12 6:49:52 PM by Astrosimi
Raising awareness, mainly, about Kony's crimes and trying to get people to talk, write, post, and email about it. Hopefully it'll result in the government taking notice and sending people in to help catch him.
This culminates on April 20th (a Friday), when the plan is for people to print off or order posters and go out to cover their city over the course of the entire night.
You should watch the video, though; it does a much better job of explaining it than I do.
edited 6th Mar '12 7:07:14 PM by czhang
I just finished watching the video. Make Kony famous, huh? Hm... that'd be interesting. At least I have the heads up of who Kony is so that I won't mistake all the "Kony 2012" posters for those "[insert presidential candidate here] 2012" posters when he does become a Meme.
edited 6th Mar '12 9:50:14 PM by Psyga315

I'm sharing this here because I think it's worth sharing everywhere. This shouldn't be happening and I'm somewhat ashamed that I only learned of it now.